肉干零食市场规模、份额、成长分析、按产品、按口味、按包装、按分销管道、按最终用户、按地区 - 行业预测，2025-2032 年

2023年全球肉干零食市场规模为58.4亿美元，从2024年的62.3亿美元增长到2032年的104.7亿美元，在预测期内（2025-2032年）预计复合年增长率为6.7%。

由于消费者对传统富含碳水化合物零嘴零食的富含蛋白质和营养零嘴零食的需求不断增加，北美和欧洲的肉干零食市场正在经历显着增长。注重健康的消费者要求成分透明，将偏好转向非基因改造、无麸质、低钠和不含人工添加剂的产品。吃零食取代传统正餐的趋势进一步强化了这个类别，消费者更喜欢肉干等富含蛋白质的食物，而不是薯片。哈瓦那、照烧和烧烤等多种口味的激增增加了产品的吸引力，电子商务的成长和智慧型手机的使用开闢了新的分销管道，特别是对于针对千禧世代的小型企业而言。这种趋势的融合使肉干零食成为不断发展的零食行业中的杰出选择。

目录

介绍

• 研究目的
• 调查范围
• 定义

调查方法

• 资讯采购
• 二手资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 按细分市场的机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制因素和挑战
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 价格分析
• 客户和购买标准分析

肉干零食市场规模：依产品分类

• 市场概况
• 牛肉
• 猪肉
• 家禽
• 鱼
• 鲑鱼
• 袋鼠
• 水牛
• 鳄鱼
• 大豆
• 菇
• 鳟鱼
• 鸡
• 鸭子
• 其他的

肉干零食市场规模：依口味

• 市场概况
• 原来的
• 照烧
• 胡椒
• 其他的

肉干零食市场规模：依包装分类

• 市场概况
• 自立袋
• 平底袋
• 其他的

肉干零食市场规模：按分销管道

• 市场概况
• 大卖场
• 超级市场
• 专卖店
• 其他的

肉干零食市场规模：依最终用户分类

• 市场概况
• 住宅
• 商业的

肉干零食市场规模

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东/非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东/非洲

竞争资讯

• 前5名企业对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分類的份额分析
  • 收益与前一年同期比较（2022-2024）

主要企业简介

• Jack Link's Protein Snacks（United States）
• Conagra Brands, Inc.（United States）
• General Mills, Inc.（United States）
• The Hershey Company（United States）
• Hormel Foods Corporation（United States）
• Bridgford Foods Corporation（United States）
• Premium Brands Holdings Corporation（Canada）
• Tyson Foods, Inc.（United States）
• Kerry Group plc（Ireland）
• Nestle SA（Switzerland）
• Unilever plc（United Kingdom）
• PepsiCo, Inc.（United States）
• Mondelez International, Inc.（United States）
• Kellogg Company（United States）
• The Kraft Heinz Company（United States）
• Danone SA（France）
• Meiji Holdings Co., Ltd.（Japan）
• Lotte Corporation（South Korea）
• CJ CheilJedang Corporation（South Korea）
• Marfrig Global Foods SA（Brazil）

结论和建议

Global Jerky Snacks Market size was valued at USD 5.84 billion in 2023 and is poised to grow from USD 6.23 billion in 2024 to USD 10.47 billion by 2032, growing at a CAGR of 6.7% during the forecast period (2025-2032).

The jerky snacks market is experiencing significant growth, driven by increasing consumer demand for high-protein, nutritious alternatives to traditional carbohydrate-rich snacks in North America and Europe. As health-conscious consumers seek transparency in ingredients, preferences are shifting towards products that are non-GMO, gluten-free, low sodium, and devoid of artificial additives. The trend towards snacking over traditional sit-down meals further bolsters this category, with consumers favoring protein-rich options, such as jerky, over chips. The surge in diverse flavors like habanero, teriyaki, and barbecue enhances product appeal, while e-commerce growth and smartphone usage have opened new distribution channels, particularly for small and medium-sized businesses targeting millennials. This convergence of trends positions jerky snacks as a prominent choice in the evolving snack landscape.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Jerky Snacks market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Jerky Snacks Market Segmental Analysis

Global Jerky Snacks Market is segmented by Product, Flavor, Packaging, Distribution Channel, End User and region. Based on Product, the market is segmented into Beef, Pork, Poultry, Fish, Salmon, Kangaroo, Buffalo, Alligator, Soy, Mushroom, Trout, Chicken, Duck and Others. Based on Flavor, the market is segmented into Original, Teriyaki, Peppered and Others. Based on Packaging, the market is segmented into Stand Up Pouch, Flat Bottom Pouch and Others. Based on Distribution Channel, the market is segmented into Hypermarkets, Supermarkets, Specialty Stores and Others. Based on End User, the market is segmented into Residential and Commercial. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Jerky Snacks Market

The Global Jerky Snacks market is being driven by changing consumer snacking preferences, with an increasing focus on functional benefits and sophistication in choices. As consumers seek quick, protein-rich food options, the demand for specialty meat snacks, encompassing a variety of meats like beef, turkey, and pork, has surged. Additionally, innovative flavor profiles and formulations that emphasize natural ingredients cater to health-conscious individuals. The emergence of alternative protein sources such as turkey, seafood, and game meats, along with the expansion of convenient products in refrigeration, including power packs, bars, and deli bites, is further energizing this market and creating more opportunities for snacking.

Restraints in the Global Jerky Snacks Market

The growth of the global jerky snacks market may be hindered by the increasing appeal of vegan and vegetarian diets. As consumers show a stronger preference for plant-based alternatives, the market for meat snacks is likely to face limitations in the near future. Additionally, ethical considerations surrounding meat consumption could further impede the expansion of the jerky snack segment, particularly in regions such as India, where such concerns are becoming more prominent. Consequently, the ascent of plant-based meat snacks is poised to challenge the traditional jerky market, impacting its overall growth trajectory.

Market Trends of the Global Jerky Snacks Market

The Global Jerky Snacks market is experiencing a significant upward trajectory, particularly among consumers aged 34 and under, who prioritize high-protein diets. This demographic shift, coupled with an increasing inclination towards snacking, has effectively broadened the appeal of jerky as a convenient protein-rich option. The perception of jerky snacks as healthier alternatives to conventional chips enhances their appeal, while the quest for unique and novel taste experiences further drives demand among younger consumers. As a result, manufacturers are innovating their product lines to cater to these preferences, positioning jerky snacks as a burgeoning segment within the overall snack industry.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Customer & Buying Criteria Analysis

Global Jerky Snacks Market Size by Product & CAGR (2025-2032)

• Market Overview
• Beef
• Pork
• Poultry
• Fish
• Salmon
• Kangaroo
• Buffalo
• Alligator
• Soy
• Mushroom
• Trout
• Chicken
• Duck
• Others

Global Jerky Snacks Market Size by Flavor & CAGR (2025-2032)

• Market Overview
• Original
• Teriyaki
• Peppered
• Others

Global Jerky Snacks Market Size by Packaging & CAGR (2025-2032)

• Market Overview
• Stand Up Pouch
• Flat Bottom Pouch
• Others

Global Jerky Snacks Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Hypermarkets
• Supermarkets
• Specialty Stores
• Others

Global Jerky Snacks Market Size by End User & CAGR (2025-2032)

• Market Overview
• Residential
• Commercial

Global Jerky Snacks Market Size & CAGR (2025-2032)

• North America (Product, Flavor, Packaging, Distribution Channel, End User)
  • US
  • Canada
• Europe (Product, Flavor, Packaging, Distribution Channel, End User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Flavor, Packaging, Distribution Channel, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Flavor, Packaging, Distribution Channel, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Flavor, Packaging, Distribution Channel, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Jack Link's Protein Snacks (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Conagra Brands, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• General Mills, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Hershey Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hormel Foods Corporation (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bridgford Foods Corporation (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Premium Brands Holdings Corporation (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tyson Foods, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kerry Group plc (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nestle S.A. (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever plc (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PepsiCo, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mondelez International, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kellogg Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Kraft Heinz Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Danone S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Meiji Holdings Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lotte Corporation (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CJ CheilJedang Corporation (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Marfrig Global Foods S.A. (Brazil)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations