滑板市场规模、份额、成长分析、按产品、按最终用户、按销售管道、按地区 - 行业预测，2024-2031 年

2022年全球滑板市场规模为27.1亿美元，从2023年的28.3亿美元成长到2031年的41.6亿美元，预测期（2024-2031）预计复合年增长率为4.38%。

在这项运动日益普及和户外健身活动日益增长的推动下，滑板行业正在经历显着增长。 2021 年夏季奥运会的极限运动会和滑板运动等赛事提高了人们的认知度，导致认知度和产品需求激增。美学元素，尤其是引人注目的图形，吸引年轻消费者，尤其是青少年，促使品牌采取有效的行销策略，例如朗朗上口的口号来提高知名度。然而，Scooter的兴起构成了竞争威胁，而有关伤害的安全疑虑正在影响消费者的偏好。为了保持相关性，品牌正在利用与时装设计师的合作以及着名滑冰运动员的赞助来增加其在市场上的影响力并吸引年轻人，尤其是 Z 世代。

目录

介绍

• 研究目的
• 调查范围
• 定义

调查方法

• 资讯采购
• 二手资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 按细分市场的机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 抑制因素和挑战
• 波特分析与影响
  • 竞争公司之间的敌对关係
  • 替代品的威胁
  • 买方议价能力
  • 新进入者的威胁
  • 供应商的议价能力

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2023）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 价格分析
• 技术进步
• 监管环境
• 案例研究
• 客户和购买标准分析
• 贸易分析

滑板市场规模：依产品及复合年增长率（2024-2031）

• 市场概况
• 街道委员会
• 巡洋舰板
• 长板
• 公园委员会
• 混合板
• 其他的

滑板市场规模：依最终用户和复合年增长率（2024-2031）

• 市场概况
• 孩子
• 青少年
• 成人

滑板市场规模：依销售管道及复合年增长率（2024-2031）

• 市场概况
• 线上管道
• 线下通路
  • 体育经销店
  • 超级市场和大卖场
  • 其他的

滑板市场规模：按地区和复合年增长率（2024-2031）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 英国
  • 德国
  • 西班牙
  • 法国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东/非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东/非洲

竞争资讯

• 前5名企业对比
• 主要企业市场定位（2023年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2023）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分類的份额分析
  • 收益与前一年同期比较（2021-2023）

主要企业简介

• Birdhouse
• Creature
• Globe
• Krooked
• Sector 9
• Powell Peralta
• Darkstar
• Almost Skateboards
• Zero Skateboards
• Santa Cruz Skateboards
• Baker Skateboards
• Element Skateboards
• Anti-Hero Skateboards
• Plan B Skateboards
• Enjoi Skateboards
• Girl Skateboards
• Real Skateboards
• Blind Skateboards
• Toy Machine
• Chocolate Skateboards

结论和建议

Global Skateboard Market size was valued at USD 2.71 billion in 2022 and is poised to grow from USD 2.83 billion in 2023 to USD 4.16 billion by 2031, growing at a CAGR of 4.38% in the forecast period (2024-2031).

The skateboarding sector is witnessing significant growth, fueled by the sport's rising popularity and the increasing trend toward outdoor fitness activities. Events such as the X Games and the inclusion of skateboarding in the 2021 Summer Olympics have heightened its visibility, leading to a surge in awareness and product demand. Aesthetic elements, particularly eye-catching graphics, are drawing in younger consumers, especially teens, prompting brands to adopt effective marketing strategies, including catchy slogans, to boost recognition. However, the rise of scooters poses a competitive threat and safety concerns related to injuries are influencing consumer preferences. To maintain relevance, brands are leveraging collaborations with fashion designers and sponsoring prominent skaters, thereby enhancing their market presence and appeal among the youth, particularly Generation Z.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Skateboard market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Skateboard Market Segmental Analysis

Global Skateboard Market is segmented by Product, End User and region. Based on Product, the market is segmented into Street Board, Cruiser Board, Long Board, Park Board, Hybrid Board, Others. Based on end user, the market is segmented into Kids, Teenagers, Adults. Based on Sales Channel, the market is segmented into Online Channel, and Offline Channel. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Skateboard Market

The global skateboard market is being propelled by several key factors, including a growing inclination towards environmentally sustainable products, heightened interest in diverse sports, and the increasing popularity of skateboarding as a whole. This surge in interest is expected to contribute positively to market growth in the coming years. Additionally, the appeal of recreational activities and the international fascination with sports are crucial drivers for the electric skateboard motor segment. These motors offer enhanced responsiveness and control compared to traditional options, making them a favored choice in regions like the United States, Europe, and Australia. Their compact size and convenience also make electric skateboards popular for personal transportation. Furthermore, the high-speed capabilities of these boards are time-efficient, thereby boosting their appeal for recreational and sporting uses. Overall, the rising consumer preference for electric skateboards is likely to significantly benefit the global market for electric skateboard motors.

Restraints in the Global Skateboard Market

One significant factor hindering the growth of the global skateboard market is the inherent risk of accidents associated with the sport. Skateboarding, as a specialized form of recreational activity, involves specific equipment that can lead to injuries. While traditional skateboards are more affordable and widely accessible, the rising popularity of electric skateboards, which incorporate advanced motor technology, brings higher costs that may deter potential buyers. Consequently, this financial barrier, coupled with safety concerns, is likely to limit the expansion of the electric skateboard segment within the broader market, ultimately impacting overall industry growth and participation levels.

Market Trends of the Global Skateboard Market

The global skateboard market is witnessing a significant upward trend fueled by technological advancements, particularly in electric skateboards equipped with artificial intelligence. This innovation enhances rider experience by offering features such as improved speed control and handling, making skateboarding more accessible and enjoyable. Furthermore, the integration of connected technologies like Bluetooth, Wi-Fi, and Infrared is elevating consumer interest, leading to a rise in demand for smart skateboards. As the market continues to evolve, the emphasis on performance-enhancing technologies is expected to drive growth, positioning electric skateboards as a dynamic segment within the broader skateboarding industry.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement
• Regulatory Landscape
• Case Studies
• Customer & Buying Criteria Analysis
• Trade Analysis

Global Skateboard Market Size by Product & CAGR (2024-2031)

• Market Overview
• Street Board
• Cruiser Board
• Long Board
• Park Board
• Hybrid Board
• Others

Global Skateboard Market Size by End User & CAGR (2024-2031)

• Market Overview
• Kids
• Teenagers
• Adults

Global Skateboard Market Size by Sales Channel & CAGR (2024-2031)

• Market Overview
• Online Channel
• Offline Channel
  • Sports Outlets
  • Supermarket & Hypermarket
  • Others

Global Skateboard Market Size & CAGR (2024-2031)

• North America, (Product, End User)
  • US
  • Canada
• Europe, (Product, End User)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Product, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Product, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Product, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Birdhouse
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Creature
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Globe
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Krooked
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sector 9
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Powell Peralta
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Darkstar
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Almost Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zero Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Santa Cruz Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Baker Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Element Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Anti-Hero Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Plan B Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Enjoi Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Girl Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Real Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Blind Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Toy Machine
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chocolate Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation