线上食品配送服务市场规模、份额和成长分析（按类型、支付方式、通路和地区划分）－2026-2033年产业预测

预计到 2024 年，全球线上食品配送服务市场规模将达到 535.1 亿美元，到 2025 年将达到 589.1 亿美元，到 2033 年将达到 1272.1 亿美元，在预测期（2026-2033 年）内，复合年增长率为 10.1%。

全球线上食品配送服务市场经历了蓬勃发展，重塑了消费者获取餐饮选择的方式。透过数位平台和行动应用程序，消费者可以更方便地享用各种美食，这吸引了众多消费者的目光，并推动了市场扩张。随着智慧型手机普及率和网路渗透率的提高，越来越多的人选择在家中享用餐厅品质的餐点，便利性成为他们首要考虑的因素。近期社交限制措施下，外送服务的使用量激增，进一步加速了这一成长趋势。市场竞争异常激烈，跨国公司和本土企业并存，而云端厨房等创新理念的出现正是为了迎合不断变化的消费者偏好。然而，在适应不断变化的消费者需求和技术进步的同时，该产业也面临食品安全、永续性和物流复杂性等诸多挑战。

全球线上食品配送服务市场驱动因素

全球线上食品配送服务市场的扩张主要受「线上食品订购便利性日益提升」这一驱动力的影响。随着数位转型不断推进，越来越多的消费者转向线上平台满足餐饮需求。智慧型手机的普及以及网路存取的不断完善，使得食品配送流程更有效率、便利性和用户友好性。消费者行为的这种转变导致线上食品配送服务需求的增长，因为越来越多的人希望在享受现代科技带来的便利的同时，也能轻鬆满足口腹之欲。

全球线上食品配送服务市场的限制因素

全球线上食品配送服务市场面临的主要挑战之一是维持高效率「最后一公里」配送系统的高成本和复杂性。这包括许多物流挑战，例如确保准时送达（这对提升客户满意度至关重要）以及在运输过程中保持食品品质。此外，高效管理配送车辆也面临挑战，因为营运商必须在可靠且快速的服务需求与营运成本之间取得平衡。这些挑战可能成为阻碍因素，影响整个产业的效率和客户体验。

全球线上食品配送服务市场趋势

全球线上食品配送服务市场见证了「幽灵厨房」（也称为云端厨房）的显着成长，这彻底改变了食品服务模式。这些虚拟厨房专门处理线上订单，无需实体店面，显着降低了餐厅的营运成本。这一趋势不仅提高了营运效率，也使餐厅能够柔软性丰富外带菜单和产品选择，摆脱传统门市模式的束缚。随着消费者对便利性的需求不断增长，「幽灵厨房」有望重塑食品配送产业的竞争格局。

目录

介绍

• 调查目标
• 调查范围
• 定义

调查方法

• 资讯收集
• 二手资料和一手资料方法
• 市场规模预测
• 市场假设与限制

执行摘要

• 全球市场展望
• 供需趋势分析
• 细分市场机会分析

市场动态与展望

• 市场规模
• 市场动态
  • 驱动因素和机会
  • 限制与挑战
• 波特分析

关键市场考察

• 关键成功因素
• 竞争程度
• 关键投资机会
• 市场生态系统
• 市场吸引力指数（2025）
• PESTEL 分析
• 总体经济指标
• 价值链分析
• 定价分析
• 监管环境
• 案例研究
• 技术进步

全球线上食品配送服务市场规模（按类型及复合年增长率划分）（2026-2033 年）

• 从平台到消费者
• 餐厅对消费者

全球线上食品配送服务市场规模（按支付方式及复合年增长率划分）（2026-2033 年）

• 货到付款
• 在线的

全球线上食品配送服务市场规模（依通路划分）及复合年增长率（2026-2033 年）

• 行动应用
• 网站/桌面

全球线上食品配送服务市场规模及复合年增长率（2026-2033）

• 北美洲
  • 美国
  • 加拿大
• 欧洲
  • 德国
  • 西班牙
  • 法国
  • 英国
  • 义大利
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 印度
  • 日本
  • 韩国
  • 亚太其他地区
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地区
• 中东和非洲
  • 海湾合作委员会国家
  • 南非
  • 其他中东和非洲地区

竞争资讯

• 前五大公司对比
• 主要企业的市场定位（2025 年）
• 主要市场参与者所采取的策略
• 近期市场趋势
• 公司市占率分析（2025 年）
• 主要企业公司简介
  • 公司详情
  • 产品系列分析
  • 依业务板块进行公司股票分析
  • 2023-2025年营收年比比较

主要企业简介

• Deliveroo（United Kingdom）
• DoorDash（United States）
• Uber Eats（United States）
• Grubhub（United States）
• Zomato（India）
• Swiggy（India）
• Foodpanda（Germany）
• Glovo（Spain）
• Rappi（Colombia）
• iFood（Brazil）
• Postmates（United States）
• Menulog（Australia）
• Lieferando（Germany）

结论与建议

Global Online Food Delivery Services Market size was valued at USD 53.51 Billion in 2024 and is poised to grow from USD 58.91 Billion in 2025 to USD 127.21 Billion by 2033, growing at a CAGR of 10.1% during the forecast period (2026-2033).

The global online food delivery services market has experienced dynamic growth, reshaping how consumers access dining options. The increasing availability of diverse cuisines through digital platforms and mobile apps has captivated consumers, driving market expansion. Convenience has become paramount, as more individuals prefer having restaurant-quality meals delivered to their homes fueled by rising smartphone and internet penetration. This growth trajectory was accelerated by an increased adoption of delivery services during recent social restrictions. The landscape is highly competitive, featuring a mix of multinational and local players vying for dominance, while innovative concepts like cloud kitchens cater to evolving consumer preferences. Nevertheless, the industry grapples with challenges such as food safety, sustainability, and logistical complexities while adapting to changing consumer demands and technological advancements.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Online Food Delivery Services market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Online Food Delivery Services Market Segments Analysis

Global Online Food Delivery Services Market is segmented by Type, Payment Method, Channel and region. Based on Type, the market is segmented into Platform-to-consumer and Restaurant-to-consumer. Based on Payment Method, the market is segmented into Cash On Delivery and Online. Based on Channel, the market is segmented into Mobile Applications and Websites/desktop. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Online Food Delivery Services Market

The expansion of the Global Online Food Delivery Services market can primarily be attributed to a significant driving force: the increasing convenience of ordering food online. As digital transformation continues to evolve, more consumers are turning to online platforms for their dining needs. The proliferation of smartphones coupled with readily available internet access has streamlined the food delivery process, making it more accessible and user-friendly. This shift in consumer behavior has led to a heightened demand for online food delivery services, as individuals seek quick and effortless ways to satisfy their hunger while enjoying the benefits of modern technology.

Restraints in the Global Online Food Delivery Services Market

One significant challenge faced by the Global Online Food Delivery Services market is the high cost and complexity involved in maintaining an efficient last-mile delivery system. This includes logistical hurdles such as ensuring timely deliveries, which are crucial for customer satisfaction, while also preserving the quality of food during transit. Additionally, managing delivery fleets efficiently adds another layer of difficulty, as providers must balance operational costs with the need for reliable and swift service. These issues can act as restraints, potentially impacting the overall effectiveness and customer experience within the industry.

Market Trends of the Global Online Food Delivery Services Market

The Global Online Food Delivery Services market is experiencing a significant surge in the adoption of ghost kitchens, also known as cloud kitchens, revolutionizing the food service model. These virtual kitchens operate exclusively for online orders, eliminating the need for physical dining spaces and thereby significantly lowering overhead costs for restaurant operators. This trend not only allows for operational efficiency but also provides restaurants with the flexibility to diversify their delivery offerings and menus without the constraints of a traditional restaurant setup. As consumer demand for convenience continues to rise, ghost kitchens are poised to reshape the competitive landscape of the food delivery industry.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technological Advancement

Global Online Food Delivery Services Market Size by Type & CAGR (2026-2033)

• Market Overview
• Platform-to-consumer
• Restaurant-to-consumer

Global Online Food Delivery Services Market Size by Payment Method & CAGR (2026-2033)

• Market Overview
• Cash On Delivery
• Online

Global Online Food Delivery Services Market Size by Channel & CAGR (2026-2033)

• Market Overview
• Mobile Applications
• Websites/desktop

Global Online Food Delivery Services Market Size & CAGR (2026-2033)

• North America (Type, Payment Method, Channel)
  • US
  • Canada
• Europe (Type, Payment Method, Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Payment Method, Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Payment Method, Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Payment Method, Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Deliveroo (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DoorDash (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Uber Eats (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Grubhub (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zomato (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Swiggy (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Foodpanda (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Glovo (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rappi (Colombia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• iFood (Brazil)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Postmates (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Menulog (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lieferando (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations