汽车车轮涂料市场规模、份额、按材料、基材、产品、车型、销售和地区分類的成长分析 - 2025-2032 年产业预测

2023 年全球汽车车轮涂料市场规模为 55 亿美元，预计将从 2024 年的 56.8 亿美元成长到 2032 年的 73.7 亿美元，预测期内（2025-2032 年）的复合年增长率为 3.3%。

随着全球汽车产量的增长和人们对汽车美观度的日益关注，汽车车轮涂层市场预计将经历显着增长。这些特殊涂层增强了车轮的视觉吸引力，同时也提供对化学物质和环境因素的重要保护，从而减少磨损。在预测期内，涂料行业的技术创新有望为供应商开闢新的途径，全天候涂料的需求预计会增加，尤其是在汽车製造商中。欧洲和亚太地区已成为汽车车轮涂料的主要市场。然而，定价压力和对各类车型的严格性能要求等挑战可能会阻碍长期的市场扩张。总体而言，该领域未来发展前景光明。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024 年）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析

汽车车轮涂料市场规模（按材料和复合年增长率） (2025-2032)

• 市场概况
• 丙烯酸瓷釉
• 丙烯酸胺甲酸乙酯
• 丙烯酸清漆
• 磷酸锌
• 环氧树脂
• 环氧聚酯
• 聚酯纤维
• 聚氨酯

汽车车轮涂层市场规模（按基材和复合年增长率） (2025-2032)

• 市场概况
• 铝
• 钢
• 其他的

汽车车轮涂料市场规模（按产品和复合年增长率） (2025-2032)

• 市场概况
• 底漆
  • 粉末
  • 溶剂
  • 水
• 底涂层
  • 粉末
  • 溶剂
  • 水
• 透明涂层/面漆
  • 粉末
  • 溶剂
  • 水

汽车车轮涂层市场规模（按车型和复合年增长率） (2025-2032)

• 市场概况
• 搭乘用车
  • 袖珍的
  • 中等规模
  • SUV
  • 奢华
• LCV
• HCV

汽车车轮涂料市场规模（依销售额及复合年增长率）（2025-2032 年）

• 市场概况
• OEM
• 售后市场

汽车车轮涂料市场规模（按地区）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲国家
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前 5 家公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采用的策略
• 近期市场趋势
• 公司市场占有率分析（2024 年）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分析市场份额
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• PPG Industries, Inc.（USA）
• Axalta Coating Systems Ltd.（USA）
• Akzo Nobel NV（Netherlands）
• BASF SE（Germany）
• The Sherwin-Williams Company（USA）
• Kansai Paint Co., Ltd.（Japan）
• Nippon Paint Holdings Co., Ltd.（Japan）
• 3M（USA）
• Henkel AG & Co. KGaA（Germany）
• Dow Inc.（USA）
• Wacker Chemie AG（Germany）
• Gyeon（South Korea）
• CarPro US LLC（USA）
• Ceramic Pro（USA）
• Opti-Coat（Australia）
• IGL Coatings（Malaysia）
• Kapci Coatings（Egypt）
• Asian Paints（India）
• Berger Paints India Limited（India）

结论和建议

Global Automotive Wheel Coating Market size was valued at USD 5.5 billion in 2023 and is poised to grow from USD 5.68 billion in 2024 to USD 7.37 billion by 2032, growing at a CAGR of 3.3% during the forecast period (2025-2032).

The automotive wheel coating market is set for significant growth, driven by increasing global automotive production and a rising focus on vehicle aesthetics. These specialized coatings enhance the visual appeal of wheels while offering crucial protection against chemicals and environmental factors, thereby reducing wear and tear. Innovations in the coating industry promise to open new avenues for providers throughout the forecast period, with all-weather coatings anticipated to be particularly in demand among automotive manufacturers. Europe and the Asia Pacific regions are emerging as key markets for automotive wheel coatings. However, challenges such as pricing pressures and stringent performance requirements for various vehicle types may hinder long-term market expansion. Overall, the sector is positioned for promising developments ahead.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Automotive Wheel Coating market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Automotive Wheel Coating Market Segmental Analysis

Global Automotive Wheel Coating Market is segmented by Material, Substrate, Product, Vehicle Type, Sales and Region. Based on Material, the market is segmented into Acrylic Enamel, Acrylic Urethane, Acrylic Lacquer, Zinc Phosphate, Epoxy, Epoxy Polyester, Polyester and Polyurethane. Based on Substrate, the market is segmented into Aluminum, Steel and Others. Based on Product, the market is segmented into Primers, Base Coat and Clear Coat/Topcoat. Based on Vehicle Type, the market is segmented into Passenger Cars, LCVs and HCVs. Based on Sales, the market is segmented into OEMs and Aftermarket. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Automotive Wheel Coating Market

The Global Automotive Wheel Coating market is being significantly driven by the growing adoption of advanced and lightweight coatings among automotive manufacturers. These manufacturers are increasingly prioritizing materials that adhere to modern emission standards while simultaneously reducing vehicle weight. The incorporation of innovative coatings not only enhances the durability and protection of wheel surfaces but also contributes to an appealing aesthetic. As the industry shifts towards achieving better environmental compliance and improved vehicle performance, the demand for such coatings is expected to rise, stimulating market growth and fostering advancements in product technology and design.

Restraints in the Global Automotive Wheel Coating Market

One of the significant constraints facing the Global Automotive Wheel Coating market is the varied performance requirements associated with different vehicle types. Each vehicle necessitates specific coating characteristics to ensure optimal performance, which poses a considerable challenge for automotive wheel coating manufacturers. Meeting these diverse demands often requires substantial investments in research and development to create formulations that satisfy the stringent performance criteria. Consequently, tackling this performance barrier can be financially burdensome for companies in the industry, impacting their ability to innovate and maintain a competitive edge in the marketplace.

Market Trends of the Global Automotive Wheel Coating Market

The Global Automotive Wheel Coating market is actively evolving towards sustainability, with a substantial shift towards eco-friendly coatings. As consumers increasingly prioritize environmental responsibility, manufacturers are compelled to eliminate harmful chemicals in favor of sustainable alternatives. This progressive trend not only aligns with regulatory requirements but also enhances brand reputation and consumer loyalty. As a result, automotive wheel coating providers are presented with significant growth opportunities to innovate and expand their product offerings. By investing in eco-conscious materials and technologies, companies can capitalize on this market shift, establishing themselves as leaders in an environmentally aware automotive landscape.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Automotive Wheel Coating Market Size by Material & CAGR (2025-2032)

• Market Overview
• Acrylic Enamel
• Acrylic Urethane
• Acrylic Lacquer
• Zinc Phosphate
• Epoxy
• Epoxy Polyester
• Polyester
• Polyurethane

Global Automotive Wheel Coating Market Size by Substrate & CAGR (2025-2032)

• Market Overview
• Aluminum
• Steel
• Others

Global Automotive Wheel Coating Market Size by Product & CAGR (2025-2032)

• Market Overview
• Primers
  • Powder
  • Solvent Borne
  • Water Borne
• Base Coat
  • Powder
  • Solvent Borne
  • Water Borne
• Clear Coat/Topcoat
  • Powder
  • Solvent Borne
  • Water Borne

Global Automotive Wheel Coating Market Size by Vehicle Type & CAGR (2025-2032)

• Market Overview
• Passenger Cars
  • Compact
  • Mid-Size
  • SUVs
  • Luxury
• LCVs
• HCVs

Global Automotive Wheel Coating Market Size by Sales & CAGR (2025-2032)

• Market Overview
• OEMs
• Aftermarket

Global Automotive Wheel Coating Market Size & CAGR (2025-2032)

• North America (Material, Substrate, Product, Vehicle Type, Sales)
  • US
  • Canada
• Europe (Material, Substrate, Product, Vehicle Type, Sales)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Material, Substrate, Product, Vehicle Type, Sales)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Material, Substrate, Product, Vehicle Type, Sales)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Material, Substrate, Product, Vehicle Type, Sales)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• PPG Industries, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Axalta Coating Systems Ltd. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Akzo Nobel N.V. (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BASF SE (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Sherwin-Williams Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kansai Paint Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nippon Paint Holdings Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• 3M (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Henkel AG & Co. KGaA (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dow Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wacker Chemie AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gyeon (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CarPro US LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ceramic Pro (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Opti-Coat (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IGL Coatings (Malaysia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kapci Coatings (Egypt)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Asian Paints (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Berger Paints India Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations