月事杯市场规模、份额和成长分析（按材料、形状、尺寸、性别、类型、最终用户、分销管道和地区）—2025-2032 年行业预测

预计 2023月事杯市场价值将达到 25 亿美元，并将从 2024 年的 26.7 亿美元增长到 2032 年的 45.6 亿美元，预测期内（2025-2032 年）的复合年增长率为 6.9%。

随着女性越来越意识到月事杯的许多好处，全球月事杯市场的受欢迎程度显着上升。推动需求的关键因素包括便利性、可负担性、永续性和提高舒适度。随着越来越多的女性寻求传统月经产品的替代品，其使用量正在稳步增加。製造商的应对措施是将产品多样化，打造出不同的尺寸、款式和材质，以满足不同的偏好。这种定制显着增加了销售和购买意愿。此外，政府措施和监管支持在这一增长中发挥了关键作用，增加了许多国家对月经保健产品的资金和可及性。非政府组织和健康倡导团体将月经世俗化并推广环保选择的倡议进一步强化了这一上升趋势，使月事杯成为许多女性的首选。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 次要和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024 年）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析

月事杯市场规模（依材质）

• 市场概况
• 医用级硅胶
• 天然橡胶（乳胶）
• 热可塑性橡胶(TPE)

月事杯市场规模（依形状）

• 市场概况
• 钟形
• 圆柱形
• V 型
• 磁碟样式
• 折迭式

月事杯市场规模

• 市场概况
• 小的
• 中等的
• 大的

月事杯市场规模：依性别划分

• 市场概况
• 可重复使用的
• 一次性的

月事杯市场规模（按类型）

• 市场概况
• 圆形的
• 中空型
• 尖
• 平板型

月事杯市场规模（按最终用户划分）

• 市场概况
• 医院
• 专科门诊
• 居家护理
• 其他的

月事杯市场规模（依分销管道划分）

• 市场概况
• 医院药房
• 零售药局
• 网路药局
• 其他的

月事杯市场规模

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲国家
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前 5 家公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采用的策略
• 近期市场趋势
• 公司市场占有率分析（2024 年）
• 主要企业简介
  • 公司详细信息
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Intimina（Sweden）
• Lunette（Finland）
• Diva International Inc.（Canada）
• Saalt Co.（USA）
• Me Luna（Germany）
• Yuuki（Czech Republic）
• Lena Cup（USA）
• OrganiCup（Denmark）
• FemmyCycle（USA）
• Mooncup Ltd（UK）
• Ruby Cup（Denmark/Kenya）
• Super Jennie（USA）
• SckoonCup（USA）
• Anigan USA（USA）
• Fleurcup（France）
• LadyCup（Czech Republic）
• Lily Cup（Sweden）
• Dutchess Cup（USA）
• Hello Cup（New Zealand）
• Merula（Germany）

结论和建议

Menstrual Cup Market size was valued at USD 2.5 billion in 2023 and is poised to grow from USD 2.67 billion in 2024 to USD 4.56 billion by 2032, growing at a CAGR of 6.9% during the forecast period (2025-2032).

The global market for menstrual cups has seen a significant rise in popularity, driven by increased awareness among women regarding their numerous benefits. Key factors fueling demand include convenience, affordability, sustainability, and enhanced comfort. As more women seek alternatives to traditional menstrual products, adoption rates are steadily climbing. Manufacturers have responded by diversifying their offerings with various sizes, styles, and materials that cater to varying preferences. This customization has boosted sales and engagement considerably. Additionally, government initiatives and regulatory support have played a crucial role in this growth, providing funding for menstrual health products in numerous countries and enhancing accessibility. Efforts by NGOs and health advocates to destigmatize menstruation and promote eco-friendly options further reinforce this upward trend, establishing menstrual cups as a preferred choice for many women.

Top-down and bottom-up approaches were used to estimate and validate the size of the Menstrual Cup market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Menstrual Cup Market Segments Analysis

Global Menstrual Cup Market is segmented by Material, Shape, Size, Usability, Type, End-Users, Distribution Channel and region. Based on Material, the market is segmented into Medical grade silicones, Natural gum rubber (Latex) and Thermoplastic elastomer (TPE). Based on Shape, the market is segmented into Bell Shaped, Cylindrical, V-Shaped, Disc-Style and Collapsible. Based on Size, the market is segmented into Small, Medium and Large. Based on Usability, the market is segmented into Reusable and Disposable. Based on Type, the market is segmented into Round, Hollow, Pointy and Flat. Based on End-Users, the market is segmented into Hospitals, Specialty Clinics, Homecare and Others. Based on Distribution Channel, the market is segmented into Hospital Pharmacy, Retail Pharmacy, Online Pharmacy and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Menstrual Cup Market

The menstrual cup market is primarily driven by heightened environmental awareness among consumers, leading to a growing inclination toward sustainable products like reusable menstrual cups. As individuals become more conscious of the ecological impact of disposable menstrual products, which contribute significantly to waste, they are turning to alternatives that minimize litter. This shift in consumer behavior has resulted in a surge in popularity for reusable menstrual cups among women. By addressing both environmental concerns and the drawbacks associated with traditional menstrual products, reusable cups are gaining traction in the market as a more eco-friendly solution for menstrual care.

Restraints in the Menstrual Cup Market

The menstrual cup market faces significant restraints due to the societal stigma surrounding menstruation in many regions. In areas where traditional customs prevail and there is limited awareness of alternative menstrual products, women may feel discouraged from considering menstrual cups. This reluctance is often fueled by the shame associated with discussing menstruation openly, leading to hesitance in exploring disposable options. As a result, the lack of public conversation about menstrual health further exacerbates the challenges of introducing menstrual cups as a viable alternative, ultimately hindering their acceptance and usage among potential users. Overcoming these barriers is essential for market growth.

Market Trends of the Menstrual Cup Market

The Menstrual Cup market is experiencing a significant surge, driven by innovative product developments aimed at enhancing comfort, flexibility, and leak-proof capabilities. Companies are introducing advanced designs that allow for customizable sizes and shapes tailored to individual body types and varying flow levels, greatly increasing user satisfaction. These innovations not only address common concerns associated with traditional menstrual products but also encourage sustainable practices, as more women embrace reusable menstrual solutions. This trend towards personalized and eco-friendly options is reshaping consumer preferences, positioning menstrual cups as a preferable alternative in the evolving landscape of menstrual health products.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Menstrual Cup Market Size by Material & CAGR (2025-2032)

• Market Overview
• Medical grade silicones
• Natural gum rubber (Latex)
• Thermoplastic elastomer (TPE)

Global Menstrual Cup Market Size by Shape & CAGR (2025-2032)

• Market Overview
• Bell Shaped
• Cylindrical
• V-Shaped
• Disc-Style
• Collapsible

Global Menstrual Cup Market Size by Size & CAGR (2025-2032)

• Market Overview
• Small
• Medium
• Large

Global Menstrual Cup Market Size by Usability & CAGR (2025-2032)

• Market Overview
• Reusable
• Disposable

Global Menstrual Cup Market Size by Type & CAGR (2025-2032)

• Market Overview
• Round
• Hollow
• Pointy
• Flat

Global Menstrual Cup Market Size by End-Users & CAGR (2025-2032)

• Market Overview
• Hospitals
• Specialty Clinics
• Homecare
• Others

Global Menstrual Cup Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Hospital Pharmacy
• Retail Pharmacy
• Online Pharmacy
• Others

Global Menstrual Cup Market Size & CAGR (2025-2032)

• North America (Material, Shape, Size, Usability, Type, End-Users, Distribution Channel)
  • US
  • Canada
• Europe (Material, Shape, Size, Usability, Type, End-Users, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Material, Shape, Size, Usability, Type, End-Users, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Material, Shape, Size, Usability, Type, End-Users, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Material, Shape, Size, Usability, Type, End-Users, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Intimina (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lunette (Finland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Diva International Inc. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Saalt Co. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Me Luna (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yuuki (Czech Republic)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lena Cup (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OrganiCup (Denmark)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FemmyCycle (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mooncup Ltd (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ruby Cup (Denmark/Kenya)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Super Jennie (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SckoonCup (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Anigan USA (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fleurcup (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LadyCup (Czech Republic)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lily Cup (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dutchess Cup (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hello Cup (New Zealand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Merula (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations