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市场调查报告书

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1455083

全球智慧显示市场规模、份额、成长分析（按产品类型、应用和最终用户划分）- 按行业预测，2024-2031 年

Global Smart Display Market Size, Share, Growth Analysis, By Product Type(Smart Home Displays, Smart Wearable Displays), By Application(automotive, healthcare), By End User(residential, commercial) - Industry Forecast 2024-2031

出版日期: 2024年03月18日 | 出版商:

SkyQuest | 英文 223 Pages | 商品交期: 3-5个工作天内

价格

简介目录

2022年全球智慧显示市场规模为62.1亿美元，从2023年的75.3亿美元成长到2031年的35亿美元，预测期间（2024-2031年）复合年增长率为21.2%，预计将持续成长至4000 万美元。

全球智慧显示市场是一个不断成长的细分市场，其特点是具有智慧功能的互动式显示技术。这些显示器超越了视觉讯息，也融入了语音辨识和触控控制，改变了使用者与数位内容互动的方式。智慧显示器在住宅、商业、医疗保健和汽车等各个领域都有应用，旨在改善用户体验，并以视觉上吸引人且直观的方式提供对资讯的无缝存取。目的就是这样。作为互动中心，这些显示器允许使用者控制智慧家庭设备、存取多媒体内容、管理日程安排以及透过语音命令和触控手势执行任务。推动智慧显示市场成长的因素有很多。首先，对智慧家庭自动化和物联网设备不断增长的需求正在刺激智慧显示器作为中央控制单元的采用，为住宅提供便利和效率。其次，亚马逊的 Alexa 和 Google Assistant 等声控虚拟助理的日益普及，使用户能够无缝存取各种服务，显着增加了对智慧显示器的需求。然而，与声控设备相关的隐私问题和资料安全问题等挑战，以及智慧显示器相对较高的成本，可能会阻碍其在价格敏感的消费者中的普及。儘管如此，人工智慧（AI）和机器学习等先进技术的融合将增强智慧显示器了解用户偏好、个人化内容和提供智慧推荐的能力，从而改善用户体验。此外，製造商专注于显示品质和美观，投资于具有鲜艳色彩和时尚设计的高解析度显示器，以提供具有视觉吸引力的体验。智慧显示市场提供了大量的成长和创新机会，特别是在医疗保健、零售和汽车等领域。在医疗保健领域，智慧显示器可以促进患者监控和远端医疗，在零售领域，它们可以增强客户参与并提供互动式产品资讯。此外，整合到汽车仪表板中的智慧显示器提供导航和娱乐等功能，有助于汽车行业的进步。

市场概况
北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 欧洲其他地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 其他亚太地区
拉丁美洲
- 巴西
- 其他拉丁美洲
中东和非洲 (MEA)
- 海湾合作委员会国家
- 南非
- 其他中东/非洲

竞争格局

前5名企业对比
主要企业市场定位（2021年）
主要市场参与者所采取的策略
关键成功策略
近期市集活动
主要企业市场占有率（2021年）

主要企业简介

Amazon.com, Inc.（US）
Google LLC（US）
Apple Inc.（US）
Samsung Electronics Co., Ltd.（South Korea）
Sony Corporation（Japan）
LG Electronics Inc.（South Korea）
Panasonic Corporation（Japan）
Lenovo Group Limited（China）
Microsoft Corporation（US）
Toshiba Corporation（Japan）
Philips NV（Netherlands）
Xiaomi Corporation（China）
Hisense Co., Ltd.（China）
TCL Technology Group Corporation（China）
Facebook, Inc.（US）
Sharp Corporation（Japan）
NEC Corporation（Japan）
Vizio Inc.（US）
Hitachi, Ltd.（Japan）
Huawei Technologies Co., Ltd.（China）

简介目录

Product Code: SQMIG25E2117

Global Smart Display Market size was valued at USD 6.21 billion in 2022 and is poised to grow from USD 7.53 billion in 2023 to USD 35.04 billion by 2031, at a CAGR of 21.2% during the forecast period (2024- 2031).

The global smart display market is a thriving sector characterized by interactive display technologies equipped with intelligent functionalities. These displays go beyond visual information, incorporating voice recognition and touch controls, thereby transforming user interactions with digital content. Smart displays find applications across various sectors, including residential, commercial, healthcare, and automotive, aiming to enhance user experience and provide seamless access to information in a visually appealing and intuitive manner. Serving as interactive hubs, these displays enable users to control smart home devices, access multimedia content, manage schedules, and execute tasks through voice commands and touch gestures. Several factors drive the smart display market's growth. Firstly, the increasing demand for smart home automation and IoT devices has spurred the adoption of smart displays as central control units, offering convenience and efficiency to homeowners. Secondly, the rising popularity of voice-activated virtual assistants like Amazon's Alexa and Google Assistant has significantly fueled demand for smart displays, enabling users to access a wide range of services seamlessly. However, challenges such as privacy concerns and data security issues related to voice-activated devices, along with the comparatively high cost of smart displays, may hinder widespread adoption among price-sensitive consumers. Nonetheless, the integration of advanced technologies such as artificial intelligence (AI) and machine learning enhances smart displays' ability to understand user preferences, personalize content, and provide intelligent recommendations, thereby elevating user experiences. Moreover, manufacturers are focusing on display quality and aesthetics, investing in high-resolution displays with vibrant colors and sleek designs to deliver visually stunning experiences. The smart display market offers numerous opportunities for growth and innovation, particularly in sectors like healthcare, retail, and automotive. In healthcare, smart displays can facilitate patient monitoring and telemedicine, while in retail, they can enhance customer engagement and provide interactive product information. Additionally, smart displays integrated into vehicle dashboards offer features such as navigation and entertainment, contributing to advancements in the automotive industry

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Smart Display Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Smart Display Market Segmental Analysis

Global Smart Display Market is segmented based on product type, application, end user and region. By product type, the market is segmented into smart home displays, smart wearable displays, smart signage displays, and others. By application, the market is segmented into automotive, healthcare, consumer electronics, retail, and others. By end user, the market is segmented into residential, commercial, and industrial sectors. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Drivers of the Global Smart Display Market

Consumer demand for immersive and interactive visual experiences is on the rise. Smart displays meet this demand by delivering enhanced visual content through features like high-resolution displays, touchscreens, and augmented reality (AR) capabilities. They find applications across diverse sectors, including retail, hospitality, and healthcare, aiming to provide personalized and engaging experiences. For instance, in retail stores, smart displays are utilized to showcase product information, facilitate virtual try-on experiences, and enable interactive product demonstrations.

Restraints in the Global Smart Display Market

The widespread use of smart displays raises significant concerns regarding data privacy and security. These devices collect and process personal information, posing a risk of unauthorized access or data breaches. Consequently, users may hesitate to embrace smart displays due to fears of compromising their privacy. The inclusion of cameras and microphones on these devices particularly heightens privacy concerns, especially in sensitive environments such as bedrooms or private offices.

Market Trends of the Global Smart Display Market

Smart displays are increasingly integrating voice assistants such as Amazon Alexa, Google Assistant, or Apple Siri, allowing users to control the device using voice commands. These voice assistants offer additional functionalities like voice search, personalized recommendations, and natural language processing. For instance, the integration of Amazon Alexa with smart displays enables users to manage smart home devices, retrieve information, and perform voice-enabled purchases.

Executive Summary

Market Overview
Wheel of Fortune

Research Methodology

Information Procurement
Secondary & Primary Data Sources
Market Size Estimation
Market Assumptions & Limitations

Parent Market Analysis

Market Overview
Market Size
Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges

Key Market Insights

Technology Analysis
Pricing Analysis
Supply Chain Analysis
Value Chain Analysis
Ecosystem of the Market
IP Analysis
Trade Analysis
Startup Analysis
Raw Material Analysis
Innovation Matrix
Pipeline Product Analysis
Macroeconomic Indicators
Top Investment Analysis
Key Success Factor
Degree of Competition

Market Dynamics & Outlook

Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
Regulatory Landscape
Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers
Skyquest Special Insights on Future Disruptions
- Political Impact
- Economic Impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact

Global Smart Display Market by Product Type

Market Overview
Smart Home Displays
Smart Wearable Displays
Smart Signage Displays
And Others

Global Smart Display Market by Application

Market Overview
automotive
healthcare
consumer electronics
retail
and others

Global Smart Display Market by End User

Market Overview
residential
commercial
and industrial sectors

Global Smart Display Market Size by Region

Market Overview
North America
- USA
- Canada
Europe
- Germany
- Spain
- France
- UK
- Rest of Europe
Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America
- Brazil
- Rest of Latin America
Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA

Competitive Landscape

Top 5 Player Comparison
Market Positioning of Key Players, 2021
Strategies Adopted by Key Market Players
Top Winning Strategies
- By Development
- By Company
- By Year
Recent Activities in the Market
Key Companies Market Share (%), 2021

Key Company Profiles

Amazon.com, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Google LLC (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Apple Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Samsung Electronics Co., Ltd. (South Korea)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sony Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
LG Electronics Inc. (South Korea)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Panasonic Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Lenovo Group Limited (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Microsoft Corporation (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Toshiba Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Philips N.V. (Netherlands)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Xiaomi Corporation (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hisense Co., Ltd. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
TCL Technology Group Corporation (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Facebook, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sharp Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NEC Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Vizio Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hitachi, Ltd. (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Huawei Technologies Co., Ltd. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments