健康与保健市场规模、份额、成长分析（按产品类型、应用和地区）- 2025-2032 年产业预测

预计 2023 年健康与保健市场规模将达到 6.5 兆美元，并从 2024 年的 6.85 兆美元成长到 2032 年的 10.43 兆美元，预测期内（2025-2032 年）的复合年增长率为 5.4%。

健康和保健产业正在迅速扩张，尤其是在年轻人和中年人口中，这得益于消费者对一系列产品和服务的支出不断增加。这种增长主要是由于人们对心理和身体健康问题（包括焦虑和慢性疾病）的认识不断提高。人们越来越重视健身和整体健康，凸显了广泛传播这些概念的重要性。健康的生活方式可以提高您的工作效率，让您能够追求自己的目标，而不会遭受严重的健康问题。这种转变也体现在消费者定期进行健康检查、运动和营养饮食，以预防糖尿病和高血压等常见疾病。因此，对健康和保健解决方案的需求持续激增，推动了市场成长。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 主要投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 定价分析
• 监管格局
• 案例研究

健康与保健市场规模（依产品类型及复合年增长率）(2025-2032)

• 市场概览
• 机能性食品和饮料
• 美容和个人保健产品
• 预防及个人化医疗
• 其他的

健康与保健市场规模（按应用和复合年增长率）(2025-2032)

• 市场概览
• 营养与体重管理
• 心臟和肠道健康
• 免疫
• 骨骼健康
• 皮肤健康
• 其他的

健康与保健市场规模（按地区）及复合年增长率（2025-2032）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益与前一年同期比较对比（2022-2024 年）

主要企业简介

• Abbott Laboratories（USA）
• Eli Lilly and Company（USA）
• Grifols, SA（Spain）
• Ferring Pharmaceuticals（Switzerland）
• Essity AB（Sweden）
• OSIM International（Singapore）
• Zydus Wellness（India）
• USANA Health Sciences（USA）
• Life Time Group Holdings（USA）
• OneSpaWorld Holdings（Bahamas）
• Waldencast plc（USA）
• Regis Corporation（USA）
• Vitadrop（Australia）
• Novo Nordisk（Denmark）
• Johnson & Johnson（USA）
• Herbalife Nutrition（USA）
• Amway（USA）
• Nestle Health Science（Switzerland）
• GNC Holdings（USA）
• Nature's Bounty（USA）

结论和建议

Health and Wellness Market size was valued at USD 6.5 trillion in 2023 and is poised to grow from USD 6.85 trillion in 2024 to USD 10.43 trillion by 2032, growing at a CAGR of 5.4% during the forecast period (2025-2032).

The health and wellness sector is rapidly expanding, particularly among younger and middle-aged demographics, driven by increased consumer spending on various products and services. This growth is primarily attributed to a rising awareness of mental and physical health concerns, such as anxiety and chronic illnesses. The value placed on fitness and overall well-being underscores the importance of promoting these concepts universally. A healthy lifestyle enhances productivity and enables individuals to pursue their goals without the burden of significant health issues. This shift is reflected in the growing adoption of regular health check-ups, exercise, and nutritious diets, as consumers seek to prevent common ailments like diabetes and hypertension. Consequently, the demand for health and wellness solutions continues to surge, propelling market growth.

Top-down and bottom-up approaches were used to estimate and validate the size of the Health and Wellness market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Health and Wellness Market Segments Analysis

Global Health and Wellness Market is segmented by Product Type, Application and region. Based on Product Type, the market is segmented into Functional Foods and Beverages, Beauty and Personal Care Products, Preventive and Personalized Medicinal Products, and Others. Based on Application, the market is segmented into Nutrition & Weight Management, Heart & Gut Health, Immunity, Bone Health, Skin Health and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Health and Wellness Market

The health and wellness market is predominantly fueled by a growing awareness of health issues among consumers, who increasingly understand the significance of preventive care, fitness, and mental health. As lifestyle-related diseases like obesity, diabetes, and heart disease become more prevalent, individuals are motivated to embrace healthier habits such as maintaining a balanced diet, exercising regularly, and managing stress effectively. This shift in consumer attitudes has triggered a notable rise in the demand for various wellness products and services, reflecting a broader commitment to fostering a healthier lifestyle and enhancing overall well-being.

Restraints in the Health and Wellness Market

A significant challenge facing the health and wellness industry is the high expense associated with premium products and services, including organic foods, fitness equipment, and specialized workout programs. This financial barrier is particularly pronounced for affluent consumers in emerging markets. As the importance placed on well-being continues to rise, the escalating prices of certain items could limit consumer spending and hinder overall market expansion. Consequently, the premium nature of many offerings may restrict broader access, ultimately slowing the growth trajectory of the industry as a whole.

Market Trends of the Health and Wellness Market

The health and wellness market is experiencing a significant shift toward personalized health solutions, driven by consumers' increasing proactivity in managing their health. This trend encompasses a range of offerings, including personalized supplements, DNA-based diet plans, and tailored exercise regimens, all designed to cater to individual health requirements. By leveraging advancements in data analytics, genetics, and artificial intelligence, companies are able to create highly customized experiences that not only enhance customer engagement but also improve overall satisfaction. As consumers seek more individualized approaches to wellness, this trend is poised to reshape the landscape of health and wellness, offering innovative solutions that empower personal health management.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies

Global Health and Wellness Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Functional Foods and Beverages
• Beauty and Personal Care Products
• Preventive and Personalized Medicinal Products
• Others

Global Health and Wellness Market Size by Application & CAGR (2025-2032)

• Market Overview
• Nutrition & Weight Management
• Heart & Gut Health
• Immunity
• Bone Health
• Skin Health
• Others

Global Health and Wellness Market Size & CAGR (2025-2032)

• North America (Product Type, Application)
  • US
  • Canada
• Europe (Product Type, Application)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Application)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Application)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Application)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Abbott Laboratories (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Eli Lilly and Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Grifols, S.A. (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ferring Pharmaceuticals (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Essity AB (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OSIM International (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zydus Wellness (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• USANA Health Sciences (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Life Time Group Holdings (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OneSpaWorld Holdings (Bahamas)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Waldencast plc (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Regis Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vitadrop (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Novo Nordisk (Denmark)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Herbalife Nutrition (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amway (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nestle Health Science (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GNC Holdings (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nature's Bounty (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations