市场调查报告书
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1438002
到 2030 年的网路分析市场预测 - 按解决方案和服务(服务和网路智慧解决方案)、部署模式、组织规模、应用程式、最终用户和地理位置进行的全球分析Network Analytics Market Forecasts to 2030 - Global Analysis By Solution & Service (Services and Network Intelligence Solutions), Deployment Mode, Organization Size, Application, End User and By Geography |
根据 Stratistics MRC 的数据,2023 年全球网路分析市场规模为 29 亿美元,预计到 2030 年将达到 121 亿美元,预测期内复合CAGR为 22.5%。网路分析涉及对电脑网路内的资料流量的研究和检查,以提取可行的见解。透过采用各种工具和技术,它可以评估网路效能、识别潜在瓶颈、预测系统故障并增强安全措施。这种实践利用资料分析、机器学习演算法和人工智慧来监控、解释和视觉化网路资料模式。网路分析在现代业务营运中发挥关键作用,使组织能够做出明智的决策、简化网路管理并主动适应动态技术环境,以实现持续的效率和弹性。
根据 2021 年软体开发和分析调查,超过三分之一的受访者 (39%) 表示他们增加了对资料分析工具和技术的投资。此外,41%的受访者承认客户对网路存取和资料分析的需求不断增长。
机器学习 (ML) 和人工智慧 (AI) 的采用日益广泛
机器学习 (ML) 和人工智慧 (AI) 越来越多地采用智慧网路管理正在彻底改变市场。这些技术提高了网路营运的效率,可以主动解决问题、快速决策和自适应网路优化。随着企业寻求更智慧、更自主的网路解决方案,机器学习和人工智慧在网路分析中的整合预计将推动市场成长,培育创新能力,简化网路效能,加强安全措施,并为网路行为提供无与伦比的洞察力,从而提高营运敏捷性。
资料隐私问题日益严重
对资料收集、储存和使用法规的严格审查限制了对综合分析至关重要的精细网路资料的存取。组织在存取稳健分析所需的敏感使用者资讯方面面临障碍,影响网路评估的准确性和深度。这些隐私限制可能会限制分析解决方案的创新,限制进阶分析的范围,并需要在保护用户隐私和提取有价值的见解之间取得微妙的平衡,从而阻碍网路分析市场成长的全部潜力。
分析解决方案中物联网 (IoT) 的增强
物联网的激增从互连设备中产生大量资料,需要先进的分析来进行有效的资料处理和解释。专为物联网环境量身定制的网路分析解决方案可实现即时资料分析,提供对设备行为、网路效能和安全威胁的洞察。这种协同作用推动了对能够有效处理物联网产生的资料流的专业分析工具的需求。
缺乏资料品质
不准确、不完整或过时的资料会损害网路分析的可靠性和有效性。资料品质差会破坏分析工具得出的见解的准确性,从而导致错误的结论和决策。这一障碍阻碍了网路优化、异常检测和安全措施的有效性。资料品质不足会阻碍稳健预测模型的开发,进而阻碍准确预见网路问题的能力。
Covid-19 影响
COVID-19 大流行重塑了网路分析市场,迫使人们迅速转向远端工作设定和数位化营运。远端工作的激增导致对强大的网路基础设施和分析工具的需求增加,以管理增加的流量、确保资料安全和最佳化效能。企业加速采用云端为基础的分析解决方案,强调即时监控和威胁侦测。儘管面临逆境,这段时期仍刺激了创新,推动网路分析市场动态发展,以满足数位驱动世界中不断变化的业务需求。
预计云部分在预测期内将是最大的
由于云端服务的广泛采用,现在需要进阶分析来监控、管理和优化云端系统内部的网路效能,因此云端细分市场预计将出现利润丰厚的成长。组织经常使用混合或多云配置。云端网路分析支援跨各种云端平台的可靠性能和连接。云端基础设施可能会很复杂,因为它们有许多不同的元素、服务和交互,这些都促进了市场的成长。
预计电信业者细分市场在预测期内的复合CAGR最高
预计电信供应商细分市场在预测期内将出现最高的CAGR年增长率,电信业者管理由网路设备、服务互动和用户活动创建的大量资料。网路分析解决方案可让组织从产生的资料中提取见解,以优化客户服务和体验。此外,部署 5G 网路需要先进的网路分析解决方案来处理不断增加的资料量、动态网路连接和低延迟需求。网路分析解决方案的需求不断增长,以提高电信供应商的营运效率,预计将推动市场成长。
由于技术不断进步,预计北美将在预测期内占据最大的市场份额,并且整个地区的数位转型预计将推动市场需求。这些解决方案主要优化网路以支援先进技术和数位计划。此外,北美各地的组织都专注于数据驱动的决策,其中网路分析解决方案使组织能够提供有关网路效能、安全性和用户行为的见解。
由于先进技术和设备的采用不断增加,预计亚太地区在预测期内的CAGR最高。不断增长的资料使用量预示着对网路分析的需求,因为它们有助于管理资料流入并确保高效的网路效能。此外,不同的经济体和技术形成了复杂的网路环境,可以透过网路分析解决方案轻鬆优化和管理。这些对实现跨行业营运效率的不断增长的好处预计将在预测期内产生巨大的市场需求。
2024 年 1 月,埃森哲完成了对管理顾问公司 Vocatus 的收购,该公司利用行为经济学模型为企业对企业和企业对消费者模式製定定价策略和销售概念。
2023 年12 月,思科将收购Isovalent 定义多云网路和安全的未来,此次收购Isovalent 将建立在思科对其思科安全云愿景的承诺之上,该愿景是一个人工智慧驱动、云端交付的整合安全平台,适用于任何规模的组织和尺寸。
According to Stratistics MRC, the Global Network Analytics Market is accounted for $2.9 billion in 2023 and is expected to reach $12.1 billion by 2030 growing at a CAGR of 22.5% during the forecast period. Network Analytics involves the study and examination of data traffic within computer networks to extract actionable insights. By employing various tools and techniques, it assesses network performance, identifies potential bottlenecks, predicts system failures, and enhances security measures. This practice utilizes data analysis, machine learning algorithms, and AI to monitor, interpret, and visualize network data patterns. Network analytics plays a pivotal role in modern business operations, empowering organizations to make informed decisions, streamline network management, and adapt proactively to dynamic technological landscapes for sustained efficiency and resilience.
According to the 2021 Software Development and Analytics Survey, more than a third of respondents (39%) said they have increased their investments in data analytics tools and technologies. In addition, 41% of respondents admitted the growing customer demand for network access and data analysis.
Growing adoption of machine learning (ML) and artificial intelligence (AI)
The increasing adoption of Machine Learning (ML) and Artificial Intelligence (AI) for intelligent network management is revolutionizing the market. These technologies enhance the efficiency of network operations, allowing for proactive problem-solving, rapid decision-making, and adaptive network optimization. As businesses seek smarter and more autonomous network solutions, the integration of ML and AI in network analytics is expected to drive market growth, fostering innovative capabilities that streamline network performance, bolster security measures, and offer unparalleled insights into network behaviours for improved operational agility.
Growing data privacy concerns
Heightened scrutiny over data collection, storage, and usage regulations limits access to granular network data crucial for comprehensive analytics. Organizations face hurdles in accessing sensitive user information necessary for robust analytics, impacting the accuracy and depth of network assessments. These privacy constraints potentially restrict innovation in analytics solutions, limit the scope of advanced analytics, and demand a delicate balance between preserving user privacy and extracting valuable insights, thereby impeding the full potential of network analytics market growth.
Enhancements of internet of things (IoT) in analytics solutions
IoT proliferation generates vast amounts of data from interconnected devices, necessitating advanced analytics for effective data processing and interpretation. Network Analytics solutions tailored for IoT environments enable real-time data analysis, offering insights into device behavior, network performance, and security threats. This synergy drives demand for specialized analytics tools capable of handling IoT-generated data streams efficiently.
Lack of data quality
Inaccurate, incomplete, or outdated data compromises the reliability and efficacy of network analysis. Poor data quality undermines the precision of insights derived from analytics tools, leading to erroneous conclusions and decision-making. This impediment hampers the effectiveness of network optimization, anomaly detection, and security measures. Insufficient data quality obstructs the development of robust predictive models, hindering the ability to foresee network issues accurately.
Covid-19 Impact
The COVID-19 pandemic reshaped the network analytics market, compelling a rapid shift towards remote work setups and digital operations. This surge in remote working led to heightened demand for robust network infrastructures and analytics tools to manage increased traffic, ensure data security, and optimize performance. Enterprises accelerated their adoption of cloud-based analytics solutions, emphasizing real-time monitoring and threat detection. Despite adversities, this period spurred innovation and propelled the network analytics market towards dynamic evolution to meet changing business needs in a digitally driven world.
The cloud segment is expected to be the largest during the forecast period
The cloud segment is estimated to have a lucrative growth, as advanced analytics are now required to monitor, manage, and optimize network performance inside cloud systems because of the wide adoption of cloud services. Organizations frequently use hybrid or multi-cloud configurations. Cloud network analytics support dependable performance and connectivity across various cloud platforms. Cloud infrastructures can be complicated due to their many different elements, services, and interactions which boost the growth of the market.
The telecom providers segment is expected to have the highest CAGR during the forecast period
The telecom providers segment is anticipated to witness the highest CAGR growth during the forecast period, telecom providers manage huge amounts of data created by network devices, service interactions, and subscriber activities. Network analytics solutions allow organizations to extract insights from the generated data to optimize customer services and experience. In addition, deploying 5G networks necessitates advanced network analytics solutions to handle the increased volume of data, dynamic network connectivity, and low latency demand. The growing demand for network analytics solutions to enhance operations efficiency across telecom providers is expected to drive the market growth.
North America is projected to hold the largest market share during the forecast period owing to the growing technological advancements and digital transformation across the region are expected to drive the demand for the market. These solutions majorly optimize networks to support advanced technologies and digital initiatives. Furthermore, organizations across North America focus on data-driven decisions, where network analytics solutions allow organizations to offer insights into network performance, security, and user behavior.
Asia Pacific is projected to have the highest CAGR over the forecast period, owing to the rising adoption of advanced technologies and devices. The growing data usage has anticipated the need for network analytics as they help to manage the data influx and assure efficient network performance. Further, diverse economies and technologies form complex network environments, which can be easily optimized and managed by network analytics solutions. These growing benefits toward achieving operational efficiency across industries are expected to generate huge demand for the market over the forecast period.
Key players in the market
Some of the key players in the Network Analytics Market include Accenture PLC, Alcatel-Lucent Enterprise SA , Broadcom, Inc., Ciena Corporation, Cisco Systems, Inc., Extreme Networks., Fortinet, Inc., Hewlett Packard Enterprise Development LP, Huawei Technologies Co., Ltd., IBM Corporation, International Business Machines Corporation, Juniper Networks, Inc., Nivid Technologies., Nokia Corporation, Sandvine Corporation, SAS Institute Inc., Telefonaktiebolaget LM Ericsson, Tibco Software Inc. and Trend Micro Incorporated
In January 2024, Accenture has completed its acquisition of management consultancy Vocatus, which uses behavioral economics modeling to develop pricing strategies and sales concepts for business-to-business and business-to-consumer models.
In December 2023, Cisco to acquire Isovalent to Define the Future of Multicloud Networking and Security, the acquisition of Isovalent will build on Cisco's commitment to its Cisco Security Cloud vision, an AI-driven, cloud delivered, integrated security platform for organizations of any shape and size.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.