牙线市场规模、份额、成长分析、按产品、分销管道、按地区 - 产业预测，2024-2031

2022年全球牙线市场规模为5.673亿美元，从2023年的6.0492亿美元成长到2031年的9.8028亿美元，在预测期内（2024-2031年）预计复合年增长率为6.22。

由于牙龈炎、蛀牙和口臭等牙科疾病的盛行率不断上升，预计牙线市场将显着成长。随着越来越多的消费者意识到口腔卫生对于预防这些疾病的重要性，对牙间清洁产品（尤其是牙线）的需求正在上升。有几个因素促成了这一上升趋势，包括牙医推荐的增加、可支配收入的增加以及新兴市场意识的提高。此外，人口老化预计将进一步加速市场成长，因为老年人对有效口腔清洁用品解决方案的需求不断增加，特别是在日本和德国等老年人口众多的国家。在各种类型的牙线中，蜡牙线预计到 2028 年将增长尤其迅速。此外，主要市场参与者正在采用 3D 列印等技术进步来增强其产品供应并改善用户体验。因此，美国牙线市场已做好了在未来几年持续成长的准备，这凸显了该行业的公司利用消费者意识增强和产品创新的巨大机会。

目录

介绍

• 研究目的
• 定义
• 市场范围

调查方法

• 资讯采购
• 二手资料来源和主要资料来源
• 市场规模预测
• 市场假设与限制

执行摘要

• 市场概况展望
• 供需趋势分析
• 按细分市场的机会分析

市场动态及展望

• 市场动态
  • 促进因素
  • 机会
  • 抑制因素
  • 任务
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 监管环境
• PESTEL分析
• 价格分析
• 供应链分析

牙线市场：按产品

• 介绍
• 蜡牙线
• 没有蜡牙线
• 牙科胶带
• 其他的

牙线市场：依通路分类

• 介绍
• 离线
• 在线的

牙线市场规模：依地区划分

• 市场概况
• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲 (MEA)
  • 海湾合作委员会国家
  • 南非
  • 其他中东/非洲地区

竞争格局

• 前5名企业对比
• 主要企业市场定位（2023年）
• 主要市场参与者所采取的策略
• 近期市集活动
• 主要企业市场占有率（2023年）

主要企业简介

• Procter & Gamble
• Colgate-Palmolive Company
• Prestige Consumer Healthcare, Inc.
• Johnson & Johnson Service, Inc.
• HRB Brand（Dr. Fresh LLC）
• Lion Corporation
• Dr. Wild & Co. AG
• Sunstar Inc.
• Humble Group AB
• Reach
• Compass（Glide）
• Curaden AG
• TePe
• Flosspot
• Cocofloss
• Dr. Tung's Products, Inc.
• Plackers
• RADIUS
• Eco-Dent
• Dental Lace

Global Dental Floss Market size was valued at USD 567.30 million in 2022 and is poised to grow from USD 604.92 million in 2023 to USD 980.28 million by 2031, growing at a CAGR of 6.22% during the forecast period (2024-2031).

The dental floss market is expected to experience significant growth driven by the rising prevalence of dental disorders, including gingivitis, tooth decay, and halitosis. As more consumers become aware of the importance of oral hygiene in preventing these conditions, the demand for interdental cleaning products, particularly dental floss, is on the rise. Several factors are contributing to this upward trend, such as increased dentist recommendations, higher disposable incomes, and growing awareness in emerging markets. Furthermore, the aging population, especially in countries with a significant elderly demographic like Japan and Germany, is anticipated to further accelerate market growth, as older adults tend to have a heightened need for effective oral care solutions. Among the various types of dental floss, waxed floss is expected to see a particularly fast expansion through 2028. Additionally, leading market players are embracing technological advancements, like 3D printing, to enhance product offerings and improve user experience. As a result, the US dental floss market is well-positioned for sustainable growth in the coming years, highlighting a robust opportunity for companies operating in this space to capitalize on enhanced consumer awareness and product innovation.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Dental Floss market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Dental Floss Market Segmental Analysis

Global Dental Floss Market is segmented by Product, Distribution Channel, and Region. Based on Product , the market is segmented into Waxed Floss, Unwaxed Floss, Dental Tape, Others. Based on Distribution Channel, the market is segmented into Offline, Online. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Dental Floss Market

The Global Dental Floss market is experiencing significant growth driven by the escalating incidence of oral health issues and an increasing demand for effective oral care solutions. With over half of Europe's population suffering from periodontitis and alarming rates of serious dental diseases, the urgency for preventative measures like dental floss is clear. Initiatives by organizations such as the American Dental Association and the Oral Health Foundation to raise awareness about oral hygiene further bolster market potential. Additionally, aggressive marketing campaigns and the introduction of innovative, brand-name products are creating valuable growth opportunities as companies strive to capture a larger market share.

Restraints in the Global Dental Floss Market

The global dental floss market faces significant restraints due to the lasting impacts of the COVID-19 pandemic, which has wreaked havoc on supply chains worldwide. Manufacturing facilities have been forced to shut down or operate at reduced capacity due to stringent government regulations aimed at curbing the virus's spread. These restrictions have limited workforce availability and disrupted the import and export of dental care products, creating bottlenecks in distribution channels. Notably, major brands, including Colgate-Palmolive, reported substantial sales declines, exemplifying the economic challenges that hinder market growth and consumer access to dental floss products during this recovery period.

Market Trends of the Global Dental Floss Market

The Global Dental Floss market is experiencing significant growth, primarily driven by an increase in oral health awareness among consumers. The rise in dental issues, including cavities and gum diseases, has led to heightened demand for effective interdental cleaning solutions like waxed dental floss. Moreover, there is a growing consumer preference for natural products, prompting manufacturers to explore innovations using natural waxes such as jojoba, carnauba, and beeswax in their formulations. This shift not only addresses health concerns but also aligns with eco-friendly trends, creating new opportunities for market expansion and enhanced product offerings within the dental hygiene sector.

Table of Contents

Introduction

• Objectives of the Study
• Definitions
• Market Scope

Research Methodology

• Information Procurement
• Secondary & Primary Data Sources
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Market Overview Outlook
• Supply Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of Substitute Products
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers

Key Market Insights

• Key Success Factor
• Degree of Competition
• Top Investment Pockets
• Ecosystem of the Market
• Regulatory Landscape
• PESTEL Analysis
• Pricing Analysis
• Supply Chain Analysis

Dental Floss Market, By Product

• Introduction
• Waxed Floss
• Unwaxed Floss
• Dental Tape
• Others

Dental Floss Market, By Distribution Channel

• Introduction
• Offline
• Online

Dental Floss Market Size by Region

• Market Overview
• North America
  • USA
  • Canada
• Europe
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa (MEA)
  • GCC Countries
  • South Africa
  • Rest of MEA

Competitive Landscape

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Activities in the Market
• Key Companies Market Share (%), 2023

Key Company Profiles

• Procter & Gamble
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Colgate-Palmolive Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Prestige Consumer Healthcare, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson Service, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HRB Brand (Dr. Fresh LLC)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lion Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dr. Wild & Co. AG
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sunstar Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Humble Group AB
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Reach
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Compass (Glide)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Curaden AG
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TePe
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Flosspot
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cocofloss
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dr. Tung's Products, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Plackers
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• RADIUS
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Eco-Dent
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dental Lace
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments