豪华露营市场规模、份额和成长分析（按住宿设施类型、年龄层、规模、预订方式和地区划分）－2026-2033年产业预测

预计到 2024 年，豪华露营市场规模将达到 37.9 亿美元，到 2025 年将成长至 42.2 亿美元，到 2033 年将成长至 100.1 亿美元，在预测期（2026-2033 年）内，复合年增长率为 11.4%。

豪华露营正迅速崛起为一股潮流，主要得益于社群媒体上消费者参与度的提升，凸显了其独特的优势。各大平台提供的诱人旅游套餐和折扣也进一步推动了这个产业的发展。节庆活动、音乐会和音乐盛会也是吸引游客的关键，提升了豪华露营的吸引力。体验式奢华之旅逐渐取代传统休閒，成为人们青睐的趋势，人们更倾向于享受豪华露营的优质设施，而无需承担繁琐的设施维护工作。市场参与者正抓住这一转变，与饭店、餐饮服务和娱乐合作伙伴携手，提升自身产品和服务。随着「居家度假」（staycation）的日益流行，城市度假村也提供便利的休閒选择，满足人们对短途奢华之旅的需求。所有这些因素共同为豪华露营市场的强劲成长奠定了坚实的基础。

豪华露营市场驱动因素

豪华露营市场的发展动力源自于越来越多寻求独特难忘体验的旅客。这一趋势反映了人们渴望在不牺牲舒适或奢华的前提下沉浸于自然之中。豪华露营完美融合了探险与奢华，让人们有机会逃离日常生活的喧嚣，同时享受高品质的设施和服务。随着越来越多的人将体验式旅行置于传统旅行之上，豪华露营的吸引力与日俱增，吸引着那些希望在探索户外美景的同时享受生活品质的人们。这种自然与奢华的结合正在改变旅游业的格局。

限制豪华露营市场的因素

豪华露营市场受到许多监管挑战的限制，包括分区法规、土地使用限制以及环境许可等。这些复杂因素对豪华露营设施营运商构成重大障碍，并可能阻碍市场扩张。应对这些法规往往需要耗费大量时间和资源，这阻碍了潜在投资者和营运商进入市场。因此，随着监管环境日益繁琐，豪华露营产业的成长潜力可能会受到抑制。这些限制因素可能会对豪华露营业务的整体发展和永续性重大影响。

豪华露营市场趋势

随着旅客越来越重视独特且体验式的假期，渴望获得超越传统住宿设施的价值，豪华露营市场的需求正在显着增长。这一趋势反映出人们对身临其境型体验的日益增长的需求，这种体验让旅客在享受媲美高端酒店的奢华舒适的同时，也能与自然融为一体。随着越来越多的消费者寻求逃离都市生活的喧嚣，豪华露营提供了一个理想的解决方案，将冒险与放鬆完美结合。对永续性和环保意识的日益重视进一步推动了这一转变，使豪华露营成为注重环保、渴望体验自然又不牺牲舒适的旅客的理想选择。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 二手资料和一手资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2025）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 监管环境
• 案例研究
• 技术进步

全球豪华露营市场规模（依住宿设施类型划分）及复合年增长率（2026-2033 年）

• 舱室和吊舱
• 帐篷
• 蒙古包
• 树屋
• 其他的

全球豪华露营市场规模：依年龄层及复合年增长率划分（2026-2033 年）

• 18至32岁
• 33岁至50岁
• 51至65岁
• 65岁或以上

全球豪华露营市场规模及复合年增长率（2026-2033）

• 4人份
• 两人份
• 其他的

全球豪华露营市场规模（以预订方式划分）及复合年增长率（2026-2033 年）

• 直接预订
• 旅行社
• 线上旅行社

全球豪华露营市场规模及复合年增长率（2026-2033）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 亚太其他地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业的市场定位（2025 年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2025 年）
• 主要企业公司简介
  • 公司详情
  • 产品系列分析
  • 依业务板块进行公司股票分析
  • 2023-2025年营收年比比较

主要企业简介

• Under Canvas（USA）
• Collective Retreats（USA）
• Tentrr（USA）
• Eco Retreats（UK）
• Baillie Lodges（Australia）
• Nightfall Camp Pty Ltd.（Australia）
• Tanja Lagoon Camp（Australia）
• Paperbark Camp（Australia）
• Sawday's Canopy & Stars Ltd.（UK）
• Bushtec Safari（South Africa）
• Huttopia（France）
• Wigwam Holidays Ltd（UK）
• BIGHEAD glamping tents（Slovenia）
• Bond Fabrications（UK）
• The Glamping Orchard（UK）
• Hidden Valley（India）
• Killarney Glamping（Ireland）
• YALA luxury canvas lodges（Netherlands）
• Teapot Lane Glamping（Ireland）
• YURTCAMP DEVON（UK）

结论与建议

Glamping Market size was valued at USD 3.79 Billion in 2024 and is poised to grow from USD 4.22 Billion in 2025 to USD 10.01 Billion by 2033, growing at a CAGR of 11.4% during the forecast period (2026-2033).

Glamping is rapidly emerging as a major trend, driven by increased consumer engagement with social media, which is enhancing awareness of its unique benefits. The industry is further supported by enticing travel packages and discounts offered through various platforms. Festivals, concerts, and music events are also pivotal in drawing visitors, which boosts glamping's appeal. People increasingly value luxury, experience-focused travel over traditional leisure, favoring glamping's upscale amenities without the hassle of equipment. Market players are capitalizing on this shift by forming alliances with hotels, culinary services, and entertainment partners to enhance offerings. As staycations gain popularity, urban retreats provide relaxation options that are easily accessible, meeting the demand for quick, luxurious getaways. This combination sets the stage for robust growth in the glamping sector.

Top-down and bottom-up approaches were used to estimate and validate the size of the Glamping market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Glamping Market Segments Analysis

Global Glamping Market is segmented by Accommodation Type, Age Group, Size, Booking Mode and region. Based on Accommodation Type, the market is segmented into Cabins & Pods, Tents, Yurts, Treehouses and Others. Based on Age Group, the market is segmented into 18 - 32 years, 33 - 50 years, 51 - 65 years and Above 65 years. Based on Size, the market is segmented into 4-Person, 2-Person and Others. Based on Booking Mode, the market is segmented into Direct Booking, Travel Agents and Online Travel Agencies. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Glamping Market

The glamping market is driven by a growing number of travelers seeking distinctive and unforgettable experiences. This trend reflects a desire to immerse oneself in nature without sacrificing comfort and luxury. Glamping offers a perfect blend of adventure and opulence, allowing individuals to escape the hustle of everyday life while indulging in high-quality amenities. As more people prioritize experiential travel over conventional options, the appeal of glamping continues to rise, attracting those who wish to explore the great outdoors while enjoying the finer things in life. This combination of nature and luxury is reshaping the landscape of tourism.

Restraints in the Glamping Market

The Glamping market is hindered by various regulatory challenges that encompass zoning laws, land use restrictions, and the necessity for environmental permits. These complexities can pose significant obstacles for glamping site operators, ultimately stifling market expansion. Compliance with these regulations often requires substantial time and resources, which can deter potential investors and operators from entering the market. As a result, the growth potential of the glamping industry may be compromised, as navigating the regulatory landscape becomes increasingly cumbersome. Hence, these constraints can significantly impact the overall development and sustainability of glamping enterprises.

Market Trends of the Glamping Market

The glamping market is witnessing a significant surge in demand as travelers increasingly prioritize unique and experiential vacations that offer more than just traditional accommodations. This trend reflects a growing desire for immersive experiences that connect individuals with nature while providing the luxurious comforts typically associated with high-end hotels. As more consumers seek to escape the hustle and bustle of urban life, glamping provides an ideal solution, blending adventure with relaxation. This shift is further fueled by an emphasis on sustainability and eco-friendliness, making glamping an attractive option for eco-conscious travelers looking to indulge in nature without compromising comfort.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technological Advancement

Global Glamping Market Size by Accommodation Type & CAGR (2026-2033)

• Market Overview
• Cabins & Pods
• Tents
• Yurts
• Treehouses
• Others

Global Glamping Market Size by Age Group & CAGR (2026-2033)

• Market Overview
• 18 - 32 years
• 33 - 50 years
• 51 - 65 years
• Above 65 years

Global Glamping Market Size by Size & CAGR (2026-2033)

• Market Overview
• 4-Person
• 2-Person
• Others

Global Glamping Market Size by Booking Mode & CAGR (2026-2033)

• Market Overview
• Direct Booking
• Travel Agents
• Online Travel Agencies

Global Glamping Market Size & CAGR (2026-2033)

• North America (Accommodation Type, Age Group, Size, Booking Mode)
  • US
  • Canada
• Europe (Accommodation Type, Age Group, Size, Booking Mode)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Accommodation Type, Age Group, Size, Booking Mode)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Accommodation Type, Age Group, Size, Booking Mode)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Accommodation Type, Age Group, Size, Booking Mode)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Under Canvas (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Collective Retreats (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tentrr (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Eco Retreats (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Baillie Lodges (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nightfall Camp Pty Ltd. (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tanja Lagoon Camp (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Paperbark Camp (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sawday's Canopy & Stars Ltd. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bushtec Safari (South Africa)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Huttopia (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wigwam Holidays Ltd (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BIGHEAD glamping tents (Slovenia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bond Fabrications (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Glamping Orchard (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hidden Valley (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Killarney Glamping (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• YALA luxury canvas lodges (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Teapot Lane Glamping (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• YURTCAMP DEVON (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations