市场调查报告书
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2030 年古代谷物市场预测:按谷物类型、应用和地区进行的全球分析Ancient Grains Market Forecasts to 2030 - Global Analysis By Grain Type, Application and By Geography |
根据 Stratistics MRC 的数据,2024 年全球古代谷物市场规模为 40.3 亿美元,预计将以 36.8% 的复合年增长率成长,到 2030 年将达到 263.9 亿美元。
古代谷物是指其起源可以追溯到古代文明并且几个世纪以来基本上保持不变的一类谷物。与经过广泛育种的现代谷物不同,古代谷物保留了其原始的基因组成,并且通常含有更高水平的维生素、矿物质和抗氧化剂。此外,它还因其独特的风味、质地和多功能的烹饪应用而受到重视,吸引了注重健康的消费者和寻求创新食材的厨师。
人们对多样化成分越来越感兴趣
消费者对古老谷物越来越感兴趣,因为它们具有健康益处、独特的风味和环境永续性。藜麦、苋菜和画眉草等古老谷物营养丰富,不含麸质,而且通常比传统谷物对环境的影响较小。此外,种植这些谷物可以促进生物多样性并支持小农。随着人们寻找小麦和大米等传统主食的替代品,对古老谷物的需求持续增长。
人工成本高
人事费用上升是古老粮食市场面临的重大挑战。古代谷物往往比传统作物需要更集中的耕作和收穫方法,并且需要熟练的劳动力。由于古代谷物是一个利基市场,规模经济难以实现,进一步增加了单位产量的人事费用。进一步加剧问题的是,古老的谷物往往种植在劳动成本高昂的特定地区。因此,生产商面临价格上涨的压力,而传统谷物相对于更便宜的替代品的竞争力下降。
扩大分销管道
古粮在超级市场、保健食品店、网路平台的出现,让古粮更容易被消费者接受。这项扩张为寻求传统谷物的健康谷物替代品的消费者提供了更大的便利,并迎合了各种饮食偏好,包括无麸质、纯纯素和有机食品。将古老谷物纳入谷物、零嘴零食和烘焙点心等主流食品中,扩大了追求营养和风味的消费者基础。此外,普及的分销管道正在提高全球市场渗透率,并提高人们对营养和永续谷物的认识和欣赏。
缺乏灌溉设施
灌溉设施的缺乏是古代谷物市场成长的主要障碍。古老的谷物因其营养价值和韧性而备受推崇,通常是在特定的环境条件下种植的。然而,许多传统种植这些作物的地区缺乏足够的灌溉基础设施。因此,农民面临着保持稳定的产量和品质的挑战。不规则的降雨模式进一步加剧了这个问题,导致农作物歉收和产量减少。如果没有可靠的灌溉用水,农民就无法最大限度地提高产量或扩大种植面积。这项限制不仅阻碍了古粮的供应,也影响了市场稳定和消费者的可近性。
COVID-19大流行对古粮市场产生了重大影响。供应链中断和物流挑战阻碍了传统谷物的生产和分销,导致供应量波动和价格上涨。餐厅和食品服务业的关闭减少了这些行业的需求,进一步影响了市场动态。然而,疫情造成的景气衰退影响了消费者的购买行为,一些消费者选择了更实惠的食品而不是特粮。
预计无麸质古谷物市场在预测期内将成为最大的市场
预计无麸质传统谷物市场在预测期内将成为最大的市场。藜麦、苋菜、画眉草和小米等古老谷物因其高营养价值和烹饪用途的多功能性而越来越受欢迎。麸质敏感性和乳糜泻的诊断数量不断增加,推动了对无麸质食品替代品的需求,并推动了无麸质古老谷物产品的创新和开发。该行业满足了不断增长的消费者群体寻求无麸质选择的需求,同时又不牺牲传统谷物的健康益处和口味。此外,无麸质古老谷物产品不仅吸引麸质不耐症的消费者,也吸引註重健康、希望透过营养丰富的食品来多样化饮食的消费者。
预计粮食产业在预测期内复合年增长率最高。
由于将古老谷物纳入产品中可以使消费者选择多样化并促进更健康的饮食习惯,预计谷物细分市场在预测期内将出现最高的复合年增长率。将这些谷物融入谷物中可提供独特的风味和质地,满足现代消费者不断变化的偏好。此外,广泛的分销管道和细分市场的营销策略使古粮被更多消费者所了解,提高了对其营养价值的认识和欣赏。
在预测期内,亚太地区占据了最大的市场份额。随着消费者对健康和保健的意识日益增强,该地区对营养、天然食品的需求不断增加。古老谷物以其营养价值和传统而闻名,作为精製谷物的健康替代品越来越受欢迎。食品公司正在利用这一区域趋势,透过各种行销管道(包括广告、社群媒体宣传活动和有影响力的产品代言)推广古老谷物。此外,与零售商和食品服务提供者的合作正在扩大全部区域古代谷物产品的供应。
预计亚太地区在预测期内将显着成长。随着人们对食品安全和营养的日益关注,该全部区域各国政府正在实施政策,支持藜麦、苋菜和小米等古老谷物的种植和消费。这些法规通常包括对农民的补贴、为改良作物的研究提供资金,以及努力提高消费者对古老谷物营养价值的认识。此外,标籤要求和品质标准将确保当地市场的透明度和信任,进一步刺激需求。
According to Stratistics MRC, the Global Ancient Grains Market is accounted for $4.03 billion in 2024 and is expected to reach $26.39 billion by 2030 growing at a CAGR of 36.8% during the forecast period. Ancient grains refer to a category of grains that have remained largely unchanged over centuries, tracing their origins back to ancient civilizations. Unlike modern grains that have undergone extensive breeding and modification, ancient grains retain their original genetic composition and often boast higher levels of vitamins, minerals, and antioxidants. Additionally, they are frequently praised for their unique flavors, textures, and diverse culinary applications, appealing to both health-conscious consumers and chefs seeking innovative ingredients.
Growing interest in diversifying food sources
Consumers are increasingly drawn to ancient grains due to their perceived health benefits, unique flavors, and environmental sustainability. These grains, such as quinoa, amaranth, and teff, are rich in nutrients, gluten-free, and often have a lower environmental impact compared to conventional grains. Additionally, their cultivation can promote biodiversity and support small-scale farmers. As people seek out alternatives to traditional staples like wheat and rice, the demand for ancient grains is on the rise.
High cost of labor
The high cost of labor poses a significant challenge to the Ancient Grains Market. Ancient grains often require more intensive cultivation and harvesting methods compared to conventional crops, demanding skilled labor. The niche market for ancient grains means that economies of scale are harder to achieve, further driving up labor costs per unit of production. This, coupled with the fact that ancient grains are often grown in specific regions with higher labor costs, exacerbates the issue. As a result, producers face pressure to increase prices, making ancient grains less competitive against cheaper alternatives.
Expansion of distribution channels
With increased availability in supermarkets, health food stores, and online platforms, ancient grains have gained broader consumer accessibility. This expansion has facilitated convenience for consumers seeking healthier alternatives to conventional grains, catering to diverse dietary preferences including gluten-free, vegan, and organic. The integration of ancient grains into mainstream food products such as cereals, snacks, and baked goods has widened their consumer base, appealing to those seeking both nutrition and flavor. Additionally, the proliferation of distribution channels has enabled greater market penetration globally, fostering awareness and appreciation for these nutritious and sustainable grains.
Unavailability of irrigation facilities
The unavailability of irrigation facilities poses a significant obstacle to the growth of the ancient grains market. Ancient grains, revered for their nutritional value and resilience, often thrive in specific environmental conditions. However, many regions where these grains traditionally grow lack adequate irrigation infrastructure. As a result, farmers face challenges in maintaining consistent yields and quality. Erratic rainfall patterns further exacerbate this issue, leading to crop failures and reduced production. Without reliable access to water for irrigation, farmers are unable to maximize their yields or expand cultivation efforts. This limitation not only hampers the supply of ancient grains but also affects market stability and accessibility for consumers.
The Covid-19 pandemic had a significant impact on the ancient grains market. Disruptions in supply chains and logistical challenges impeded the production and distribution of ancient grains, leading to fluctuating availability and increased prices. The closure of restaurants and food service industries reduced demand from these sectors, further affecting market dynamics. However, the economic downturn caused by the pandemic influenced consumer purchasing behaviors, with some opting for more affordable staple foods over specialty grains.
The Gluten Free Ancient Grains segment is expected to be the largest during the forecast period
Gluten Free Ancient Grains segment is expected to be the largest during the forecast period. Ancient grains, such as quinoa, amaranth, teff, and millet, have gained popularity due to their nutritional value and versatility in culinary applications. The rise in gluten sensitivity and celiac disease diagnoses has propelled the demand for gluten-free alternatives, driving the innovation and development of gluten-free ancient grain products. This segment caters to a growing consumer base seeking gluten-free options without compromising on the health benefits and taste associated with ancient grains. Moreover, gluten-free ancient grain products appeal not only to individuals with gluten intolerance but also to health-conscious consumers looking to diversify their diet with nutrient-rich alternatives.
The Cereals segment is expected to have the highest CAGR during the forecast period
Cereals segment is expected to have the highest CAGR during the forecast period by incorporating ancient grains into its products, thereby diversifying consumer choices and promoting healthier eating habits. The incorporation of these grains into cereals offers a unique flavor profile and texture, catering to the evolving preferences of modern consumers. Moreover, the Cereals segment's widespread distribution channels and marketing strategies expose ancient grains to a broader audience, fostering awareness and appreciation for their nutritional benefits.
Asia Pacific region commanded the largest share of the market over the projection period. As consumer awareness of health and wellness grows, there is a rising demand for nutritious and natural food options across the region. Ancient grains, known for their high nutritional value and heritage, are gaining popularity as a healthier alternative to refined grains. Food companies are capitalizing on this regional trend by promoting ancient grains through various marketing channels such as advertising, social media campaigns, and product endorsements by influencers. Additionally, partnerships with retailers and foodservice providers are expanding the availability of ancient grain products across the region.
Asia Pacific region is estimated to witness substantial growth during the extrapolated period. With an increasing focus on food safety and nutrition, governments have implemented policies supporting the cultivation and consumption of ancient grains like quinoa, amaranth, and millet throughout the region. These regulations often include subsidies for farmers, research funding for crop improvement, and initiatives to raise consumer awareness about the nutritional benefits of ancient grains in the region. Additionally, labeling requirements and quality standards ensure transparency and trust in the regional market, further stimulating demand.
Key players in the market
Some of the key players in Ancient Grains market include General Mills, Glanbia plc, Archer Daniels Midland Company, Grupo Bimbo, Bunge Limited, Intersnack, Calbee, Kellogg, Cargill Inc, KP Snacks, Nestle, Pepsico, Premier Foods and Yamazaki Baking.
In September 2023, ADM and Syngenta Group Sign MoU to Support Low-Carbon Next-Generation Oilseeds and Improved Varieties to Meet Growing Demand for Biofuels and Other Products. The MoU envisions a collaboration in which ADM and Syngenta would leverage their existing capabilities to accelerate the research, processing, and commercialization of new, low carbon-intensity oilseeds, such as Camelina, that are typically grown in the fallow period of a crop rotation.
In August 2022, LG Chem, a leading global diversified chemical company, and ADM, a global leader in nutrition and biosolutions, held a signing ceremony launching two joint ventures for U.S. production of lactic acid and polylactic acid to meet growing demand for a wide variety of plant-based products, including bioplastics.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.