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烧烤调味品市场规模、份额和成长分析（按类型、分销管道和地区划分）—产业预测（2026-2033 年）

市场调查报告书

商品编码

1907024

烧烤调味品市场规模、份额和成长分析（按类型、分销管道和地区划分）—产业预测（2026-2033 年）

BBQ Seasoning Market Size, Share, and Growth Analysis, By Type (Barbecue Sauces, Barbecue Rubs), By Distribution Channel (Retail, Foodservice), By Region - Industry Forecast 2026-2033

出版日期: 2025年12月16日 | 出版商:

SkyQuest | 英文 157 Pages | 商品交期: 3-5个工作天内

价格

简介目录

预计到 2024 年，全球烧烤调味品市场规模将达到 152.3 亿美元，到 2025 年将达到 159.9 亿美元，到 2033 年将达到 236.3 亿美元，预测期（2026-2033 年）的复合年增长率为 5%。

全球烧烤调味料市场正经历强劲增长，这主要得益于消费者对口味多样性的日益增长的需求，以及烧烤酱和混合香辛料在家庭烹饪和餐饮场所的流行。消费者对异国偏好的偏好不断提升，推动了市场需求的激增，迫使製造商拓展产品系列，以满足更具冒险精神的味蕾。同时，生活方式的改变带动了家庭烹饪的兴起，也激发了人们对烧烤的兴趣。户外烹饪和休閒烧烤的普及化也在重塑市场趋势，促使企业提供独特且客製化的口味。然而，素食主义的兴起导致肉类消费量下降等挑战可能会影响销售。随着都市区零售空间的扩张，消费者能够更方便地获取种类丰富的香辛料和调味料，市场机会也随之而来。

全球烧烤调味品市场驱动因素

烧烤作为一种饮食文化，在全球范围内持续流行，吸引着追求多样化和创新口味以提升烧烤体验的消费者。人们对烧烤烹饪的热情日益高涨，推动了烧烤调味料的强劲需求，因为他们渴望用独特的风味来提升菜餚的口感。随着消费者尝试不同的口味组合和调味料搭配，烧烤调味料市场也不断扩张，涌现出琳琅满目的选择，以满足不同消费者的偏好。这一趋势凸显了人们享受美食方式的演变，味觉探索在消费者的选择和烹饪方式中扮演关键角色。

限制全球烧烤调味品市场的因素

全球烧烤调味料市场正面临经济因素带来的挑战。在经济不确定时期，消费者往往会削减非必需品支出。这种谨慎的消费态度可能导致烧烤调味料产品需求下降。随着家庭支出减少，偏好可能会发生变化，进而影响市场销售和成长。这些经济压力给生产者和零售商带来了重大挑战，迫使他们调整策略以维持消费者兴趣。经济波动可能会对整个烧烤调味料市场的表现和生存能力产生重大影响。

全球烧烤调味料市场趋势

全球烧烤调味料市场正经历着向有机和天然产品的显着转变，这主要得益于消费者健康意识的增强。随着人们越来越重视健康饮食，并寻求符合自身健康目标的食材，製造商也积极回应，开发采用天然和有机成分的烧烤调味料。这一趋势反映了消费者普遍偏好不含人工防腐剂、色素和香精的产品，迫使品牌提高原料来源的透明度并持续进行产品创新。因此，市场持续发展，各种产品琳琅满目，以满足消费者对更健康、更永续的烧烤解决方案日益增长的需求。

麦考密克公司（美国）
卡夫亨氏公司（美国）
康尼格拉食品公司（美国）
雀巢公司（瑞士）
英国联合食品有限公司（英国）
Badia Spices Inc.（美国）
边境合作社（美国）
Tony Chachere's Creole Foods（美国）
韦伯公司（美国）
劳瑞斯（美国）
老湾（美国）
B&G食品公司（美国）
香料猎人（美国）
Penzeys香料（美国）
杀手野猪（美国）
肉教会（美国）
Traeger烤箱（美国）
Pit Boss 烧烤炉（美国）

结论与建议

简介目录

Product Code: SQMIG30I2172

Global BBQ Seasoning Market size was valued at USD 15.23 Billion in 2024 and is poised to grow from USD 15.99 Billion in 2025 to USD 23.63 Billion by 2033, growing at a CAGR of 5% during the forecast period (2026-2033).

The global BBQ seasoning market is experiencing robust growth driven by heightened consumer interest in flavor diversity and the popularity of BBQ sauces and rubs in both home cooking and restaurant settings. The demand has surged thanks to growing preferences for ethnic flavors, prompting manufacturers to expand their product portfolios to cater to adventurous tastes. Meanwhile, the rise of home cooking during recent disruptions has led to increased interest in BBQ preparations. A shift towards outdoor cooking and recreational grilling is also reshaping market trends, pushing companies to offer unique and customizable flavors. However, challenges such as declining meat consumption due to vegan trends may impact sales. Opportunities lie in the expansion of urban retail spaces, enhancing accessibility to a broad range of spices and seasonings.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global BBQ Seasoning market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global BBQ Seasoning Market Segments Analysis

Global BBQ Seasoning Market is segmented by Type, Distribution Channel and region. Based on Type, the market is segmented into Barbecue Sauces and Barbecue Rubs. Based on Distribution Channel, the market is segmented into Retail and Foodservice. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global BBQ Seasoning Market

The popularity of BBQ as a culinary trend continues to rise globally, captivating consumers who are eager to explore diverse and innovative flavors to enhance their grilling experiences. This growing enthusiasm for barbecue cuisine drives a significant demand for BBQ seasoning products, as individuals seek unique tastes to elevate their dishes. As consumers experiment with different flavor profiles and seasoning combinations, the market for BBQ seasonings expands, resulting in a vibrant array of options that cater to varied preferences. This trend highlights the evolving nature of food enjoyment, where flavor exploration plays a crucial role in consumer choices and cooking practices.

Restraints in the Global BBQ Seasoning Market

The global BBQ seasoning market faces challenges influenced by economic factors, as consumers may reduce spending on non-essential items during periods of financial instability. This cautious approach to discretionary expenditures can result in decreased demand for BBQ seasoning products. As households tighten budgets, preferences may shift, impacting sales and growth within the market. Such economic pressures can create a significant barrier for manufacturers and retailers, compelling them to adapt their strategies in order to maintain consumer interest. Ultimately, fluctuations in the economy can significantly affect the overall performance and viability of the BBQ seasoning market.

Market Trends of the Global BBQ Seasoning Market

The Global BBQ Seasoning market is experiencing a significant shift towards organic and natural products, driven by an increasingly health-conscious consumer base. As individuals prioritize clean eating and seek ingredients that align with their wellness goals, manufacturers are adapting by developing BBQ seasonings crafted from natural and organic components. This trend reflects a broader consumer preference for products devoid of artificial preservatives, colors, and flavors, prompting brands to innovate and enhance transparency in their ingredient sourcing. As a result, the market is evolving with a diverse array of offerings that cater to the growing demand for healthier and more sustainable BBQ solutions.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Regulatory Analysis
Raw Material Analysis
Customer & Buying Criteria Analysis

Global BBQ Seasoning Market Size by Type & CAGR (2026-2033)

Market Overview
Barbecue Sauces
Barbecue Rubs

Global BBQ Seasoning Market Size by Distribution Channel & CAGR (2026-2033)

Market Overview
Retail
- Hypermarkets & Supermarkets
- Convenience Stores
- E-commerce/Online
Foodservice

Global BBQ Seasoning Market Size & CAGR (2026-2033)

North America (Type, Distribution Channel)
- US
- Canada
Europe (Type, Distribution Channel)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Type, Distribution Channel)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Type, Distribution Channel)
- Brazil
- Rest of Latin America
Middle East & Africa (Type, Distribution Channel)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

McCormick & Company, Incorporated (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kraft Heinz Company (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Conagra Brands, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nestle S.A. (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Associated British Foods plc (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Badia Spices Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Frontier Co-op (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tony Chachere's Creole Foods (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Weber Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Lawry's (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Old Bay (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
B&G Foods, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Spice Hunter (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Penzeys Spices (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Killer Hogs (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Meat Church (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Traeger Grills (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Pit Boss Grills (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments