动物 POC 诊断市场规模、份额、按产品、动物类型、样本类型、适应症、测试、最终用途和地区进行的成长分析 - 产业预测 2025-2032

预计 2023 年全球兽医 POC 诊断市场价值将达到 25 亿美元，预计到 2032 年将从 2024 年的 28 亿美元增长到 69.9 亿美元，预测期内（2025-2032 年）的复合年增长率为 12.1%。

兽医市场在维护动物健康方面发挥着至关重要的作用，兽医负责治疗疾病和伤害并对各种物种进行重要研究。兽医透过进行牙科护理、手术和疫苗接种来确保伴同性动物和牲畜的健康。照护现场诊断（POC）的出现提供了显着的优势，因为它们无需依赖中央实验室即可提供临床相关资料，从而增强了个别医生在即时诊断方面的权力。这对于依靠牲畜和家禽获取食物、劳动力和社会地位的农村人口来说尤其重要。然而，这种依赖也带来了挑战，包括通用感染疾病的风险，凸显了积极主动的兽医护理的必要性，以有效保护动物和公众健康。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 次要和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024 年）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析

动物 POC 诊断市场规模（按产品和复合年增长率） (2025-2032)

• 市场概况
• 耗材试剂组
• 设备和装置

动物 POC 诊断市场规模（按动物类型和复合年增长率）（2025-2032）

• 市场概况
• 伴同性动物
  • 狗
  • 猫
  • 马
  • 其他的
• 家畜
  • 牛
  • 猪
  • 家禽

动物 POC 诊断市场规模（按样本类型和复合年增长率）（2025-2032）

• 市场概况
• 血液/血浆/血清
• 尿
• 屎
• 其他的

动物 POC 诊断市场规模（按适应症和复合年增长率） (2025-2032)

• 市场概况
• 感染疾病
• 常见疾病
• 其他的

动物 POC 诊断市场规模（按测试和复合年增长率） (2025-2032)

• 市场概况
• 血液学
• 诊断影像
• 细菌学
• 病毒学
• 细胞学
• 临床化学
• 寄生虫学
• 血清学
• 其他的

动物 POC 诊断市场规模（按最终用途和复合年增长率） (2025-2032)

• 市场概况
• 兽医诊所
• 家庭护理设置
• 其他的

动物 POC 诊断市场规模（按地区）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲国家
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前 5 家公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采用的策略
• 近期市场趋势
• 公司市场占有率分析（2024 年）
• 主要企业简介
  • 公司详细信息
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• IDEXX Laboratories, Inc.（USA）
• Zoetis（USA）
• Heska Corporation（USA）
• Virbac（France）
• Merck Animal Health（USA）
• Antech Diagnostics（USA）
• Mindray Medical（China）
• BioRad Laboratories（USA）
• Seegene（South Korea）
• Abbott Laboratories（USA）
• Beckman Coulter（USA）
• Randox Laboratories（UK）
• Siemens Healthineers（Germany）
• DiaSorin（Italy）
• BioMerieux（France）
• Thermo Fisher Scientific（USA）
• Roche Diagnostics（Switzerland）
• Quidel（USA）

结论和建议

Global Veterinary POC Diagnostics Market size was valued at USD 2.5 billion in 2023 and is poised to grow from USD 2.8 billion in 2024 to USD 6.99 billion by 2032, growing at a CAGR of 12.1% during the forecast period (2025-2032).

The veterinary market plays a vital role in maintaining animal health, with veterinarians addressing illnesses, injuries, and conducting crucial research on various species. They perform dental work, surgeries, and provide vaccinations, ensuring the well-being of companion and livestock animals alike. The emergence of point-of-care diagnostics offers significant advantages, as these streamlined tests deliver clinically relevant data without relying on central laboratories, empowering individual practitioners at the site of care. This is particularly important for rural populations who depend on livestock and poultry for food, labor, and social standing. However, this reliance comes with challenges, such as the risk of zoonotic infections, highlighting the need for proactive veterinary care to safeguard both animal and public health effectively.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Veterinary Poc Diagnostics market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Veterinary PoC Diagnostics Market Segments Analysis

Global Veterinary POC Diagnostics Market is segmented by Product, Animal Type, Sample Type, Indication, Testing, End Use and region. Based on Product, the market is segmented into Consumables, Reagents, & Kits and Instruments & Devices. Based on Animal Type, the market is segmented into Companion Animals and Livestock Animals. Based on Sample Type, the market is segmented into Blood/Plasma/Serum, Urine, Fecal and Others. Based on Indication, the market is segmented into Infectious Disease, General Ailments and Others. Based on Testing, the market is segmented into Hematology, Diagnostic Imaging, Bacteriology, Virology, Cytology, Clinical Chemistry, Parasitology, Serology and Others. Based on End Use, the market is segmented into Veterinary Hospitals & Clinics, Home Care Settings and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Veterinary PoC Diagnostics Market

The global veterinary point-of-care (PoC) diagnostics market is expected to witness significant growth in the coming years, driven by the rising demand for PoC test kits. However, this growth may be tempered by limitations in reimbursement policies. On the positive side, factors such as the increasing prevalence of pandemic-related diseases, the demand for quicker diagnostic results, enhanced accuracy in testing, evolving diagnostic trends, and the integration of advanced technologies are anticipated to contribute to the expansion of the veterinary PoC diagnostics market throughout the forecast period. This dynamic landscape holds promise for growth despite the existing challenges.

Restraints in the Global Veterinary PoC Diagnostics Market

The Global Veterinary Point-of-Care (POC) Diagnostics market faces a significant challenge due to the high costs associated with contemporary diagnostic tests and imaging systems. Small portable diagnostic machines range from USD 2,000 to USD 50,000, while ancillary equipment, such as backup transducer probes and printers, can add to the expense, with prices reaching up to USD 1,000 and USD 2,000, respectively. Most veterinary practices are small to medium-sized and often operate under strict financial constraints, making the affordability of these advanced systems a critical concern. Additionally, limited reimbursement options for veterinary services further restrict the widespread adoption of diagnostic technologies, hindering market growth.

Market Trends of the Global Veterinary PoC Diagnostics Market

The Global Veterinary Point of Care (PoC) Diagnostics market is experiencing significant growth driven by increasing awareness of zoonotic diseases, which account for a substantial portion of human illnesses. The CDC has highlighted the urgency for enhanced animal health monitoring, particularly in livestock, to mitigate the risks associated with these diseases. As a response, there is a growing demand for advanced diagnostic technologies that facilitate rapid disease identification and tracking. Innovations, research, and educational initiatives are empowering veterinarians to improve diagnostic accuracy and treatment efficacy, further stimulating demand. Consequently, the market is poised for expansion as stakeholders seek to solidify their competitive edge in this crucial sector.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Veterinary POC Diagnostics Market Size by Product & CAGR (2025-2032)

• Market Overview
• Consumables, Reagents, & Kits
• Instruments & Devices

Global Veterinary POC Diagnostics Market Size by Animal Type & CAGR (2025-2032)

• Market Overview
• Companion Animals
  • Dogs
  • Cats
  • Horses
  • Others
• Livestock Animals
  • Cattle
  • Swine
  • Poultry

Global Veterinary POC Diagnostics Market Size by Sample Type & CAGR (2025-2032)

• Market Overview
• Blood/Plasma/Serum
• Urine
• Fecal
• Others

Global Veterinary POC Diagnostics Market Size by Indication & CAGR (2025-2032)

• Market Overview
• Infectious Disease
• General Ailments
• Others

Global Veterinary POC Diagnostics Market Size by Testing & CAGR (2025-2032)

• Market Overview
• Hematology
• Diagnostic Imaging
• Bacteriology
• Virology
• Cytology
• Clinical Chemistry
• Parasitology
• Serology
• Others

Global Veterinary POC Diagnostics Market Size by End Use & CAGR (2025-2032)

• Market Overview
• Veterinary Hospitals & Clinics
• Home Care Settings
• Others

Global Veterinary POC Diagnostics Market Size & CAGR (2025-2032)

• North America (Product, Animal Type, Sample Type, Indication, Testing, End Use)
  • US
  • Canada
• Europe (Product, Animal Type, Sample Type, Indication, Testing, End Use)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Animal Type, Sample Type, Indication, Testing, End Use)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Animal Type, Sample Type, Indication, Testing, End Use)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Animal Type, Sample Type, Indication, Testing, End Use)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• IDEXX Laboratories, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zoetis (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Heska Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Virbac (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Merck Animal Health (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Antech Diagnostics (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mindray Medical (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BioRad Laboratories (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Seegene (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Abbott Laboratories (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beckman Coulter (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Randox Laboratories (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Siemens Healthineers (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DiaSorin (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BioMerieux (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Thermo Fisher Scientific (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Roche Diagnostics (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Quidel (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations