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市场调查报告书
商品编码
1494857

到 2030 年提案管理软体的全球市场预测：按类型、使用者介面、部署类型、组织规模、应用程式、最终用户和区域进行分析

Proposal Management Software Market Forecasts to 2030 - Global Analysis By Type, User Interface, Deployment Mode, Organization Size, Application, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据 Stratistics MRC 的数据，2024 年全球提案管理软体市场规模将达到 32.4 亿美元，预计到 2030 年将达到 58.1 亿美元，预测期内复合年增长率为 12.2%。

提案管理软体是一种数位工具，旨在简化和自动化创建、组织和追踪提案的过程。透过提供范本、内容库和协作功能，帮助您的团队创建专业的提案。该软体通常包括文件版本控制、可自订模板、与 CRM 系统的整合以及追踪提案绩效的分析。

QorusDocs 的一项调查显示，64% 的受访者表示，他们在 2021 年收到的 RFP 比 2020 年增加了约 30%，而使用提案管理软体（PMS）的受访者中，64% 的公司表示，他们的业务赢得率比2020 年有所提高。

简化流程的需求不断增长

提案管理软体可自动化并简化提案的建立、追踪和管理，从而节省您公司的时间和资源。随着提案变得更加复杂以及对效率的需求增加，公司正在转向这些解决方案来增强其提案工作流程。此外，该软体还提供协作功能、版本控制和模板，进一步提高了采用率。随着公司优先考虑生产力和有效性，对提案管理软体的需求持续成长，推动市场成长。

实施过程复杂

由于需要客製化、与现有系统整合以及用户培训，提案管理软体通常需要复杂的实施过程。这种复杂性可能会增加初始投资成本、延长实施时间表以及需要大量实施资源，从而阻碍市场成长。此外，复杂性可能会阻碍潜在客户寻求更简单的解决方案和更快的部署。

越来越重视专业化

提案管理软体简化了提案的创建、管理和追踪流程，确保与客户和相关人员沟通的专业和一致性。随着公司优先考虑专业性以保持竞争优势并加强客户关係，对提案管理软体的需求正在上升。这些工具正在推动提案管理软体市场的成长，因为它们提供范本管理、协作功能和分析等功能，帮助组织有效地交付高品质的提案。

高昂的初始成本或订阅费

由于其复杂的功能、客製化选项和整合功能，提案管理软体通常需要高昂的前期成本和订阅费用。这些成本可能会阻碍小型企业和新兴企业的投资，并限制市场成长。此外，初始投资不一定能立即带来回报，进一步让潜在用户望而却步。因此，此类定价模式限制了可近性和采用，阻碍了市场扩张。

COVID-19 的影响

随着远距工作成为常态，COVID-19 大流行加速了提案管理软体的采用。随着团队变得更加分散，公司越来越多地寻求数位解决方案来简化提案撰写和协作流程。该软体促进远端协作、确保版本控制和提高提案品质的能力在疫情期间受到讚赏。然而，经济的不确定性导致一些公司优先考虑降低成本，这可能会推迟对新软体解决方案的投资。总体而言，COVID-19 加速了提案管理流程的数位化，推动了市场的采用和谨慎的投资考量。

内容管理部门预计将在预测期内成为最大的部门

内容管理领域预计将出现利润丰厚的成长。提案管理软体无缝整合提案内容、范本和版本控制。使用者可以安全地存取、编辑和共用提案文檔，确保团队之间的准确性和一致性。进阶功能包括可自订的工作流程、即时协作和绩效评估分析。提案管理和内容管理之间的协同效应优化了从初稿到最终提交的提案生命週期，提高了生产力并提高了获胜率。

预测期内，IT/通讯领域预估复合年增长率最高

IT 和通讯业预计在预测期内复合年增长率最高。适用于 IT 和通讯的客製化提案管理软体简化了这些行业中复杂提案的创建、审核和提交。集中管理不同的输入，例如技术规格和成本估算，并促进分散式团队之间的协作。此类软体优化了提案流程，使 IT 和通讯公司能够有效率且有效地产生有吸引力且有竞争力的竞标。

比最大的地区

由于数位解决方案的采用不断增加、对业务流程效率的需求不断增长以及对技术基础设施的投资不断增加，预计亚太地区在预测期内将占据最大的市场占有率。此外，该地区充满活力的经济环境和对技术创新日益浓厚的兴趣，为采用和扩展提案管理软体解决方案以满足不同的业务需求创造了有利的环境。

复合年增长率最高的地区：

由于 IT、医疗保健和建筑等各行业的采用率不断增加，预计北美在预测期内将出现最高的复合年增长率。该地区的主要企业为不同的业务需求提供各种解决方案，从而形成了竞争格局。随着对创新和技术进步的关注，北美提案管理软体市场有望持续成长和发展。

提供免费客製化：

订阅此报告的客户可以存取以下免费自订选项之一：

  • 公司简介
    • 其他市场参与者的综合分析（最多 3 家公司）
    • 主要企业SWOT分析（最多3家企业）
  • 区域分割
    • 根据客户兴趣对主要国家的市场估计、预测和复合年增长率（註：基于可行性检查）
  • 竞争基准化分析
    • 根据产品系列、地理分布和策略联盟对主要企业基准化分析

目录

第一章执行摘要

第二章 前言

  • 概述
  • 相关利益者
  • 调查范围
  • 调查方法
    • 资料探勘
    • 资料分析
    • 资料检验
    • 研究途径
  • 研究资讯来源
    • 主要研究资讯来源
    • 二次研究资讯来源
    • 先决条件

第三章市场趋势分析

  • 促进因素
  • 抑制因素
  • 机会
  • 威胁
  • 应用分析
  • 最终用户分析
  • 新兴市场
  • COVID-19 的影响

第4章波特五力分析

  • 供应商的议价能力
  • 买方议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争公司之间的敌对关係

第五章全球提案管理软体市场：按类型

  • 独立提案管理软体
  • 整合提案管理软体

第六章全球提案管理软体市场：依使用者介面

  • 桌面底座
  • 基于网路的

第七章全球提案管理软体市场：依部署模式

  • 本地
  • 云端基础

第八章全球提案管理软体市场：依组织规模

  • 中小企业
  • 大公司

第九章全球提案管理软体市场：按应用

  • 建立提案
  • 协作工具
  • 内容管理
  • 分析和报告
  • 整合特性
  • 其他用途

第十章全球提案管理软体市场：依最终用户分类

  • 政府
  • 卫生保健
  • BFSI（银行、金融服务和保险）
  • 资讯科技和通讯
  • 建设工程
  • 其他最终用户

第十一章全球提案管理软体市场：按地区

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲国家
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 其他亚太地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地区
  • 中东/非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲

第十二章 主要进展

  • 合约、伙伴关係、协作和合资企业
  • 收购和合併
  • 新产品发布
  • 业务扩展
  • 其他关键策略

第十三章 公司概况

  • Qwilr
  • Proposify
  • PandaDoc
  • Responsive Software company
  • Conga
  • GetAccept
  • Loopio
  • Nusii
  • Bidsketch
  • Better Proposals
  • VisibleThread
  • Upland Software
  • Privia
  • TinderBox
  • Quotient
  • Zbizlink
Product Code: SMRC26377

According to Stratistics MRC, the Global Proposal Management Software Market is accounted for $3.24 billion in 2024 and is expected to reach $5.81 billion by 2030 growing at a CAGR of 12.2% during the forecast period. Proposal Management Software is a digital tool designed to streamline and automate the process of creating, organizing, and tracking proposals. It assists in generating professional-looking proposals by providing templates, content libraries, and collaboration features for teams. This software typically includes features such as document version control, customizable templates, integration with CRM systems, and analytics to track proposal performance.

According to a QorusDocs survey, 64% of respondents said they received around 30% more RFPs in 2021 than in 2020 and 64% of companies that use proposal management software (PMS) saw an increase in their business win rates compared to 2020.

Market Dynamics:

Driver:

Increased demand for streamlined processes

Proposal management software automates and streamlines the creation, tracking, and management of proposals, saving time and resources for businesses. With the rising complexity of proposals and the need for efficiency, organizations are turning to these solutions to enhance their proposal workflows. Additionally, the software offers collaboration features, version control, and templates, further driving its adoption. As businesses prioritize productivity and effectiveness, the demand for Proposal Management Software continues to escalate, fostering market growth.

Restraint:

Complex implementation processes

Proposal Management Software often requires complex implementation processes due to the need for customization, integration with existing systems, and training of users. These complexities can hinder market growth by increasing initial investment costs, elongating deployment timelines, and requiring extensive resources for implementation. Additionally, the complexity may deter potential customers who seek simpler solutions or faster implementation.

Opportunity:

Growing emphasis on professionalism

Proposal management software streamlines the process of creating, managing, and tracking proposals, ensuring professionalism and consistency in communications with clients and stakeholders. With businesses prioritizing professionalism to maintain competitive advantage and enhance client relationships, the demand for proposal management software is on the rise. These tools offer features such as template management, collaboration capabilities, and analytics, empowering organizations to deliver high-quality proposals efficiently, thus fueling the growth of the proposal management software market.

Threat:

High upfront costs or subscription fees

Proposal Management Software often demands high upfront costs or subscription fees due to its complex features, customization options, and integration capabilities. These costs can deter smaller businesses or start-ups from investing, limiting market growth. Additionally, the initial investment may not guarantee immediate returns, further dissuading potential users. Consequently, this pricing model restricts accessibility and adoption, hindering market expansion.

Covid-19 Impact

The covid-19 pandemic catalyzed the adoption of proposal management software as remote work became the norm. With dispersed teams, businesses increasingly sought digital solutions to streamline proposal creation and collaboration processes. The software's ability to facilitate remote collaboration, ensure version control, and enhance proposal quality resonated well during the pandemic. However, economic uncertainties led some businesses to prioritize cost-cutting measures, potentially delaying investments in new software solutions. Overall, covid-19 accelerated the digitization of proposal management processes, driving both adoption and cautious investment considerations within the market.

The content management segment is expected to be the largest during the forecast period

The content management segment is estimated to have a lucrative growth. Proposal management software integrates seamlessly to manage proposal content, templates, and version control. Users can access, edit, and share proposal documents securely, ensuring accuracy and consistency across teams. Advanced features often include customizable workflows, real-time collaboration, and analytics for performance evaluation. This synergy between proposal management and content management optimizes the proposal lifecycle, from initial draft to final submission, improving productivity and increasing win rates.

The IT & telecommunications segment is expected to have the highest CAGR during the forecast period

The IT & telecommunications segment is anticipated to witness the highest CAGR growth during the forecast period. Proposal management software tailored for IT & Telecommunications streamlines the creation, review, and submission of complex proposals in these industries. It centralizes diverse inputs, such as technical specifications and cost estimates, facilitating collaboration among teams dispersed across locations. Such software optimizes the proposal process, enabling IT & Telecommunications companies to deliver compelling, competitive bids efficiently and effectively.

Region with largest share:

Asia Pacific is projected to hold the largest market share during the forecast period due to increasing adoption of digital solutions, rising demand for efficiency in business processes, and expanding investment in technology infrastructure. Additionally, the region's dynamic economic landscape and growing focus on innovation are fostering a favourable environment for the adoption and expansion of proposal management software solutions tailored to meet diverse business needs.

Region with highest CAGR:

North America is projected to have the highest CAGR over the forecast period, driven by increasing adoption across various industries such as IT, healthcare, and construction. Key players in the region offer a range of solutions tailored to meet diverse business requirements, leading to a competitive landscape. With a focus on innovation and technological advancements, the North American market for Proposal Management Software is poised for continued growth and evolution.

Key players in the market

Some of the key players profiled in the Proposal Management Software Market include Qwilr, Proposify, PandaDoc, Responsive Software company, Conga, GetAccept, Loopio, Nusii, Bidsketch, Better Proposals, VisibleThread, Upland Software, Privia, TinderBox, Quotient, Zbizlink.

Key Developments:

In May 2024, Upland Software, Inc. has announced a significant enhancement to its Qvidian platform with the introduction of Qvidian AI Assist, a generative AI model designed to streamline the response and proposal process. As a leading name in the RFP and proposal automation industry, Qvidian aims to empower teams with advanced AI features that simplify the creation of standout proposals and RFx responses.

Types Covered:

  • Standalone Proposal Management Software
  • Integrated Proposal Management Software

User Interfaces Covered:

  • Desktop-based
  • Web-based

Deployment Modes Covered:

  • On-premises
  • Cloud-based

Organization Sizes Covered:

  • Small & Medium-sized Enterprises (SMEs)
  • Large Enterprises

Applications Covered:

  • Proposal Creation
  • Collaboration Tools
  • Content Management
  • Analytics & Reporting
  • Integration Capabilities
  • Other Applications

End Users Covered:

  • Government
  • Healthcare
  • BFSI (Banking, Financial Services, and Insurance)
  • IT & Telecommunications
  • Construction & Engineering
  • Other End Users

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Application Analysis
  • 3.7 End User Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Proposal Management Software Market, By Type

  • 5.1 Introduction
  • 5.2 Standalone Proposal Management Software
  • 5.3 Integrated Proposal Management Software

6 Global Proposal Management Software Market, By User Interface

  • 6.1 Introduction
  • 6.2 Desktop-based
  • 6.3 Web-based

7 Global Proposal Management Software Market, By Deployment Mode

  • 7.1 Introduction
  • 7.2 On-premises
  • 7.3 Cloud-based

8 Global Proposal Management Software Market, By Organization Size

  • 8.1 Introduction
  • 8.2 Small & Medium-sized Enterprises (SMEs)
  • 8.3 Large Enterprises

9 Global Proposal Management Software Market, By Application

  • 9.1 Introduction
  • 9.2 Proposal Creation
  • 9.3 Collaboration Tools
  • 9.4 Content Management
  • 9.5 Analytics & Reporting
  • 9.6 Integration Capabilities
  • 9.7 Other Applications

10 Global Proposal Management Software Market, By End User

  • 10.1 Introduction
  • 10.2 Government
  • 10.3 Healthcare
  • 10.4 BFSI (Banking, Financial Services, and Insurance)
  • 10.5 IT & Telecommunications
  • 10.6 Construction & Engineering
  • 10.7 Other End Users

11 Global Proposal Management Software Market, By Geography

  • 11.1 Introduction
  • 11.2 North America
    • 11.2.1 US
    • 11.2.2 Canada
    • 11.2.3 Mexico
  • 11.3 Europe
    • 11.3.1 Germany
    • 11.3.2 UK
    • 11.3.3 Italy
    • 11.3.4 France
    • 11.3.5 Spain
    • 11.3.6 Rest of Europe
  • 11.4 Asia Pacific
    • 11.4.1 Japan
    • 11.4.2 China
    • 11.4.3 India
    • 11.4.4 Australia
    • 11.4.5 New Zealand
    • 11.4.6 South Korea
    • 11.4.7 Rest of Asia Pacific
  • 11.5 South America
    • 11.5.1 Argentina
    • 11.5.2 Brazil
    • 11.5.3 Chile
    • 11.5.4 Rest of South America
  • 11.6 Middle East & Africa
    • 11.6.1 Saudi Arabia
    • 11.6.2 UAE
    • 11.6.3 Qatar
    • 11.6.4 South Africa
    • 11.6.5 Rest of Middle East & Africa

12 Key Developments

  • 12.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 12.2 Acquisitions & Mergers
  • 12.3 New Product Launch
  • 12.4 Expansions
  • 12.5 Other Key Strategies

13 Company Profiling

  • 13.1 Qwilr
  • 13.2 Proposify
  • 13.3 PandaDoc
  • 13.4 Responsive Software company
  • 13.5 Conga
  • 13.6 GetAccept
  • 13.7 Loopio
  • 13.8 Nusii
  • 13.9 Bidsketch
  • 13.10 Better Proposals
  • 13.11 VisibleThread
  • 13.12 Upland Software
  • 13.13 Privia
  • 13.14 TinderBox
  • 13.15 Quotient
  • 13.16 Zbizlink

List of Tables

  • Table 1 Global Proposal Management Software Market Outlook, By Region (2022-2030) ($MN)
  • Table 2 Global Proposal Management Software Market Outlook, By Type (2022-2030) ($MN)
  • Table 3 Global Proposal Management Software Market Outlook, By Standalone Proposal Management Software (2022-2030) ($MN)
  • Table 4 Global Proposal Management Software Market Outlook, By Integrated Proposal Management Software (2022-2030) ($MN)
  • Table 5 Global Proposal Management Software Market Outlook, By User Interface (2022-2030) ($MN)
  • Table 6 Global Proposal Management Software Market Outlook, By Desktop-based (2022-2030) ($MN)
  • Table 7 Global Proposal Management Software Market Outlook, By Web-based (2022-2030) ($MN)
  • Table 8 Global Proposal Management Software Market Outlook, By Deployment Mode (2022-2030) ($MN)
  • Table 9 Global Proposal Management Software Market Outlook, By On-premises (2022-2030) ($MN)
  • Table 10 Global Proposal Management Software Market Outlook, By Cloud-based (2022-2030) ($MN)
  • Table 11 Global Proposal Management Software Market Outlook, By Organization Size (2022-2030) ($MN)
  • Table 12 Global Proposal Management Software Market Outlook, By Small & Medium-sized Enterprises (SMEs) (2022-2030) ($MN)
  • Table 13 Global Proposal Management Software Market Outlook, By Large Enterprises (2022-2030) ($MN)
  • Table 14 Global Proposal Management Software Market Outlook, By Application (2022-2030) ($MN)
  • Table 15 Global Proposal Management Software Market Outlook, By Proposal Creation (2022-2030) ($MN)
  • Table 16 Global Proposal Management Software Market Outlook, By Collaboration Tools (2022-2030) ($MN)
  • Table 17 Global Proposal Management Software Market Outlook, By Content Management (2022-2030) ($MN)
  • Table 18 Global Proposal Management Software Market Outlook, By Analytics & Reporting (2022-2030) ($MN)
  • Table 19 Global Proposal Management Software Market Outlook, By Integration Capabilities (2022-2030) ($MN)
  • Table 20 Global Proposal Management Software Market Outlook, By Other Applications (2022-2030) ($MN)
  • Table 21 Global Proposal Management Software Market Outlook, By End User (2022-2030) ($MN)
  • Table 22 Global Proposal Management Software Market Outlook, By Government (2022-2030) ($MN)
  • Table 23 Global Proposal Management Software Market Outlook, By Healthcare (2022-2030) ($MN)
  • Table 24 Global Proposal Management Software Market Outlook, By BFSI (Banking, Financial Services, and Insurance) (2022-2030) ($MN)
  • Table 25 Global Proposal Management Software Market Outlook, By IT & Telecommunications (2022-2030) ($MN)
  • Table 26 Global Proposal Management Software Market Outlook, By Construction & Engineering (2022-2030) ($MN)
  • Table 27 Global Proposal Management Software Market Outlook, By Other End Users (2022-2030) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.