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市场调查报告书
商品编码
1899861
气泡咖啡市场规模、份额及成长分析(依产品、包装、年龄层、价格分布、通路及地区划分)-2026-2033年产业预测Sparkling Coffee Market Size, Share, and Growth Analysis, By Product (Caffeinated, Decaffeinated), By Packaging (Cans, Bottles), By Age Group, By Price Range, By Distribution Channel, By Region - Industry Forecast 2026-2033 |
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预计到 2024 年,全球气泡咖啡市场规模将达到 18 亿美元,到 2025 年将达到 20.3 亿美元,到 2033 年将达到 53.2 亿美元,在预测期(2026-2033 年)内,复合年增长率将达到 12.8%。
随着消费者日益寻求便利、健康、即饮型饮品来取代含糖碳酸饮料和能量饮料,全球气泡咖啡市场需求稳定成长。健康意识的提升推动了这个细分市场的成长,尤其是在偏好便利饮品的年轻消费者群体中。儘管面临诸多挑战,例如餐饮业整体销售受到餐厅关闭的影响,但製造商正积极应对,推出符合这一消费群体需求的创新产品系列。即饮咖啡市场,尤其是气泡咖啡市场,正不断发展演变,各种口味、有机产品和冷萃咖啡的趋势日益受到关注。这种持续的产品研发有望进一步激发消费者和製造商的兴趣。
推动全球气泡咖啡市场发展的因素
推动全球气泡咖啡市场成长的关键因素之一是消费者越来越倾向于选择更健康、更便利的即饮饮料,而非传统的含糖能量饮料和汽水。这一趋势在千禧世代中尤其明显,他们越来越青睐冷萃咖啡和其他创新即饮饮料等热门选择。此外,消费者行为的改变,特别是居家消费的增加,也进一步刺激了这项需求。多样化的产品和口味的推出,以及即饮饮料领域的持续创新,也为市场带来了积极影响,并有望在不久的将来继续保持市场扩张。
限制全球气泡咖啡市场发展的因素
气泡咖啡市场面临来自成熟即饮饮料(例如碳酸饮料和能量饮料)的激烈竞争,这些饮料拥有忠实的消费群。许多潜在客户可能更倾向于这些熟悉的饮品,而不是新兴的气泡咖啡产品。此外,气泡咖啡的价格通常高于传统咖啡,这可能会阻碍价格敏感型消费者转向气泡咖啡。另外,众多替代品的存在以及知名品牌在饮料产业的垄断地位,也构成了可能阻碍气泡咖啡产品成长和市场渗透的进一步障碍。
全球气泡咖啡市场趋势
全球气泡咖啡市场的一个显着趋势是,消费者越来越偏好有机种植和永续采购的产品。随着环保意识的增强,消费者寻求能够体现自身价值观的饮品,并日益青睐符合道德规范且对环境负责的产品。为了顺应这项转变,製造商优先使用天然成分,并投资于透明的供应链。此外,环保包装解决方案也日益受到重视,以满足消费者对低碳足迹产品的需求。随着市场的发展,这种对永续性的重视很可能会影响气泡咖啡领域的产品供应和品牌策略。
Global Sparkling Coffee Market size was valued at USD 1.8 Billion in 2024 and is poised to grow from USD 2.03 Billion in 2025 to USD 5.32 Billion by 2033, growing at a CAGR of 12.8% during the forecast period (2026-2033).
The global sparkling coffee market is witnessing a steady rise in demand as consumers increasingly lean towards convenient and healthier ready-to-drink options that serve as alternatives to sugary sodas and energy drinks. With health-consciousness on the rise, this sector is poised for growth, particularly among younger consumers who favor on-the-go beverages. Despite challenges posed by the closure of dining venues impacting overall food and beverage sales, manufacturers are responding by introducing innovative product lines to appeal to this demographic. As various flavors, organic varieties, and the cold brew trend gain traction, the RTD coffee landscape, especially sparkling coffee, is evolving. This continuous product development is likely to foster further interest, attracting both consumers and manufacturers alike.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Sparkling Coffee market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Sparkling Coffee Market Segments Analysis
Global Sparkling Coffee Market is segmented by Product, Packaging, Age Group, Price Range, Distribution Channel and region. Based on Product, the market is segmented into Caffeinated and Decaffeinated. Based on Packaging, the market is segmented into Cans, Bottles and Others. Based on Age Group, the market is segmented into 15-24 Years, 25-34 Years, 35-49 Years and 50+ Years. Based on Price Range, the market is segmented into Low Price, Mid-Range and High Price. Based on Distribution Channel, the market is segmented into Offline Channel and Online Channel. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Driver of the Global Sparkling Coffee Market
A significant factor propelling the growth of the global sparkling coffee market is the rising consumer inclination towards healthier, convenient ready-to-drink beverages over conventional sugary energy drinks and sodas. This trend has gained traction particularly among millennials, who are increasingly drawn to popular options like cold brew coffee and other innovative ready-to-drink variants. Moreover, changes in consumer behavior, particularly the shift towards at-home consumption, have further intensified this demand. The market is also benefitting from the introduction of diverse products and flavors, along with persistent innovation within the ready-to-drink segment, which is likely to sustain its expansion for the foreseeable future.
Restraints in the Global Sparkling Coffee Market
The sparkling coffee market faces significant challenges primarily due to intense competition from established ready-to-drink beverages, including carbonated soft drinks and energy drinks, which have a loyal consumer base. Many potential customers may favor these familiar options over newer sparkling coffee offerings. Furthermore, sparkling coffee often comes with a higher price point relative to traditional coffee, which could deter price-sensitive consumers from making the switch. Additionally, the presence of numerous alternatives and the dominance of well-known brands in the beverage industry pose further hurdles, potentially inhibiting the growth and market penetration of sparkling coffee products.
Market Trends of the Global Sparkling Coffee Market
A notable trend in the Global Sparkling Coffee market is the rising consumer preference for organic and sustainably sourced products. As awareness of environmental issues continues to grow, consumers are increasingly seeking beverages that reflect their values, favoring options that are ethically produced and environmentally friendly. This shift is prompting manufacturers to prioritize the use of natural ingredients and invest in transparent supply chains. Additionally, eco-conscious packaging solutions are becoming a focal point, aligning with the demand for products that minimize carbon footprints. As the market evolves, this emphasis on sustainability is likely to shape product offerings and brand strategies in the sparkling coffee sector.