首页 > 市场调查报告书 > 消费品

体育用品和健身

市场调查报告书

商品编码

1605403

互动健身市场规模、份额、成长分析、按产品、按应用、按最终用户、按地区 - 行业预测，2024-2031 年

Interactive Fitness Market Size, Share, Growth Analysis, By Product(Fitness Equipment, Software System), By Application, By End-User, By Region - Industry Forecast 2024-2031

出版日期: 2024年12月03日 | 出版商:

SkyQuest | 英文 157 Pages | 商品交期: 3-5个工作天内

价格

简介目录

2022年全球互动健身市场规模为48亿美元，从2023年的52.4亿美元成长到2031年的100.3亿美元，复合年增长率预计为8.5%。

由于速食消费、忙碌的生活方式和久坐习惯导致人们对健康和保健的意识不断增强，全球互动健身市场预计将出现强劲增长。穿戴式装置和创新健身解决方案等技术进步正在显着增加市场收益。精通技术的消费者群体和可支配收入的增加正在刺激对先进且功能丰富的健身设备的需求。市场参与企业正在大力投资于用户友好的互动式解决方案，以解决供需缺口。社群媒体宣传活动和供应商促销活动进一步提高了人们对健康生活方式的认识并影响了消费者的行为。 2019年，健身器材产业占据了相当大的收益占有率，在多平台上轻鬆获取设备和健康意识不断提高的支持下，其成长预计将持续下去。

北美洲
- 美国
- 加拿大
欧洲
- 英国
- 德国
- 西班牙
- 法国
- 义大利
- 其他欧洲国家地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 其他亚太地区
拉丁美洲
- 巴西
- 其他拉丁美洲地区
中东和非洲
- 海湾合作委员会国家
- 南非
- 其他中东/非洲

竞争资讯

前5名企业对比
主要企业市场定位（2023年）
主要市场参与者所采取的策略
近期市场趋势
公司市场占有率分析（2023）
主要企业简介
- 公司简介
- 产品系列分析
- 按细分市场分類的份额分析
- 收益与前一年同期比较（2021-2023）

主要企业简介

BowFlex Inc.
Nexersys Corp
Axtion Technology LLC
Peloton Interactive Inc.
SMARTfit Inc.
Motion Fitness LLC
EGYM Inc.
Evervue USA Inc.
Paradigm Health and Wellness Inc.
TECHNOGYM Spa

结论和建议

简介目录

Product Code: SQMIG45E2194

Global Interactive Fitness Market size was valued at USD 4.8 billion in 2022 and is poised to grow from USD 5.24 billion in 2023 to USD 10.03 billion by 2031, growing at a CAGR of 8.5% in the forecast period (2024-2031).

The global interactive fitness market is poised for robust growth, driven by rising awareness of health and wellness amid fast food consumption, hectic lifestyles, and sedentary habits. Technological advancements, including wearable devices and innovative fitness solutions, are significantly enhancing market revenue. A tech-savvy consumer base with increasing disposable incomes is fueling demand for advanced, feature-rich fitness equipment. Market participants are heavily investing in user-friendly and interactive solutions to address the demand-supply gap. Social media campaigns and vendor promotions are further driving awareness of healthy lifestyles, influencing consumer behavior. In 2019, the fitness equipment segment commanded a substantial revenue share, and its growth is expected to continue, supported by easy access to equipment across multiple platforms and growing health consciousness.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Interactive Fitness market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Interactive Fitness Market Segmental Analysis

Global Interactive Fitness Market is segmented by Product, by Application, by End User and by Region. Based on Product, the market is segmented into Fitness Equipment, Software System. Based on Application, the market is segmented into Gym, Household. Based on End User, the market is segmented into Residential, Non-residential. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Drivers of the Global Interactive Fitness Market

The Global Interactive Fitness Market revenue is projected to grow at a CAGR of 8.3% during the forecast period, driven by rising awareness about fitness and healthy lifestyles. Increasingly sedentary lifestyles and demanding work schedules have heightened risks of health issues such as anxiety, obesity, type 2 diabetes, osteoporosis, and chronic back pain. According to the World Obesity Atlas 2022, an estimated 1 billion people are expected to be obese, underscoring the growing urgency for preventive health solutions. Moreover, the prevalence of type 2 diabetes continues to rise globally, emphasizing the demand for innovative fitness solutions. Interactive fitness technologies, offering engaging and convenient ways to maintain health, are emerging as key tools to combat these widespread health challenges.

Restraints in the Global Interactive Fitness Market

One of the key restraints in the global Interactive Fitness Market is the high initial investment required for both consumers and businesses. For consumers, the cost of advanced fitness equipment, wearable devices, and subscription-based services can be prohibitively expensive. This financial barrier limits adoption, especially in developing regions. For businesses, the need for continuous innovation and technology updates to stay competitive adds significant operational costs. Additionally, there is a reliance on high-speed internet and advanced infrastructure, which may not be accessible in rural or underdeveloped areas. These factors contribute to slower market penetration, hindering the overall growth of the Interactive Fitness Market, particularly in cost-sensitive and less tech-savvy demographics.

Market Trends of the Global Interactive Fitness Market

The global Interactive Fitness Market is experiencing significant growth, driven by the increasing integration of smartphone applications (apps), advanced data analytics, and cutting-edge sensors. These technological advancements are enabling users to track and improve their fitness routines with greater accuracy and personalization. The widespread adoption of Internet of Things (IoT) devices has further enhanced the fitness experience by connecting various devices and providing real-time data on performance metrics. As a result, fitness enthusiasts are more engaged, with access to comprehensive insights and customized training plans. These innovations are key contributors to the expanding interactive fitness ecosystem, improving user experience and driving market growth. The integration of such technologies is set to shape the future of fitness engagement globally.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Driver & Opportunities
- Restraints & Challenges
Porters Analysis & Impact
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2023
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Technological Advancement
Regulatory Landscape
Case Studies

Global Interactive Fitness Market Size by Product & CAGR (2024-2031)

Fitness Equipment
Software System

Global Interactive Fitness Market Size by Application & CAGR (2024-2031)

Gym
Household

Global Interactive Fitness Market Size by End User & CAGR (2024-2031)

Residential
Non-residential

Global Interactive Fitness Market Size by Region & CAGR (2024-2031)

North America, (by Product, by Application, by End User)
- US
- Canada
Europe, (by Product, by Application, by End User)
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific, (by Product, by Application, by End User)
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
Latin America, (by Product, by Application, by End User)
- Brazil
- Rest of Latin America
Middle East & Africa, (by Product, by Application, by End User)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2023
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2023
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

BowFlex Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nexersys Corp
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Axtion Technology LLC
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Peloton Interactive Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
SMARTfit Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Motion Fitness LLC
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
EGYM Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Evervue USA Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Paradigm Health and Wellness Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
TECHNOGYM Spa
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments