摩托车骑行装备市场规模、份额、成长分析（按产品、最终用途和地区）、产业预测 2025-2032

2023 年全球摩托车骑乘装备市场规模价值为 135 亿美元，预计将从 2024 年的 143.8 亿美元成长到 2032 年的 237.9 亿美元，预测期内（2025-2032 年）的复合年增长率为 6.5%。

随着城市居民可支配收入的提高以及他们旅行和丰富体验的热情日益高涨，摩托车防护装备市场正在经历显着的成长。随着摩托车骑士越来越重视安全，对安全帽、手套、外套和专用护具等先进防护装备的需求也随之增加。作为回应，公司正在加大对研发的投资，不仅要提高安全性，还要开发符合现代消费者偏好的创新产品。这一趋势也受到全球高檔摩托车销售成长的推动，尤其是在双收入家庭中，这导致了高檔、时尚安全装备的涌入。展望未来，在产品创新、产品线延伸和防护衣优质化的推动下，市场预计将继续扩大。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 次要和资料资料
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024 年）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 监管分析

摩托车骑乘装备市场规模（按产品和复合年增长率） (2025-2032)

• 市场概况
• 头盔
• 手套
• 夹克
• 裤子
• 靴子
• 其他的

摩托车骑乘装备市场规模（依最终用途和复合年增长率） (2025-2032)

• 市场概况
• 公路式
• 越野

摩托车骑乘装备市场规模及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲国家
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前 5 家公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采用的策略
• 近期市场趋势
• 公司市场占有率分析（2024 年）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分析市场份额
  • 收益与前一年同期比较（2022-2024 年）

主要企业简介

• Alpinestars SpA（Italy）
• Dainese SpA（Italy）
• REV'IT!（Netherlands）
• AGV（Italy）（owned by Dainese）
• Shoei Co., Ltd.（Japan）
• Arai Helmet, Ltd.（Japan）
• Icon Motosports（USA）
• Fox Racing（USA）
• Klim（USA）
• Rukka Motorsport（Finland）
• Held Biker Fashion GmbH（Germany）
• BMW Motorrad（Germany）
• Cardo Systems（Israel）
• Sena Technologies, Inc.（South Korea）
• Oxford Products Ltd（UK）
• Furygan（France）
• IXS Motorcycle Fashion（Switzerland）
• LS2 Helmets（China）
• Scorpion Sports, Inc.（USA）
• Royal Enfield（India）

结论和建议

Global Motorbike Riding Gear Market size was valued at USD 13.5 billion in 2023 and is poised to grow from USD 14.38 billion in 2024 to USD 23.79 billion by 2032, growing at a CAGR of 6.5% during the forecast period (2025-2032).

The motorcycle protection gear market is experiencing significant growth, driven by rising disposable incomes among urban residents and their increasing enthusiasm for travel and fulfilling experiences. As motorcycle enthusiasts prioritize safety, there is a growing demand for advanced protective gear, including helmets, gloves, jackets, and specialized guards. In response, companies are ramping up R&D investments to develop innovative products that not only enhance safety but also align with modern consumer preferences. The global rise in high-end motorcycle sales, especially among double-income households, further fuels this trend, leading to an influx of upscale and fashionable safety gear. Looking ahead, the market is poised for continued expansion, driven by product innovation, line extensions, and the premiumization of protective riding apparel.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Motorbike Riding Gear market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Motorbike Riding Gear Market Segmental Analysis

Global Motorbike Riding Gear Market is segmented by Product, End Use and Region. Based on Product, the market is segmented into Helmets, Gloves, Jackets, Pants, Boots and Others. Based on End Use, the market is segmented into On Road and Off Road. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Motorbike Riding Gear Market

The Global Motorbike Riding Gear market is significantly driven by the rising alarm over the unacceptable number of accidents involving motorcyclists. As the rate of incidents continues to escalate, riders are increasingly prioritizing their safety, leading to a notable surge in the sales of motorcycle helmets and other protective gear. Motorcycles inherently pose greater risks due to their instability compared to cars, leaving riders more vulnerable to environmental conditions and road hazards. This heightened awareness of safety correlates directly with the frequency of accidents and fatalities, prompting consumers to invest more in protective equipment, thereby boosting the market for motorbike riding gear.

Restraints in the Global Motorbike Riding Gear Market

The global motorbike riding gear market faces certain restraints due to stringent regulations imposed by governments. While these regulations can enhance market growth by mandating the use of protective gear, they may also stifle innovation and elevate operational costs for manufacturers. Adherence to specific safety standards or certification requirements can be both costly and time-consuming for companies, potentially hindering their agility in responding to market demands. Additionally, regulations that dictate mandatory gear types might restrict consumer choices, impacting overall market dynamics. Nonetheless, it's essential to recognize that such regulations can also have beneficial effects on the safety and quality of riding gear products.

Market Trends of the Global Motorbike Riding Gear Market

The Global Motorbike Riding Gear market is experiencing a notable trend driven by the increasing demand for enhanced protective gear among riders. As awareness of motorcycle safety escalates, manufacturers are innovating with advanced materials and technologies that elevate rider protection and comfort. Key market drivers include the development of impact-resistant gear, effective ventilation systems, and smart connectivity features that cater to safety-conscious consumers. The market is witnessing a surge in products designed not only for safety but also for comfort, with moisture-wicking fabrics and temperature-regulating features becoming vital. This dual focus is anticipated to sustain strong growth in the sector, attracting a wider audience of motorcyclists seeking both performance and protection.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Analysis

Global Motorbike Riding Gear Market Size by Product & CAGR (2025-2032)

• Market Overview
• Helmets
• Gloves
• Jackets
• Pants
• Boots
• Others

Global Motorbike Riding Gear Market Size by End Use & CAGR (2025-2032)

• Market Overview
• On Road
• Off Road

Global Motorbike Riding Gear Market Size & CAGR (2025-2032)

• North America (Product, End Use)
  • US
  • Canada
• Europe (Product, End Use)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, End Use)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, End Use)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, End Use)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Alpinestars S.p.A. (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dainese S.p.A. (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• REV'IT! (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AGV (Italy) (owned by Dainese)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shoei Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Arai Helmet, Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Icon Motosports (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fox Racing (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Klim (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rukka Motorsport (Finland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Held Biker Fashion GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BMW Motorrad (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cardo Systems (Israel)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sena Technologies, Inc. (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oxford Products Ltd (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Furygan (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IXS Motorcycle Fashion (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LS2 Helmets (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Scorpion Sports, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Royal Enfield (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations