益生菌膳食补充剂市场规模、份额和成长分析（按剂型、最终用途、应用和地区划分）—产业预测，2026-2033年

预计到 2024 年，益生菌膳食补充剂市场规模将达到 219.5 亿美元，到 2025 年将达到 250.9 亿美元，到 2033 年将达到 730.9 亿美元，在预测期（2026-2033 年）内复合年增长率为 14.3%。

益生菌膳食补充剂市场正经历显着增长，这主要得益于人们对肠道健康及其对整体健康影响的认识不断提高。这些含有有益微生物的补充剂在改善消化和免疫功能方面发挥关键作用。人们对预防医学的日益关注以及肠道健康与各种健康问题之间关联的认识，在推动市场扩张方面发挥着至关重要的作用。主要企业正积极创新，推出各种菌株和配方以满足消费者的偏好。线上零售通路的兴起显着提高了产品的可近性。然而，挑战依然存在，例如监管标准不一以及缺乏科学检验。随着研究人员和产业界合作的不断加强，益生菌市场可望进一步发展。

益生菌营养保健品市场驱动因素

消费者对益生菌健康益处的认知不断提高，已成为膳食补充剂市场的主要驱动力。益生菌因其对肠道健康、消化、免疫功能甚至心理健康的潜在影响而备受认可。随着人们越来越重视自身健康，并寻求天然和整体治疗方法，益生菌的受欢迎程度也随之飙升。这种对有效、天然健康解决方案日益增长的认知和需求，持续推动益生菌膳食补充剂市场的扩张，反映出消费者健康管理意识的全面提升。

限制益生菌营养补充品市场的因素

益生菌膳食补充剂市场面临许多挑战，主要集中在监管问题和标准化需求。不同益生菌菌株、剂量和配方之间的功效差异加剧了市场的复杂性。监管不一致和缺乏既定标准会导致消费者困惑，阻碍市场成长。这种不确定性可能导致消费者对购买此类产品犹豫不决，进一步限制市场潜力。应对这些挑战对于建立消费者信任、鼓励益生菌的广泛应用至关重要，最终有助于市场的扩张和稳定。

益生菌营养补充品市场趋势

益生菌膳食补充剂市场正经历重大变革时期，这主要得益于消费者对肠道健康及其对整体健康全面影响的认识不断提高。随着益生菌在维持肠道菌丛平衡方面的重要角色日益受到认可，市场对这类补充剂的需求也随之飙升。这种日益增长的兴趣促使越来越多的消费者寻求改善消化、增强免疫力并应对各种健康问题。这一趋势反映了人们越来越重视预防性健康，并将益生菌视为日常健康生活方式的重要组成部分，而不仅仅是一种补充剂。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 二手资料和一手资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2025）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 案例研究
• 客户和购买标准分析
• 监管分析
• 专利分析

全球益生菌膳食补充剂市场按剂型划分，复合年增长率（2026-2033 年）

• 嚼软糖
• 胶囊
• 粉末
• 片剂和软胶囊
• 其他的

全球益生菌膳食补充剂市场规模（按最终用途划分）、复合年增长率（2026-2033 年）

• 婴儿
• 儿童
• 成人
• 老年人

全球益生菌膳食补充剂市场按应用领域划分，复合年增长率（2026-2033 年）

• 运动与健身
• 能量和体重管理
• 一般健康
• 骨骼和关节健康
• 消化系统健康
• 免疫力
• 心臟健康
• 糖尿病
• 抗癌药物
• 皮肤、头髮和指甲
• 大脑与心理健康
• 其他的

全球益生菌膳食补充剂市场规模（按地区划分）、复合年增长率（2026-2033 年）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 亚太其他地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业的市场定位（2025 年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2025 年）
• 主要企业公司简介
  • 公司详情
  • 产品系列分析
  • 依业务板块进行公司股票分析
  • 2023-2025年营收年比比较

主要企业简介

• Nestle（Switzerland）
• Yakult Honsha Co., Ltd.（Japan）
• Danone SA（France）
• Procter & Gamble Co.（USA）
• BioGaia AB（Sweden）
• DuPont Nutrition & Biosciences（USA）
• Lallemand Inc.（Canada）
• Garden of Life LLC（USA）
• Kerry Group Plc（Ireland）
• NOW Foods（USA）
• MegaFood（USA）
• Align Technology, Inc.（USA）
• Culturelle（USA）
• Nature's Bounty Co.（USA）
• Hyperbiotics（USA）
• Pure Encapsulations（USA）

结论与建议

Probiotics Dietary Supplements Market size was valued at USD 21.95 Billion in 2024 and is poised to grow from USD 25.09 Billion in 2025 to USD 73.09 Billion by 2033, growing at a CAGR of 14.3% during the forecast period (2026-2033).

The probiotics dietary supplements market is witnessing substantial growth, largely attributed to heightened awareness surrounding the importance of gut health and its influence on overall wellness. These supplements, which feature beneficial microorganisms, play a vital role in enhancing digestion and immune function. The increasing focus on preventive healthcare and the correlation between gut health and numerous health issues are pivotal in driving market expansion. Key industry players are actively innovating by introducing diverse strains and formulations to meet consumer preferences. The rise of online retail channels significantly enhances product accessibility. Nevertheless, challenges such as differing regulatory standards and the necessity for scientific validation remain. Future advancements are anticipated as collaborations between researchers and the industry evolve, shaping the probiotics landscape.

Top-down and bottom-up approaches were used to estimate and validate the size of the Probiotics Dietary Supplements market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Probiotics Dietary Supplements Market Segments Analysis

Global Probiotics Dietary Supplements Market is segmented by Form, End-use, Applications and region. Based on Form, the market is segmented into Chewables & Gummies, Capsules, Powders, Tablets & Softgels and Others. Based on End-use, the market is segmented into Infants, Children, Adults and Geriatric. Based on Applications, the market is segmented into Sports Fitness, Energy & Weight Management, General Health, Bone & Joint Health, Gastrointestinal Health, Immunity, Cardiac Health, Diabetes, Anti-cancer, Skin/Hair/Nails, Brain/Mental Health and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Probiotics Dietary Supplements Market

The growing recognition among consumers regarding the health advantages associated with probiotics has emerged as a crucial factor driving the market for dietary supplements. Probiotics are recognized for their ability to enhance gut health, aid in digestion, strengthen the immune system, and potentially influence mental well-being. As individuals increasingly prioritize their health and seek out natural and holistic remedies, the popularity of probiotics has surged. This heightened awareness and demand for effective, nature-based health solutions continue to fuel the expansion of the probiotics dietary supplements market, reflecting a broader shift towards proactive health management among consumers.

Restraints in the Probiotics Dietary Supplements Market

The probiotics dietary supplements market encounters several obstacles, primarily linked to regulatory issues and the need for standardization. Variability in effectiveness among different probiotic strains, doses, and formulations adds to the complexity. Inconsistent regulations and a lack of established standards contribute to consumer confusion, which can impede market growth. This uncertainty may result in consumer hesitation to invest in these products, further limiting the market's potential. Addressing these challenges is essential for fostering consumer trust and encouraging wider adoption of probiotics, ultimately supporting market expansion and stability.

Market Trends of the Probiotics Dietary Supplements Market

The Probiotics Dietary Supplements market is experiencing a significant shift driven by a burgeoning consumer awareness regarding gut health and its holistic implications for overall wellness. As individuals increasingly recognize the vital role of probiotics in nurturing a balanced gut microbiome, the demand for these supplements is surging. This heightened interest translates into a growing consumer base actively seeking solutions for improved digestion, enhanced immune support, and the management of various health issues. The trend reflects a broader movement towards preventive health measures, positioning probiotics not only as supplementary aids but also as integral components of daily health regimens.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Customer And Buying Criteria Analysis
• Regulatory Analysis
• Patent Analysis

Global Probiotics Dietary Supplements Market Size by Form & CAGR (2026-2033)

• Market Overview
• Chewables & Gummies
• Capsules
• Powders
• Tablets & Softgels
• Others

Global Probiotics Dietary Supplements Market Size by End-use & CAGR (2026-2033)

• Market Overview
• Infants
• Children
• Adults
• Geriatric

Global Probiotics Dietary Supplements Market Size by Applications & CAGR (2026-2033)

• Market Overview
• Sports Fitness
• Energy & Weight Management
• General Health
• Bone & Joint Health
• Gastrointestinal Health
• Immunity
• Cardiac Health
• Diabetes
• Anti-cancer
• Skin/Hair/Nails
• Brain/Mental Health
• Others

Global Probiotics Dietary Supplements Market Size & CAGR (2026-2033)

• North America (Form, End-use, Applications)
  • US
  • Canada
• Europe (Form, End-use, Applications)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Form, End-use, Applications)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Form, End-use, Applications)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Form, End-use, Applications)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Nestle (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yakult Honsha Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Danone S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Procter & Gamble Co. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BioGaia AB (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DuPont Nutrition & Biosciences (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lallemand Inc. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Garden of Life LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kerry Group Plc (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NOW Foods (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• MegaFood (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Align Technology, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Culturelle (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nature's Bounty Co. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hyperbiotics (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pure Encapsulations (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations