市场调查报告书
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1453961
到 2030 年互动式桌市场预测:按功能平台、萤幕大小、技术、最终用户和地区进行的全球分析Interactive Tables Market Forecasts to 2030 - Global Analysis By Functional Platform (Android, Windows and Other Platforms), By Screen Size (Up to 24 Inches, 25-32 Inches, 32-65 Inches and 65 Inches & Above), Technology, End User and By Geography |
根据 Stratistics MRC 的数据,2023 年全球互动表格市场规模将达到 11.9 亿美元,预计到 2030 年将达到 20.2 亿美元,预测期内复合年增长率为 7.8%。
互动式桌子是先进的触控萤幕设备,配备了互动式技术,让使用者可以透过直觉的手势和互动来接触数位内容。这些桌子整合了视讯、图像和互动式应用程式等多媒体功能,用于协作、演示和教育体验。
根据美国国家教育统计中心发布的统计数据,2020-21年度公立学校数量为98,577所,而同期私立学校数量为30,492所。
互动学习的需求不断增长
教育机构和企业培训机构越来越认识到互动学习方法在提高学生和员工的参与、理解和保留率方面的有效性。互动式表格提供动态、身临其境的学习体验,让使用者积极参与课程、简报和协作。人们对互动式学习的日益重视,刺激了各个领域对互动式桌子的需求,大大促进了市场的成长。
与购买和安装互动式桌子相关的成本
互动式桌子需要大量的初始投资,包括硬体、软体、安装和培训。这项费用可能会阻止潜在买家,特别是对于预算有限的小型教育机构和企业而言。此外,持续的维护和支援成本也会增加总拥有成本。因此,高额的前期投资成为采用的障碍并阻碍市场成长。
提供可客製化、个人化的互动餐桌解决方案
企业、教育机构和其他部门越来越多地寻找适合其需求的解决方案。提供者可以透过提供可自订的功能(例如萤幕大小、软体整合和互动性)来使自己脱颖而出。个人化解决方案使客户能够优化其互动式餐桌体验并提高参与度和可用性。这种方法使供应商能够瞄准利基市场并与客户建立长期关係,从而推动市场成长和竞争力。
安全和隐私问题
安全和隐私问题是互动式桌面市场的主要威胁。互动式表格通常会储存和传输使用者资料和协作内容等敏感讯息,使其容易受到网路威胁和未授权存取。安全漏洞可能导致资料窃取、身分诈骗和专有资讯洩露,损害用户信任和品牌声誉,并阻碍市场成长。
COVID-19的爆发对互动餐桌市场既有正面的影响,也有负面的影响。虽然教育机构和办公室的关闭最初减缓了市场成长,但对远距学习和虚拟协作的日益重视刺激了对促进线上互动的互动桌子的需求。然而,供应链中断和经济不确定性带来了挑战。整体而言,疫情加速了教育和企业部门的数位转型,推动了互动式表格的采用。
预计在预测期内学校和大学部分将是最大的
在预测期内,学校和大学预计将成为互动式桌子市场中最大的部分。这一优势归因于科技在教育中的日益融合,以提高学生的参与和学习成果。互动式桌子在教育机构中越来越受欢迎,因为它们提供了身临其境型的协作学习体验。此外,对互动教具和数位教室的需求进一步推动了学校和大学对互动桌的需求,巩固了其在市场上的主导地位。
预计 32-65 吋细分市场在预测期内复合年增长率最高
预计在预测期内,32-65吋细分市场将成为互动式桌面市场的最高成长率。这种成长归因于多种因素,包括教育、企业、零售和娱乐等各个领域越来越多地采用互动式表格。 32-65吋在萤幕面积和空间效率之间提供了良好的平衡,使其适用于广泛的应用和环境,推动市场快速扩张。
北美地区凭藉其强大的技术基础设施和先进数位解决方案的高采用率,在互动式桌面市场中占据主导地位。此外,北美是互动式桌面产业许多关键参与者和创新者的所在地,创造了竞争格局并促进了创新。此外,该地区在教育、酒店、零售和医疗保健等各个领域的需求强劲,进一步推动了北美互动餐桌市场的成长和主导地位。
由于技术采用的增加、都市化程度的提高以及对提高客户参与的兴趣日益浓厚,预计亚太地区的交互式桌子市场将出现显着扩张,交互式桌子预计将在零售、教育和酒店等各个领域成长。此外,该地区人口的快速成长和可支配收入水准的上升进一步支持了市场的成长。随着企业寻求创新方式来吸引和留住客户,亚太地区为互动式桌面解决方案的普及提供了充足的机会。
According to Stratistics MRC, the Global Interactive Tables Market is accounted for $1.19 billion in 2023 and is expected to reach $2.02 billion by 2030 growing at a CAGR of 7.8% during the forecast period. Interactive tables are advanced touch screen devices equipped with interactive technology, allowing users to engage with digital content through intuitive gestures and interactions. These tables integrate multimedia capabilities, such as videos, images, and interactive applications, enabling collaborative activities, presentations, and educational experiences.
According to the statistics published by National Center for Education Statistics (U.S.), the number of public schools in 2020-21 was 98,577 while the number of private schools in the same period was 30,492.
Increasing demand for interactive learning
Educational institutions and corporate training facilities are increasingly recognizing the effectiveness of interactive learning methods in enhancing student and employee engagement, comprehension, and retention. Interactive tables offer dynamic and immersive learning experiences, allowing users to actively participate in lessons, presentations, and collaborative activities. This growing emphasis on interactive learning is fueling the demand for interactive tables across various sectors, driving market growth significantly.
Cost associated with purchasing and installing interactive tables
Interactive tables require substantial initial investment, including the cost of the hardware, software, installation, and training. This expense can deter potential buyers, especially smaller educational institutions or businesses with budget constraints. Additionally, ongoing maintenance and support costs further contribute to the total cost of ownership. As a result, the high upfront investment acts as a barrier to adoption, hindering market growth.
Offering customizable and personalized interactive table solutions
Businesses, educational institutions, and other sectors increasingly seek tailored solutions to meet their specific needs. Providers can differentiate themselves by offering customizable features such as screen size, software integrations, and interactive functionalities. Personalized solutions allow customers to optimize their interactive table experience, enhancing engagement and usability. This approach enables vendors to target niche markets and build long-term relationships with clients, driving growth and competitiveness in the market.
Security and Privacy Concerns
Security and privacy concerns represent a significant threat in the interactive tables market. As these tables often store and transmit sensitive information, such as user data and collaborative content, they are susceptible to cyber threats and unauthorized access. Breaches in security could result in data theft, identity fraud, or the compromise of proprietary information, damaging both user trust and brand reputation, which hampers market growth.
The COVID-19 pandemic has both positively and negatively impacted the interactive tables market. While the closure of educational institutions and offices initially slowed market growth, the increased emphasis on remote learning and virtual collaboration has spurred demand for interactive tables to facilitate engaging online interactions. However, supply chain disruptions and economic uncertainty have posed challenges. Overall, the pandemic has accelerated the digital transformation in the education and corporate sectors, driving the adoption of interactive tables.
The schools & universities segment is expected to be the largest during the forecast period
The schools and universities segment is projected to emerge as the largest in the interactive tables market during the forecast period. This dominance can be attributed to the growing integration of technology in educational settings to enhance student engagement and learning outcomes. Interactive tables offer immersive and collaborative learning experiences, making them increasingly popular among educational institutions. Additionally, the need for interactive teaching tools and digital classrooms further drives the demand for interactive tables in schools and universities, solidifying its leading position in the market.
The 32-65 inches segment is expected to have the highest CAGR during the forecast period
The 32-65 inches segment is anticipated to witness the highest growth rate in the interactive tables market during the forecast period. This growth can be attributed to several factors, including the increasing adoption of interactive tables in various sectors such as education, corporate, retail, and entertainment. The 32-65 inches size range strikes a balance between screen real estate and space efficiency, making it suitable for a wide range of applications and environments, thus driving its rapid expansion in the market.
The North American region is positioned to dominate the interactive tables market owing to its robust technological infrastructure and high adoption rates of advanced digital solutions. Moreover, North America is home to numerous key players and innovators in the interactive table industry, fostering a competitive landscape and driving innovation. Additionally, the region has a strong demand across various sectors such as education, hospitality, retail, and healthcare, further fueling the growth and dominance of the interactive table market in North America.
Asia Pacific is primed for significant expansion in the interactive tables market due to rising technological adoption, increasing urbanization, and a growing focus on enhancing customer engagement, which are driving demand for interactive tables across various sectors like retail, education, and hospitality. Additionally, the region's burgeoning population and rising disposable income levels further fuel market growth. As businesses seek innovative ways to attract and retain customers, Asia Pacific presents ample opportunities for the widespread adoption of interactive table solutions.
Key players in the market
Some of the key players in Interactive Tables Market include Apple Inc., BenQ Corporation, Boxlight Corporation, Dell Technologies Inc., ELO Touch Solutions, Inc., Google LLC, GVision USA Inc., Horizon Display, HP Inc., Ideum Inc., Lenovo Group Limited, LG Electronics Inc., Microsoft Corporation, NEC Display Solutions, Newline Interactive, Panasonic Corporation, Promethean World Ltd., Samsung Electronics Co., Ltd., Sharp Corporation, SMART Technologies and ViewSonic Corporation.
In March 2023, Boxlight Corporation Introduced our MimioDS digital signage displays for the U.S. with sizes ranging from 43" to 98".
In March 2023, Boxlight Corporation Launched our LED all-in-one video wall solution under the brands CleverWall and MimioWall with sizes ranging from 120" to 299".
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.