机器人流程自动化市场规模、份额及成长分析（按流程、操作、类型、垂直领域和地区）－2025 年至 2032 年产业预测

预计到 2023 年机器人流程自动化市场规模将达到 65 亿美元，从 2024 年的 87.8 亿美元成长到 2032 年的 968.1 亿美元，预测期内（2025-2032 年）的复合年增长率为 35.0%。

由于对效率和生产力的需求不断增加，预计各行各业对机器人流程自动化 (RPA) 的需求将大幅增加。随着全球数位转型加速以及法规变得更加复杂，RPA 市场有望实现成长。人事费用上升、对资源效率的重视以及机器人技术的进步等因素可能会为 RPA 提供者创造新的商机。此外，劳动力技能短缺的加剧预计将进一步推动 RPA 的采用。然而，该领域的公司需要克服诸如变革阻力、部署复杂性以及对投资收益的担忧等挑战，这些挑战可能会阻碍未来几年的市场进步。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析
• 案例研究

机器人流程自动化市场规模（按流程和复合年增长率） (2025-2032)

• 市场概览
• 自动化解决方案
• 决策支援和管理解决方案
• 互动解决方案

机器人流程自动化市场规模（按营运方式和复合年增长率） (2025-2032)

• 市场概览
• 基于规则
• 知识库

机器人流程自动化市场规模（按类型和复合年增长率）（2025-2032）

• 市场概览
• 工具基座
  • 基于模型的应用工具
  • 基于流程的应用工具
• 基于服务的
  • 咨询
  • 融合发展
  • 训练

机器人流程自动化市场规模（依产业垂直划分）及复合年增长率（2025-2032）

• 市场概览
• BFSI
• 通讯和IT产业
• 旅游、饭店及交通
• 零售和消费品
• 製造业和物流业
• 医疗保健和製药
• 其他行业

机器人流程自动化市场规模（按地区）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Automation Anywhere（United States）
• UiPath（United States）
• WorkFusion（United States）
• NICE（Israel）
• Pegasystems（United States）
• SAP（Germany）
• Appian（United States）
• Datamatics（India）
• Epiance（India）
• AutomationEdge（India）
• Xerox Corporation（United States）
• Verint Systems Inc.（United States）
• UiPath SRL（Romania）
• Celaton Ltd.（United Kingdom）
• IPsoft, Inc.（United States）
• Arago US, Inc.（United States）

结论和建议

Robotic Process Automation Market size was valued at USD 6.5 billion in 2023 and is poised to grow from USD 8.78 billion in 2024 to USD 96.81 billion by 2032, growing at a CAGR of 35.0% during the forecast period (2025-2032).

The demand for robotic process automation (RPA) is set to rise significantly across various industries, driven by an increasing need for efficiency and productivity. As digital transformation accelerates globally and regulatory complexities multiply, the RPA market is poised for growth. Factors such as escalating labor costs, a strong focus on resource efficiency, and advancements in robotic technologies will create new opportunities for RPA providers. Additionally, the ongoing skill shortage in the workforce is expected to further fuel RPA adoption. However, companies in this space must navigate challenges including resistance to change, deployment complexities, and concerns regarding return on investment, which could hinder market progress in the coming years.

Top-down and bottom-up approaches were used to estimate and validate the size of the Robotic Process Automation market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Robotic Process Automation Market Segments Analysis

Global Robotic Process Automation Market is segmented by Process, Operation, Type, Industry and region. Based on Process, the market is segmented into Automated Solution, Decision Support and Management Solution and Interaction Solution. Based on Operation, the market is segmented into Rule Based and Knowledge Based. Based on Type, the market is segmented into Tool Based and Service Based. Based on Industry, the market is segmented into BFSI, Telecom and IT Industry, Travel, Hospitality, and Transportation Industry, Retail and Consumer Goods, Manufacturing and Logistics Industry, Healthcare and Pharmaceuticals and Other Industries. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Robotic Process Automation Market

In today's unpredictable economic environment, nearly every industry is prioritizing enhancements in productivity and efficiency as a means to boost profits, leading to a significant shift towards the adoption of automation technologies. This growing trend is expected to drive substantial demand for robotic process automation (RPA) throughout the forecast period and into the future. Organizations are recognizing that implementing RPA can streamline operations, reduce operational costs, and ultimately lead to greater profitability, thereby solidifying its role as a key driver in the market. As a result, the RPA market is poised for continued expansion in various sectors.

Restraints in the Robotic Process Automation Market

Concerns about workforce displacement have resulted in resistance from employees towards the adoption of automation across various industries. This pushback stems from lingering apprehensions and a lack of understanding about how automation can contribute to business operations and enhance productivity. As organizations consider implementing Robotic Process Automation (RPA), it is crucial to address these concerns and improve knowledge surrounding the role of automation. Without effectively communicating the benefits and reassuring employees about their job security, companies may face significant challenges in integrating RPA solutions and realizing their full potential in streamlining processes and improving efficiency.

Market Trends of the Robotic Process Automation Market

The Robotic Process Automation (RPA) market is witnessing a significant shift towards cost-effective solutions tailored for small and medium enterprises (SMEs). While large corporations have already recognized the transformative potential of RPA, the challenge remains to design affordable and scalable solutions that cater to the unique needs of SMEs. This evolving trend presents a lucrative opportunity for providers to innovate and deliver accessible automation tools, enabling SMEs to enhance efficiency and reduce operational costs. As RPA becomes increasingly mainstream, the focus on democratizing automation will likely drive growth and broaden market adoption, reshaping the competitive landscape.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies

Global Robotic Process Automation Market Size by Process & CAGR (2025-2032)

• Market Overview
• Automated Solution
• Decision Support and Management Solution
• Interaction Solution

Global Robotic Process Automation Market Size by Operation & CAGR (2025-2032)

• Market Overview
• Rule Based
• Knowledge Based

Global Robotic Process Automation Market Size by Type & CAGR (2025-2032)

• Market Overview
• Tool Based
  • Model-Based Application Tools
  • Process-Based Application Tools
• Service Based
  • Consulting
  • Integration and Development
  • Training

Global Robotic Process Automation Market Size by Industry & CAGR (2025-2032)

• Market Overview
• BFSI
• Telecom and IT Industry
• Travel, Hospitality, and Transportation Industry
• Retail and Consumer Goods
• Manufacturing and Logistics Industry
• Healthcare and Pharmaceuticals
• Other Industries

Global Robotic Process Automation Market Size & CAGR (2025-2032)

• North America (Process, Operation, Type, Industry)
  • US
  • Canada
• Europe (Process, Operation, Type, Industry)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Process, Operation, Type, Industry)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Process, Operation, Type, Industry)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Process, Operation, Type, Industry)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Automation Anywhere (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• UiPath (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• WorkFusion (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NICE (Israel)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pegasystems (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SAP (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Appian (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Datamatics (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Epiance (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AutomationEdge (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Xerox Corporation (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Verint Systems Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• UiPath SRL (Romania)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Celaton Ltd. (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IPsoft, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Arago US, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations