市场调查报告书
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1458106
全球无酒精啤酒市场规模、份额、成长分析、按产品、按技术 - 产业预测,2024-2031 年Global Non-alcoholic Beer Market Size, Share, Growth Analysis, By Product(Alcohol-free, and Low Alcohol), By Technology(Restricted fermentation/ fermentation-free, Dealcoholization) - Industry Forecast 2024-2031 |
2022年全球无酒精啤酒市场规模预估为220亿美元,预测期间(2024-2031年)复合年增长率为5.6%,从2023年的232.3亿美元增至2031年的359.3亿美元。成长至10,000亿美元增至2031年的359.3亿美元。增长至10,000亿美元增至2031年的359.3亿美元。增长至10,000亿美元增至2031年的359.3亿美元。增长至10,000,000美元。
近年来,由于消费者偏好的变化、对健康意识的日益重视以及对适度和负责任饮酒的日益偏好,无酒精啤酒市场经历了显着增长。对于那些想要享受啤酒风味同时减少酒精摄取的人来说,无酒精啤酒是一种替代选择。无酒精啤酒的酿造过程与含酒精啤酒相同,透过真空蒸馏和逆渗透膜等方法去除酒精。因此,传统啤酒的风味和特性得以保留,但酒精浓度通常低于 0.5%。这个市场致力于迎合那些寻求啤酒味道和体验而又不受酒精负面影响的消费者。它吸引了不同的消费者群体,包括寻求减少酒精摄取的消费者、指定促销员、孕妇、注重健康的个人以及遵守宗教和文化饮酒限制的消费者。随着消费者寻求无酒精选择,健康意识的提高和向更健康生活方式的转变正在推动对无酒精啤酒的需求。然而,无酒精啤酒可能无法完全复製传统啤酒的味道和体验,这可能会让一些消费者望而却步。因此,教育消费者了解无酒精啤酒的好处和风味特征对于市场扩张至关重要。
Global non-alcoholic beer Market size was valued at USD 22 billion in 2022 and is poised to grow from USD 23.23 billion in 2023 to USD 35.93 billion by 2031, at a CAGR of 5.6% during the forecast period (2024-2031).
The non-alcoholic beer market has experienced notable growth in recent years, propelled by evolving consumer preferences, a focus on health consciousness, and a rising inclination toward moderation and responsible drinking. It serves as an alternative for individuals seeking to enjoy the flavor of beer while abstaining from alcohol consumption. Non-alcoholic beer undergoes a brewing process akin to alcoholic beer, with subsequent removal of alcohol content through methods like vacuum distillation or reverse osmosis. The resultant product maintains the flavor and attributes of traditional beer but typically contains alcohol levels below 0.5% ABV (Alcohol by Volume). This market endeavors to cater to individuals seeking the taste and experience of beer without the adverse effects of alcohol consumption. It appeals to a diverse consumer base, including those aiming to reduce their alcohol intake, designated drivers, expectant mothers, health-conscious individuals, and those adhering to religious or cultural restrictions on alcohol consumption. The increasing awareness of health and a shift toward healthier lifestyles have prompted consumers to seek alcohol-free options, driving the demand for non-alcoholic beer. However, non-alcoholic beers may not fully replicate the taste and experience of traditional beer, potentially dissuading some consumers. Therefore, educating consumers about the advantages and flavor profiles of non-alcoholic beer is crucial for expanding the market.
Top-down and bottom-up approaches were used to estimate and validate the size of the global non-alcoholic beer market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Non-Alcoholic Beer Market Segmental Analysis
The global non-alcoholic beer market is segmented based on product, technology, and region. By product, the market is segmented into alcohol-free, and low alcohol. By technology, the market is segmented into restricted fermentation/ fermentation-free, dealcoholization, reverse osmosis, heat treatment, vacuum distillation, and others. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
Drivers of the Global Non-Alcoholic Beer Market
A key factor propelling the non-alcoholic beer market is the changing preferences of consumers towards healthier beverage choices. There's a growing inclination among consumers to explore alternatives to conventional alcoholic drinks, spurred by concerns about health, a trend towards moderating alcohol intake, and a desire for a wider range of beverage options. In 2022, this trend prompted the launch of novel non-alcoholic beer varieties and flavors, aimed at meeting the evolving tastes of consumers.
Restraints in the Global Non-Alcoholic Beer Market
Non-alcoholic beers encounter the hurdle of mimicking the taste, aroma, and overall sensory experience of traditional alcoholic beers. Striking a balance between a gratifying flavor profile and a low or zero alcohol content poses technical challenges, and certain consumers may perceive the taste of non-alcoholic beers as less enticing in comparison to their alcoholic counterparts.
Market Trends of the Global Non-Alcoholic Beer Market
The craft beer trend has expanded into the non-alcoholic sector, as breweries and beverage companies devote attention to crafting artisanal-style non-alcoholic beers. These beverages frequently highlight distinctive flavors, ingredients, and brewing methods, targeting discerning consumers in search of high-quality and artisanal non-alcoholic choices.