终端安全市场规模、份额及成长分析（按解决方案、服务、部署、组织规模、垂直产业和地区）－2025 年至 2032 年产业预测

预计到 2023 年，端点安全市场规模将达到 125 亿美元，从 2024 年的 144.4 亿美元成长到 2032 年的 457.2 亿美元，预测期内（2025-2032 年）的复合年增长率为 15.5%。

由于网路威胁日益增加、监管环境日益严格以及物联网设备的兴起，端点安全市场正经历显着成长。向远端工作和 BYOD 趋势的转变进一步凸显了整个组织对更强大的端点保护的需求。预计未来几年，日益增多的网路攻击、资料外洩和严格的资料隐私法规将推动对先进端点安全解决方案的需求。此外，云端技术的快速采用和对网路安全创新的投资将推动市场发展。高达 96% 的 IT 专业人士认识到需要改进物联网设备的安全策略，这凸显了利用人工智慧和机器学习来应对这些挑战的先进端点安全措施的紧迫性，儘管熟练专业人员的短缺阻碍了成长。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析

终端安全市场规模（按解决方案和复合年增长率） (2025-2032)

• 市场概览
• 端点保护平台 (EPP)
• 端点检测与响应 (EDR)

终端安全市场规模（依服务及复合年增长率）(2025-2032)

• 市场概览
• 专业服务
  • 培训和咨询
  • 整合与实施
  • 支援和维护
• 託管服务

终端安全市场规模（按部署和复合年增长率） (2025-2032)

• 市场概览
• 本地
• 云

终端安全市场规模（依组织规模及复合年增长率） (2025-2032)

• 市场概览
• 大型企业
• 中小型企业

终端安全市场规模（依产业垂直划分）及复合年增长率（2025-2032）

• 市场概览
• 银行、金融服务和保险（BFSI）
• 通讯和 IT
• 政府和国防
• 医疗保健和生命科学
• 製造业
• 零售与电子商务
• 其他（交通运输、物流、旅游及旅馆、媒体及娱乐、教育）

终端安全市场规模（按地区）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Microsoft Corporation（USA）
• CrowdStrike Holdings, Inc.（USA）
• SentinelOne, Inc.（USA）
• Trend Micro Incorporated（Japan）
• Sophos Group plc（UK）
• McAfee Corp.（USA）
• Cisco Systems, Inc.（USA）
• Broadcom Inc.（USA）
• Palo Alto Networks, Inc.（USA）
• BlackBerry Limited（Canada）
• Check Point Software Technologies Ltd.（Israel）
• ESET, spol. s ro（Slovakia）
• Fortinet, Inc.（USA）
• F-Secure Corporation（Finland）
• Kaspersky Lab（Russia）
• Tanium Inc.（USA）

结论和建议

Endpoint Security Market size was valued at USD 12.5 billion in 2023 and is poised to grow from USD 14.44 billion in 2024 to USD 45.72 billion by 2032, growing at a CAGR of 15.5% during the forecast period (2025-2032).

The Endpoint Security market is experiencing significant growth driven by the increasing cyber threat landscape, stringent regulatory compliance demands, and the rise of IoT devices. The shift towards remote work and the BYOD trend further emphasize the necessity for enhanced endpoint protection across organizations. An escalating number of cyberattacks and data breaches, coupled with strict data privacy regulations, are projected to fuel demand for sophisticated endpoint security solutions in the coming years. Additionally, the surge in cloud technology adoption and investments in cybersecurity innovation will support market development. A staggering 96% of IT professionals recognize the need for improved security strategies for IoT devices, underscoring the urgency for advanced Endpoint Security measures utilizing AI and machine learning to address these challenges, despite a shortage of skilled professionals hindering growth.

Top-down and bottom-up approaches were used to estimate and validate the size of the Endpoint Security market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Endpoint Security Market Segments Analysis

Global Endpoint Security Market is segmented by Solution, Services, Deployment, Organization Size, Vertical and region. Based on Solution, the market is segmented into Endpoint Protection Platform (EPP) andEndpoint Detection and Response (EDR). Based on Services, the market is segmented into Professional Services and Managed Services. Based on Deployment, the market is segmented into On-premises and Cloud. Based on Organization Size, the market is segmented into Large Enterprises and Small and Medium-Sized Enterprises (SMEs). Based on Vertical, the market is segmented into Banking, Financial Services and Insurance (BFSI), Telecommunications and IT, Government and Defense, Healthcare and Life Sciences, Manufacturing, Retail and eCommerce and Others (Transportation and Logistics, Travel and Hospitality, Media and Entertainment, and Education). Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Endpoint Security Market

The rapid growth in connected devices is a major catalyst for the expansion of the Endpoint Security market. Recent statistics reveal a substantial surge in the adoption of Internet of Things (IoT) devices, with projections indicating that the number of connected devices could reach 50 billion by 2030. This dramatic increase not only enhances the convenience of technology in our daily lives but also significantly enlarges the potential attack surface for cyber threats. As a result, there is an urgent need for robust endpoint security solutions to safeguard these devices and protect sensitive data from emerging cyber risks.

Restraints in the Endpoint Security Market

The Endpoint Security market faces several constraints, particularly in light of the escalating cyber threats encountered in 2023, such as ransomware and data breaches, which significantly jeopardize endpoint devices like computers and smartphones. Moreover, the growing trend of Bring Your Own Device (BYOD) raises issues related to potential data loss and unauthorized access to sensitive information. Compounding these challenges is the lack of visibility into endpoint activities and insufficient access controls, which further exacerbate security vulnerabilities. These factors underscore the complexities of maintaining effective endpoint security in an increasingly perilous cybersecurity landscape.

Market Trends of the Endpoint Security Market

The Endpoint Security market is witnessing a significant shift towards next-generation solutions powered by advanced technologies such as artificial intelligence and machine learning. As cyber threats become increasingly sophisticated, endpoint security providers are compelled to innovate, integrating behavior analysis and predictive threat detection to bolster their offerings. This trend not only enhances the efficacy of security measures but also enables organizations to proactively combat emerging vulnerabilities. Consequently, the market is evolving to meet the dynamic needs of businesses, leading to an increased adoption of AI-driven solutions that promise to provide robust protection against complex cyber adversaries, thereby shaping the future landscape of endpoint security.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Endpoint Security Market Size by Solution & CAGR (2025-2032)

• Market Overview
• Endpoint Protection Platform (EPP)
• Endpoint Detection and Response (EDR)

Global Endpoint Security Market Size by Services & CAGR (2025-2032)

• Market Overview
• Professional Services
  • Training and Consulting
  • Integration and Implementation
  • Support and Maintenance
• Managed Services

Global Endpoint Security Market Size by Deployment & CAGR (2025-2032)

• Market Overview
• On-premises
• Cloud

Global Endpoint Security Market Size by Organization Size & CAGR (2025-2032)

• Market Overview
• Large Enterprises
• Small and Medium-Sized Enterprises (SMEs)

Global Endpoint Security Market Size by Vertical & CAGR (2025-2032)

• Market Overview
• Banking, Financial Services and Insurance (BFSI)
• Telecommunications and IT
• Government and Defense
• Healthcare and Life Sciences
• Manufacturing
• Retail and eCommerce
• Others (Transportation and Logistics, Travel and Hospitality, Media and Entertainment, and Education)

Global Endpoint Security Market Size & CAGR (2025-2032)

• North America (Solution, Services, Deployment, Organization Size, Vertical)
  • US
  • Canada
• Europe (Solution, Services, Deployment, Organization Size, Vertical)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Solution, Services, Deployment, Organization Size, Vertical)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Solution, Services, Deployment, Organization Size, Vertical)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Solution, Services, Deployment, Organization Size, Vertical)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Microsoft Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CrowdStrike Holdings, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SentinelOne, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Trend Micro Incorporated (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sophos Group plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• McAfee Corp. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cisco Systems, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Broadcom Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Palo Alto Networks, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BlackBerry Limited (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Check Point Software Technologies Ltd. (Israel)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ESET, spol. s r.o. (Slovakia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fortinet, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• F-Secure Corporation (Finland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kaspersky Lab (Russia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tanium Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations