防晒产品市场规模、份额及成长分析（按产品类型、产品形态、性别、分销管道和地区）－2025-2032 年产业预测

预计到 2023 年，防晒产品市场规模将达到 144.5 亿美元，从 2024 年的 152.4 亿美元成长到 2032 年的 234 亿美元，预测期内（2025-2032 年）的复合年增长率为 5.5%。

随着人们越来越意识到紫外线对皮肤健康的不利影响，防晒护肤市场正在快速成长。这些产品有多种形式，包括凝胶、乳液、乳霜、油和喷雾，利用吸收、反射或散射紫外线的成分。自从欧莱雅于 1936 年推出第一款防晒霜，随后又于 1944 年推出 Coppertone，并于 20 世纪 70 年代受到美国FDA 的监管，产品的可靠性已通过适当的标籤和测试得到进一步确立。随着消费者寻求多功能解决方案，各大品牌纷纷将抗老特性和保湿成分融入其防晒产品中。 La Roche-Posay Anthelios UV Correct SPF70 采用了先进的技术来保护您的肌肤。随着人们对皮肤癌及相关问题的认识不断提高，对有效防晒解决方案的需求也预计会持续增长。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析
• 案例研究
• 监管格局
• 客户和购买标准分析

防晒产品市场规模（按产品类型和复合年增长率） (2025-2032)

• 市场概览
• 防晒油产品
• 晒后产品
• 美黑产品

防晒产品市场规模（按产品类型和复合年增长率） (2025-2032)

• 市场概览
• 奶油
• 洗剂
• 凝胶
• 喷
• 戳

防晒产品市场规模（按性别和复合年增长率） (2025-2032)

• 市场概览
• 男性
• 女士
• 男女通用的

防晒产品市场规模（按分销管道和复合年增长率） (2025-2032)

• 市场概览
• 大卖场和超级市场
• 药局和药局
• 网路商店
• 专卖店

防晒产品市场规模（按地区）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Loreal（France）
• Johnson & Johnson（USA）
• Unilever（UK）
• Beiersdorf AG（Germany）
• Shiseido Co., Ltd.（Japan）
• The Estee Lauder Companies Inc.（USA）
• Procter & Gamble（USA）
• Edgewell Personal Care（USA）
• KOSE Corporation（Japan）
• Groupe Clarins（France）
• Burts Bees（USA）
• Bioderma Laboratories（France）
• Kao Corporation（Japan）
• Amorepacific Corporation（South Korea）
• Avon Products, Inc.（UK）
• Mary Kay Inc.（USA）
• Revlon, Inc.（USA）
• LVMH Moet Hennessy Louis Vuitton（France）

结论和建议

Sun Care Products Market size was valued at USD 14.45 billion in 2023 and is poised to grow from USD 15.24 billion in 2024 to USD 23.4 billion by 2032, growing at a CAGR of 5.5% during the forecast period (2025-2032).

The skincare market for sun protection is experiencing rapid growth, driven by increasing awareness of the harmful effects of ultraviolet rays on skin health. Offering various forms such as gel, lotion, cream, oil, and spray, these products utilize ingredients that absorb, reflect, or scatter UV light. Since L'Oreal introduced the first sunscreen in 1936, followed by Coppertone in 1944, regulatory measures from the U.S. FDA in the 1970s have further established product credibility through proper labeling and testing. As consumers increasingly seek multifunctional solutions, brands are integrating anti-aging properties and moisturizing agents into sun care products. Notable innovations include La Roche-Posay's Anthelios UV Correct SPF 70, showcasing advanced technology for skin protection. The ongoing demand for effective sun care solutions is expected to rise as awareness of skin cancer and related issues continues to grow.

Top-down and bottom-up approaches were used to estimate and validate the size of the Sun Care Products market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Sun Care Products Market Segments Analysis

Global Sun Care Products Market is segmented by Product Type, Product Form, Gender, Distribution Channel and region. Based on Product Type, the market is segmented into Sun Protection Products, After-Sun Products and Self-Tanning Products. Based on Product Form, the market is segmented into Creams, Lotions, Gels, Sprays and Sticks. Based on Gender, the market is segmented into Male, Female and Unisex. Based on Distribution Channel, the market is segmented into Hypermarkets & Supermarkets, Pharmacy & Drug Stores, Online Stores and Specialty Stores. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Sun Care Products Market

The Sun Care Products market is experiencing a robust surge in demand, particularly among adults and millennials, driven by increasing health and beauty awareness. As urbanization spreads and consumer lifestyles evolve, there's a notable rise in disposable income in emerging markets, prompting individuals to invest in personal care and cosmetic items. This trend is further fueled by heightened awareness of skin cancer risks, with alarming statistics revealing that over 9,500 skin cancer diagnoses occur daily in the United States alone, highlighting the urgency for preventive measures. Consequently, the rising concern over skin health is significantly propelling the demand for effective suncare products globally.

Restraints in the Sun Care Products Market

The Sun Care Products market faces significant restraints due to the growing awareness of the environmental impact associated with various chemicals, such as oxybenzone and octinoxate. In response to these concerns, Hawaii has implemented a ban on retail sales of sunscreen containing these substances unless a prescription is provided. Furthermore, the U.S. Food and Drug Administration has imposed several restrictions on the use of certain chemicals in sun protection products. This regulatory landscape may present challenges for manufacturers as they strive to maintain competitive pricing while innovating in product formulation. Consequently, it is anticipated that stringent regulations on product composition will hinder the overall growth of the sun care market.

Market Trends of the Sun Care Products Market

The Sun Care Products market is witnessing a significant trend towards innovation and enhanced formulations, as manufacturers prioritize research and development to meet evolving consumer needs. With an increasing awareness of skin health, companies are introducing sunscreens with higher sun protection factors (SPF), improved water resistance, and extended longevity of effects. Moreover, the emphasis on broad-spectrum protection against both UVA and UVB rays is becoming a key differentiator in product offerings. This shift is propelled by regulatory changes and growing consumer demand for effective, sustainable, and skin-friendly sun care options, driving competition and fostering advancements in the market.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Customer & Buying Criteria Analysis

Global Sun Care Products Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Sun Protection Products
• After-Sun Products
• Self-Tanning Products

Global Sun Care Products Market Size by Product Form & CAGR (2025-2032)

• Market Overview
• Creams
• Lotions
• Gels
• Sprays
• Sticks

Global Sun Care Products Market Size by Gender & CAGR (2025-2032)

• Market Overview
• Male
• Female
• Unisex

Global Sun Care Products Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Hypermarkets & Supermarkets
• Pharmacy & Drug Stores
• Online Stores
• Specialty Stores

Global Sun Care Products Market Size & CAGR (2025-2032)

• North America (Product Type, Product Form, Gender, Distribution Channel)
  • US
  • Canada
• Europe (Product Type, Product Form, Gender, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Product Form, Gender, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Product Form, Gender, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Product Form, Gender, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Loreal (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beiersdorf AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shiseido Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Estee Lauder Companies Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Procter & Gamble (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Edgewell Personal Care (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KOSE Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Groupe Clarins (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Burts Bees (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bioderma Laboratories (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kao Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amorepacific Corporation (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Avon Products, Inc. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mary Kay Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Revlon, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LVMH Moet Hennessy Louis Vuitton (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations