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市场调查报告书
商品编码
1447046

至 2030 年调味水和机能水市场预测：按产品、包装、分销管道、最终用户和地区进行的全球分析

Flavored and Functional Water Market Forecasts to 2030 - Global Analysis By Product (Functional, Flavored and Other Products), Packaging, Distribution Channel, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据Stratistics MRC预测，2023年全球调味水和机能水市场规模将达569亿美元，预计2030年将达到1,416亿美元，预测期内复合年增长率为13.9%。

风味水和机能水越来越受欢迎，为传统补水增添了清新的气息。这些创新饮料不仅仅是基本的保湿作用，还融入了黄瓜薄荷、西瓜罗勒和柑橘生姜等口味，以挑逗您的味蕾。添加维生素、矿物质和电解质，重点是增强能量、提高注意力和支持整体健康的功能。这些饮料有零热量和低热量选择，可满足各种偏好，同时以更刺激、更健康的方式促进水分补充。

沃尔玛表示，到 2022年终，沃尔玛计划在 24 个国家拥有 10,500 家商店和俱乐部，拥有 46 个品牌和一个电子商务网站。因此，零售业的扩大以及透过电子商务、零售店和杂货店轻鬆获得机能饮料预计将在预测期内推动市场成长。

提高消费者健康意识

随着人们健康意识的增强，人们从砂糖饮料转向更健康的替代品。製造商透过添加天然成分、强化维生素和尽量减少添加剂来应对。需求的激增正在推动创新，并带来更多选择来满足特定的健康需求。市面上越来越多的消费者寻求美味的补水效果，同时又不影响健康。这种转变不仅定义了偏好的变化，也培养了一个竞争激烈的市场，品牌竞相满足注重健康的消费者不断变化的期望。

扩大替代产品的可用性

随着消费者接触到从强化水到调味茶等各种替代饮料，对特殊风味和机能水的需求可能会下降。激烈的竞争可能导致定价压力并影响行业相关人员的报酬率。此外，调味水和机能水的独特行销提案可能会因替代产品之间的益处可互换而受到损害。这种饱和的市场使得品牌忠诚度难以维持，并阻碍了永续成长。

製造商持续的产品创新

对新颖口味、配方和健康添加剂的不断追求激发了消费者的兴趣并推动了需求。独特的风味组合、天然成分和功能优势等创新提高了市场竞争力并吸引了注重健康的消费者。这种充满活力的环境不仅扩大了我们的产品范围，而且创造了一个趋势主导的市场，并鼓励不断寻找有吸引力的新选择。製造商主导的创新，加上消费者对多样化和注重健康的选择的偏好，正在协同推动调味和机能水市场。

严格的政府法规

合规性挑战以及对成分、标籤和健康声明的日益严格的审查可能会阻碍产品创新并限制製造商满足消费者需求的能力。高额的合规成本也可能转嫁给消费者，导致产品价格上涨。此外，新配方漫长的核准过程可能会阻碍行业成长，并使其难以应对不断变化的消费者偏好，从而阻碍市场成长。

COVID-19 的影响

供应链中断、劳动力短缺和经济不确定性正在扰乱生产和分销，导致潜在的缺货和价格上涨。食品服务机构的关闭已将消费者的购买习惯转向零售，影响了包装偏好。儘管疫情推动了对健康饮料的需求，但它也带来了营运挑战，重塑了产业动态，并要求保持敏捷性以实现持续成长。

预计功能部门在预测期内将是最大的

随着消费者越来越多地寻找不仅味道好而且对健康有益的饮料，功能性细分市场预计将出现良好的成长。维生素、抗氧化剂和适应原等增强剂正在满足这一需求并吸引註重健康的个人。因此，调味水和机能水市场正在赢得市场占有率，因为消费者认为它是满足特定健康需求的一种方便而美味的方式。

预计瓶装细分市场在预测期间内复合年增长率最高

由于环保意识的增强以及向回收瓶子和生物分解性瓶子等环保包装的转变，预计瓶子细分市场在预测期内将出现最高的复合年增长率。方便携带的瓶子设计鼓励行动消费并有助于市场准入。此外，可重复密封瓶子和轻量瓶子等创新包装解决方案可改善使用者体验并推动市场成长。

比最大的地区

由于该地区消费者的健康意识不断增强以及对更健康饮料选择的需求不断增加，预计亚太地区将在预测期内占据最大的市场占有率。调味水和机能水通常会吸引註重健康、寻求砂糖汽水和人造饮料替代品的人。此外，消费者对提供额外健康益处的机能饮料表现出兴趣，例如维生素、矿物质、抗氧化剂和其他功能性成分。这些趋势带动了添加营养物质和天然萃取物的调味水和机能水市场的开拓，支持了市场的成长。

复合年增长率最高的地区：

预计北美在预测期内将经历最高的复合年增长率，因为该地区的饮料公司专注于推出独特且多样化的风味特征，以应对不断变化的消费者偏好。市场正在见证天然和异国风风味以及提供清爽和保湿功效的组合的创新。此外，许多饮料製造商正在投资行销策略，以使其产品脱颖而出并吸引註重健康的消费者。

免费客製化服务：

订阅此报告的客户可以存取以下免费自订选项之一：

  • 公司简介
    • 其他市场参与者的综合分析（最多 3 家公司）
    • 主要企业SWOT分析（最多3家企业）
  • 区域分割
    • 根据客户兴趣对主要国家的市场估计、预测和复合年增长率（註：基于可行性检查）
  • 竞争基准化分析
    • 根据产品系列、地理分布和策略联盟对主要企业基准化分析

目录

第一章执行摘要

第二章 前言

  • 概述
  • 相关利益者
  • 调查范围
  • 调查方法
    • 资料探勘
    • 资料分析
    • 资料检验
    • 研究途径
  • 调查来源
    • 主要调查来源
    • 二次调查来源
    • 先决条件

第三章市场趋势分析

  • 促进因素
  • 抑制因素
  • 机会
  • 威胁
  • 产品分析
  • 最终用户分析
  • 新兴市场
  • 新型冠状病毒感染疾病（COVID-19）的影响

第4章波特五力分析

  • 供应商的议价能力
  • 买方议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争公司之间的敌对关係

第五章全球调味水与机能水市场：副产品

  • 功能性
    • 电解质
    • 能量助推器
    • 排毒
    • 益生菌
  • 味道
    • 水果
    • 花的
    • 加香辛料
    • 草药
  • 其他产品

第六章全球调味水与机能水市场：依包装

  • 瓶子
  • 能
  • 纸盒
  • 小袋

第七章全球调味水与机能水市场：依通路划分

  • 超级市场和大卖场
  • 便利商店
  • 网路商店
  • 专卖店

第八章全球调味水和机能水市场：依最终用户分类

  • 医院
  • 一般消费者
  • 其他最终用户

第九章全球调味水和机能水市场：按地区

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲国家
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 其他亚太地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地区
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲

第10章 主要进展

  • 合约、伙伴关係、协作和合资企业
  • 收购和合併
  • 新产品发布
  • 业务扩展
  • 其他关键策略

第十一章 公司简介

  • Kraft Foods
  • New York Spring Water
  • Groupe Danone
  • Hint Water
  • Nestle SA
  • The Coca-Cola Company
  • Tata Group
  • Sunny Delight Beverages Company.
  • PepsiCo
  • Nirvana Water Sciences
  • Balance Water Company
  • Keurig Dr Pepper
  • Miami Bay Beverage Company LLC
  • OHMG Brands Ltd
  • Bridgepoint Group plc
  • Trimino Brands Company LLC
Product Code: SMRC25307

According to Stratistics MRC, the Global Flavored and Functional Water Market is accounted for $56.9 billion in 2023 and is expected to reach $141.6 billion by 2030 growing at a CAGR of 13.9% during the forecast period. Flavored and functional waters have surged in popularity, offering a refreshing twist to traditional hydration. Beyond basic hydration, these innovative beverages tantalize taste buds with infused flavors like cucumber mint, watermelon basil, or citrus ginger. Functionality takes center stage, with added vitamins, minerals, and electrolytes aiming to boost energy, enhance focus, or support overall well-being. With zero or low-calorie options, these beverages cater to diverse preferences while promoting hydration in a more exciting and health-oriented way.

According to Walmart, by the end of 2022, Walmart plans to have 10,500 stores and clubs under 46 banners in 24 countries and e-commerce websites. Thus, the expansion of retail industries and easy availability of functional drinks through e-commerce, retail, and grocery stores are anticipated to drive market growth during the forecast period.

Market Dynamics:

Driver:

Rising consumers consciousness for healthier alternatives

As individuals prioritize well-being, there is a notable shift from sugary beverages to these healthier alternatives. Manufacturers respond by incorporating natural ingredients, fortifying with vitamins, and minimizing additives. This demand surge propels innovation, leading to a plethora of options that cater to specific health needs. The market witnesses an expanding consumer base seeking flavorful hydration without compromising on health. This shift not only underscores changing preferences but also fosters a competitive market where brands vie to meet the evolving expectations of health-conscious consumers.

Restraint:

Wider availability of substitute products

As consumers encounter an expanding array of beverage alternatives, ranging from enhanced waters to flavored teas, the demand for specialized flavored and functional waters may decline. Intense competition may lead to pricing pressures, affecting profit margins for industry players. Moreover, the perception of interchangeable benefits among substitute products could undermine the unique selling propositions of flavored and functional waters. In this saturated market, maintaining brand loyalty becomes challenging, hindering the sustained growth

Opportunity:

Manufacturer's constant product innovations

The relentless pursuit of novel flavors, formulations, and health-oriented additives sparks consumer interest, driving demand. Innovations like unique flavor combinations, natural ingredients, and functional benefits enhance market competitiveness, attracting health-conscious consumers. This dynamic environment not only expands product offerings but also creates a trend-driven market, encouraging continuous exploration of new, appealing options. Manufacturer-driven innovations, coupled with consumer preferences for diverse and health-focused choices, synergistically propel the flavored and functional water market

Threat:

Stringent government regulations

Compliance challenges and increased scrutiny on ingredients, labeling, and health claims can hinder product innovation and limit manufacturers' ability to meet consumer demands. High compliance costs may trickle down to consumers, resulting in elevated product prices. Moreover, the lengthy approval processes for new formulations can stifle industry growth, making it harder for businesses to adapt to evolving consumer preferences hamper the market growth.

Covid-19 Impact

Supply chain disruptions, labor shortages, and economic uncertainties have disrupted production and distribution, leading to potential shortages and increased prices. The closure of foodservice establishments has shifted consumer purchasing habits towards retail, influencing packaging preferences. While the pandemic has driven demand for health-focused beverages, it has also presented operational challenges, reshaping the industry's dynamics and requiring agility for sustained growth.

The functional segment is expected to be the largest during the forecast period

The functional segment is estimated to have a lucrative growth, as consumers increasingly seek beverages that not only taste good but also offer health benefits. Functional enhancements, such as added vitamins, antioxidants, or adaptogens, contribute to this demand, attracting health-conscious individuals. As a result, the flavored and functional water market has witnessed expanded market share, with consumers valuing these beverages as a convenient and tasty way to address specific health needs.

The bottles segment is expected to have the highest CAGR during the forecast period

The bottles segment is anticipated to witness the highest CAGR growth during the forecast period, due to the shift towards eco-friendly packaging, such as recycled and biodegradable bottles, aligns with growing environmental consciousness. Convenient, portable bottle designs contribute to the market's accessibility, promoting on-the-go consumption. Additionally, innovative packaging solutions, like resealable and light-weight bottles, enhance user experience drive the market growth.

Region with largest share:

Asia Pacific is projected to hold the largest market share during the forecast period owing to the increasing awareness of health and wellness among consumers in this region has driven the demand for healthier beverage options. Flavored and functional waters often appeal to health-conscious individuals seeking alternatives to sugary sodas or artificial beverages. Moreover, consumers are showing interest in functional beverages that offer additional health benefits, such as vitamins, minerals, antioxidants, and other functional ingredients. This trend has led to the development of flavored and functional waters with added nutrients or natural extracts propel the market growth.

Region with highest CAGR:

North America is projected to have the highest CAGR over the forecast period, owing to beverage companies in this region which have been focusing on introducing unique and diverse flavor profiles to cater to changing consumer preferences. The market has seen innovations in natural and exotic flavors, as well as combinations that offer a refreshing and hydrating experience. Furthermore many beverage companies are investing in marketing strategies to differentiate their products and attract health-conscious consumers.

Key players in the market

Some of the key players in the Flavored and Functional Water Market include Kraft Foods, New York Spring Water, Groupe Danone, Hint Water, Nestle SA, The Coca-Cola Company, Tata Group, Sunny Delight Beverages Company., PepsiCo, Nirvana Water Sciences, Balance Water Company, Keurig Dr Pepper, Miami Bay Bevera ge Company LLC , OHMG Brands Ltd, Bridgepoint Group plc and Trimino Brands Company LLC

Key Developments:

In February 2024, Kraft Heinz Partners With Carlton Power to Deliver Company's First-Ever Renewable Green Hydrogen Project in the UK. The proposed 20MW Kitt Green hydrogen plant, the first to be taken forward by Kraft Heinz globally.

In September 2023, Nestle has announced an agreement with Advent International to acquire a majority stake in Grupo CRM, a premium chocolate player in Brazil. Grupo CRM operates a successful direct-to-consumer model, with more than 1 000 chocolate boutiques under the Kopenhagen and Brasil Cacau brands and a strong, growing online presence.

In July 2023, A1 Group, Inc. announced that it has consummated an asset purchase agreement for assets and accounts of NYSW Beverage Brands a full scale, water bottling operation in Halcott, New York.

Products Covered:

  • Functional
  • Flavored
  • Other Products

Packagings Covered:

  • Bottles
  • Cans
  • Cartons
  • Pouches

Distribution Channels Covered:

  • Supermarket & Hypermarket
  • Convenience Store
  • Online Store
  • Specialty Stores

End Users Covered:

  • Hospitals
  • General Consumers
  • Other End Users

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 End User Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Flavored and Functional Water Market, By Product

  • 5.1 Introduction
  • 5.2 Functional
    • 5.2.1 Electrolytes
    • 5.2.2 Energy Boosters
    • 5.2.3 Detoxification
    • 5.2.4 Probiotics
  • 5.3 Flavored
    • 5.3.1 Fruit
    • 5.3.2 Floral
    • 5.3.3 Spiced
    • 5.3.4 Herb
  • 5.4 Other Products

6 Global Flavored and Functional Water Market, By Packaging

  • 6.1 Introduction
  • 6.2 Bottles
  • 6.3 Cans
  • 6.4 Cartons
  • 6.5 Pouches

7 Global Flavored and Functional Water Market, By Distribution Channel

  • 7.1 Introduction
  • 7.2 Supermarket & Hypermarket
  • 7.3 Convenience Store
  • 7.4 Online Store
  • 7.5 Specialty Stores

8 Global Flavored and Functional Water Market, By End User

  • 8.1 Introduction
  • 8.2 Hospitals
  • 8.3 General Consumers
  • 8.4 Other End Users

9 Global Flavored and Functional Water Market, By Geography

  • 9.1 Introduction
  • 9.2 North America
    • 9.2.1 US
    • 9.2.2 Canada
    • 9.2.3 Mexico
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 UK
    • 9.3.3 Italy
    • 9.3.4 France
    • 9.3.5 Spain
    • 9.3.6 Rest of Europe
  • 9.4 Asia Pacific
    • 9.4.1 Japan
    • 9.4.2 China
    • 9.4.3 India
    • 9.4.4 Australia
    • 9.4.5 New Zealand
    • 9.4.6 South Korea
    • 9.4.7 Rest of Asia Pacific
  • 9.5 South America
    • 9.5.1 Argentina
    • 9.5.2 Brazil
    • 9.5.3 Chile
    • 9.5.4 Rest of South America
  • 9.6 Middle East & Africa
    • 9.6.1 Saudi Arabia
    • 9.6.2 UAE
    • 9.6.3 Qatar
    • 9.6.4 South Africa
    • 9.6.5 Rest of Middle East & Africa

10 Key Developments

  • 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 10.2 Acquisitions & Mergers
  • 10.3 New Product Launch
  • 10.4 Expansions
  • 10.5 Other Key Strategies

11 Company Profiling

  • 11.1 Kraft Foods
  • 11.2 New York Spring Water
  • 11.3 Groupe Danone
  • 11.4 Hint Water
  • 11.5 Nestle SA
  • 11.6 The Coca-Cola Company
  • 11.7 Tata Group
  • 11.8 Sunny Delight Beverages Company.
  • 11.9 PepsiCo
  • 11.10 Nirvana Water Sciences
  • 11.11 Balance Water Company
  • 11.12 Keurig Dr Pepper
  • 11.13 Miami Bay Beverage Company LLC
  • 11.14 OHMG Brands Ltd
  • 11.15 Bridgepoint Group plc
  • 11.16 Trimino Brands Company LLC

List of Tables

  • Table 1 Global Flavored and Functional Water Market Outlook, By Region (2021-2030) ($MN)
  • Table 2 Global Flavored and Functional Water Market Outlook, By Product (2021-2030) ($MN)
  • Table 3 Global Flavored and Functional Water Market Outlook, By Functional (2021-2030) ($MN)
  • Table 4 Global Flavored and Functional Water Market Outlook, By Electrolytes (2021-2030) ($MN)
  • Table 5 Global Flavored and Functional Water Market Outlook, By Energy Boosters (2021-2030) ($MN)
  • Table 6 Global Flavored and Functional Water Market Outlook, By Detoxification (2021-2030) ($MN)
  • Table 7 Global Flavored and Functional Water Market Outlook, By Probiotics (2021-2030) ($MN)
  • Table 8 Global Flavored and Functional Water Market Outlook, By Flavored (2021-2030) ($MN)
  • Table 9 Global Flavored and Functional Water Market Outlook, By Fruit (2021-2030) ($MN)
  • Table 10 Global Flavored and Functional Water Market Outlook, By Floral (2021-2030) ($MN)
  • Table 11 Global Flavored and Functional Water Market Outlook, By Spiced (2021-2030) ($MN)
  • Table 12 Global Flavored and Functional Water Market Outlook, By Herb (2021-2030) ($MN)
  • Table 13 Global Flavored and Functional Water Market Outlook, By Other Products (2021-2030) ($MN)
  • Table 14 Global Flavored and Functional Water Market Outlook, By Packaging (2021-2030) ($MN)
  • Table 15 Global Flavored and Functional Water Market Outlook, By Bottles (2021-2030) ($MN)
  • Table 16 Global Flavored and Functional Water Market Outlook, By Cans (2021-2030) ($MN)
  • Table 17 Global Flavored and Functional Water Market Outlook, By Cartons (2021-2030) ($MN)
  • Table 18 Global Flavored and Functional Water Market Outlook, By Pouches (2021-2030) ($MN)
  • Table 19 Global Flavored and Functional Water Market Outlook, By Distribution Channel (2021-2030) ($MN)
  • Table 20 Global Flavored and Functional Water Market Outlook, By Supermarket & Hypermarket (2021-2030) ($MN)
  • Table 21 Global Flavored and Functional Water Market Outlook, By Convenience Store (2021-2030) ($MN)
  • Table 22 Global Flavored and Functional Water Market Outlook, By Online Store (2021-2030) ($MN)
  • Table 23 Global Flavored and Functional Water Market Outlook, By Specialty Stores (2021-2030) ($MN)
  • Table 24 Global Flavored and Functional Water Market Outlook, By End User (2021-2030) ($MN)
  • Table 25 Global Flavored and Functional Water Market Outlook, By Hospitals (2021-2030) ($MN)
  • Table 26 Global Flavored and Functional Water Market Outlook, By General Consumers (2021-2030) ($MN)
  • Table 27 Global Flavored and Functional Water Market Outlook, By Other End Users (2021-2030) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.