度假租赁市场规模、份额和成长分析（按住宿类型、预订方式和地区）- 产业预测 2025-2032

2023 年全球度假租赁市场规模价值 875 亿美元，预计将从 2024 年的 951.1 亿美元成长到 2032 年的 1,853.8 亿美元，预测期内（2025-2032 年）的复合年增长率为 8.7%。

全球度假租赁市场正在经历显着增长，主要原因是短期租赁作为时间紧迫的旅行者的经济实惠的度假选择而具有越来越大的吸引力。 TripAdvisor 最近的一项调查显示，人们开始大量转向环保住宿设施，46% 的美国人倾向于选择那些能够最大程度减少水和能源使用的租赁住宿。受不断增长的国际旅游需求和新兴市场的推动，2021 年旅游业整体价值达 5.7 兆美元，持续蓬勃发展。其中欧洲游客数量增加了 7%，亚太地区游客数量占 43%。然而，缺乏住宿设施和气候变迁等挑战也带来了风险。儘管存在这些障碍，美国度假租赁市场仍有望在未来几年持续成长。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 资料和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024 年）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 监管格局
• 案例研究

度假租赁市场规模（按住宿类型和复合年增长率） (2025-2032)

• 市场概况
• 房子
• 公寓
• 度假公寓
• 其他的

度假租赁市场规模（按预订模式和复合年增长率） (2025-2032)

• 市场概况
• 离线
• 在线的

度假租赁市场规模（按价格分布和复合年增长率） (2025-2032)

• 市场概况
• 经济
• 中价位
• 奢华

度假租赁市场规模（按游客类型和复合年增长率） (2025-2032)

• 市场概况
• 国内的
• 国际的

度假租赁市场规模（按地区划分）及复合年增长率（2025-2032 年）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲国家
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前 5 家公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采用的策略
• 近期市场趋势
• 公司市场占有率分析（2024 年）
• 主要企业简介
  • 公司简介
  • 产品系列分析
  • 按细分市场分析市场份额
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Fairbnb（Italy）
• Socialbnb（Germany）
• Ecobnb（Italy）
• Kindred（United States）
• Landfolk（Denmark）
• Sawday's（United Kingdom）
• Canopy & Stars（United Kingdom）
• Coolstays（United Kingdom）
• The Plum Guide（United Kingdom）
• HomeToGo（Germany）
• Stayz（Australia）
• 9flats（Germany）
• Sonder（United States）
• Blueground（United States）
• Casamundo（Germany）
• Interhome（Switzerland）
• RedAwning（United States）
• TravelNest（United Kingdom）

结论和建议

Global Vacation Rental Market size was valued at USD 87.5 billion in 2023 and is poised to grow from USD 95.11 billion in 2024 to USD 185.38 billion by 2032, growing at a CAGR of 8.7% during the forecast period (2025-2032).

The global vacation rental market is experiencing remarkable growth, largely driven by the rising appeal of short-term rentals as affordable escape options for time-strapped travelers. A recent TripAdvisor study highlights a significant shift towards eco-conscious lodging, with 46% of Americans preferring rentals that minimize water and energy usage. The overall tourism sector, valued at $5.7 trillion in 2021, continues to thrive, propelled by international travel demand and emerging market expansions. Notably, Europe saw a 7% increase in tourist arrivals, while the Asia-Pacific region accounted for 43% of tourism growth. However, challenges such as accommodation shortages and climate change pose risks. Despite these hurdles, the U.S. vacation rental market is set for sustainable growth in the coming years.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Vacation Rental market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Vacation Rental Market Segments Analysis

Global Vacation Rental Market is segmented by Accommodation Type, Booking Mode, Price Range, Tourist Type and region. Based on Accommodation Type, the market is segmented into Home, Apartments, Resort/Condominium and Others. Based on Booking Mode, the market is segmented into Offline and Online. Based on Price Range, the market is segmented into Economical, Mid-Range and Luxury. Based on Tourist Type, the market is segmented into Domestic and International. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Vacation Rental Market

The surge in travel and tourism popularity is a significant driver of the global vacation rental market. As more individuals prioritize vacations over staying home, the demand for alternative accommodations has escalated. Tourists are increasingly opting for vacation rentals, seeking unique experiences and home-like amenities instead of traditional hotel stays. This shift reflects a broader trend towards personalized travel experiences, encouraging property owners to cater to diverse preferences and enhancing the overall appeal of vacation rentals. Consequently, the booming travel industry fosters a robust market for vacation rentals, meeting the growing need for flexible and comfortable lodging options.

Restraints in the Global Vacation Rental Market

A major constraint in the Global Vacation Rental market is the limited availability of rental properties. When the supply of properties is low, demand increases, which in turn drives rental prices higher. This scarcity can make it challenging for travelers to secure accommodations that fit their preferences and budgets. As a result, potential vacationers may face obstacles in finding suitable places to stay during their trips, ultimately impacting their overall travel experience. The imbalance between supply and demand not only affects pricing but also the accessibility of rental options for consumers in different markets worldwide.

Market Trends of the Global Vacation Rental Market

The global vacation rental market is experiencing a notable surge, driven by increasing demand from international travelers seeking unique and personalized travel experiences. As remote working becomes more mainstream, individuals are opting for longer stays in desirable locations, fueling interest in private rentals. These travelers prioritize flexibility, space, and local immersion, often preferring accommodations that offer authentic experiences over traditional hotels. This trend is supported by the growth of digital platforms facilitating access to a diverse range of properties, enabling property owners to tap into the burgeoning market. Consequently, the industry is poised for continued expansion, potentially reshaping travel preferences globally.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies

Global Vacation Rental Market Size by Accommodation Type & CAGR (2025-2032)

• Market Overview
• Home
• Apartments
• Resort/Condominium
• Others

Global Vacation Rental Market Size by Booking Mode & CAGR (2025-2032)

• Market Overview
• Offline
• Online

Global Vacation Rental Market Size by Price Range & CAGR (2025-2032)

• Market Overview
• Economical
• Mid-Range
• Luxury

Global Vacation Rental Market Size by Tourist Type & CAGR (2025-2032)

• Market Overview
• Domestic
• International

Global Vacation Rental Market Size & CAGR (2025-2032)

• North America (Accommodation Type, Booking Mode, Price Range, Tourist Type)
  • US
  • Canada
• Europe (Accommodation Type, Booking Mode, Price Range, Tourist Type)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Accommodation Type, Booking Mode, Price Range, Tourist Type)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Accommodation Type, Booking Mode, Price Range, Tourist Type)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Accommodation Type, Booking Mode, Price Range, Tourist Type)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Fairbnb (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Socialbnb (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ecobnb (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kindred (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Landfolk (Denmark)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sawday's (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Canopy & Stars (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Coolstays (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Plum Guide (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HomeToGo (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stayz (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• 9flats (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sonder (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Blueground (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Casamundo (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Interhome (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• RedAwning (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TravelNest (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations