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健康美容化妆品

指甲油市场规模、份额和成长分析（按产品、分销管道、价格分布范围、消费群组和地区划分）－2026-2033年产业预测

市场调查报告书

商品编码

1902593

指甲油市场规模、份额和成长分析（按产品、分销管道、价格分布范围、消费群组和地区划分）－2026-2033年产业预测

Nail Polish Market Size, Share, and Growth Analysis, By Product (Regular Nail Polish, UV Gel Nail Polish), By Distribution Channel, By Price Range, By Consumer Group, By Region - Industry Forecast 2026-2033

出版日期: 2025年12月23日 | 出版商:

SkyQuest | 英文 190 Pages | 商品交期: 3-5个工作天内

价格

简介目录

预计到 2024 年，全球指甲油市场规模将达到 173.5 亿美元，到 2025 年将达到 185.5 亿美元，到 2033 年将达到 316.3 亿美元，预测期（2026-2033 年）的复合年增长率为 6.9%。

随着消费者越来越重视更健康、更符合道德规范的产品，全球指甲油市场正朝向凝胶基、无毒、透气的配方转变。为了因应消费者对有害化学物质日益增长的担忧，各大品牌纷纷推出「3-free」、「5-free」和「10-free」产品，纯素和零残忍指甲油也越来越受到注重健康的消费者的青睐。一些知名品牌推出的植物来源产品等措施也顺应了这个新趋势。然而，由于监管机构对健康和环境影响的审查日益严格，因此制定了关于化学成分和安全资讯揭露的严格准则，该行业面临着许多挑战。这些法规可能会增加小型品牌的合规成本和市场进入门槛，最终影响产业的成长机会和规模经济效益。

推动全球指甲油市场发展的因素

随着消费者越来越重视无动物实验、无毒和环保的产品，全球指甲油市场正经历显着成长。日益增强的环保意识促使消费者转向采用植物来源成分和纯素配方的天然指甲油。各公司正透过实施永续的生产流程和环保包装方案来响应这项需求。这一趋势反映了消费者对更安全的传统指甲油替代品的广泛需求，迫使品牌进行创新并相应地调整产品。产业主要企业正积极调整产品线以满足这些不断变化的偏好，从而推动市场进一步扩张。

限制全球指甲油市场的因素

由于人们对传统指甲油相关健康问题的日益关注，全球指甲油市场面临严峻的限制。传统指甲油通常含有甲醛、甲苯和邻苯二甲酸二丁酯（DBP）等有害化学物质。儘管指甲油产品的需求持续成长，但消费者对这些成分安全性的担忧促使他们寻求替代品，尤其是在严格监管的市场中。因此，製造商被迫重新调整和改进产品配方，以满足健康标准和消费者对更清洁、更安全产品的偏好，这可能会对现有的生产流程和市场动态影响。

全球指甲油市场趋势

客製化和个人化已成为全球指甲油市场的显着趋势，消费者越来越追求独特且量身定制的美甲体验。无论是在美甲沙龙还是线上平台，消费者对客製化指甲油的需求都在不断增长，他们可以选择特定的颜色、质地和设计。这种转变不仅提升了顾客体验，也成为极具吸引力的促销驱动力，尤其受到重视个性表达的千禧世代和Z世代消费者的青睐。随着个人化逐渐成为标准需求，各大品牌纷纷推出订单指甲油服务，改变了美甲和美容产业的格局。

北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 义大利
- 其他欧洲地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 亚太其他地区
拉丁美洲
- 巴西
- 其他拉丁美洲地区
中东和非洲
- 海湾合作委员会国家
- 南非
- 其他中东和非洲地区

竞争资讯

前五大公司对比
主要企业的市场定位（2025 年）
主要市场参与者所采取的策略
近期市场趋势
公司市占率分析（2025 年）
主要企业公司简介
- 公司详情
- 产品系列分析
- 依业务板块进行公司股票分析
- 2023-2025年营收年比比较

主要企业简介

L'Oreal SA（France）
Revlon Inc.（USA）
The Estee Lauder Companies Inc.（USA）
Unilever PLC（UK）
Procter & Gamble Co.（USA）
Henkel AG & Co. KGaA（Germany）
Beiersdorf AG（Germany）
Galderma SA（Switzerland）
Amorepacific Corporation（South Korea）
Kao Corporation（Japan）
LG Household & Health Care Ltd.（South Korea）
Oriflame Holding AG（Switzerland）
Avon Products, Inc.（UK）
Mary Kay Inc.（USA）
Inglot Cosmetics（Poland）
Deborah Group SpA（Italy）
Kose Corporation（Japan）
Polished Inc.（USA）

结论与建议

简介目录

Product Code: SQMIG25K2114

Global Nail Polish Market size was valued at USD 17.35 Billion in 2024 and is poised to grow from USD 18.55 Billion in 2025 to USD 31.63 Billion by 2033, growing at a CAGR of 6.9% during the forecast period (2026-2033).

The global nail polish market is experiencing a shift toward gel-based, non-toxic, and breathable formulations as consumers increasingly prioritize healthier and ethically sourced options. Heightened awareness of harmful chemicals has led major brands to offer "3-free," "5-free," and "10-free" products, while vegan and cruelty-free polishes resonate strongly with today's conscious consumers. Initiatives from prominent brands, such as plant-based offerings, further align with this emerging trend. However, the industry faces challenges due to regulatory scrutiny regarding health and environmental impacts, with stringent guidelines governing chemical formulations and safety disclosures. These regulations may impose significant compliance costs and complicate market entry for smaller brands, ultimately impacting growth opportunities and economies of scale within the sector.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Nail Polish market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Nail Polish Market Segments Analysis

Global Nail Polish Market is segmented by Product, Distribution Channel, Price Range, Consumer Group and region. Based on Product, the market is segmented into Regular Nail Polish, UV Gel Nail Polish, Dip Powder, Acrylic, Polygel and Others. Based on Distribution Channel, the market is segmented into Supermarkets & Hypermarkets, Pharmacies & Drugstores, Specialty Beauty Stores, Salons & Spas and E-commerce/Online. Based on Price Range, the market is segmented into Low, Mid and High. Based on Consumer Group, the market is segmented into Men, Women and Kids. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Nail Polish Market

The global nail polish market is experiencing significant growth as consumers increasingly prioritize cruelty-free, non-toxic, and eco-friendly options. As awareness of environmental issues rises, there is a notable shift towards natural nail paints that incorporate plant-based ingredients and vegan formulations. Companies are responding to this demand by adopting sustainable practices and eco-friendly packaging solutions. This trend reflects a broader consumer desire for safer alternatives to traditional nail products, prompting brands to innovate and adjust their offerings accordingly. Notable players in the industry are actively transforming their product lines to align with these evolving preferences, further driving the expansion of the market.

Restraints in the Global Nail Polish Market

The Global Nail Polish market faces significant constraints due to the rising awareness of health issues associated with conventional nail polishes, which often contain harmful chemicals like formaldehyde, toluene, and dibutyl phthalate (DBP). Although the demand for nail products continues to grow, concerns over the safety of these ingredients are prompting consumers, particularly in markets with stringent regulations, to seek alternatives. As a result, manufacturers are being pressured to adapt and reformulate their products to comply with health standards and consumer preferences for cleaner, safer options, potentially impacting their existing production processes and overall market dynamics.

Market Trends of the Global Nail Polish Market

The global nail polish market is witnessing a notable trend towards customization and personalization, as consumers increasingly seek unique and tailored nail treatments. Demand for bespoke nail polish options, where clients can select specific colors, finishes, and designs, is gaining traction in both nail salons and online platforms. This shift not only enhances the customer experience but also drives sales, particularly appealing to millennials and Gen Z consumers who value individuality and self-expression. As personalization becomes a standard expectation, brands are responding by offering made-to-order nail polish, thus reshaping the landscape of nail care and beauty.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis

Global Nail Polish Market Size by Product & CAGR (2026-2033)

Market Overview
Regular Nail Polish
UV Gel Nail Polish
Dip Powder
Acrylic
Polygel
Others

Global Nail Polish Market Size by Distribution Channel & CAGR (2026-2033)

Market Overview
Supermarkets & Hypermarkets
Pharmacies & Drugstores
Specialty Beauty Stores
Salons & Spas
E-commerce/Online

Global Nail Polish Market Size by Price Range & CAGR (2026-2033)

Market Overview
Low
Mid
High

Global Nail Polish Market Size by Consumer Group & CAGR (2026-2033)

Market Overview
Men
Women
Kids

Global Nail Polish Market Size & CAGR (2026-2033)

North America (Product, Distribution Channel, Price Range, Consumer Group)
- US
- Canada
Europe (Product, Distribution Channel, Price Range, Consumer Group)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Product, Distribution Channel, Price Range, Consumer Group)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Product, Distribution Channel, Price Range, Consumer Group)
- Brazil
- Rest of Latin America
Middle East & Africa (Product, Distribution Channel, Price Range, Consumer Group)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

L'Oreal S.A. (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Revlon Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Estee Lauder Companies Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Unilever PLC (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Procter & Gamble Co. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Henkel AG & Co. KGaA (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Beiersdorf AG (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Galderma S.A. (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Amorepacific Corporation (South Korea)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kao Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
LG Household & Health Care Ltd. (South Korea)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Oriflame Holding AG (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Avon Products, Inc. (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Mary Kay Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Inglot Cosmetics (Poland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Deborah Group S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kose Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Polished Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments