全球广播设备市场规模、份额、成长分析，按技术（类比广播和数位广播）、按应用（广播、电视）- 2024-2031 年产业预测

Global Broadcast Equipment Market Size, Share, Growth Analysis, By Technology(Analog Broadcasting, and Digital Broadcasting), By Application(Radio, Television) - Industry Forecast 2024-2031

出版日期: 2024年03月25日 | 出版商:

SkyQuest | 英文 197 Pages | 商品交期: 3-5个工作天内

价格

简介目录

2022年全球广播设备市场规模为50.3亿美元，预计将从2023年的52.7亿美元成长到2031年的76.7亿美元，在预测期间（2024-2031）复合年增长率为4.8%。

近几十年来，消费者对更好的音讯和视觉体验的需求导致了广播设备行业的巨大进步。由于技术进步，广播公司现在需要提供超高清（UHD）输出，以服务高端用户并扩大市场。对更高解析度材料的需求推动了 4K 甚至 8K 广播技术的使用。这项运动的推动力是消费者对更好影像品质的期望。广播逐渐使用 VR 和 AR 技术来创造身临其境的体验。这包括沉浸式叙事、虚拟工作室和增强的视觉效果。基于云端的内容编辑、分享和归檔解决方案越来越受欢迎。他们的产品具有可负担性、可扩展性和适应性。广播公司将人工智慧和机器学习用于推荐引擎、自动化生产流程和内容分析。这改进了内容发现和个人化。

市场概况
北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 欧洲其他地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 亚太其他地区
拉丁美洲
- 巴西
- 拉丁美洲其他地区
中东和非洲 (MEA)
- 海湾合作委员会国家
- 南非
- MEA 的其余部分

竞争格局

前 5 名玩家比较
2021 年关键参与者的市场定位
主要市场参与者所采取的策略
最佳制胜策略
近期市集活动
主要公司市占率（%），2021年

主要公司简介

Sony Corporation (Japan)
Cisco Systems, Inc. (US)
Harmonic Inc. (US)
Evertz Microsystems Ltd. (Canada)
Grass Valley (US)
Panasonic Corporation (Japan)
Imagine Communications Corp. (US)
Avid Technology, Inc. (US)
Belden Inc. (US)
Huawei Technologies Co., Ltd. (China)
Snell Advanced Media Ltd. (UK)
Blackmagic Design Pty. Ltd. (Australia)
Ross Video Ltd. (Canada)
EVS Broadcast Equipment SA (Belgium)
NewTek, Inc. (US)
Imagine Products, Inc. (US)
FOR-A Company Limited (Japan)
Vizrt Group AS (Norway)
ChyronHego Corporation (US)
Cobham plc (UK)

简介目录

Product Code: SQMIG45N2068

Global Broadcast Equipment Market size was valued at USD 5.03 billion in 2022 and is poised to grow from USD 5.27 billion in 2023 to USD 7.67 billion by 2031, growing at a CAGR of 4.8% during the forecast period (2024-2031).

The need for better audio and visual experiences among consumers has led to tremendous advancements in the broadcast equipment sector in recent decades. As a result of technological advancements, broadcasters are now required to provide Ultra High Definition (UHD) output in order to serve high-end users and expand the market. The need for higher resolution material was driving use of 4K and even 8K broadcasting technologies. The impetus for this movement was consumer expectations for better picture quality. Broadcasts were gradually using VR and AR technologies to create immersive experiences. This covers immersive narrative, virtual studios, and enhanced visuals. Cloud-based solutions for content editing, sharing, and archiving were growing in popularity. Their offerings were affordability, scalability, and adaptability. Broadcasters employed AI and machine learning for recommendation engines, automated production processes, and content analysis. This improved content discovery and personalization.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Broadcast Equipment Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Broadcast Equipment Market Segmental Analysis

The global broadcast equipment market is segmented on the basis of technology, application, and region. By technology, the market is segmented into Analog Broadcasting, and Digital Broadcasting. By Application, the market is segmented into Radio, and Television. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Drivers of the Global Broadcast Equipment Market

The need for cutting-edge broadcast technology in 2022 will be driven by the continued strong demand for live sporting events. To improve the viewing experience, broadcasters made investments in augmented reality visuals, virtual reality technologies, and high-definition cameras. For instance, broadcasters used cutting-edge technology to record the action and provide immersive footage to viewers around the world during the FIFA World Cup 2022 in Qatar.

Restraints in the Global Broadcast Equipment Market

For broadcasters, updating their current equipment presented a barrier as the industry moved toward IP-based infrastructure. Making the switch from outdated systems to IP-based solutions needed a large financial commitment as well as specialized knowledge. The challenge for broadcasters was to ensure smooth processes while integrating IP-based equipment with their traditional infrastructure. Although the transformation process was ultimately advantageous, it temporarily restrained the market.

Market Trends of the Global Broadcast Equipment Market

In order to boost operational efficiency and optimize workflows, broadcasters have been adopting artificial intelligence (AI) and automation technologies more and more. In 2022, there was an increase in the use of AI-powered video editing, automated metadata creation, and content analysis tools. Targeted content delivery was made possible, for instance, by broadcasters' analysis of viewer interaction and preferences thanks to AI-enabled video analytics tools.

Executive Summary

Market Overview
Wheel of Fortune

Research Methodology

Information Procurement
Secondary & Primary Data Sources
Market Size Estimation
Market Assumptions & Limitations

Parent Market Analysis

Market Overview
Market Size
Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges

Key Market Insights

Technology Analysis
Pricing Analysis
Supply Chain Analysis
Value Chain Analysis
Ecosystem of the Market
IP Analysis
Trade Analysis
Startup Analysis
Raw Material Analysis
Innovation Matrix
Pipeline Product Analysis
Macroeconomic Indicators
Top Investment Analysis
Key Success Factor
Degree of Competition

Market Dynamics & Outlook

Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
Regulatory Landscape
Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers
Skyquest Special Insights on Future Disruptions
- Political Impact
- Economic Impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact

Global Broadcast Equipment Market by Technology

Market Overview
Analog Broadcasting
and Digital Broadcasting

Global Broadcast Equipment Market by Application

Market Overview
Radio
Television

Global Broadcast Equipment Market Size by Region

Market Overview
North America
- USA
- Canada
Europe
- Germany
- Spain
- France
- UK
- Rest of Europe
Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America
- Brazil
- Rest of Latin America
Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA

Competitive Landscape

Top 5 Player Comparison
Market Positioning of Key Players, 2021
Strategies Adopted by Key Market Players
Top Winning Strategies
- By Development
- By Company
- By Year
Recent Activities in the Market
Key Companies Market Share (%), 2021

Key Company Profiles

Sony Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cisco Systems, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Harmonic Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Evertz Microsystems Ltd. (Canada)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Grass Valley (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Panasonic Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Imagine Communications Corp. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Avid Technology, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Belden Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Huawei Technologies Co., Ltd. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Snell Advanced Media Ltd. (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Blackmagic Design Pty. Ltd. (Australia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ross Video Ltd. (Canada)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
EVS Broadcast Equipment SA (Belgium)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NewTek, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Imagine Products, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
FOR-A Company Limited (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Vizrt Group AS (Norway)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ChyronHego Corporation (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cobham plc (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments