奖励管理软体市场规模、份额、成长分析，按组件、按功能、按平台、按部署类型、按地区 - 行业预测，2024-2031 年

2022年全球奖励管理软体市场规模估值为5.75亿美元，从2023年的6.716亿美元增长到2031年的23.2623亿美元，预计在预测期内将增长（2024年-预计复合年增长率为2031 年为16.8%）。

由于数位转型、对透明度的要求不断提高、竞争加剧以及对改善用户体验的关注，奖励管理软体市场正在迅速发展。公司越来越多地采用数位解决方案来简化奖励管理流程、减轻管理负担并提高业务效率。随着公司在其计划中实施全面的管理工具，对奖励系统公平性的推动进一步推动了市场成长。该市场仍然充满希望，儘管它面临着中小企业高昂的初始成本以及老牌公司对软体采用的潜在阻力等挑战。与人力资源系统、CRM 工具和行销平台整合的机会，以及改进的可扩展性和客製化能力，预计将在未来几年推动市场的显着成长。

目录

介绍

• 研究目的
• 调查范围
• 定义

调查方法

• 资讯采购
• 二手资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 按细分市场的机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制因素和挑战
• 波特分析及影响
  • 竞争公司之间的敌对关係
  • 替代品的威胁
  • 买方议价能力
  • 新进入者的威胁
  • 供应商的议价能力

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2023）
• PESTEL分析
• 宏观经济指标
• 价值链分析
• 价格分析
• 技术进步
• 监管环境
• 专利分析
• 案例研究
• 客户和购买标准分析

奖励管理软体市场规模：按组件和复合年增长率（2024-2031）

• 市场概况
• 解决方案
• 服务
  • 实施与整合
  • 咨询与培训
  • 支援与维护

奖励管理软体市场规模：依功能及复合年增长率（2024-2031）

• 市场概况
• 招生管理
• 考试管理
• 报告与分析
• 报告与分析
• 应用程式追踪
• 其他的

奖励管理软体市场规模：依平台及复合年增长率（2024-2031）

• 市场概况
• 网路
• 智慧型手机
  • iPhone作业系统
  • 安卓
  • 视窗

奖励管理软体市场规模：依部署类型及复合年增长率（2024-2031）

• 市场概况
• 本地
• 云

奖励管理软体市场规模：依组织规模及复合年增长率（2024-2031）

• 市场概况
• 大公司
• 小型企业

奖励管理软体市场规模：依最终用户和复合年增长率（2024-2031）

• 市场概况
• 政府
• 教育机构
• 公司
• 产业协会
• 慈善组织
• 其他的

奖励管理软体市场规模及复合年增长率（2024-2031）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 英国
  • 德国
  • 西班牙
  • 法国
  • 义大利
  • 其他欧洲国家
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东/非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东/非洲

竞争资讯

• 前5名企业对比
• 主要企业市场定位（2023年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2023）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分類的份额分析
  • 收益与前一年同期比较（2021-2023）

主要企业简介

• Submittable
• Evalato
• Award Force
• SmarterSelect
• Reviewr
• Currinda
• AwardStage
• AcclaimWorks
• Judgify
• Untap Compete
• OpenWater
• OmniContests
• eAwards
• Alpha Awards
• OmniPress
• Submit.com
• RhythmQ

结论和建议

Global Award Management Software Market size was valued at USD 575 million in 2022 and is poised to grow from USD 671.60 million in 2023 to USD 2326.23 million by 2031, growing at a CAGR of 16.8% during the forecast period (2024-2031).

The award management software market is rapidly evolving, driven by digital transformation, heightened transparency demands, increased competition, and a focus on enhancing user experiences. Companies are increasingly adopting digital solutions to streamline award management processes, mitigating administrative burdens and enhancing operational efficiency. The push for fairness in award systems further supports market growth, as organizations implement comprehensive management tools for their programs. While the market faces challenges such as high initial costs for smaller businesses and potential resistance to software adoption in established companies, the landscape remains promising. Opportunities for integration with HR systems, CRM tools, and marketing platforms, alongside improved scalability and customization features, are expected to facilitate significant progress in the market going forward.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Award Management Software market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Award Management Software Market Segmental Analysis

Global Award Management Software Market is segmented by Component, Function, Platform, Deployment Type, Organization Size, End User, and Region. Based on Component, the market is segmented into Solution, and Services. Based on Function, the market is segmented into Entry Management, Judging Management, Reporting and Analytics, Reporting and Analytics, Application Tracking, and Others. Based on Platform, the market is segmented into Web, and Mobile. Based on Deployment Type, the market is segmented into On-premises, and Cloud. Based on Organization Size, the market is segmented into Large Enterprises, and Small and Medium-sized Enterprises. Based on End User, the market is segmented into Governments, Educational Institutions, Corporations, Industry Associations, Philanthropic Organizations, and Others. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Award Management Software Market

The Global Award Management Software market is significantly driven by the increasing demand for fairness and transparency in award processes. Stakeholders are becoming more conscious of the essential need for transparency, recognizing that software solutions can enhance fairness through features such as detailed reporting and blind judging capabilities aligned with the assessment process. By fostering transparency and fairness, these tools cultivate trust among participants, encouraging more organizations to adopt award programs. As a result, the implementation of award management software becomes vital for enhancing credibility and integrity in these initiatives, leading to a broader market acceptance and growth within the sector.

Restraints in the Global Award Management Software Market

One of the key challenges facing the Global Award Management Software market is the complexity linked to its features. Many award management software solutions come equipped with an array of functionalities that can be intricate and time-consuming to learn. This complexity may lead to difficulties for users in navigating the systems effectively, ultimately hindering their overall adoption. Additionally, the overwhelming number of features may confuse organizations and users alike, which can result in a reluctance to embrace the software's advanced capabilities. As a consequence, this slows the rate of adoption and diminishes the software's overall effectiveness in meeting users' needs.

Market Trends of the Global Award Management Software Market

The Global Award Management Software market is witnessing a significant trend toward the integration of advanced reporting and data analytics tools. Businesses are increasingly adopting these solutions to gain actionable insights into judge performance, submission trends, and the overall effectiveness of their awards programs. This analytical capability enables organizations to make data-driven decisions, thereby enhancing stakeholder engagement and improving the awards process. As the demand for transparency and performance measurement rises, the incorporation of sophisticated analytics in award management software is expected to become a standard feature, driving market growth and innovation in the upcoming years.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement
• Regulatory Landscape
• Patent Analysis
• Case Studies
• Customer & Buying Criteria Analysis

Global Award Management Software Market Size by Component & CAGR (2024-2031)

• Market Overview
• Solution
• Services
  • Implementation And Integration
  • Consulting And Training
  • Support And Maintenance

Global Award Management Software Market Size by Function & CAGR (2024-2031)

• Market Overview
• Entry Management
• Judging Management
• Reporting And Analytics
• Reporting And Analytics
• Application Tracking
• Others

Global Award Management Software Market Size by Platform & CAGR (2024-2031)

• Market Overview
• Web
• Mobile
  • Iphone Operating System
  • Android
  • Windows

Global Award Management Software Market Size by Deployment Type & CAGR (2024-2031)

• Market Overview
• On-premises
• Cloud

Global Award Management Software Market Size by Organization Size & CAGR (2024-2031)

• Market Overview
• Large Enterprises
• Small And Medium-sized Enterprises

Global Award Management Software Market Size by End User & CAGR (2024-2031)

• Market Overview
• Governments
• Educational Institutions
• Corporations
• Industry Associations
• Philanthropic Organizations
• Others

Global Award Management Software Market Size & CAGR (2024-2031)

• North America, (Component, Function, Platform, Deployment Type, Organization Size, End User)
  • US
  • Canada
• Europe, (Component, Function, Platform, Deployment Type, Organization Size, End User)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Component, Function, Platform, Deployment Type, Organization Size, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Component, Function, Platform, Deployment Type, Organization Size, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Component, Function, Platform, Deployment Type, Organization Size, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Submittable
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Evalato
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Award Force
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SmarterSelect
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Reviewr
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Currinda
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AwardStage
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AcclaimWorks
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Judgify
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Untap Compete
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OpenWater
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OmniContests
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• eAwards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Alpha Awards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OmniPress
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Submit.com
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• RhythmQ
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation