ServiceNow 应用程式商店应用市场规模、份额和成长分析（按部署模式、应用类别、企业功能和地区划分）—2026-2033 年产业预测

全球 ServiceNow 应用商店市场规模预计到 2024 年将达到 110.5 亿美元，到 2025 年将达到 147.3 亿美元，到 2033 年将达到 1468.4 亿美元，在预测期（2026-2033 年）内复合年增长率为 33.3%。

随着越来越多的企业寻求工作流程自动化、人工智慧解决方案和低程式码应用程式来提升营运效率，ServiceNow 应用程式商店市场在全球范围内正经历显着成长。数位转型已成为企业优化流程的关键所在，企业纷纷采用能够与 ServiceNow 平台无缝整合的专用应用程式。这些应用程式为 IT 服务管理、人力资源、客户服务、保全行动和合规性等领域提供即用型解决方案，从而推动了应用的普及。市场的主要动态包括对快速部署和降低开发成本的需求不断增长，以及医疗保健和金融等各个行业对客製化解决方案的需求。此外，围绕合规性和资料保护的监管压力也促使企业在其数位化生态系统中寻求安全、高效且整合的应用程式。

全球 ServiceNow 应用程式商店市场按部署模式、应用程式类别、企业功能和地区进行细分。依部署模式划分，分为云端原生部署和混合部署。按应用类别划分，包括 IT 维运管理、IT 服务管理、保全行动、客户服务管理、人力资源服务交付、治理、管治与合规等。按企业功能划分，包括工作流程自动化、AI 分析、虚拟代理、低程式码开发和整合工具。按地区划分，包括北美、欧洲、亚太、拉丁美洲以及中东和非洲。

全球 ServiceNow 应用程式商店应用市场驱动因素

全球 ServiceNow 应用程式商店市场的主要驱动力是企业对全面数位转型日益增长的需求。各行各业的企业都在加速迁移到 ServiceNow 原生应用，以简化重复性流程、提高内部效率并提升服务交付标准。对可扩展和智慧化工作流程自动化的日益重视显着提高了 IT、人力资源、财务和客户服务等关键领域的营运效率，进一步增强了 ServiceNow 平台的价值提案。此外，ServiceNow 应用程式商店的应用程式已成为现代组织策略的重要组成部分，因为它能够增强用户参与度并加快成果实现速度。

全球 ServiceNow 应用程式商店市场的限制因素

全球 ServiceNow 应用程式商店市场面临许多挑战，尤其对于拥有复杂且遗留基础架构的企业而言更是如此。儘管这些应用提供了模组化和柔软性，但依赖旧有系统和分散式资料储存库的企业往往难以实现整合。大量的定製或额外的实施支援需求会阻碍这些应用程式商店的部署，并延长采用流程。这种复杂性不仅会降低采用速度，还会增加整体拥有成本 (TCO)，使企业难以充分发挥 ServiceNow 解决方案的优势。因此，整合过程成为许多企业面临的主要阻碍因素。

全球 ServiceNow 应用程式商店市场趋势

随着人工智慧驱动的自动化和预测性工作流程的集成，全球 ServiceNow 应用商店市场正经历着重大变革时期。随着企业推动数位转型，ServiceNow 应用程式正在利用自然语言处理、机器学习和预测分析等先进技术。这一趋势能够加快工单解决速度、增强服务台自动化并实现 IT 维运的自我修復，从而提高准确性并减少停机时间。企业正优先采用这些创新解决方案，以优化营运效率、简化流程并改善服务交付，从而在不断变化的商业环境中奠定竞争优势的基础，而敏捷性和回应能力正是製胜的关键。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 二手资料和一手资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2025）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 案例研究
• 顾客购买行为分析

全球 ServiceNow 应用程式商店应用市场规模（按部署模式和复合年增长率划分）（2026-2033 年）

• 云端原生
• 混合部署

全球 ServiceNow 应用程式商店应用市场规模（按应用类别划分）及复合年增长率（2026-2033 年）

• IT营运管理
• 保全行动
• 客户服务管理
• 人力资源服务提供者
• 管治
• 风险与合规
• 其他的

全球 ServiceNow 应用程式商店应用市场规模（依公司功能划分）及复合年增长率（2026-2033 年）

• 工作流程自动化
• 人工智慧驱动的分析
• 虚拟代理
• 低程式码开发
• 整合工具

全球 ServiceNow 应用商店应用市场规模及复合年增长率 (2026-2033)

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 亚太其他地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业的市场定位（2025 年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2025 年）
• 主要企业公司简介
  • 公司详情
  • 产品系列分析
  • 依业务板块进行公司股票分析
  • 2023-2025年营收年比比较

主要企业简介

• ServiceNow Inc.（USA）
• PlatCore（USA）
• Devoteam（France）
• Cask NX（USA）
• Crossfuze（USA）
• Infocenter（USA）
• Deloitte（United Kingdom）
• KPMG（Netherlands）
• Accenture（Ireland）
• DXC Technology（USA）
• NTT Data（Japan）
• EnableNow（USA）

结论与建议

Global ServiceNow Store Apps Market size was valued at USD 11.05 Billion in 2024 poised to grow between USD 14.73 Billion in 2025 to USD 146.84 Billion by 2033, growing at a CAGR of 33.3% in the forecast period (2026-2033).

The ServiceNow Store Apps market is experiencing significant global growth as businesses increasingly seek workflow automation, AI solutions, and low-code applications to enhance operational efficiency. Digital transformation is a primary focus for organizations aiming to optimize their processes, leading them to seek purpose-built applications that seamlessly integrate with the ServiceNow platform. These apps offer ready-to-deploy solutions for IT service management, human resources, customer service, security operations, and compliance, driving their adoption. Key market dynamics include a rising demand for quicker deployment and lower development costs, as well as opportunities for tailored solutions across various industries like healthcare and finance. Additionally, regulatory pressures around compliance and data protection are further fueling the need for secure, efficient, and integrative applications within the enterprise digital ecosystem.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global ServiceNow Store Apps market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global ServiceNow Store Apps Market Segments Analysis

The global servicenow store apps market is segmented based on deployment model, app category, enterprise function, and region. Based on deployment model, the market is bifurcated into cloud-native and hybrid deployments. In terms of app category, the market is divided into IT operations management, IT service management, security operations, customer service management, HR service delivery, governance, risk & compliance, and others. Based on enterprise function, the market is segmented into workflow automation, AI-powered analytics, virtual agents, low-code development, and integration tools. Based on region, the market is segmented into North America, Europe, Asia-Pacific, Central & South America, and the Middle East & Africa.

Driver of the Global ServiceNow Store Apps Market

The global ServiceNow Store Apps market is primarily fueled by the increasing demand for comprehensive digital transformation across enterprises. Companies in various sectors are increasingly turning to ServiceNow-native applications to streamline repetitive processes, boost internal efficiencies, and elevate service delivery standards. This growing interest in scalable and intelligent workflow automation is significantly enhancing operations in key areas such as IT, HR, finance, and customer service, further solidifying the platform's value proposition. Additionally, the use of ServiceNow Store Apps strengthens user engagement and accelerates the time to achieve results, making it a vital component in modern organizational strategies.

Restraints in the Global ServiceNow Store Apps Market

The Global ServiceNow Store Apps market faces challenges, particularly for organizations with intricate and outdated infrastructure. While these apps offer modularity and flexibility, businesses relying on legacy systems or fragmented data repositories often struggle with integration. The need for extensive customization and additional implementation support can hinder the deployment of these store apps, potentially prolonging the adoption process. This complexity not only delays implementation but also raises the overall cost of ownership, making it more difficult for organizations to fully leverage the benefits of ServiceNow's offerings. As a result, the integration process becomes a significant constraint for many enterprises.

Market Trends of the Global ServiceNow Store Apps Market

The Global ServiceNow Store Apps market is experiencing a significant shift driven by the integration of AI-powered automation and predictive workflows. As organizations increasingly embrace digital transformation, ServiceNow apps are leveraging advanced technologies such as natural language processing, machine learning, and predictive analytics. This trend facilitates faster ticket resolution, enhances service desk automation, and enables self-healing IT operations, leading to improved accuracy and reduced downtime. Companies are prioritizing these innovative solutions to optimize operational efficiency, streamline processes, and elevate service delivery, positioning themselves for a competitive edge in an evolving business landscape focused on agility and responsiveness.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Customer Buying Behavior Analysis

Global ServiceNow Store Apps Market Size by Deployment Model & CAGR (2026-2033)

• Market Overview
• Cloud-Native
• Hybrid Deployments

Global ServiceNow Store Apps Market Size by App Category & CAGR (2026-2033)

• Market Overview
• IT Operations Management
• Security Operations
• Customer Service Management
• HR Service Delivery
• Governance
• Risk & Compliance
• Others

Global ServiceNow Store Apps Market Size by Enterprise Function & CAGR (2026-2033)

• Market Overview
• Workflow Automation
• AI-Powered Analytics
• Virtual Agents
• Low-Code Development
• Integration Tools

Global ServiceNow Store Apps Market Size & CAGR (2026-2033)

• North America (Deployment Model, App Category, Enterprise Function)
  • US
  • Canada
• Europe (Deployment Model, App Category, Enterprise Function)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Deployment Model, App Category, Enterprise Function)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Deployment Model, App Category, Enterprise Function)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Deployment Model, App Category, Enterprise Function)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• ServiceNow Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PlatCore (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Devoteam (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cask NX (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Crossfuze (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Infocenter (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Deloitte (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KPMG (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Accenture (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DXC Technology (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NTT Data (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• EnableNow (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations