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市场调查报告书
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1551250

2030 年 Salesforce 咨询服务市场预测：按服务类型、部署类型、咨询合约模型、最终用户和地区进行全球分析

Salesforce Consulting Service Market Forecasts to 2030 - Global Analysis By Service Type, Deployment Type, Consulting Engagement Model, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据 Stratistics MRC 的数据，2024 年全球 Salesforce 咨询服务市场规模为 185.2 亿美元，预计到 2030 年将达到 556.1 亿美元，在预测期内复合年增长率为 16.2%。

Salesforce 顾问服务可协助公司充分利用销售团队 CRM 平台。顾问将评估您的业务需求，设计满足您需求的解决方案，实施 Salesforce 功能，并为成功采用和利用提供培训和支援。目标是有效利用 Salesforce 功能来增强业务流程、提高客户参与并推动成长。这些服务对于最大化 Salesforce 的投资报酬率和实现策略目标至关重要。

根据《今日会计》的一项研究，78% 的小型企业寻求值得信赖的顾问。

对 CRM 解决方案的需求不断增长

认识到需要有效的客户关係管理来增强销售、行销和客户服务，公司向顾问寻求客製化解决方案、整合和培训。随着公司寻求利用 Salesforce 功能来获得竞争优势、简化业务并提高客户参与，这种对客製化和支援的需求正在推动 Salesforce 咨询服务市场的发展。因此，随着越来越多的公司投资专家指导来实施和优化 Salesforce，该市场正在不断成长。

销售团队解决方案的复杂性

Salesforce 解决方案的复杂性源自于其丰富的功能和自订选项，这可能会让使用者和组织不知所措。这种复杂性阻碍了 Salesforce 咨询服务市场，因为它增加了实施时间和成本，并可能导致计划延迟和资源分配问题。由于面临的挑战，公司可能会对采用 Salesforce 犹豫不决，从而导致咨询服务的成长率放缓。此外，需要熟练的顾问来应对这种复杂性，从而限制了可获得的专业知识并进一步限制了市场扩张。

扩大数位转型投资

企业越来越依赖咨询服务来实施、客製化和优化销售团队，并希望利用该平台广泛的 CRM 功能。公司可以利用这些服务来改善资料管理、提高客户满意度并简化营运。此外，随着云端基础的解决方案变得越来越普遍，灵活的业务策略变得越来越重要，我们需要驾驭销售团队复杂的生态系统，以最终在数位时代竞争并推动市场扩张，这使得专家建议变得更加重要。

实施成本高

Salesforce 咨询服务的高实施成本源自于最佳使用所需的客製化、整合和培训的复杂性。这些成本阻碍了小型企业投资 Salesforce，并限制了市场成长。除了咨询费之外，持续的维护和支援成本也是一笔巨大的财务负担，降低了整体采用率并阻碍了市场扩张。因此，高成本成为更广泛的市场渗透和成长的障碍。

COVID-19 的影响

COVID-19 加速了数位技术的采用，并显着推动了 Salesforce 咨询服务市场的发展。疫情增加了对远距工作解决方案、CRM系统和数位转型的需求，以适应业务环境的变化。该公司寻求 Salesforce 咨询来简化业务、增强客户参与并确保业务永续营运。然而，疫情也为一些公司带来了挑战，例如咨询服务中断和预算限制，影响了市场动态。

企划为基础的咨询业务预计将在预测期内成为最大的业务

企划为基础的咨询领域预计将出现利润丰厚的成长。在以企划为基础的咨询中， 销售团队咨询服务专注于为特定时间限制的计划提供客製化解决方案。顾问设计、实施和最佳化 Salesforce 系统，以满足系统迁移、整合和新功能推出等计划需求。这种方法使公司能够回应即时需求，并在定义的计划参数内有效地实现目标成果。

预计大型企业领域在预测期内的复合年增长率最高

大型企业领域预计在预测期内复合年增长率最高。 Salesforce 针对大型企业的咨询服务专注于优化复杂的 CRM 实施，包括系统客製化、与现有平台的整合以及进阶分析。我们还提供策略指导，使 Salesforce 功能与业务目标保持一致、支援使用者采用并确保资料安全性和合规性。这种客製化方法使大型企业能够最大限度地发挥其 Salesforce 投资的价值。

占比最高的地区

在亚太地区，由于数位转型措施的不断增加以及对先进 CRM 解决方案的需求不断增长，Salesforce 咨询服务市场正在迅速扩张。各行各业的公司都在使用 Salesforce 来提高客户参与并简化业务。该地区蓬勃发展的技术产业、 IT基础设施投资的增加以及向资料主导决策的转变正在推动市场发展。

复合年增长率最高的地区：

在北美，由于对先进 CRM 解决方案和数位转型的高需求，Salesforce 咨询服务市场正在经历强劲成长。各行业的组织都依赖 Salesforce 来改善客户关係、简化流程并获得资料洞察。该地区成熟的技术环境、强大的IT基础设施以及对数位解决方案的大量投资正在推动这一成长。

免费客製化服务：

订阅此报告的客户可以存取以下免费自订选项之一：

  • 公司简介
    • 其他市场参与者的综合分析（最多 3 家公司）
    • 主要企业SWOT分析（最多3家企业）
  • 区域分割
    • 根据客户兴趣对主要国家的市场估计、预测和复合年增长率（註：基于可行性检查）
  • 竞争标基准化分析
    • 根据产品系列、地理分布和策略联盟对主要企业基准化分析

目录

第一章执行摘要

第二章 前言

  • 概述
  • 相关利益者
  • 调查范围
  • 调查方法
    • 资料探勘
    • 资料分析
    • 资料检验
    • 研究途径
  • 研究资讯来源
    • 主要研究资讯来源
    • 二次研究资讯来源
    • 先决条件

第三章市场趋势分析

  • 促进因素
  • 抑制因素
  • 机会
  • 威胁
  • 最终用户分析
  • 新兴市场
  • COVID-19 的影响

第4章波特五力分析

  • 供应商的议价能力
  • 买方议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争公司之间的敌对关係

第五章全球 Salesforce 顾问服务市场：依服务类型

  • 实施服务
    • 设定和配置
    • 自订
  • 咨询服务
    • 策略和规划
    • 流程优化
    • 客户关係管理策略
  • 託管服务
    • 持续的支援和维护
    • 託管管理
    • 绩效监控
  • 培训和支持
    • 使用者培训
    • 技术支援
    • 变革管理
  • 其他服务类型

第 6 章全球 Salesforce 咨询服务市场：依部署类型

  • 云端基础
    • 销售云
    • 服务云
    • 行销云
    • 商务云
    • 社群云端
    • 分析云
    • 应用交换解决方案
  • 本地

第七章全球 Salesforce 顾问服务市场：依顾问合约模式

  • 企划为基础的咨询
  • 基于保留的咨询
  • 基于时间和材料的咨询
  • 其他咨询合约模式

第 8 章全球 Salesforce 顾问服务市场：依最终使用者分类

  • 小型企业
  • 大公司

第 9 章 全球 Salesforce 顾问服务市场：按地区

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲国家
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 其他亚太地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地区
  • 中东/非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲

第10章 主要进展

  • 合约、伙伴关係、协作和合资企业
  • 收购和合併
  • 新产品发布
  • 业务拓展
  • 其他关键策略

第十一章 公司概况

  • Deloitte
  • Accenture
  • Capgemini
  • Cognizant
  • IBM
  • Salesforce Inc.
  • Ernst & Young
  • Infosys
  • TCS
  • Wipro
  • Veeva Systems
  • Slalom Consulting
  • Appirio
  • Bluewolf
  • Traction on Demand
  • NetSuite
Product Code: SMRC27033

According to Stratistics MRC, the Global Salesforce Consulting Service Market is accounted for $18.52 billion in 2024 and is expected to reach $55.61 billion by 2030 growing at a CAGR of 16.2% during the forecast period. Salesforce Consulting Services help organizations optimize their use of Salesforce's Customer Relationship Management (CRM) platform. Consultants assess business needs, design tailored solutions, implement Salesforce features, and provide training and support to ensure successful adoption and utilization. The goal is to enhance business processes, improve customer engagement, and drive growth by leveraging Salesforce's capabilities effectively. These services are crucial for maximizing ROI and achieving strategic objectives with Salesforce.

According to Accounting Today survey, 78% of small businesses want a consultant who's a trusted advisor.

Market Dynamics:

Driver:

Increasing demand for CRM solutions

As businesses recognize the need for effective customer relationship management to enhance sales, marketing, and customer service, they turn to consultants for tailored solutions, integrations, and training. This demand for customization and support accelerates the market for Salesforce consulting services, as firms look to leverage Salesforce's capabilities to gain competitive advantages, streamline operations, and improve customer engagement. Consequently, the market expands as more businesses invest in expert guidance for Salesforce adoption and optimization.

Restraint:

Complexity of salesforce solutions

The complexity of salesforce solutions arises from their extensive features and customization options, which can overwhelm users and organizations. This complexity hampers the Salesforce Consulting Service Market by increasing implementation time and costs, leading to potential project delays and resource allocation issues. Businesses may hesitate to adopt Salesforce due to the perceived challenges, resulting in a slower growth rate for consulting services. Moreover, the need for skilled consultants to navigate this complexity further constrains market expansion, limiting accessible expertise.

Opportunity:

Growing investments in digital transformation

Businesses are depending progressively more on consulting services for salesforce implementation, customisation, and optimisation as they look to take use of the platform's extensive CRM features. Businesses can improve data management, increase customer satisfaction, and streamline operations with the help of these services. Moreover, as cloud-based solutions become more prevalent and flexible business tactics become more crucial, professional advice is even more crucial for navigating salesforce's intricate ecosystem and, in the end, driving market expansion as companies compete in the digital age.

Threat:

High implementation costs

High implementation costs in salesforce consulting services arise from the complexity of customization, integration, and training required for optimal use. These expenses can deter small and medium-sized enterprises from investing in Salesforce, limiting market growth. The financial burden of consulting fees, coupled with ongoing maintenance and support costs, can be prohibitive, reducing the overall adoption rate and impeding market expansion. As a result, the high costs create barriers for broader market penetration and growth.

Covid-19 Impact

Covid-19 accelerated the adoption of digital technologies, significantly boosting the Salesforce Consulting Service market. The pandemic increased demand for remote work solutions, CRM systems, and digital transformation to adapt to changing business environments. Organizations sought Salesforce consulting to streamline operations, enhance customer engagement, and ensure business continuity. However, the pandemic also posed challenges, such as disrupted consulting services and budget constraints for some businesses, affecting market dynamics.

The project-based consulting segment is expected to be the largest during the forecast period

The project-based consulting segment is estimated to have a lucrative growth. In project-based consulting, salesforce consulting services focus on delivering customized solutions for specific, time-bound projects. Consultants work to design, implement, and optimize salesforce systems tailored to project requirements, such as system migrations, integrations, or new feature rollouts. This approach allows businesses to address immediate needs and achieve targeted outcomes efficiently within defined project parameters.

The large enterprises segment is expected to have the highest CAGR during the forecast period

The large enterprises segment is anticipated to witness the highest CAGR growth during the forecast period. Salesforce consulting services for large enterprises focus on optimizing complex CRM implementations, including system customization, integration with existing platforms, and advanced analytics. They also provide strategic guidance to align Salesforce features with business goals, support user adoption, and ensure data security and compliance. This tailored approach helps large enterprises maximize the value of their Salesforce investments.

Region with largest share:

In the Asia-Pacific region, the salesforce consulting service market is expanding rapidly due to increasing digital transformation initiatives and growing demand for advanced CRM solutions. Businesses across diverse sectors are adopting Salesforce to enhance customer engagement and streamline operations. The market is driven by the region's booming technology sector, rising investments in IT infrastructure, and a shift towards data-driven decision-making.

Region with highest CAGR:

In North America, the Salesforce Consulting Service market is robust and growing, driven by high demand for advanced CRM solutions and digital transformation. Organizations across various industries are leveraging Salesforce to improve customer relationships, streamline processes, and gain data insights. The region's mature technology landscape, strong IT infrastructure, and significant investments in digital solutions fuel this growth.

Key players in the market

Some of the key players profiled in the Salesforce Consulting Service Market include Deloitte, Accenture, Capgemini, Cognizant, IBM, Salesforce Inc., Ernst & Young, Infosys, TCS, Wipro, Veeva Systems, Slalom Consulting, Appirio, Bluewolf, Traction on Demand and NetSuite.

Key Developments:

In March 2024, Salesforce announced the general availability of Pro Suite, a flexible, scalable, all-in-one offering to help small businesses get started and scale on the #1 AI CRM. Powered by Salesforce's Einstein 1 Platform and Data Cloud, Pro Suite helps customers grow their operations with one ready-to-use and easy-to-implement solution.

In September 2022, Deloitte Digital announced the rollout of Wave, a free training program which will expand on its commitment with Salesforce to help create more diverse workforces and launch career paths for racially and ethnically diverse individuals. The global training program, debuting first in the U.S. and expanding to the U.K. and other regions, will provide hands-on training opportunities that help bridge the gap between credentials and job offer extensions.

Service Types Covered:

  • Implementation Services
  • Consulting Services
  • Managed Services
  • Training and Support
  • Other Service Types

Deployment Types Covered:

  • Cloud-Based
  • On-Premises

Consulting Engagement Models Covered:

  • Project-Based Consulting
  • Retainer-Based Consulting
  • Time and Materials-Based Consulting
  • Other Consulting Engagement Models

End Users Covered:

  • Small & Medium-Sized Enterprises
  • Large Enterprises

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 End User Analysis
  • 3.7 Emerging Markets
  • 3.8 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Salesforce Consulting Service Market, By Service Type

  • 5.1 Introduction
  • 5.2 Implementation Services
    • 5.2.1 Setup & Configuration
    • 5.2.2 Custom Development
  • 5.3 Consulting Services
    • 5.3.1 Strategy & Planning
    • 5.3.2 Process Optimization
    • 5.3.3 Customer Relationship Management Strategy
  • 5.4 Managed Services
    • 5.4.1 Ongoing Support & Maintenance
    • 5.4.2 Managed Administration
    • 5.4.3 Performance Monitoring
  • 5.5 Training and Support
    • 5.5.1 User Training
    • 5.5.2 Technical Support
    • 5.5.3 Change Management
  • 5.6 Other Service Types

6 Global Salesforce Consulting Service Market, By Deployment Type

  • 6.1 Introduction
  • 6.2 Cloud-Based
    • 6.2.1 Sales Cloud
    • 6.2.2 Service Cloud
    • 6.2.3 Marketing Cloud
    • 6.2.4 Commerce Cloud
    • 6.2.5 Community Cloud
    • 6.2.6 Analytics Cloud
    • 6.2.7 AppExchange Solutions
  • 6.3 On-Premises

7 Global Salesforce Consulting Service Market, By Consulting Engagement Model

  • 7.1 Introduction
  • 7.2 Project-Based Consulting
  • 7.3 Retainer-Based Consulting
  • 7.4 Time and Materials-Based Consulting
  • 7.5 Other Consulting Engagement Models

8 Global Salesforce Consulting Service Market, By End User

  • 8.1 Introduction
  • 8.2 Small & Medium-Sized Enterprises
  • 8.3 Large Enterprises

9 Global Salesforce Consulting Service Market, By Geography

  • 9.1 Introduction
  • 9.2 North America
    • 9.2.1 US
    • 9.2.2 Canada
    • 9.2.3 Mexico
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 UK
    • 9.3.3 Italy
    • 9.3.4 France
    • 9.3.5 Spain
    • 9.3.6 Rest of Europe
  • 9.4 Asia Pacific
    • 9.4.1 Japan
    • 9.4.2 China
    • 9.4.3 India
    • 9.4.4 Australia
    • 9.4.5 New Zealand
    • 9.4.6 South Korea
    • 9.4.7 Rest of Asia Pacific
  • 9.5 South America
    • 9.5.1 Argentina
    • 9.5.2 Brazil
    • 9.5.3 Chile
    • 9.5.4 Rest of South America
  • 9.6 Middle East & Africa
    • 9.6.1 Saudi Arabia
    • 9.6.2 UAE
    • 9.6.3 Qatar
    • 9.6.4 South Africa
    • 9.6.5 Rest of Middle East & Africa

10 Key Developments

  • 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 10.2 Acquisitions & Mergers
  • 10.3 New Product Launch
  • 10.4 Expansions
  • 10.5 Other Key Strategies

11 Company Profiling

  • 11.1 Deloitte
  • 11.2 Accenture
  • 11.3 Capgemini
  • 11.4 Cognizant
  • 11.5 IBM
  • 11.6 Salesforce Inc.
  • 11.7 Ernst & Young
  • 11.8 Infosys
  • 11.9 TCS
  • 11.10 Wipro
  • 11.11 Veeva Systems
  • 11.12 Slalom Consulting
  • 11.13 Appirio
  • 11.14 Bluewolf
  • 11.15 Traction on Demand
  • 11.16 NetSuite

List of Tables

  • Table 1 Global Salesforce Consulting Service Market Outlook, By Region (2022-2030) ($MN)
  • Table 2 Global Salesforce Consulting Service Market Outlook, By Service Type (2022-2030) ($MN)
  • Table 3 Global Salesforce Consulting Service Market Outlook, By Implementation Services (2022-2030) ($MN)
  • Table 4 Global Salesforce Consulting Service Market Outlook, By Setup & Configuration (2022-2030) ($MN)
  • Table 5 Global Salesforce Consulting Service Market Outlook, By Custom Development (2022-2030) ($MN)
  • Table 6 Global Salesforce Consulting Service Market Outlook, By Consulting Services (2022-2030) ($MN)
  • Table 7 Global Salesforce Consulting Service Market Outlook, By Strategy & Planning (2022-2030) ($MN)
  • Table 8 Global Salesforce Consulting Service Market Outlook, By Process Optimization (2022-2030) ($MN)
  • Table 9 Global Salesforce Consulting Service Market Outlook, By Customer Relationship Management Strategy (2022-2030) ($MN)
  • Table 10 Global Salesforce Consulting Service Market Outlook, By Managed Services (2022-2030) ($MN)
  • Table 11 Global Salesforce Consulting Service Market Outlook, By Ongoing Support & Maintenance (2022-2030) ($MN)
  • Table 12 Global Salesforce Consulting Service Market Outlook, By Managed Administration (2022-2030) ($MN)
  • Table 13 Global Salesforce Consulting Service Market Outlook, By Performance Monitoring (2022-2030) ($MN)
  • Table 14 Global Salesforce Consulting Service Market Outlook, By Training and Support (2022-2030) ($MN)
  • Table 15 Global Salesforce Consulting Service Market Outlook, By User Training (2022-2030) ($MN)
  • Table 16 Global Salesforce Consulting Service Market Outlook, By Technical Support (2022-2030) ($MN)
  • Table 17 Global Salesforce Consulting Service Market Outlook, By Change Management (2022-2030) ($MN)
  • Table 18 Global Salesforce Consulting Service Market Outlook, By Other Service Types (2022-2030) ($MN)
  • Table 19 Global Salesforce Consulting Service Market Outlook, By Deployment Type (2022-2030) ($MN)
  • Table 20 Global Salesforce Consulting Service Market Outlook, By Cloud-Based (2022-2030) ($MN)
  • Table 21 Global Salesforce Consulting Service Market Outlook, By Sales Cloud (2022-2030) ($MN)
  • Table 22 Global Salesforce Consulting Service Market Outlook, By Service Cloud (2022-2030) ($MN)
  • Table 23 Global Salesforce Consulting Service Market Outlook, By Marketing Cloud (2022-2030) ($MN)
  • Table 24 Global Salesforce Consulting Service Market Outlook, By Commerce Cloud (2022-2030) ($MN)
  • Table 25 Global Salesforce Consulting Service Market Outlook, By Community Cloud (2022-2030) ($MN)
  • Table 26 Global Salesforce Consulting Service Market Outlook, By Analytics Cloud (2022-2030) ($MN)
  • Table 27 Global Salesforce Consulting Service Market Outlook, By AppExchange Solutions (2022-2030) ($MN)
  • Table 28 Global Salesforce Consulting Service Market Outlook, By On-Premises (2022-2030) ($MN)
  • Table 29 Global Salesforce Consulting Service Market Outlook, By Consulting Engagement Model (2022-2030) ($MN)
  • Table 30 Global Salesforce Consulting Service Market Outlook, By Project-Based Consulting (2022-2030) ($MN)
  • Table 31 Global Salesforce Consulting Service Market Outlook, By Retainer-Based Consulting (2022-2030) ($MN)
  • Table 32 Global Salesforce Consulting Service Market Outlook, By Time and Materials-Based Consulting (2022-2030) ($MN)
  • Table 33 Global Salesforce Consulting Service Market Outlook, By Other Consulting Engagement Models (2022-2030) ($MN)
  • Table 34 Global Salesforce Consulting Service Market Outlook, By End User (2022-2030) ($MN)
  • Table 35 Global Salesforce Consulting Service Market Outlook, By Small & Medium-Sized Enterprises (2022-2030) ($MN)
  • Table 36 Global Salesforce Consulting Service Market Outlook, By Large Enterprises (2022-2030) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.