市场调查报告书
商品编码
1614838
音乐串流市场规模、份额、成长分析、按平台、按服务、按内容类型、按最终用途、按地区 - 行业预测,2024-2031 年Music Streaming Market Size, Share, Growth Analysis, By Platform (App, Browser), By Service (On-Demand, Live), By Content Type (Audio, Video), By End Use (Individual, Commercial), By Region - Industry Forecast 2024-2031 |
2022年全球音乐串流媒体市场规模将为332亿美元,从2023年的389亿美元成长到2031年的1157亿美元,预计在预测期内(2024-2031年)复合年增长率为14.6%。
由于数位平台和 5G 连接的日益普及,智慧设备和音乐串流服务市场预计将大幅成长。音乐串流服务透过整合自动播放清单客製化和播客流派扩充等功能来改善使用者体验。亚马逊等公司正在利用这一趋势,推出新的无损音讯高清服务等产品,而全息音乐会和虚拟实境等新技术预计将彻底改变直播。 Spotify 和 Netflix 等伙伴关係也提高了内容的可用性。此外,随着平台寻求获得开发创新收益流的权利,音乐产业正在创造新的授权机会,这反映出复杂的监管环境有利于音乐製作人和创作者。
Global Music Streaming Market size was valued at USD 33.2 billion in 2022 and is poised to grow from USD 38.9 billion in 2023 to USD 115.7 billion by 2031, growing at a CAGR of 14.6% during the forecast period (2024-2031).
The market for smart devices and music streaming services is set for significant growth, fueled by the increasing adoption of digital platforms and 5G connectivity. Music streaming services are enhancing user experience by incorporating features like automatic playlist customization and expanding podcast genres. Companies such as Amazon are capitalizing on this trend with offerings like their new lossless audio HD service, while emerging technologies like hologram concerts and virtual reality are expected to revolutionize live streaming. Partnerships, such as the one between Spotify and Netflix, are also enhancing content availability. Furthermore, new licensing opportunities are emerging in the music industry as platforms seek to acquire rights to develop innovative revenue streams, reflecting a complex regulatory landscape that benefits music producers and creators.
Top-down and bottom-up approaches were used to estimate and validate the size of the Music Streaming market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Music Streaming Market Segmental Analysis
Global Music Streaming Market is segmented by Platform, Service, Content Type, End Use. Based on Platform, the market is segmented into Apps, Browsers. Based on Service, the market is segmented into On Demand, Live Streaming. Based on Content Type, the market is segmented into Audio, Video. Based on End Use, the market is segmented into Individual, Commercial. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Driver of the Music Streaming Market
The music streaming market has experienced significant growth due to the rising popularity of subscription-based models. These services allow users to pay a monthly or annual fee for unlimited access to a vast array of music. Affordability and an appealing value proposition play a key role in attracting consumers, while the convenience of accessing music on various devices has further enhanced their appeal. This combination of cost-effectiveness and user-friendly access has driven more individuals to embrace subscription services, ultimately contributing to the expansion of the music streaming industry and changing the way people enjoy their favorite tunes.
Restraints in the Music Streaming Market
The music streaming market faces significant challenges due to copyright and licensing regulations. Navigating the intricate web of copyright laws and securing licensing agreements with multiple artists and record labels can be both expensive and complex. These hurdles can ultimately lead to restrictions on the range of music available in streaming catalogs and may expose platforms to legal disputes. Consequently, this creates obstacles for music streaming services as they strive to offer a diverse selection while remaining compliant with legal requirements. The complexities of these regulations can hinder the growth and accessibility of music streaming options for consumers.
Market Trends of the Music Streaming Market
The music streaming market is witnessing a significant shift towards subscription-based services, reflecting a consumer preference for premium experiences. As users increasingly choose ad-free listening, offline access, high-quality audio, and exclusive content, the demand for paid subscriptions continues to surge. This trend underscores the convenience and perceived value offered by subscription models, which enhance user engagement and satisfaction. Consequently, key players are investing in exclusive artist collaborations and personalized playlists to attract and retain subscribers, solidifying their positions in a competitive landscape. The ongoing growth in subscription adoption highlights a transformative era in how consumers engage with music, reshaping industry dynamics.