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市场调查报告书
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1494915

到 2030 年马铃薯薯片的全球市场预测：按特性、加工方法、分销管道、用途、最终用户和地区进行分析

Potato Flakes Market Forecasts to 2030 - Global Analysis By Nature (Organic and Conventional), Processing Method (Frozen and Dehydrated), Distribution Channel, Application, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据Stratistics MRC预测，2024年全球马铃薯片市场规模将达76亿美元，预计2030年将达到114亿美元，预测期内复合年增长率为6.8%。

脱水马铃薯是将马铃薯煮熟、捣碎，然后干燥成扁平片的加工产品。作为一种方便的食品配料，它与水或其他液体混合时会迅速补充水分，非常适合即食马铃薯泥、烘焙以及增稠汤和酱汁。它具有较长的保质期且易于准备，使其在家庭和商务用厨房中都很受欢迎。

根据联合国粮农组织预测，2022年全球马铃薯产量约3.75亿吨，其中中国产量为9,550万吨，印度产量为5,600万吨。

对加工食品的需求不断增长

全球马铃薯片市场主要是由消费者对加工食品不断增长的需求所推动的。加工食品对现代消费者极具吸引力，因为它们方便、保质期长，通常需要更少的时间和精力来准备。马铃薯片作为各种加工食品（包括零食、汤和已调理食品）的多功能成分，正受益于此趋势。马铃薯片的易用性和储存性进一步增强了其对消费者快节奏生活方式的吸引力，推动了市场成长。

原物料价格波动

马铃薯片市场面临的主要限制因素之一是原物料价格的波动。马铃薯是马铃薯片的主要成分，其成本可能会因天气、产量和市场需求等因素而大幅波动。这些波动影响马铃薯片製造商的生产成本，影响他们的定价策略和利润率。因此，这种波动对维持市场稳定成长构成了挑战。

对无麸质产品的需求不断增长

消费者意识的提高和对无麸质产品的需求正在为马铃薯片市场创造重大机会。马铃薯片天然无麸质，使其成为无麸质烘焙和烹饪应用的绝佳原料。随着越来越多的消费者出于健康考量和饮食偏好寻求无麸质选择，对马铃薯片的需求预计将会增加。这种趋势在食品加工产业尤其明显，马铃薯片可以用作传统麵粉的无麸质替代品。

环境问题

环境问题，例如农业实践对气候变迁和用水的影响，对马铃薯片市场构成威胁。马铃薯生产需要大量水资源，马铃薯种植使用农药和化学肥料会对环境产生负面影响。随着消费者的环保意识越来越强，製造商采取永续实践的压力也越来越大。这种向永续性的转变可能会导致更高的生产成本，需要改变供应链并影响市场。

COVID-19 的影响：

COVID-19 大流行对马铃薯片市场产生了各种影响。一方面，由于消费者囤积了食品储藏室必需品，疫情导致对耐储存、易于准备的食品（包括马铃薯片）的需求增加。同时，供应链中断，包括农业活动和运输的限制，为马铃薯片的生产和分销带来了挑战。疫情也加速了网路购物的转变，影响了马铃薯薯片的通路。

预计传统细分市场在预测期内将是最大的

由于广泛的消费者偏好和成本效益，预计传统细分市场将在预测期内主导马铃薯片市场。使用标准耕作方法製成的传统型马铃薯片比有机替代品更便宜且更容易取得。其在烹饪应用中的多功能性进一步推动了需求，例如即时马铃薯泥、零嘴零食和增稠剂。此外，传统马铃薯薯片拥有完善的供应链和製造工艺，使其能够有效满足家庭和工业需求，使其成为市场的主导因素。

预计线上零售领域在预测期内将呈现最高的复合年增长率

线上零售领域预计在预测期内复合年增长率最高。网路购物的便利性，加上电子商务基础设施的扩张和互联网服务渗透率的不断提高，正在推动这一领域的成长。此线上零售平台提供各种马铃薯片产品，可满足不同消费者的偏好和饮食需求。预计这一趋势将持续下去并进一步推动该行业的成长。

占比最大的地区：

北美地区主导着马铃薯薯片市场并占据最大的市场占有率。这一优势得益于加工食品的高消费、完善的食品加工业以及该地区主要市场参与者的存在。北美对方便食品和无麸质产品的需求进一步推动了市场成长。

复合年增长率最高的地区：

预计亚太地区马铃薯片市场成长最快，在预测期内复合年增长率最高。促成这一增长的因素包括都市化的加速、可支配收入的增加以及饮食习惯的改变以利于方便食品。此外，中国和印度等国家对无麸质饮食意识的不断提高以及食品加工业的扩张预计将推动该地区对马铃薯薯片的需求。

提供免费客製化：

订阅此报告的客户可以存取以下免费自订选项之一：

  • 公司简介
    • 其他市场公司的综合分析（最多 3 家公司）
    • 主要企业SWOT分析（最多3家企业）
  • 区域分割
    • 根据客户兴趣对主要国家的市场估计、预测和复合年增长率（註：基于可行性检查）
  • 竞争基准化分析
    • 根据产品系列、地理分布和策略联盟对主要企业基准化分析

目录

第一章执行摘要

第二章 前言

  • 概述
  • 相关利益者
  • 调查范围
  • 调查方法
    • 资料探勘
    • 资料分析
    • 资料检验
    • 研究途径
  • 研究资讯来源
    • 主要研究资讯来源
    • 二次研究资讯来源
    • 先决条件

第三章市场趋势分析

  • 促进因素
  • 抑制因素
  • 机会
  • 威胁
  • 应用分析
  • 最终用户分析
  • 新兴市场
  • COVID-19 的影响

第4章波特五力分析

  • 供应商的议价能力
  • 买方议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争公司之间的敌对关係

第五章全球马铃薯片市场：本质上

  • 有机的
  • 传统的

第六章全球马铃薯片市场：依加工方式分类

  • 冷冻的
  • 烘干

第七章全球马铃薯片市场：依通路分类

  • 网路零售
  • 超级市场/大卖场
  • 便利商店
  • 专卖店
  • 其他分销管道

第八章全球马铃薯片市场：依应用分类

  • 汤和预混合料
  • 烘焙食品
  • 小吃
  • 冷冻食品
  • 婴儿食品
  • 肉类加工
  • 动物饲料
  • 其他用途

第九章全球马铃薯片市场：依最终用户分类

  • 家庭使用
  • 企业对企业交易 (B2B)
    • 食品工业
    • 食品服务业

第十章全球马铃薯片市场：按地区

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲国家
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 其他亚太地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地区
  • 中东/非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东/非洲

第十一章 主要进展

  • 合约、伙伴关係、协作和合资企业
  • 收购和合併
  • 新产品发布
  • 业务扩展
  • 其他关键策略

第十二章 公司概况

  • Nestle SA
  • McCain Foods Limited
  • Idahoan Foods, LLC
  • Lutosa SA
  • Emsland Group
  • Agrana Beteiligungs-AG
  • Basic American Foods
  • Bob's Red Mill Natural Foods, Inc.
  • PepsiCo, Inc.（Frito-Lay）
  • Noble Agro Food Products Pvt. Ltd.
  • Aviko BV
  • Procordia Food AB（Felix）
  • Patwary Potato Flakes Ltd.
  • Rixona BV
  • Snow Valley Food
  • Lamb Weston Holdings, Inc.
  • JR Short Milling Company
  • King's Dehydrated Foods Pvt. Ltd.
  • PPZ Trzemeszno Sp. z oo
  • Valley Food Storage, LLC
Product Code: SMRC26435

According to Stratistics MRC, the Global Potato Flakes Market is accounted for $7.6 billion in 2024 and is expected to reach $11.4 billion by 2030 growing at a CAGR of 6.8% during the forecast period. Dehydrated potato flakes are processed potatoes, cooked, mashed, and then dried into flat, thin pieces. Used as a convenient food ingredient, they rehydrate quickly when mixed with water or other liquids, making them ideal for instant mashed potatoes, baking, or as a thickening agent in soups and sauces. Their long shelf life and easy preparation make them popular in both home and commercial kitchens.

According to the FAO, global potato production in 2022 was approximately 375 million tonnes, with China producing 95.5 million tonnes and India producing 56 million tonnes, making them the top producers.

Market Dynamics:

Driver:

Rising demand for processed foods

The global potato flakes market is significantly driven by the increasing consumer demand for processed foods. Processed foods offer convenience, longer shelf life, and often require less time and effort to prepare, making them highly attractive to the modern consumer. Potato flakes, being a versatile ingredient in various processed food products such as snacks, soups, and ready meals, benefit from this trend. The ease of use and storage of potato flakes further amplifies their appeal in the fast-paced lifestyle of consumers, thereby propelling market growth.

Restraint:

Fluctuations in raw material prices

One of the major restraints facing the potato flakes market is the fluctuations in raw material prices. The cost of potatoes, the primary raw material for potato flakes, can vary significantly due to factors such as weather conditions, crop yields, and market demand. These fluctuations can impact the production costs for manufacturers of potato flakes, affecting their pricing strategies and profit margins. Consequently, this volatility poses a challenge to maintaining stable market growth.

Opportunity:

Rising demand for gluten-free products

The growing consumer awareness and demand for gluten-free products present a substantial opportunity for the potato flakes market. Potato flakes are naturally gluten-free, making them an excellent ingredient for gluten-free baking and cooking applications. As more consumers seek gluten-free options due to health concerns or dietary preferences, the demand for potato flakes is expected to increase. This trend is particularly evident in the food processing industry, where potato flakes can be used as a gluten-free alternative to traditional flour.

Threat:

Environmental concerns

Environmental concerns, including the impact of agricultural practices on climate change and water usage, pose a threat to the potato flakes market. The production of potatoes requires significant water resources, and the use of pesticides and fertilizers in potato farming can have adverse environmental effects. As consumers become more environmentally conscious, there is increasing pressure on manufacturers to adopt sustainable practices. This shift towards sustainability could lead to higher production costs and necessitate changes in the supply chain, potentially impacting the market.

Covid-19 Impact:

The Covid-19 pandemic has had a mixed impact on the potato flakes market. On one hand, the pandemic led to an increase in demand for shelf-stable and easy-to-prepare food products, including potato flakes, as consumers stocked up on pantry essentials. On the other hand, disruptions in the supply chain, including restrictions on agricultural activities and transportation, posed challenges to the production and distribution of potato flakes. The pandemic also accelerated the shift towards online shopping, influencing the distribution channels for potato flakes.

The conventional segment is expected to be the largest during the forecast period

The conventional segment is projected to dominate the potato flakes market during the forecast period, driven by widespread consumer preference and cost-effectiveness. Conventional potato flakes, made from standard farming practices, are more affordable and readily available than organic alternatives. Their versatility in culinary applications, including instant mashed potatoes, snacks, and as thickening agents, further boosts demand. Additionally, the established supply chain and manufacturing processes for conventional potato flakes contribute to their market leadership, catering to both household and industrial needs efficiently.

The online retail segment is expected to have the highest CAGR during the forecast period

The online retail segment is expected to have the highest CAGR during the forecast period. The convenience of online shopping, coupled with the expanding e-commerce infrastructure and the increasing penetration of internet services, is driving the growth of this segment. Online retail platforms offer a wide range of potato flake products, catering to diverse consumer preferences and dietary needs. This trend is expected to continue, further boosting the segment's growth.

Region with largest share:

The North America region is positioned to dominate the potato flakes market, holding the largest market share. This dominance is driven by the high consumption of processed foods, a well-established food processing industry, and the presence of key market players in the region. The demand for convenience foods and gluten-free products in North America further supports the market's growth.

Region with highest CAGR:

The Asia Pacific region anticipates rapid growth in the potato flakes market, with the highest CAGR during the forecast period. Factors contributing to this growth include the increasing urbanization, rising disposable incomes, and changing dietary habits favoring convenience foods. Additionally, the growing awareness of gluten-free diets and the expansion of the food processing industry in countries like China and India are expected to drive the demand for potato flakes in the region.

Key players in the market

Some of the key players in Potato Flakes Market include Nestle S.A., McCain Foods Limited, Idahoan Foods, LLC, Lutosa SA, Emsland Group, Agrana Beteiligungs-AG, Basic American Foods, Bob's Red Mill Natural Foods, Inc., PepsiCo, Inc. (Frito-Lay), Noble Agro Food Products Pvt. Ltd., Aviko B.V., Procordia Food AB (Felix), Patwary Potato Flakes Ltd., Rixona B.V., Snow Valley Food, Lamb Weston Holdings, Inc., J.R. Short Milling Company, King's Dehydrated Foods Pvt. Ltd., PPZ Trzemeszno Sp. z o.o. and Valley Food Storage, LLC.

Key Developments:

In May 2024, McCain Foods, the Canada-based frozen potato products giant, is to invest more than €350m ($377.8m) in France to develop production facilities and strengthen its competitiveness there. The company said it will invest more the amount by 2028 in its three production sites in Harnes and Bethune villages in Pas-de-Calais and Matougues village in the Marne region.

In February 2024, the Emsland Group proposed to increase its potato flake production at its plant in Emlichheim, Germany, more than doubling its previous numbers.

In March 2022, Nestle has announced it is talking to French investment fund FNB about the prospective sale of its France-based mashed potato business Mousline. The Switzerland-based manufacturer revealed back in November that it had launched a strategic review that could end up in the asset being sold.

Natures Covered:

  • Organic
  • Conventional

Processing Methods Covered:

  • Frozen
  • Dehydrated

Distribution Channels Covered:

  • Online Retail
  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Specialty Stores
  • Other Distribution Channels

Applications Covered:

  • Soups & Premixes
  • Bakery Products
  • Snacks
  • Frozen Foods
  • Baby Food
  • Meat Processing
  • Animal Feed
  • Other Applications

End Users Covered:

  • Household Use
  • Business to Business (B2B)

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Application Analysis
  • 3.7 End User Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Potato Flakes Market, By Nature

  • 5.1 Introduction
  • 5.2 Organic
  • 5.3 Conventional

6 Global Potato Flakes Market, By Processing Method

  • 6.1 Introduction
  • 6.2 Frozen
  • 6.3 Dehydrated

7 Global Potato Flakes Market, By Distribution Channel

  • 7.1 Introduction
  • 7.2 Online Retail
  • 7.3 Supermarkets/Hypermarkets
  • 7.4 Convenience Stores
  • 7.5 Specialty Stores
  • 7.6 Other Distribution Channels

8 Global Potato Flakes Market, By Application

  • 8.1 Introduction
  • 8.2 Soups & Premixes
  • 8.3 Bakery Products
  • 8.4 Snacks
  • 8.5 Frozen Foods
  • 8.6 Baby Food
  • 8.7 Meat Processing
  • 8.8 Animal Feed
  • 8.9 Other Applications

9 Global Potato Flakes Market, By End User

  • 9.1 Introduction
  • 9.2 Household Use
  • 9.3 Business to Business (B2B)
    • 9.3.1 Food Industry
    • 9.3.2 Food Service Industry

10 Global Potato Flakes Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Nestle S.A.
  • 12.2 McCain Foods Limited
  • 12.3 Idahoan Foods, LLC
  • 12.4 Lutosa SA
  • 12.5 Emsland Group
  • 12.6 Agrana Beteiligungs-AG
  • 12.7 Basic American Foods
  • 12.8 Bob's Red Mill Natural Foods, Inc.
  • 12.9 PepsiCo, Inc. (Frito-Lay)
  • 12.10 Noble Agro Food Products Pvt. Ltd.
  • 12.11 Aviko B.V.
  • 12.12 Procordia Food AB (Felix)
  • 12.13 Patwary Potato Flakes Ltd.
  • 12.14 Rixona B.V.
  • 12.15 Snow Valley Food
  • 12.16 Lamb Weston Holdings, Inc.
  • 12.17 J.R. Short Milling Company
  • 12.18 King's Dehydrated Foods Pvt. Ltd.
  • 12.19 PPZ Trzemeszno Sp. z o.o.
  • 12.20 Valley Food Storage, LLC

List of Tables

  • Table 1 Global Potato Flakes Market Outlook, By Region (2022-2030) ($MN)
  • Table 2 Global Potato Flakes Market Outlook, By Nature (2022-2030) ($MN)
  • Table 3 Global Potato Flakes Market Outlook, By Organic (2022-2030) ($MN)
  • Table 4 Global Potato Flakes Market Outlook, By Conventional (2022-2030) ($MN)
  • Table 5 Global Potato Flakes Market Outlook, By Processing Method (2022-2030) ($MN)
  • Table 6 Global Potato Flakes Market Outlook, By Frozen (2022-2030) ($MN)
  • Table 7 Global Potato Flakes Market Outlook, By Dehydrated (2022-2030) ($MN)
  • Table 8 Global Potato Flakes Market Outlook, By Distribution Channel (2022-2030) ($MN)
  • Table 9 Global Potato Flakes Market Outlook, By Online Retail (2022-2030) ($MN)
  • Table 10 Global Potato Flakes Market Outlook, By Supermarkets/Hypermarkets (2022-2030) ($MN)
  • Table 11 Global Potato Flakes Market Outlook, By Convenience Stores (2022-2030) ($MN)
  • Table 12 Global Potato Flakes Market Outlook, By Specialty Stores (2022-2030) ($MN)
  • Table 13 Global Potato Flakes Market Outlook, By Other Distribution Channels (2022-2030) ($MN)
  • Table 14 Global Potato Flakes Market Outlook, By Application (2022-2030) ($MN)
  • Table 15 Global Potato Flakes Market Outlook, By Soups & Premixes (2022-2030) ($MN)
  • Table 16 Global Potato Flakes Market Outlook, By Bakery Products (2022-2030) ($MN)
  • Table 17 Global Potato Flakes Market Outlook, By Snacks (2022-2030) ($MN)
  • Table 18 Global Potato Flakes Market Outlook, By Frozen Foods (2022-2030) ($MN)
  • Table 19 Global Potato Flakes Market Outlook, By Baby Food (2022-2030) ($MN)
  • Table 20 Global Potato Flakes Market Outlook, By Meat Processing (2022-2030) ($MN)
  • Table 21 Global Potato Flakes Market Outlook, By Animal Feed (2022-2030) ($MN)
  • Table 22 Global Potato Flakes Market Outlook, By Other Applications (2022-2030) ($MN)
  • Table 23 Global Potato Flakes Market Outlook, By End User (2022-2030) ($MN)
  • Table 24 Global Potato Flakes Market Outlook, By Household Use (2022-2030) ($MN)
  • Table 25 Global Potato Flakes Market Outlook, By Business to Business (B2B) (2022-2030) ($MN)
  • Table 26 Global Potato Flakes Market Outlook, By Food Industry (2022-2030) ($MN)
  • Table 27 Global Potato Flakes Market Outlook, By Food Service Industry (2022-2030) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.