美甲沙龙市场规模、份额和成长分析（按服务、客户偏好、年龄层、最终用户和地区）—2025-2032 年产业预测

2023 年美甲沙龙市场规模价值 119 亿美元，预计将从 2024 年的 128.8 亿美元成长到 2032 年的 241.9 亿美元，预测期内（2025-2032 年）的复合年增长率为 8.2%。

随着消费者对个人护理意识的不断增强、美甲和定制的日益流行以及可支配收入的不断增加，全球美甲沙龙行业正在经历强劲增长。在社群媒体和影响力文化的推动下，人们的美容意识不断增强，导緻美甲沙龙的客流量不断增加，而 LED 固化、浸粉指甲等创新以及对无毒产品的需求正在创造新的机会。专利权扩张，例如 Townhouse 最近扩张到比佛利山庄，体现了市场的竞争动态。但挑战依然存在，包括激烈的竞争、严格的安全法规以及向家庭指甲护理的转变。到 2032 年，专注于独特服务、奢华产品和永续实践的美容院将在这个充满活力但拥挤的市场中占据有利地位并取得成功。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 次要和主要资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态及展望

• 市场概况
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

主要市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024 年）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 客户和购买标准分析

美甲沙龙市场规模（依服务及复合年增长率） (2025-2032)

• 市场概况
• 美甲
• 修脚
• 玻璃纤维和丝绸包裹
• UV 凝胶覆盖层和延伸层
• 亚克力覆盖层和延伸层

美甲沙龙市场规模（按客户偏好和复合年增长率） (2025-2032)

• 市场概况
• 奢华体验
• 经济实惠的体验

美甲沙龙市场规模（依年龄层划分）及复合年增长率（2025-2032）

• 市场概况
• 18 岁以下
• 19-40岁
• 41-60岁
• 年龄 60 岁或以上

美甲沙龙市场规模（按最终用户和复合年增长率划分）（2025-2032）

• 市场概况
• 男性
• 女士

美甲沙龙市场规模（按地区划分）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲国家
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前 5 家公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采用的策略
• 近期市场趋势
• 公司市场占有率分析（2024 年）
• 主要企业简介
  • 公司详细信息
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Ulta Beauty（USA）
• Sally Beauty Holdings, Inc.（USA）
• Regal Nails Salon & Spa, LLC（USA）
• Luxury Nails（USA）
• MiniLuxe（USA）
• Nail Bar & Company（USA）
• Olive & June（USA）
• Polished Nail Bar（USA）
• Top Coat（USA）
• MARS The Salon（USA）
• Ella Bliss Beauty Bar（USA）
• OPI Products, Inc.（USA）
• Essie（USA）
• Estee Lauder Companies Inc.（USA）
• CND（Creative Nail Design）（USA）
• Nail Alliance（USA）
• Nailaholics（USA）
• Bio Sculpture Gel（USA）
• LVMH Moet Hennessy Louis Vuitton SE（France）

结论和建议

Nail Salon Market size was valued at USD 11.9 billion in 2023 and is poised to grow from USD 12.88 billion in 2024 to USD 24.19 billion by 2032, growing at a CAGR of 8.2% during the forecast period (2025-2032).

The global nail salon industry is witnessing robust growth driven by increased consumer awareness of personal care, the rising popularity of nail art and customization, and higher disposable incomes. The surge in aesthetic appreciation fueled by social media and influencer culture is amplifying foot traffic to nail salons, while innovations like LED curing, dip powder nails, and demand for non-toxic products present new opportunities. Franchise expansion, as seen with Townhouse's recent launch in Beverly Hills, is indicative of competitive market dynamics. However, challenges persist, including intense competition, strict safety regulations, and a shift towards at-home nail care. Salons focusing on unique services, premium products, and sustainable practices are well-positioned to thrive in this vibrant yet congested market through 2032.

Top-down and bottom-up approaches were used to estimate and validate the size of the Nail Salon market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Nail Salon Market Segments Analysis

Global Nail Salon Market is segmented by Service, Customer Preference, Age Group, End-user and region. Based on Service, the market is segmented into Manicure, Pedicure, Fiberglass & Silk Wraps, UV Gel Overlays And Extensions and Acrylic Overlays And Extensions. Based on Customer Preference, the market is segmented into Luxury experience and Budget-friendly experience. Based on Age Group, the market is segmented into Below 18, 19 to 40, 41 to 60 and Above 60. Based on End-user, the market is segmented into Men and Women. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Nail Salon Market

The Nail Salon market is being significantly driven by a heightened focus on personal care and a rising awareness of aesthetics, particularly among men. As more men embrace grooming practices, including manicures and pedicures, there has been a notable increase in demand for nail salons that cater specifically to male clientele. This shift not only indicates a broader acceptance of grooming trends among men but also presents fresh opportunities for market participants to diversify their service offerings. Consequently, nail salons are adapting to this changing landscape, ensuring they meet the evolving preferences of a growing male consumer base, thereby fueling market growth.

Restraints in the Nail Salon Market

The nail salon market faces several significant restraints, primarily due to the stringent regulatory requirements that ensure customer safety and prevent issues such as infections, fungus, and cross-contamination. To adhere to these enhanced safety standards, salons must invest in improved sterilization solutions, which can lead to increased operational costs. This financial burden ultimately diminishes the profitability of nail salons worldwide, as they struggle to balance compliance with maintaining a sustainable business model. Consequently, these challenges can hinder growth and expansion opportunities within the industry, impacting the overall market dynamics for nail salons.

Market Trends of the Nail Salon Market

The nail salon market is increasingly embracing the trend of using vegan and cruelty-free nail products, as consumers become more conscious of ethical beauty practices. By prioritizing eco-friendly formulations, salons can differentiate themselves in a competitive landscape and attract a discerning clientele that values sustainability. This shift not only meets the demands of a growing demographic seeking health-conscious and ethically sourced beauty options, but also aligns with broader market trends favoring transparency and responsible consumerism. As awareness around animal welfare and environmental impact rises, the focus on vegan products is poised to significantly influence salon strategies and expand business opportunities through 2032 and beyond.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Customer & Buying Criteria Analysis

Global Nail Salon Market Size by Service & CAGR (2025-2032)

• Market Overview
• Manicure
• Pedicure
• Fiberglass & Silk Wraps
• UV Gel Overlays And Extensions
• Acrylic Overlays And Extensions

Global Nail Salon Market Size by Customer Preference & CAGR (2025-2032)

• Market Overview
• Luxury experience
• Budget-friendly experience

Global Nail Salon Market Size by Age Group & CAGR (2025-2032)

• Market Overview
• Below 18
• 19 to 40
• 41 to 60
• Above 60

Global Nail Salon Market Size by End-user & CAGR (2025-2032)

• Market Overview
• Men
• Women

Global Nail Salon Market Size & CAGR (2025-2032)

• North America (Service, Customer Preference, Age Group, End-user)
  • US
  • Canada
• Europe (Service, Customer Preference, Age Group, End-user)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Service, Customer Preference, Age Group, End-user)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Service, Customer Preference, Age Group, End-user)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Service, Customer Preference, Age Group, End-user)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Ulta Beauty (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sally Beauty Holdings, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Regal Nails Salon & Spa, LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Luxury Nails (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• MiniLuxe (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nail Bar & Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Olive & June (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Polished Nail Bar (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Top Coat (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• MARS The Salon (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ella Bliss Beauty Bar (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OPI Products, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Essie (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Estee Lauder Companies Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CND (Creative Nail Design) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nail Alliance (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nailaholics (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bio Sculpture Gel (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LVMH Moet Hennessy Louis Vuitton SE (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations