神经化妆品市场规模、份额和成长分析（按产品类型、销售管道、最终用途和地区）- 产业预测 2025-2032

预计 2023 年全球神经化妆品市场规模将达到 14.1 亿美元，到 2032 年将达到 29.1 亿美元，预测期内（2025-2032 年）的复合年增长率为 8.4%。

神经化妆品是一个创新领域，它将神经科学与化妆品结合，创造出不仅可以改善外观，还可以改善认知功能和情绪健康的产品。这个独特的领域基于这样的原则：大脑和皮肤之间存在着深层的联繫，某些化妆品成分会对大脑和皮肤产生影响。与注重外在美的传统化妆品不同，神经化妆品旨在唤起某些情绪和心理状态，从而影响神经系统并对整体健康产生正面影响。这种双重功能使神经美容产品既可以作为化妆品，又可以作为药品，而且其功效还包括对皮肤产生舒缓、治疗的感觉。随着这个利基市场的成长，消费者越来越被那些承诺对身心带来全面益处的产品所吸引。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024 年）
• PESTEL 分析
• 宏观经济指标
• 价值链分析
• 定价分析
• 客户和购买标准分析

神经化妆品市场规模（按产品类型和复合年增长率） (2025-2032)

• 市场概况
• 脸部保养
  • 保湿霜和乳霜
  • 精华液和精华素
  • 洗面乳
  • 面罩
  • 脸部精油
  • 眼霜之下
  • 碳粉
  • 脸部磨砂膏和去角质产品
  • 其他的
• 身体保养
  • 乳液和乳霜
  • 身体油
  • 护手霜
  • 护足霜
  • 足膜
  • 颈霜
  • 其他的
• 沐浴产品
  • 沐浴凝胶
  • 沐浴肥皂
  • 沐浴盐
  • 丝瓜
  • 其他的

神经化妆品市场规模（按销售管道和复合年增长率） (2025-2032)

• 市场概况
• 直接销售
• 间接销售
  • 大卖场/超级市场
  • 折扣店
  • 专卖店
  • 网路零售业

神经化妆品市场规模（按最终用途和复合年增长率） (2025-2032)

• 市场概况
• 男性
• 女士

神经化妆品市场规模（按地区）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲国家
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前 5 家公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采用的策略
• 近期市场趋势
• 公司市场占有率分析（2024 年）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分析市场份额
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• L'Oreal SA（France）
• Shiseido Company, Limited（Japan）
• The Estee Lauder Companies Inc.（USA）
• Johnson & Johnson（USA）
• Procter & Gamble（USA）
• Unilever（UK/Netherlands）
• Henkel AG & Co. KGaA（Germany）
• Beiersdorf AG（Germany）
• Kao Corporation（Japan）
• AmorePacific Corporation（South Korea）
• LVMH Moet Hennessy Louis Vuitton SE（France）
• Clarins Group（France）
• Oriflame Cosmetics Global SA（Switzerland）
• Revlon Inc.（USA）
• Sisley Cosmetics（France）
• Neutrogena Corporation（USA）
• SkinSoul Cosmetics（Malaysia）

结论和建议

Global Neurocosmetics Market size was valued at USD 1.41 billion in 2023 and is poised to grow from USD 1.53 billion in 2024 to USD 2.91 billion by 2032, growing at a CAGR of 8.4% during the forecast period (2025-2032).

