首页 > 市场调查报告书 > 通讯

人工智能

市场调查报告书

商品编码

1911923

对话智慧软体市场规模、份额和成长分析（按部署类型、公司规模、最终用途和地区划分）－2026-2033年产业预测

Conversation Intelligence Software Market Size, Share, and Growth Analysis, By Deployment (Cloud-Based (SaaS), On-Premise), By Enterprise Size (Large Enterprises, Small & Medium-sized Enterprises), By End Use, By Region - Industry Forecast 2026-2033

出版日期: 2026年01月02日 | 出版商:

SkyQuest | 英文 199 Pages | 商品交期: 3-5个工作天内

价格

简介目录

全球对话智慧软体市场规模预计在 2024 年达到 132.5 亿美元，从 2025 年的 162.6 亿美元成长到 2033 年的 835.4 亿美元，在预测期（2026-2033 年）内复合年增长率为 22.7%。

全球对话智慧软体市场正经历显着成长，这主要得益于企业日益增长的客户互动理解需求，以及对提升整体客户体验和销售业绩的迫切需求。这些解决方案利用人工智慧技术，能够录製、转录和分析销售电话，从而提供顶级销售负责人行为的宝贵数据驱动洞察。这有助于企业改善销售指导策略、提高预测准确性并提升客户体验。然而，该市场也面临诸多挑战，尤其是资料隐私和合规性问题，例如GDPR和CCPA等法规。此外，口音和特定产业术语可能会增加通话转录的准确性，而成本问题也可能阻碍中小企业采用此类技术。总而言之，该市场在蕴藏巨大机会的同时，也面临许多挑战。

全球对话智慧软体市场驱动因素

全球对话分析软体市场的主要驱动力之一是销售管理方式从依赖经验证据转向更数据驱动的辅导方法。该软体为销售团队提供客观的洞察，突出有效策略并识别对话中需要改进的方面。透过提供具体数据，管理者可以进行更有针对性、更有效的辅导，进而提升整体销售流程。随着企业越来越认识到分析在优化绩效方面的价值，对这些创新工具的需求持续增长，从而促进了销售运营中基于资讯的决策和持续改进的文化。

全球对话智慧软体市场限制因素

全球对话智慧软体市场面临许多挑战，其中之一就是与客户互动记录、转录和分析相关的隐私问题。企业必须谨慎应对不同司法管辖区（例如《一般资料保护规则》(GDPR)）中规定的复杂法规环境。这些法规要求对话必须获得使用者同意，并对资料处理设定了严格的准则，这可能会使实施过程变得复杂。此外，即使在获得用户同意后，持续存在的隐私问题也会进一步加剧合规难度。应对这些监管障碍可能会阻碍企业在遵守必要隐私标准的同时有效利用对话智慧工具。

全球对话智慧软体市场趋势

全球对话智慧软体市场正经历着一个显着的趋势，即把即时辅助功能整合到产品中。企业正在摒弃传统的后分析方法，越来越重视为销售负责人提供即时即时的指导。这种转变使销售团队能够在与客户直接互动的同时获取可操作的洞察、提案和关键讯息，从而提高互动品质并最终带来更好的销售业绩。随着企业意识到即时辅助在改善客户体验和提高转换率方面的价值，对能够驱动即时决策的高阶对话智慧解决方案的需求正在迅速增长，并正在塑造着产业未来的格局。

北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 义大利
- 其他欧洲地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 亚太其他地区
拉丁美洲
- 巴西
- 其他拉丁美洲地区
中东和非洲
- 海湾合作委员会国家
- 南非
- 其他中东和非洲地区

竞争资讯

前五大公司对比
主要企业的市场定位（2025 年）
主要市场参与者所采取的策略
近期市场趋势
公司市占率分析（2025 年）
主要企业公司简介
- 公司详情
- 产品系列分析
- 依业务板块进行公司股票分析
- 2023-2025年营收年比比较

主要企业简介

Gong.io Ltd.（United States）
CallMiner（United States）
Chorus by ZoomInfo（United States）
Clari（United States）
Salesloft（United States）
Uniphore（United States）
Verint Systems Inc.（United States）
Observe.AI（United States）
Avoma（United States）
Fireflies.ai（United States）
Jiminny（United Kingdom）
NICE Ltd.（Israel）
Calabrio, Inc.（United States）
Cresta（United States）
Convin AI（India）
Otter.ai（United States）
Zendesk, Inc.（United States）
Qualtrics International Inc.（United States）
Marchex（United States）
Cognigy（Germany）

结论与建议

简介目录

Product Code: SQMIG45E2504

Global Conversation Intelligence Software Market size was valued at USD 13.25 Billion in 2024 and is poised to grow from USD 16.26 Billion in 2025 to USD 83.54 Billion by 2033, growing at a CAGR of 22.7% during the forecast period (2026-2033).

The global conversation intelligence software market is experiencing significant growth, driven by the rising need for businesses to comprehend customer interactions and enhance overall customer experience and sales performance. Leveraging AI technology, these solutions record, transcribe, and analyze sales calls, offering valuable data-driven insights into the behaviors of top-performing sales representatives. This enables companies to refine their sales coaching strategies, improve forecasting, and elevate customer experience. However, the market faces challenges, notably in data privacy and compliance with regulations like GDPR and CCPA. Additionally, accurately transcribing calls may pose difficulties due to accents and industry-specific terminology, while cost considerations may deter smaller organizations from adopting such technologies. Overall, the market offers substantial opportunities alongside notable challenges.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Conversation Intelligence Software market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Conversation Intelligence Software Market Segments Analysis

Global Conversation Intelligence Software Market is segmented by Deployment, Enterprise Size, End Use and region. Based on Deployment, the market is segmented into Cloud-Based (SaaS) and On-Premise. Based on Enterprise Size, the market is segmented into Large Enterprises and Small & Medium-sized Enterprises. Based on End Use, the market is segmented into IT & Telecom, BFSI, Retail & E-commerce, Healthcare and Education. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Conversation Intelligence Software Market

A significant driving force behind the Global Conversation Intelligence Software market is the shift from relying on anecdotal evidence in sales management to embracing a more data-driven approach to coaching. This software equips sales teams with objective insights that highlight effective strategies and identify areas for improvement within conversations. By offering concrete data, it allows managers to deliver targeted and impactful coaching, enhancing the overall sales process. As organizations increasingly recognize the value of analytics in optimizing performance, the demand for such innovative tools continues to grow, fostering a culture of informed decision-making and continuous improvement in sales dynamics.

Restraints in the Global Conversation Intelligence Software Market

The Global Conversation Intelligence Software market faces significant challenges due to privacy concerns associated with recording, transcribing, and analyzing customer interactions. Companies must carefully navigate a complex landscape of regulations across various jurisdictions, such as those outlined in GDPR. These regulations mandate obtaining consent for conversations and stipulate stringent guidelines for data handling, which can complicate the implementation process. Additionally, there are ongoing post-consent privacy challenges that further complicate compliance. Navigating these regulatory hurdles can hinder companies' ability to effectively leverage conversation intelligence tools while ensuring they uphold the necessary privacy standards.

Market Trends of the Global Conversation Intelligence Software Market

The global conversation intelligence software market is witnessing a significant trend towards integrating real-time assistance capabilities into its offerings. Organizations are increasingly prioritizing live, in-the-moment guidance for sales representatives, moving away from traditional post-call analysis methods. This shift enables sales teams to access actionable insights, suggestions, and critical information while engaging directly with customers, enhancing the quality of interactions and driving better sales outcomes. As businesses recognize the value of immediate support in improving customer experiences and boosting conversion rates, the demand for advanced conversation intelligence solutions that facilitate real-time decision-making is rapidly growing, shaping the future landscape of the industry.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis

Global Conversation Intelligence Software Market Size by Deployment & CAGR (2026-2033)

Market Overview
Cloud-Based (SaaS)
On-Premise

Global Conversation Intelligence Software Market Size by Enterprise Size & CAGR (2026-2033)

Market Overview
Large Enterprises
Small & Medium-sized Enterprises

Global Conversation Intelligence Software Market Size by End Use & CAGR (2026-2033)

Market Overview
IT & Telecom
BFSI
Retail & E-commerce
Healthcare
Education

Global Conversation Intelligence Software Market Size & CAGR (2026-2033)

North America (Deployment, Enterprise Size, End Use)
- US
- Canada
Europe (Deployment, Enterprise Size, End Use)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Deployment, Enterprise Size, End Use)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Deployment, Enterprise Size, End Use)
- Brazil
- Rest of Latin America
Middle East & Africa (Deployment, Enterprise Size, End Use)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

Gong.io Ltd. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
CallMiner (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Chorus by ZoomInfo (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Clari (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Salesloft (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Uniphore (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Verint Systems Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Observe.AI (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Avoma (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Fireflies.ai (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Jiminny (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NICE Ltd. (Israel)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Calabrio, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cresta (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Convin AI (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Otter.ai (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Zendesk, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Qualtrics International Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Marchex (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cognigy (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments