游戏中的虚拟实境市场规模、份额、成长分析（按组件、连接设备、最终用户、地区）- 产业预测，2024-2031 年

游戏虚拟实境的全球市场规模预计在2022 年达到71 亿美元，从2023 年的104.1 亿美元成长到2031 年的924.9 亿美元，预测期间（2024-2031 年）预计将以31.4% 的复合年增长率增长。

由于与电脑和游戏机相容的 VR周边设备的快速发展，虚拟实境 (VR) 市场预计将显着成长。随着各公司进入 VR 游戏领域的兴趣激增，对头戴式显示器 (HMD)、紧身衣、运动追踪器、手套等穿戴式组件的需求不断增加，尤其是游戏爱好者。这些设备将在一些国家/地区开始推出，但早期采用者可能会为更广泛的接受铺平道路，就像在 24 个国家/地区推出的 HTC Vive 一样。投资者和企业家的兴趣日益浓厚，进一步放大了 VR 领域的发展势头。对身临其境型技术的大量投资标誌着娱乐和运算领域的重大转变。根据 NASSCOM 报导，过去五年，内容创作工具占 VR资金筹措总额的 43.5%，有助于维持用户参与度并推动对身临其境型VR 体验的需求，这证实了高品质内容製作发挥着重要作用。这一趋势凸显了一个新兴市场，该市场不仅承诺丰富和创新的 VR 设备，而且还强调吸引人的内容对于增强虚拟实境游戏及其他领域的整体消费者体验的重要性。

目录

介绍

• 研究目的
• 调查范围
• 定义

调查方法

• 资讯采购
• 二手资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 按细分市场的机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 抑制因素和挑战
• 波特分析与影响
  • 竞争公司之间的敌对关係
  • 替代品的威胁
  • 买方议价能力
  • 新进入者的威胁
  • 供应商的议价能力

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 技术进步
• 监管环境
• 价值链分析
• 案例研究分析
• PESTEL分析
• Start-Ups分析
• 市场吸引力指数

游戏中虚拟实境的市场规模：按组件划分

• 硬体
• 软体

游戏中虚拟实境的市场规模：依连线设备划分

• 游戏机
• 电脑/桌上型电脑
• 智慧型手机

游戏中虚拟实境的市场规模：依最终用户划分

• 商业空间
• 个人

游戏中虚拟实境的市场规模：按地区划分

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 英国
  • 德国
  • 西班牙
  • 法国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东/非洲

竞争资讯

• 前5名企业对比
• 主要企业市场定位（2023年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2023）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分類的份额分析
  • 收益与前一年同期比较（2021-2023）

主要企业简介

• Meta
• Google VR
• Sony Interactive Entertainment LLC
• Microsoft Corporation
• HTC Corporation
• Samsung Electronics Co., Ltd
• Unity Technologies
• Crytek GmbH
• Valve Corporation
• Epic Games, Inc.
• NVIDIA Corporation.
• Sixense Enterprises, Inc.
• Virtuix Holdings, Inc.
• Survios, Inc.
• MindMaze SA
• WorldViz LLC
• Starbreeze AB
• Groove Jones
• HTC VIVEPORT
• Varjo Technologies

结论和建议

Global Virtual Reality in Gaming Market size was valued at USD 7.1 billion in 2022 and is poised to grow from USD 10.41 billion in 2023 to USD 92.49 billion by 2031, growing at a CAGR of 31.4% in the forecast period (2024-2031).

The virtual reality (VR) market is poised for significant growth, driven by the rapid advancements in VR peripherals compatible with computers and gaming consoles. The surge of interest from various companies entering the VR gaming space is likely to fuel demand for wearable components, including Head-Mounted Displays (HMDs), bodysuits, motion trackers, and gloves, particularly among gaming enthusiasts. While the rollout of these devices will begin in select countries, early adopters will pave the way for broader acceptance, as seen with the HTC Vive, which launched in 24 countries. The escalating interest from investors and entrepreneurs further amplifies the momentum within the VR sector, where substantial investments in immersive technology indicate a notable shift in the entertainment and computing landscapes. As reported by NASSCOM, content creation tools have captured a significant 43.5% of total VR funding over the past five years, underscoring the vital role of high-quality content production in sustaining user engagement and driving demand for immersive VR experiences. This trend highlights an emerging market that not only promises a wealth of innovative VR devices but also emphasizes the importance of compelling content to enhance the overall consumer experience in virtual reality gaming and beyond.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Virtual Reality In Gaming market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Virtual Reality In Gaming Market Segmental Analysis

Global Virtual Reality Market is segmented by component, by Connecting Device, by End User and by Region. Based on component, the market is segmented into Hardware, Software. Based on Connecting Device, the market is segmented into Gaming Console, PC/ Desktop, Smartphone Based on End User, the market is segmented into Commercial Space, Individual. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Virtual Reality In Gaming Market

The global market for Virtual Reality in Gaming is being significantly driven by advancements in technology and enhanced graphics capabilities. Innovations like Full High Definition (FHD), Ultra-High Definition (UHD), and 4K displays have not only transformed how people watch movies but have also elevated the gaming experience. Increased investments in cutting-edge technologies are further fueling the growth of VR in the gaming sector. By offering a more immersive and realistic gaming environment, VR attracts gamers looking for intuitive and engaging experiences. Devices such as the Oculus Rift, which features dual HD screens for each eye, enhance this sense of presence, enriching interaction, emotions, and cognitive engagement in gameplay.

Restraints in the Global Virtual Reality In Gaming Market

The Global Virtual Reality in Gaming market faces significant restraints primarily due to potential negative health impacts associated with prolonged use of VR technology. Gamers may experience motion sickness as a result of the disconnection between perceived movement and actual physical stillness. Additionally, concerns surrounding addiction to VR gaming could adversely affect mental health, as players might become detached from reality. Psychologists warn that exposure to violent or criminal content in games could influence gamers, leading to undesirable real-life behaviors. Consequently, as immersive and interactive gaming experiences grow in popularity, there is a rising concern regarding their detrimental effects on player well-being, which may inhibit the market's growth trajectory.

Market Trends of the Global Virtual Reality In Gaming Market

The Global Virtual Reality in Gaming market is experiencing a significant upward trend, driven by the adoption of cloud-based gaming models. By enabling seamless access to VR games from various devices and locations, these systems enhance user experience and facilitate personalized game libraries. The demand for cloud-centric virtual reality software is escalating, fueled by features like live streaming, extensive storage, and cross-device connectivity. Strategic alliances among major players, such as the partnership between Microsoft and Sony to develop innovative cloud gaming solutions, are propelling market growth. Investments in advanced GPU-as-a-service technologies by companies like NVIDIA and Huawei further bolster VR's presence in the gaming sector.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Technological Advancement
• Regulatory Landscape
• Value Chain Analysis
• Case Study Analysis
• PESTEL Analysis
• Startup Analysis
• Market Attractiveness Index

Global Virtual Reality in Gaming Market Size by Component & CAGR (2024-2031)

• Hardware
• Software

Global Virtual Reality in Gaming Market Size by Connecting Device & CAGR (2024-2031)

• Gaming Console
• PC/Desktop
• Smartphone

Global Virtual Reality in Gaming Market Size by End User & CAGR (2024-2031)

• Commercial Space
• Individual

Global Virtual Reality in Gaming Market Size by Region & CAGR (2024-2031)

• North America, (by Component, by Connecting Device, by End User)
  • US
  • Canada
• Europe, (by Component, by Connecting Device, by End User)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (by Component, by Connecting Device, by End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (by Component, by Connecting Device, by End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (by Component, by Connecting Device, by End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Meta
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Google VR
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sony Interactive Entertainment LLC
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Microsoft Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HTC Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Samsung Electronics Co., Ltd
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unity Technologies
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Crytek GmbH
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Valve Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Epic Games, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NVIDIA Corporation.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sixense Enterprises, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Virtuix Holdings, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Survios, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• MindMaze SA
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• WorldViz LLC
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Starbreeze AB
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Groove Jones
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HTC VIVEPORT
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Varjo Technologies
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation