智慧定位市场规模、份额和成长分析（按组件、位置类型、部署类型、应用、垂直产业和地区划分）－2026-2033年产业预测

预计到 2024 年，智慧定位市场规模将达到 224.7 亿美元，到 2025 年将达到 261.5 亿美元，到 2033 年将达到 881.2 亿美元，在预测期（2026-2033 年）内，复合年增长率为 16.4%。

智慧定位市场正经历显着成长，这主要得益于智慧设备的广泛普及以及对物联网和网路服务的投资。日益增强的连接性和先进技术的进步使得智慧应用更容易部署，也使得智慧定位解决方案对于那些希望适应不断变化的市场动态、优化营运并提升客户体验的企业变得愈发重要。零售、交通运输和医疗保健等各行各业都在利用智慧定位，透过全面的数据分析和地图绘製，来改善供应链管理、资产追踪和精准行销策略。此外，智慧型手机、平板电脑和物联网设备的广泛应用正在产生大量的位置数据，使企业能够深入了解客户行为并优化决策。这些因素共同推动了智慧定位市场的成长。

智慧定位市场驱动因素

由支援 GPS 的装置、物联网 (IoT) 感测器和地理资讯系统 (GIS) 产生的大量空间数据，正在创造丰富的基于位置的智慧数据和分析资源。随着资料量和资料种类的不断增长，对能够高效提取有意义洞察的先进工具和技术的需求也日益迫切。这种需求源自于人们认识到位置智慧在各领域所能提供的价值，同时也凸显了开发创新解决方案以有效驾驭和解读复杂空间资讯环境的必要性。

智慧定位市场限制因素

智慧定位市场面临许多隐私和安全挑战，阻碍了位置资料的有效收集和利用。严格的资料处理法规可能会显着阻碍先进智慧定位系统和分析技术的应用。这些法规旨在保护消费者讯息，但也对希望合规使用位置资料的企业构成了障碍。随着法规的不断演变，企业必须努力在智慧定位的创新应用和遵守法律要求之间找到平衡，这可能会阻碍投资并延缓该领域新技术的发展。

位置智慧市场趋势

位置智慧市场正经历显着成长，这主要得益于物联网 (IoT) 设备的日益普及，这些设备会产生大量的空间资料。企业和政府机构正在利用这些数据深入了解客户行为、优化营运并提升服务品质。智慧型手机是推动物联网发展的主要力量，而物联网与位置智慧的整合则实现了即时追踪和监控，从而提升了交通运输、物流和零售等关键产业的决策水准。物联网与位置智慧的这种协同作用有望促进市场收入的成长，凸显位置资料在策略规划和营运效率方面的重要性。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 二手资料和一手资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2025）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析

全球智慧定位市场规模（按组件划分）及复合年增长率（2026-2033 年）

• 软体
• 服务
  • 咨询
  • 系统整合
  • 其他的

全球智慧定位市场规模（按位置类型划分）及复合年增长率（2026-2033 年）

• 室内的
• 户外

全球智慧定位市场规模（按部署方式和复合年增长率划分）（2026-2033 年）

• 本地部署
• 云

全球智慧定位市场规模（按应用领域及复合年增长率划分）（2026-2033 年）

• 劳动力管理
• 资产管理
• 设施管理
• 风险管理
• 远端监控
• 销售和行销优化
• 客户管理
• 其他的

全球智慧定位市场规模（依垂直产业划分）及复合年增长率（2026-2033 年）

• 零售和消费品
• 政府和国防部门
• 製造业和工业部门
• 运输/物流
• BFSI
• 资讯科技/通讯
• 公共产业和能源
• 媒体与娱乐

全球智慧定位市场规模及复合年增长率（2026-2033）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 亚太其他地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业的市场定位（2025 年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2025 年）
• 主要企业公司简介
  • 公司详情
  • 产品系列分析
  • 依业务板块进行公司股票分析
  • 2023-2025年营收年比比较

主要企业简介

• Esri（USA）
• Google（USA）
• HERE Technologies（Netherlands）
• TomTom（Netherlands）
• Precisely（USA）
• CARTO（USA）
• Safe Software（Canada）
• Foursquare（USA）
• Mapbox（USA）
• Hexagon AB（Sweden）
• Near（Singapore）
• PlaceIQ（USA）
• Pitney Bowes（USA）
• Boundless Spatial（USA）
• LocationSmart（USA）
• Orbital Insight（USA）
• Cognizant（USA）
• SAP SE（Germany）

结论与建议

Location Intelligence Market size was valued at USD 22.47 Billion in 2024 and is poised to grow from USD 26.15 Billion in 2025 to USD 88.12 Billion by 2033, growing at a CAGR of 16.4% during the forecast period (2026-2033).

The location intelligence market is experiencing significant growth driven by the widespread adoption of smart devices and investments in IoT and network services. Enhanced connectivity and advanced technologies facilitate the operation of smart applications, making location intelligence solutions increasingly essential for businesses aiming to adapt to evolving market dynamics, optimize operations, and elevate customer experiences. Through comprehensive data analysis and mapping, various industries, including retail, transportation, and healthcare, are leveraging location intelligence for improved supply chain management, asset tracking, and targeted marketing strategies. Additionally, the proliferation of smartphones, tablets, and IoT devices generates substantial location-based data, empowering businesses to gain insights into customer behavior and refine decision-making. This confluence of factors is propelling the growth of the location intelligence market forward.

Top-down and bottom-up approaches were used to estimate and validate the size of the Location Intelligence market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Location Intelligence Market Segments Analysis

Global Location Intelligence Market is segmented by Component, Location Type, Deployment, Application, Vertical and region. Based on Component, the market is segmented into Software and Service. Based on Location Type, the market is segmented into Indoor and Outdoor. Based on Deployment, the market is segmented into On-premise and Cloud. Based on Application, the market is segmented into Workforce Management, Asset Management, Facility Management, Risk Management, Remote Monitoring, Sales and Marketing Optimization, Customer management and Others. Based on Vertical, the market is segmented into Retail and Consumer goods, Government and Defence, Manufacturing and Industrial, Transportation and Logistics, BFSI, IT & Telecom, Utilities & Energy and Media & Entertainment. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Location Intelligence Market

The surge in spatial data produced by GPS-enabled devices, Internet of Things (IoT) sensors, and Geographic Information Systems (GIS) has generated a wealth of location intelligence data and analytics. As this data expands in volume and diversity, there is a growing need for sophisticated tools and technologies designed to efficiently extract meaningful insights. This demand is driven by the recognition of the value that such location intelligence can provide across various sectors, emphasizing the necessity for innovative solutions to navigate and interpret the complex landscape of spatial information effectively.

Restraints in the Location Intelligence Market

The Location Intelligence market faces several challenges related to privacy and security that hinder the effective collection and utilization of location-based data. Stringent regulations governing data handling practices can significantly impede the adoption of advanced location intelligence systems and analytics. These rules are designed to protect consumer information, creating barriers for companies looking to leverage location data while ensuring compliance. As regulations evolve, organizations must navigate the complexities of ensuring both innovative use of location intelligence and adherence to legal requirements, which can deter investment and slow down the development of new technologies in this sector.

Market Trends of the Location Intelligence Market

The Location Intelligence market is witnessing significant growth driven by the expanding adoption of Internet of Things (IoT) devices, which generate substantial volumes of spatial data. Businesses and government entities leverage this data to derive insights into customer behavior, streamline operations, and enhance service delivery. With smartphones leading the IoT landscape, the integration of IoT with location intelligence facilitates real-time tracking and monitoring, leading to improved decision-making across key sectors such as transportation, logistics, and retail. This synergistic relationship between IoT and location intelligence is poised to enhance market revenues, underscoring the importance of location data in strategic planning and operational efficiency.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Location Intelligence Market Size by Component & CAGR (2026-2033)

• Market Overview
• Software
• Service
  • Consulting
  • System Integration
  • Others

Global Location Intelligence Market Size by Location Type & CAGR (2026-2033)

• Market Overview
• Indoor
• Outdoor

Global Location Intelligence Market Size by Deployment & CAGR (2026-2033)

• Market Overview
• On-premise
• Cloud

Global Location Intelligence Market Size by Application & CAGR (2026-2033)

• Market Overview
• Workforce Management
• Asset Management
• Facility Management
• Risk Management
• Remote Monitoring
• Sales and Marketing Optimization
• Customer management
• Others

Global Location Intelligence Market Size by Vertical & CAGR (2026-2033)

• Market Overview
• Retail and Consumer goods
• Government and Defence
• Manufacturing and Industrial
• Transportation and Logistics
• BFSI
• IT & Telecom
• Utilities & Energy
• Media & Entertainment

Global Location Intelligence Market Size & CAGR (2026-2033)

• North America (Component, Location Type, Deployment, Application, Vertical)
  • US
  • Canada
• Europe (Component, Location Type, Deployment, Application, Vertical)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Component, Location Type, Deployment, Application, Vertical)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Component, Location Type, Deployment, Application, Vertical)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Component, Location Type, Deployment, Application, Vertical)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Esri (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Google (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HERE Technologies (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TomTom (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Precisely (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CARTO (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Safe Software (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Foursquare (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mapbox (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hexagon AB (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Near (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PlaceIQ (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pitney Bowes (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Boundless Spatial (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LocationSmart (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Orbital Insight (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cognizant (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SAP SE (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations