家用健身器材市场规模、份额及成长分析（按产品类型、应用、分销管道和地区划分）－2026-2033年产业预测

预计到 2024 年，全球家用健身器材市场规模将达到 139.8 亿美元，到 2025 年将达到 148 亿美元，到 2033 年将达到 234.2 亿美元，预测期（2026-2033 年）的复合年增长率为 5.9%。

由于几个关键因素，全球家用健身器材市场预计将迎来显着成长。人们对健康和健身的日益关注，尤其是对文明病的担忧，推动了对家用健身解决方案的需求。在家运动的便利性，免去了通勤时间、排队等候以及健身房营业时间的限制，也促进了这一趋势。此外，可支配收入的增加也使消费者能够增加对健身器材的投入。智慧跑步机、人工智慧力量训练器、物联网应用程式以及即时回馈和虚拟指导等创新功能，正在提升用户体验并增强用户参与度。这些因素共同造就了家用健身器材市场充满希望的前景，满足了注重健康的消费者不断变化的偏好。

推动全球家用健身器材市场发展的因素

全球家用健身器材市场正经历显着成长，这主要得益于创新供应商将硬体与数位服务（例如教练指导、内容创作、社群互动和订阅式软体模式）相结合。这种「健身即服务」的转变使更多用户能够轻鬆拥有家用健身器材。此外，融合居家训练和健身房运动的混合健身模式的兴起，不仅丰富了商机，也提升了家用健身器材的吸引力。随着智慧型装置上健身内容的日益丰富，家用健身器材市场的前景有望更加光明。

全球家用健身器材市场限制因素

由于许多住宅空间有限，全球家用健身器材市场面临严峻挑战。相当一部分人缺乏足够的空间来安装这类器材，尤其是居住在公寓和小规模住宅的人。在人口密集的都市区，随着房价上涨，这个问题更加突出，也限制了人们在家健身的选择。因此，市场对适合有限空间的紧凑型、折迭式和模组化器材的需求日益增长。然而，这些创新设计往往比传统健身器材价格更高，这又为潜在消费者设置了一道障碍。

全球家用健身器材市场趋势

全球家用健身器材市场正呈现出一股显着的趋势，即面向居住空间有限的都会居民，推出小巧、多功能、节省空间的解决方案。各大品牌正致力于打造多功能且创新的设计，例如折迭式跑步机、可调式哑铃和一体式健身站，以满足消费者对高效健身解决方案的需求。这个市场转变强调功能性极简主义，使用户能够在不占用过多空间的情况下进行全面的锻炼。随着製造商不断增加对模组化和可携式设计的投入，预计未来对兼具便利性和满足多样化健身目标的家用健身器材的需求将持续增长。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 二手资料和一手资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2025）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析

全球家用健身器材市场规模（依产品类型及复合年增长率划分）（2026-2033 年）

• 沙袋
• 跑步机
• 哑铃
• 循环
• 举重凳
• 阻力带
• 其他的

全球家用健身器材市场规模（按应用领域划分）及复合年增长率（2026-2033 年）

• 有氧训练
• 肌力训练
• 其他的

全球家用健身器材市场规模（依分销管道划分）及复合年增长率（2026-2033 年）

• 在线的
• 离线

全球家用健身器材市场规模及复合年增长率（2026-2033）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 亚太其他地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业的市场定位（2025 年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2025 年）
• 主要企业公司简介
  • 公司详情
  • 产品系列分析
  • 依业务板块进行公司股票分析
  • 2023-2025年营收年比比较

主要企业简介

• ICON Health & Fitness（iFIT）（USA）
• Johnson Health Tech（Taiwan）
• Peloton Interactive, Inc.（USA）
• Nautilus, Inc.（USA）
• Technogym SpA（Italy）
• Life Fitness（USA）
• Rogue Fitness（USA）
• Concept2, Inc.（USA）
• Decathlon SA（France）
• TRUE Fitness Technology, Inc.（USA）
• Precor（USA）
• Echelon Fitness Multimedia, LLC（USA）
• Tonal Systems Inc.（USA）
• Sole Fitness（USA）
• Tunturi（Finland）
• BH Fitness（Spain）
• Inspire Fitness（USA）
• WaterRower（USA）
• Rep Fitness（USA）
• Body-Solid, Inc.（USA）

结论与建议

Global Home Gym Exercise Equipment Market size was valued at USD 13.98 Billion in 2024 and is poised to grow from USD 14.8 Billion in 2025 to USD 23.42 Billion by 2033, growing at a CAGR of 5.9% during the forecast period (2026-2033).

The global market for home gym exercise equipment is poised for significant growth due to several key factors. Heightened awareness of health and fitness, driven by concerns over lifestyle diseases, is increasing demand for home workout solutions. The convenience of exercising at home-eliminating travel to gyms, waiting times, and operational hours-adds to this trend. Additionally, rising disposable incomes are enabling consumers to invest more in fitness equipment. Innovations, including smart treadmills, AI-powered strength machines, IoT-enabled applications, and features like real-time feedback and virtual coaching, are enhancing user experiences and driving engagement. Together, these elements create a promising landscape for the home gym equipment sector, catering to the evolving preferences of health-conscious consumers.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Home Gym Exercise Equipment market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Home Gym Exercise Equipment Market Segments Analysis

Global Home Gym Exercise Equipment Market is segmented by Product Type, Application, Distribution Channel and region. Based on Product Type, the market is segmented into Punching Bags, Treadmills, Dumbbells, Cycles, Weightlifting Benches, Resistance Bands and Others. Based on Application, the market is segmented into Cardiovascular Training, Strength Training and Others. Based on Distribution Channel, the market is segmented into Online and Offline. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Home Gym Exercise Equipment Market

The Global Home Gym Exercise Equipment market is experiencing significant growth driven by innovative providers who are combining hardware with digital services, such as coaching, content, community engagement, and subscription-based software models. This shift towards "fitness as a service" has made home gym equipment more accessible to a wider audience. Additionally, the rise of hybrid fitness models that incorporate both home and studio workouts diversifies revenue opportunities and strengthens the appeal of owning home gym gear. With an increasing abundance of fitness content readily available on smart devices, the outlook for the home gym equipment market is poised to become increasingly positive.

Restraints in the Global Home Gym Exercise Equipment Market

The Global Home Gym Exercise Equipment market faces significant challenges due to spatial limitations in many residences. A considerable portion of the population, particularly those residing in apartments or smaller homes, lack the available space to accommodate such equipment. This issue is intensified in densely populated urban areas where real estate prices are elevated, further restricting options for individuals seeking home fitness solutions. As a result, there is a growing demand for compact, foldable, or modular equipment to suit these confined spaces. However, such innovative designs often come at a higher price point compared to traditional exercise equipment, presenting an additional barrier for potential consumers.

Market Trends of the Global Home Gym Exercise Equipment Market

The Global Home Gym Exercise Equipment market is witnessing a significant trend towards compact, multifunctional, and space-saving solutions tailored for urban dwellers living in smaller spaces. Brands are increasingly focused on innovative designs that incorporate versatility, such as foldable treadmills, adjustable dumbbells, and all-in-one workout stations, which cater to the need for effective and efficient fitness solutions. This market shift emphasizes functional minimalism, enabling users to achieve comprehensive workout routines without compromising on space. As manufacturers continue to invest in modular and portable designs, the demand for home gym equipment that accommodates diverse exercise goals while maximizing convenience is set to rise.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Home Gym Exercise Equipment Market Size by Product Type & CAGR (2026-2033)

• Market Overview
• Punching Bags
• Treadmills
• Dumbbells
• Cycles
• Weightlifting Benches
• Resistance Bands
• Others

Global Home Gym Exercise Equipment Market Size by Application & CAGR (2026-2033)

• Market Overview
• Cardiovascular Training
• Strength Training
• Others

Global Home Gym Exercise Equipment Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Online
• Offline

Global Home Gym Exercise Equipment Market Size & CAGR (2026-2033)

• North America (Product Type, Application, Distribution Channel)
  • US
  • Canada
• Europe (Product Type, Application, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Application, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Application, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Application, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• ICON Health & Fitness (iFIT) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson Health Tech (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Peloton Interactive, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nautilus, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Technogym S.p.A. (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Life Fitness (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rogue Fitness (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Concept2, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Decathlon S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TRUE Fitness Technology, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Precor (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Echelon Fitness Multimedia, LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tonal Systems Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sole Fitness (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tunturi (Finland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BH Fitness (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Inspire Fitness (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• WaterRower (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rep Fitness (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Body-Solid, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations