饭店、度假村和邮轮市场规模、份额和成长分析（按类型、预订方式和地区划分）—2026-2033年产业预测

预计到 2024 年，全球饭店、度假村和邮轮市场规模将达到 8,147.2 亿美元，到 2025 年将成长至 9,467 亿美元，到 2033 年将成长至 31467.6 亿美元，在预测期（2026-2033 年）内将成长率 1.2%。

随着千禧世代和Z世代在旅游需求不断增长的背景下，越来越倾向于选择休閒住宿体验，全球饭店、度假村和邮轮产业预计将持续成长。此外，越来越多的专业人士选择休閒旅行以寻求放鬆，也进一步提升了这些住宿设施的吸引力。在国内外商务和休閒旅游需求激增的推动下，饭店和度假村产业与旅游业同步扩张。此外，这些场所对安全措施的日益重视以及包括展览和体育赛事在内的国际活动的增加，也是重要的市场驱动因素。酒店体验在永续性和卫生方面的创新也为未来的成长提供了机会。

全球饭店、度假村和邮轮市场驱动因素

全球饭店、度假村和邮轮市场的发展主要受消费者日益增长的体验偏好（而非物质享受）所驱动。为此，酒店业正致力于提供超越传统住宿和邮轮体验的独特难忘之旅。住宿设施和度假村透过提供健康护理、精緻餐饮、探险活动和文化交流机会等设施来提升服务。同样，邮轮也着重打造独特的船上娱乐、订製岸上观光以及身临其境型、以目的地为中心的行程。这些努力旨在为宾客创造持久难忘的回忆，并最终帮助品牌在竞争激烈的行业中脱颖而出。

限制全球饭店、度假村和邮轮市场发展的因素

全球饭店、度假村和邮轮市场正面临来自度假租赁、民宿和Airbnb等平台等新型住宿设施方式日益激烈的竞争。这些新型住宿设施方式不仅价格更实惠，还能提供道地的在地体验，吸引特定类型的旅客。因此，传统饭店、度假村和邮轮在竞争激烈的市场环境中面临越来越大的压力，必须透过创新和独特的产品来与新兴的住宿方式竞争，从而打造独特的宾客体验和更优质的服务。

全球饭店、度假村和邮轮市场趋势

全球饭店、度假村和邮轮市场正呈现出一股明显的奢华旅游趋势，这主要得益于越来越多的富裕旅客寻求独特的高端体验。为了在竞争中脱颖而出，各公司纷纷投资于高端设施和个人化服务，例如私人阳台、精緻美食和专属管家服务。此外，客製化行程和专属特色游览项目也逐渐成为标配，进一步提升了奢华旅行的吸引力。随着消费者越来越重视兼具舒适性和精緻感的体验式旅行，市场也不断发展以满足这些日益增长的期望。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 二手资料和一手资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2025）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 案例研究

全球饭店、度假村和邮轮市场规模（按类型和复合年增长率划分）（2026-2033 年）

• 饭店
• 采取
• 邮轮

全球饭店、度假村及邮轮市场规模（依预订方式划分）及复合年增长率（2026-2033 年）

• 直接预订
• 线上旅行社（OTA）
• 旅行社

全球饭店、度假村及邮轮市场规模及复合年增长率（2026-2033）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 亚太其他地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业的市场定位（2025 年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2025 年）
• 主要企业公司简介
  • 公司详情
  • 产品系列分析
  • 依业务板块进行公司股票分析
  • 2023-2025年营收年比比较

主要企业简介

• Marriott International, Inc.（USA）
• Hilton Worldwide Holdings Inc.（USA）
• Wyndham Hotels & Resorts（USA）
• Accor SA（France）
• InterContinental Hotels Group（IHG）（UK）
• Four Seasons Hotels and Resorts（Canada）
• Banyan Tree Holdings Limited（Singapore）
• Hyatt Hotels Corporation（USA）
• American Cruise Lines（USA）
• Carnival Corporation & plc（USA/UK）
• Royal Caribbean Group（USA）
• Norwegian Cruise Line Holdings Ltd.（USA）
• MSC Cruises（Switzerland）
• Shangri-La Hotels and Resorts（Hong Kong）
• Mandarin Oriental Hotel Group（Hong Kong）
• Radisson Hotel Group（USA）
• Choice Hotels International, Inc.（USA）
• Melia Hotels International（Spain）
• Jumeirah Group（UAE）
• Raffles Hotels & Resorts（Singapore）

结论与建议

Global Hotels, Resorts and Cruise Line Market size was valued at USD 814.72 Billion in 2024 and is poised to grow from USD 946.7 Billion in 2025 to USD 3146.76 Billion by 2033, growing at a CAGR of 16.2% during the forecast period (2026-2033).

The global hotels, resorts, and cruise line sector is poised for growth, driven by an uptick in travel and tourism, with millennials and Gen Z increasingly opting for premium lodging experiences. The rise in leisure trips by working professionals seeking relaxation is further boosting the appeal of these accommodations. Both the hotel and resort sectors are expanding alongside the travel industry, spurred by a surge in domestic and international trips for both business and pleasure. Additionally, heightened attention to safety and security measures at these venues and the growing number of global events, including expos and sporting activities, are important market drivers. Innovations in sustainability and hygiene within the hospitality experience also present lucrative opportunities for future growth.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Hotels, Resorts and Cruise Line market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Hotels, Resorts and Cruise Line Market Segments Analysis

Global Hotels, Resorts and Cruise Line Market is segmented by Type, Booking Mode and region. Based on Type, the market is segmented into Hotels, Resorts and Cruise Lines. Based on Booking Mode, the market is segmented into Direct Booking, Online Travel Agents (OTAs) and Travel Agencies. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Hotels, Resorts and Cruise Line Market

The Global Hotels, Resorts, and Cruise Line market is significantly driven by the growing consumer preference for experiences rather than material goods. In response, the hospitality sector has shifted focus to provide distinctive and memorable experiences that extend beyond conventional hotel stays and cruises. Accommodations and resorts are enhancing their offerings with amenities such as wellness treatments, high-end dining options, adventure activities, and opportunities for cultural engagement. Similarly, cruise lines are emphasizing unique onboard entertainment, tailored shore excursions, and immersive itineraries centered on destinations. These initiatives aim to forge lasting memories for guests, ultimately helping brands stand out in a highly competitive industry.

Restraints in the Global Hotels, Resorts and Cruise Line Market

The Global Hotels, Resorts, and Cruise Line market faces significant challenges due to the rising competition from alternative lodging options like vacation rentals, homestays, and platforms such as Airbnb. These alternatives often provide more affordable accommodations while delivering a local and authentic experience that appeals to a segment of travelers. Consequently, traditional hotels, resorts, and cruise lines are under increasing pressure to innovate and create distinctive offerings that allow them to stand out in this crowded landscape and effectively compete with these emerging options, necessitating a shift towards unique guest experiences and enhanced services.

Market Trends of the Global Hotels, Resorts and Cruise Line Market

The Global Hotels, Resorts, and Cruise Line market is witnessing a significant trend towards luxury travel, driven by an increasing number of affluent travelers seeking unique and high-end experiences. This demand has prompted investments in upscale amenities and personalized services, including private balconies, gourmet dining, and dedicated butler services, as companies strive to differentiate themselves in a competitive landscape. Additionally, personalized itineraries and exclusive access to unique excursions are becoming standard offerings, enhancing the appeal of luxury travel. As consumers prioritize experiential travel that offers comfort and sophistication, the market is evolving to meet these elevated expectations.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Study

Global Hotels, Resorts and Cruise Line Market Size by Type & CAGR (2026-2033)

• Market Overview
• Hotels
• Resorts
• Cruise Lines

Global Hotels, Resorts and Cruise Line Market Size by Booking Mode & CAGR (2026-2033)

• Market Overview
• Direct Booking
• Online Travel Agents (OTAs)
• Travel Agencies

Global Hotels, Resorts and Cruise Line Market Size & CAGR (2026-2033)

• North America (Type, Booking Mode)
  • US
  • Canada
• Europe (Type, Booking Mode)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Booking Mode)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Booking Mode)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Booking Mode)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Marriott International, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hilton Worldwide Holdings Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wyndham Hotels & Resorts (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Accor S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• InterContinental Hotels Group (IHG) (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Four Seasons Hotels and Resorts (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Banyan Tree Holdings Limited (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hyatt Hotels Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• American Cruise Lines (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Carnival Corporation & plc (USA/UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Royal Caribbean Group (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Norwegian Cruise Line Holdings Ltd. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• MSC Cruises (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shangri-La Hotels and Resorts (Hong Kong)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mandarin Oriental Hotel Group (Hong Kong)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Radisson Hotel Group (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Choice Hotels International, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Melia Hotels International (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jumeirah Group (UAE)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Raffles Hotels & Resorts (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations