ZigBee 市场规模、份额、成长分析（按标准、设备类型、应用和地区）- 产业预测（2025 年至 2032 年）

2023 年全球 ZigBee 市场规模价值 46 亿美元，预计将从 2024 年的 49 亿美元成长到 2032 年的 81.1 亿美元，预测期内（2025-2032 年）的复合年增长率为 6.5%。

ZigBee 市场正在大幅扩张，得益于其网状网路功能和低功耗，这使其成为智慧家居、工业控制、医疗保健和智慧城市的理想选择。在占收益大部分的智慧家庭领域，飞利浦 Hue 等公司正在加强提供支援 ZigBee 的智慧照明解决方案以促进互联互通，而亚马逊等主要参与者则将 ZigBee 整合到他们的 Echo 设备中，以实现无缝的语音控制智慧家庭管理。虽然北美由于智慧家庭技术的广泛采用而占据市场占有率，但亚太地区，尤其是中国和印度，预计将因物联网计划和智慧城市计划的增加而实现快速增长。然而，市场面临着来自低功耗蓝牙和 Z-Wave 等替代产品的竞争以及有限的通讯范围等挑战。

目录

介绍

• 调查目的
• 研究范围
• 定义

调查方法

• 资讯采购
• 二次资料和一次资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分机会分析

市场动态与展望

• 市场概览
• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特的分析

关键市场考察

• 关键成功因素
• 竞争程度
• 重大投资机会
• 市场生态系统
• 市场吸引力指数（2024年）
• PESTEL分析
• 总体经济指标
• 价值链分析
• 技术分析
• 案例研究

全球 ZigBee 市场规模（按标准和复合年增长率） (2025-2032)

• 市场概览
• ZigBee RF4CE
• ZigBee PRO
• ZigBee IP
• ZigBee Remote Control 2.0
• ZigBee 3.0

全球 ZigBee 市场规模（按设备类型和复合年增长率） (2025-2032)

• 市场概览
• ZigBee 家庭自动化
• ZigBee 光链路
• ZigBee智慧型能源
• 其他的

全球 ZigBee 市场规模（按应用划分）及复合年增长率（2025 年至 2032 年）

• 市场概览
• 家庭自动化
• 工业自动化
• 通讯服务
• 卫生保健
• 零售服务
• 其他的

全球 ZigBee 市场规模及复合年增长率（2025-2032 年）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲国家地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 其他亚太地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业市场定位（2024年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市场占有率分析（2024年）
• 主要企业简介
  • 公司详情
  • 产品系列分析
  • 公司分部份额分析
  • 收益同比对比（2022-2024 年）

主要企业简介

• Texas Instruments Incorporated
• NXP Semiconductors NV
• Microchip Technology Inc.
• Silicon Laboratories Inc
• Digi International Inc.
• Qualcomm Incorporated
• Silicon Laboratories
• Semiconductor Components Industries LLC
• Nordic Semiconductor ASA
• Renesas Electronics Corporation
• STMicroelectronics
• EnOcean GmbH

结论和建议

Global ZigBee Market size was valued at USD 4.6 billion in 2023 and is poised to grow from USD 4.9 billion in 2024 to USD 8.11 billion by 2032, growing at a CAGR of 6.5% during the forecast period (2025-2032).

The ZigBee market has witnessed significant expansion, propelled by its mesh networking capabilities and low power consumption, making it ideal for smart homes, industrial control, healthcare, and smart cities. In the smart home sector, which represents a substantial portion of revenues, companies like Philips Hue have enhanced their offerings with ZigBee-enabled smart lighting solutions that promote interconnectivity, while major players like Amazon have integrated ZigBee into their Echo devices for seamless voice-controlled smart home management. North America leads in market share due to widespread smart home technology adoption, while rapid growth is expected in the Asia-Pacific region, particularly in China and India, driven by increased IoT initiatives and smart city projects. However, the market faces challenges such as limited range and competition from alternatives like Bluetooth Low Energy and Z-Wave.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global ZigBee market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global ZigBee Market Segments Analysis

Global ZigBee Market is segmented by Standards, Device Type, Applications and region. Based on Standards, the market is segmented into ZigBee RF4CE, Zigbee PRO, Zigbee IP, Zigbee Remote Control 2.0 and Zigbee 3.0. Based on Device Type, the market is segmented into Zigbee Home Automation, Zigbee Light Link, Zigbee Smart Energy and Others. Based on Applications, the market is segmented into Home Automation, Industrial Automation, Telecommunication services, Healthcare, Retail Services and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global ZigBee Market

The Global ZigBee market is primarily driven by the increasing adoption of energy-efficient ZigBee mesh networking technology, which is well-suited for various smart devices including thermostats and lighting solutions. Major players in the market, such as Philips Hue and Amazon Alexa, utilize ZigBee for seamless and reliable connectivity, enhancing user experience. This surge in demand is particularly prominent in regions like North America and Asia-Pacific, where smart home technology continues to gain traction among consumers seeking innovative and efficient solutions. As more devices incorporate ZigBee capabilities, the market is poised for significant growth and expansion.

Restraints in the Global ZigBee Market

The Global ZigBee market faces significant challenges due to intense competition from alternative wireless technologies like Bluetooth Low Energy (BLE), Wi-Fi, and Z-Wave, which often offer comparable or superior features. For instance, BLE matches ZigBee's low power consumption while enhancing smartphone compatibility, making it particularly appealing. Similarly, Wi-Fi is favored for high-bandwidth applications as it delivers faster data rates. This competitive landscape can hinder the adoption of ZigBee in various sectors, as customers and businesses tend to gravitate towards more established and widely supported ecosystem solutions, limiting ZigBee's market penetration and growth potential.

Market Trends of the Global ZigBee Market

The Global ZigBee market is experiencing a notable trend propelled by the accelerated adoption of the ZigBee 3.0 standard, which offers enhanced interoperability, security, and broader network support. This standardization is fostering greater integration in smart home and industrial IoT applications. Major players like Philips and Tuya are leveraging ZigBee 3.0 to enhance product offerings such as smart bulbs and hubs, aligning with ecosystems like Matter to facilitate seamless device connectivity. This burgeoning growth trajectory predicates a remarkable 75% increase in ZigBee-based smart lighting installations by 2025, ultimately positioning the market to reach an estimated value of USD 6.5-9.8 billion between 2030 and 2035.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Technology Analysis
• Case Studies

Global ZigBee Market Size by Standards & CAGR (2025-2032)

• Market Overview
• ZigBee RF4CE
• Zigbee PRO
• Zigbee IP
• Zigbee Remote Control 2.0
• Zigbee 3.0

Global ZigBee Market Size by Device Type & CAGR (2025-2032)

• Market Overview
• Zigbee Home Automation
• Zigbee Light Link
• Zigbee Smart Energy
• Others

Global ZigBee Market Size by Applications & CAGR (2025-2032)

• Market Overview
• Home Automation
• Industrial Automation
• Telecommunication services
• Healthcare
• Retail Services
• Others

Global ZigBee Market Size & CAGR (2025-2032)

• North America (Standards, Device Type, Applications)
  • US
  • Canada
• Europe (Standards, Device Type, Applications)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Standards, Device Type, Applications)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Standards, Device Type, Applications)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Standards, Device Type, Applications)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Texas Instruments Incorporated
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NXP Semiconductors NV
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Microchip Technology Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Silicon Laboratories Inc
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Digi International Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Qualcomm Incorporated
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Silicon Laboratories
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Semiconductor Components Industries LLC
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nordic Semiconductor ASA
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Renesas Electronics Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• STMicroelectronics
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• EnOcean GmbH
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations