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市场调查报告书
商品编码
1551274
2030 年虹鳟鱼市场预测:按产品类型、捕捞类型、形式、分销管道、最终用户和地区进行的全球分析Rainbow Trout Market Forecasts to 2030 - Global Analysis By Product Type (Fresh Trout, Live Trout, Frozen Trout, Smoked Trout, Canned Trout and Other Product Types), Catch Type, Form, Distribution Channel, End User and By Geography |
据Stratistics MRC称,2024年全球虹鳟鱼市场规模将达到46亿美元,预计在预测期内将以7.3%的复合年增长率增长,到2030年达到70亿美元。
虹鳟(Oncorhynchus mykiss)是一种原产于北太平洋地区的淡水鱼。它们的体色明亮多彩,方面有独特的粉红色条纹,因其美丽和休閒钓鱼价值而备受推崇。虹鳟鱼生长在凉爽、清澈的水中,常见于河流、湖泊和溪流中。由于其适应性和强大的性质,它在水产养殖和保护工作中也很受欢迎。
对健康、富含蛋白质的食品的需求不断增长
由于消费者对健康和富含蛋白质的食品的偏好不断增加,市场需求激增。随着人们健康意识的增强,越来越多的人寻求营养食品,而以高蛋白和Omega-3脂肪酸而闻名的虹鳟鱼正是顺应了这一趋势。此外,虹鳟鱼作为一种低脂肪、永续鱼贝类的地位进一步增加了其对注重健康的消费者的吸引力。这种趋势在重视健康意识和均衡饮食的地区尤其明显。
与现有蛋白质来源的竞争
传统的蛋白质来源在消费者习惯中根深蒂固,而且往往价格低廉且容易取得,这使得虹鳟鱼很难获得显着的市场占有率。此外,这些蛋白质完善的供应链和行销努力使虹鳟鱼的受欢迎程度黯然失色,并限制了它的存在,儘管它对健康有益。这些竞争正在阻碍市场的成长潜力。由于来自鸡肉、牛肉和猪肉等现有蛋白质来源的激烈竞争,市场面临挑战。
水产养殖技术进步
水产养殖技术的进步正在显着增强市场。自动饲餵系统、水质监测和遗传改良等技术创新使鳟鱼养殖更有效率和永续性。此外,循环水产养殖系统(RAS)的进步实现了环保实践,最大限度地减少废弃物并节约用水。这些发展对于满足对高品质、富含蛋白质的虹鳟鱼不断增长的需求至关重要。
有限的淡水供应和环境限制
鳟鱼养殖需要清洁、冷水,这使得淡水资源贫乏的地区容易受到影响。此外,旨在保护水生生态系统的环境法规可能会限制鳟鱼养殖场的扩张并增加营运成本。污染、栖息地劣化和气候变迁进一步加剧了这些问题,影响了水质和可用性。这些限制阻碍了市场成长,特别是在面临水资源短缺和环境压力的地区。
COVID-19 的疫情对市场产生了各种影响。最初,供应链中断、劳动力短缺和餐厅营运限制减少了需求并带来了物流挑战。然而,随着消费者在停工期间转向更健康的饮食习惯,零售业对虹鳟等富含蛋白质的食品的需求增加。儘管这一转变部分抵消了餐饮业销售额的下降,但由于持续的大流行,市场仍然面临巨大的波动和不确定性。
生鲜大众市场预计将在预测期内成为最大的市场
预计鲜鳟鱼将成为预测期内最大的市场规模。其新鲜、温和的风味和柔软的质地使其在从家庭烹饪到高级餐厅的各种烹饪应用中广受欢迎。人们对当地生产的永续食品的日益青睐推动了对新鲜鳟鱼的需求。然而,保持新鲜度需要高效的供应链和冷藏仓储设施,这给生产商确保一致的品质和供应带来了挑战。
预计餐饮业在预测期内的复合年增长率最高。
预计餐饮业在预测期内的复合年增长率最高。虹鳟鱼因其用途广泛、味道温和、营养价值高而深受厨师的喜爱,使其成为高级餐厅和休閒餐厅的热门食材。健康和永续饮食习惯的趋势正在增加虹鳟鱼在菜单上的出现。然而,由于市场需求根据经济状况和外食趋势而波动,餐厅销售容易受到景气衰退和健康危机等外部因素的影响。
预计北美在预测期内将占据最大的市场占有率。该地区拥有成熟的水产养殖业,特别是在美国和加拿大,支持稳定的生产。虹鳟鱼因其高蛋白质含量、永续性和烹饪多功能性而在零售和食品服务领域广受欢迎。然而,市场面临其他蛋白质来源的竞争以及与水产养殖用水和栖息地保护相关的环境问题等挑战。
由于健康趋势、水产养殖技术的进步和可支配收入的增加,亚太地区预计在预测期内将维持最高的复合年增长率。消费者健康意识的提高导致人们转向更健康的饮食,包括虹鳟鱼等营养丰富的鱼类作为红肉的替代品。随着各国可支配收入的增加,消费者越来越愿意购买优质水产品,例如新鲜和加工的虹鳟鱼。
According to Stratistics MRC, the Global Rainbow Trout Market is accounted for $4.6 billion in 2024 and is expected to reach $7.0 billion by 2030 growing at a CAGR of 7.3% during the forecast period. The rainbow trout (Oncorhynchus mykiss) is a species of freshwater fish native to the North Pacific region. Characterized by its vibrant, multicolored body, which includes a distinctive pink stripe along its sides, this trout is highly prized for both its beauty and its value in recreational fishing. Rainbow trout thrive in cold, clear waters and are often found in rivers, lakes, and streams. They are also popular in aquaculture and conservation efforts due to their adaptability and robust nature.
Rise in demand for healthy and protein enriched food
The market is experiencing a surge in demand, driven by a growing consumer preference for healthy and protein-enriched foods. As health consciousness rises, more people are seeking nutrient-dense options, and rainbow trout, known for its high protein content and omega-3 fatty acids, fits this trend perfectly. Additionally, its status as a low-fat, sustainable seafood choice further bolsters its appeal among health-focused consumers. This trend is particularly pronounced in regions emphasizing wellness and balanced diets.
Competition from established protein sources
The traditional protein options are deeply ingrained in consumer habits and often come with lower prices and broader availability, making it difficult for rainbow trout to gain a significant market share. Additionally, established supply chains and marketing efforts for these proteins overshadow the visibility of rainbow trout, limiting its reach despite its health benefits. This competition hinders the market's growth potential. The market faces challenges due to intense competition from established protein sources like chicken, beef, and pork.
Technological advancements in aquaculture
Technological advancements in aquaculture are significantly enhancing the market. Innovations such as automated feeding systems, water quality monitoring, and genetic improvements are boosting efficiency and sustainability in trout farming. Additionally, advancements in recirculating aquaculture systems (RAS) allow for environmentally friendly practices, minimizing waste and conserving water. These developments are crucial in meeting the rising demand for high-quality, protein-rich rainbow trout.
Limited freshwater availability and environmental constraints
Trout farming requires clean, cold water, making it vulnerable to regions with scarce freshwater resources. Additionally, environmental regulations aimed at preserving aquatic ecosystems can restrict expansion and increase operational costs for trout farms. Pollution, habitat degradation, and climate change further exacerbate these issues, impacting water quality and availability. These constraints hinder the growth of the market, especially in areas facing water scarcity and environmental pressures.
The COVID-19 pandemic had a mixed impact on the market. Initially, supply chain disruptions, labour shortages, and restrictions on food service operations led to reduced demand and logistical challenges. However, as consumers shifted towards healthier eating habits during lockdowns, the demand for protein-rich foods like rainbow trout increased in retail sectors. This shift partially offset the decline in restaurant sales, but the market still faced significant volatility and uncertainty due to the ongoing pandemic.
The fresh trout segment is expected to be the largest during the forecast period
The fresh trout is expected to be the largest during the forecast period. Its fresh, mild flavor and tender texture make it a popular choice for various culinary applications, from home cooking to fine dining. The demand for fresh trout is driven by the increasing preference for locally sourced, sustainable food options. However, maintaining freshness requires efficient supply chains and cold storage facilities, posing challenges for producers in ensuring consistent quality and availability.
The restaurants segment is expected to have the highest CAGR during the forecast period
The restaurants segment is expected to have the highest CAGR during the forecast period. Chefs favour rainbow trout for its versatility, mild flavor, and nutritional benefits, making it a popular choice in both fine dining and casual eateries. The trend towards healthy and sustainable eating has further increased its presence on menus. However, market demand can fluctuate with economic conditions and dining trends, making restaurant sales susceptible to external factors like economic downturns or health crises.
North America is projected to hold the largest market share during the forecast period. The region's well-established aquaculture industry, particularly in the U.S. and Canada, supports consistent production. Rainbow trout's popularity in both retail and restaurant sectors is fueled by its high protein content, sustainability, and versatility in cooking. However, the market faces challenges from competition with other protein sources and environmental concerns related to water use and habitat conservation in trout farming.
Asia Pacific is projected to hold the highest CAGR over the forecast period driven by health trends, technological advancements in aquaculture, and rising disposable incomes. Rising health awareness among consumers is leading to a shift towards healthier dietary options, including fish like rainbow trout, which is viewed as a nutritious alternative to red meat. As disposable incomes rise in various countries, consumers are more willing to spend on premium seafood products, including fresh and processed rainbow trout.
Key players in the market
Some of the key players in Rainbow Trout market include Mowi ASA, Grieg Seafood, Marine Harvest, Cermaq, AquaChile, The Scottish Salmon Company, Norsk Fisk, Bakkafrost, Hanna Seafood, Dorset Fish, S. M. Fisheries, Tassal Group Limited, AquaBounty Technologies and Australian Seafood Industry Council.
In August 2023, Tassal Group Limited ("Tassal") has completed its acquisition of MPA Fish Farms Pty Ltd and MPA Marketing Pty Ltd ("MPA"), which operate Australia's only ocean-based barramundi farm at Cone Bay, Western Australia. This secures the future of more than 50 local jobs in the Kimberley region.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.