Neurocosmetics is an innovative sector merging neuroscience with cosmetics, creating products that enhance not just physical appearance but also cognitive function and emotional health. This unique field operates on the principle that there is a profound connection between the brain and skin, allowing certain cosmetic ingredients to influence both. Unlike traditional cosmetics, which primarily focus on external aesthetics, neurocosmetics aim to evoke specific emotions and mental states, thereby engaging the neurological system to positively impact overall well-being. This dual functionality positions neurocosmetic products as both cosmetic and medicinal, with effects that can include soothing sensations that calm the skin. As this niche market expands, consumers are increasingly drawn to products that promise holistic benefits for mind and body.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Neurocosmetics market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Neurocosmetics Market Segmental Analysis

Global Neurocosmetics Market is segmented by Product Type, Sales Channel, End Use and region. Based on Product Type, the market is segmented into Face Care, Body Care and Bath Products. Based on Sales Channel, the market is segmented into Direct Sales and Indirect Sales. Based on End Use, the market is segmented into Men and Women. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Neurocosmetics Market

The global neurocosmetics market is experiencing significant growth, driven by an increasing awareness of personal well-being and body image. As people navigate their busy lifestyles, which often lead to disruptions in daily routines, diet, and sleep patterns, there is a rising demand for beauty products that enhance the quality and appearance of their skin and hair. Consumers of all ages are seeking out products that not only beautify but also promote a healthier image. Additionally, the surge in interest for sun care items, night repair creams, refreshing fragrances, and hair colors is further fueling this demand, particularly as mental wellness continues to gain prominence.

Restraints in the Global Neurocosmetics Market

A significant restraint in the Global Neurocosmetics market is the limited scientific evidence validating the claims made by various neurocosmetics products regarding their ability to enhance skin health and aesthetics through interactions with the nervous system and brain. Despite marketing assertions, there is a substantial gap in research that rigorously tests the efficacy and safety of these products. This lack of empirical support may hinder consumer confidence and acceptance, calling for more comprehensive studies to substantiate claims and ensure that these innovative beauty solutions can deliver on their promises without adverse effects, ultimately impacting the market's growth potential.

Market Trends of the Global Neurocosmetics Market

The Global Neurocosmetics market is witnessing a compelling trend driven by significant advancements in neuroscience, which enhance our understanding of the intricate relationship between the brain and skin health. This evolution has catalyzed the formulation of innovative ingredients and technologies, empowering manufacturers to create neurocosmetic products that promote not only aesthetic benefits but also neurological well-being. Consumers are increasingly drawn to products that claim to relieve stress, enhance mood, and improve cognitive function through topical applications. As awareness grows and demand rises, the market is poised for robust expansion, paving the way for a new era in beauty and personal care that intertwines mental and physical wellness.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Customer & Buying Criteria Analysis

Global Neurocosmetics Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Face Care
  • Moisturizers & Creams
  • Serums & Essence
  • Face Wash & Cleansers
  • Face Masks
  • Face Oil
  • Under-eye Creams
  • Toners
  • Face Scrubs & Exfoliators
  • Others
• Body Care
  • Lotions & Creams
  • Body Oil
  • Hand Creams
  • Foot Creams
  • Foot Masks
  • Neck Cream
  • Others
• Bath Products
  • Shower Gel
  • Bath Soap
  • Bath Salt
  • Loofah
  • Others

Global Neurocosmetics Market Size by Sales Channel & CAGR (2025-2032)

• Market Overview
• Direct Sales
• Indirect Sales
  • Hypermarkets/Supermarkets
  • Discount Stores
  • Specialty Stores
  • Online Retailing

Global Neurocosmetics Market Size by End Use & CAGR (2025-2032)

• Market Overview
• Men
• Women

Global Neurocosmetics Market Size & CAGR (2025-2032)

• North America (Product Type, Sales Channel, End Use)
  • US
  • Canada
• Europe (Product Type, Sales Channel, End Use)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Sales Channel, End Use)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Sales Channel, End Use)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Sales Channel, End Use)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• L'Oreal S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shiseido Company, Limited (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Estee Lauder Companies Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Procter & Gamble (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever (UK/Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Henkel AG & Co. KGaA (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beiersdorf AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kao Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AmorePacific Corporation (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LVMH Moet Hennessy Louis Vuitton SE (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Clarins Group (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oriflame Cosmetics Global SA (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Revlon Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sisley Cosmetics (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Neutrogena Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SkinSoul Cosmetics (Malaysia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations