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市场调查报告书

商品编码

1663953

医疗保健扩增实境市场规模、份额和成长分析（按技术、产品、最终用户和地区）- 产业预测 2025-2032

AR In Health Care Market Size, Share, and Growth Analysis, By Technology (Head Mounted Devices, Handheld Devices), By Product (AR Displays, AR Sensors), By End User, By Region - Industry Forecast 2025-2032

出版日期: 2025年02月24日 | 出版商:

SkyQuest | 英文 219 Pages | 商品交期: 3-5个工作天内

价格

简介目录

医疗保健市场中的 AR 规模预计在 2023 年将达到 20 亿美元，并将从 2024 年的 25.5 亿美元增长到 2032 年的 178.1 亿美元，预测期内（2025-2032 年）的复合年增长率为 27.5%。

在显示器和感测器技术以及创新软体解决方案的推动下，医疗保健产业正在透过扩增实境(AR) 的整合变革时期。 AR 应用使医疗专业人员能够可视化和操纵人体的3D影像，从而增强外科医生、护理师和医师与病患之间的互动。这种融合不仅使医疗专业人员受益，还可以让患者更清楚地了解复杂的手术过程并提高医学素养。具体来说，静脉可视化是 AR 实际应用的一个例子，它彻底改变了注射管理和神经定位，同时最大限度地减少了不适。扩增实境市场在诊断影像、手术模拟和復健领域的应用日益增多，加上全球投资和新兴企业的激增，推动了扩增实境市场的扩张，显示市场环境强劲且不断发展。

北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 义大利
- 其他欧洲国家地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 其他亚太地区
拉丁美洲
- 巴西
- 其他拉丁美洲国家
中东和非洲
- 海湾合作委员会国家
- 南非
- 其他中东和非洲地区

竞争资讯

前 5 家公司对比
主要企业市场定位（2024年）
主要市场参与者所采用的策略
近期市场趋势
公司市场占有率分析（2024 年）
主要企业简介
- 公司详细信息
- 产品系列分析
- 公司分部份额分析
- 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

Microsoft Corporation（United States）
Alphabet Inc.（Google）（United States）
Sony Corporation（Japan）
Siemens（Siemens Healthcare）（Germany）
Koninklijke Philips NV（Philips）（Netherlands）
AccuVein Inc.（United States）
EchoPixel（United States）
DAQRI（United States）
Atheer, Inc.（United States）
Orca Health, Inc.（United States）

结论和建议

简介目录

Product Code: SQMIG35G2207

AR In Health Care Market size was valued at USD 2.0 billion in 2023 and is poised to grow from USD 2.55 billion in 2024 to USD 17.81 billion by 2032, growing at a CAGR of 27.5% during the forecast period (2025-2032).

The healthcare sector is experiencing a transformative shift with the integration of Augmented Reality (AR), driven by advancements in display and sensor technologies and innovative software solutions. AR applications are enhancing surgeon, nurse, and doctor-patient interactions by allowing healthcare professionals to visualize and manipulate three-dimensional representations of the human body. This integration not only benefits medical practitioners but also empowers patients with a clearer understanding of complex surgical procedures, thereby improving their medical literacy. Notably, vein visualization exemplifies AR's practical applications, revolutionizing injection administration and nerve location to minimize discomfort. The augmented reality market's expansion is supported by its increasing use in diagnostic imaging, surgical simulations, and rehabilitation, alongside a surge of investment and new startups globally, signaling a robust and evolving market landscape.

Top-down and bottom-up approaches were used to estimate and validate the size of the AR In Health Care market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

AR In Health Care Market Segments Analysis

Global AR In Health Care Market is segmented by Technology, Product, End User and region. Based on Technology, the market is segmented into Head Mounted Devices and Handheld Devices. Based on Product, the market is segmented into AR Displays, AR Sensors, AR Input Devices, AR Semiconductor Components and Other. Based on End User, the market is segmented into Hospitals and Clinics, Research Laboratories and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the AR In Health Care Market

Augmented Reality (AR) technology serves as a significant driver in the healthcare market by enabling medical professionals to visualize and engage with 3D models of anatomical structures. This innovative approach enhances surgical planning, improves medical training, and facilitates more accurate diagnoses. By integrating AR into clinical practices, healthcare providers can better understand complex anatomical relationships, leading to more precise interventions and improved patient outcomes. As the adoption of AR continues to grow, it promises to transform the landscape of healthcare, fostering a more interactive and immersive learning environment for practitioners while simultaneously elevating the overall quality of patient care.

Restraints in the AR In Health Care Market

The integration of augmented reality (AR) in the healthcare sector presents significant challenges, particularly regarding patient data privacy and security. Concerns surrounding the potential mishandling of sensitive information, along with compliance with established healthcare regulations, may hinder the widespread adoption of AR technologies. As stakeholders grapple with these issues, the fear of breaches and non-compliance could stall innovation and implementation, ultimately impacting the effectiveness and trust in AR applications within the industry. Addressing these concerns is crucial for fostering a secure environment that encourages the acceptance and integration of AR in healthcare, ensuring that patient safety remains a top priority.

Market Trends of the AR In Health Care Market

The integration of Augmented Reality (AR) in healthcare is revolutionizing remote consultations and telemedicine, marking a significant market trend. AR technology enhances virtual healthcare experiences by providing immersive environments for patient-provider interactions, enabling more accurate diagnostics and treatment plans from afar. This trend is driven by the increasing demand for accessible healthcare solutions, particularly in the wake of the COVID-19 pandemic. With AR facilitating real-time visualization of medical data and 3D anatomical structures, healthcare professionals can deliver more effective care remotely, leading to improved patient outcomes and satisfaction. Consequently, this dynamic is poised to shape the future of the healthcare landscape significantly.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Case Studies
Patent Analysis
Technology Analysis

Global AR In Health Care Market Size by Technology & CAGR (2025-2032)

Market Overview
Head Mounted Devices
Handheld Devices

Global AR In Health Care Market Size by Product & CAGR (2025-2032)

Market Overview
AR Displays
AR Sensors
AR Input Devices
AR Semiconductor Components
Other

Global AR In Health Care Market Size by End User & CAGR (2025-2032)

Market Overview
Hospitals and Clinics
Research Laboratories
Others

Global AR In Health Care Market Size & CAGR (2025-2032)

North America (Technology, Product, End User)
- US
- Canada
Europe (Technology, Product, End User)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Technology, Product, End User)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Technology, Product, End User)
- Brazil
- Rest of Latin America
Middle East & Africa (Technology, Product, End User)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

Microsoft Corporation (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Alphabet Inc. (Google) (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sony Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Siemens (Siemens Healthcare) (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Koninklijke Philips N.V. (Philips) (Netherlands)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
AccuVein Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
EchoPixel (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
DAQRI (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Atheer, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Orca Health, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments