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市场调查报告书
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1577201

2030 年蓝莓市场预测：按产品类型、形式、原产地、应用、分销管道和地区分析

Blueberries Market Forecasts to 2030 - Global Analysis By Product Type, Form, Nature, Application, Distribution Channel and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据Stratistics MRC预测，2024年全球蓝莓市场规模将达到98亿美元，预计2030年将达到134亿美元，预测期内复合年增长率为5.4%。

蓝莓小而圆，营养丰富，其特点是酸甜的味道和深蓝色到紫色的颜色。蓝莓通常以鲜食、干製或製成果汁、果酱和烘焙点心等产品的形式食用。蓝莓原产于北美，属于越橘属。花青素是蓝莓中发现的强大抗氧化剂，因其许多健康益处而备受推崇，包括支持认知功能和心血管健康。蓝莓在世界各地也被广泛用作各种食用和烹饪原料。

根据美国高丛蓝莓委员会 (USHBC) 的资料，2024 年美国蓝莓产量预计略高于 7 亿磅，较 2023 年增加。

增强健康意识

人们越来越认识到蓝莓的健康益处，包括其高抗氧化剂含量以及改善心臟健康、大脑功能和血糖值控制的潜力，这推动了马苏的消费量增加。消费者越来越寻找营养食品，而蓝莓完美符合这项要求。蓝莓在烹饪和零食方面的多功能性使其更具吸引力。随着越来越多的人将营养丰富的蓝莓纳入饮食中，这些健康意识趋势预计将继续推动市场成长。

保存期限有限

新鲜蓝莓在最佳储存条件下通常只能保存一到两週，导致种植者和零售商的严重浪费和财务损失。这项限制影响了供应链物流，尤其是远距运输和配送。它也影响了因担心变质而不愿大量购买的消费者的购买行为。

扩大有机农业

有机蓝莓被认为更健康、更环保，价格也很高。随着消费者对农药使用和永续农业实践的认识不断提高，对有机蓝莓的需求预计将会增加。这一趋势可以鼓励农民转向有机生产，提高整体产量和市场占有率。扩大有机农业还可以带来害虫管理和土壤健康的创新，这可能使整个蓝莓产业受益。

有机蓝莓高成本

有机农业通常会导致产量较低和生产成本较高，这反映在最终产品的价格上。这种价差可能会阻止对价格敏感的消费者选择有机食品，并限制该细分市场的市场扩张。此外，经济衰退和消费者消费能力下降可能会进一步影响高价有机蓝莓的需求，为有机蓝莓市场的种植者和零售商带来挑战。

COVID-19 的影响：

COVID-19 大流行最初扰乱了蓝莓产业的供应链和劳动力供应。然而，随着消费者寻求更有营养的食品以及对健康和免疫力的担忧增加，对蓝莓的需求增加。封锁期间，蓝莓的线上销售和宅配激增。此次疫情加速了便利性和健康趋势，可能对蓝莓市场产生持久的正面影响。

超级市场和大卖场市场预计将在预测期内成为最大的市场

预计超级市场和大卖场产业将在预测期内占据市场占有率。超级市场和大卖场迎合不同消费者的偏好，提供各种蓝莓产品，包括新鲜、冷冻和加工产品。这些零售店透过一站式购物体验提供便利，并且通常拥有更好的仓储设施以确保产品新鲜。此外，该公司还经常举办蓝莓促销和折扣活动，以吸引对价格敏感的消费者。展示蓝莓与互补产品的能力也提高了这些大型商店的知名度和销售潜力。

预计冷冻蓝莓市场在预测期内的复合年增长率最高。

预计冷冻蓝莓产业在预测期内将出现良好成长。此细分市场的快速成长归因于保质期延长、废弃物减少和全年供应。冷冻蓝莓保留了大部分营养价值，吸引了注重健康的消费者。冷冻蓝莓易于储存，可用于各种食谱，为当今忙碌的生活方式带来便利。此外，冷冻技术的进步提高了冷冻蓝莓的品质和口味，使其成为对消费者和食品製造商更具吸引力的选择。

占比最大的地区：

预计北美地区在预测期内将占据最大的市场占有率。这一优势得益于消费者对蓝莓健康益处的高度认识、成熟的种植方法以及强大的分销网络。大型商业蓝莓农场，特别是在美国和加拿大，对全球生产做出了巨大贡献。此外，北美消费者长期以来对蓝莓有着熟悉的文化，并将其融入各种菜餚和零食中。该地区强劲的食品加工业也推动了果汁、烘焙点心和乳製品等产品中对蓝莓的需求。

复合年增长率最高的地区：

预计亚太地区在预测期内将成为全球蓝莓市场最高的复合年增长率。这一增长是由于消费者健康意识增强、可支配收入增加以及对西方饮食习惯的认识不断增强。在中国和印度等国家，作为更健康饮食趋势的一部分，蓝莓消费量激增。有组织的零售和低温运输基础设施正在该地区扩张，促进了新鲜和冷冻蓝莓的分销。此外，当地种植面积的增加和对进口依赖的减少使得蓝莓更容易被亚太地区的广大消费者所接受。

提供免费客製化：

订阅此报告的客户可以存取以下免费自订选项之一：

  • 公司简介
    • 其他市场参与者的综合分析（最多 3 家公司）
    • 主要企业SWOT分析（最多3家企业）
  • 区域分割
    • 根据客户兴趣对主要国家的市场估计、预测和复合年增长率（註：基于可行性检查）
  • 竞争标基准化分析
    • 根据产品系列、地理分布和策略联盟对主要企业基准化分析

目录

第一章执行摘要

第二章 前言

  • 概述
  • 相关利益者
  • 调查范围
  • 调查方法
    • 资料探勘
    • 资料分析
    • 资料检验
    • 研究途径
  • 研究资讯来源
    • 主要研究资讯来源
    • 二次研究资讯来源
    • 先决条件

第三章市场趋势分析

  • 促进因素
  • 抑制因素
  • 机会
  • 威胁
  • 产品分析
  • 应用分析
  • 新兴市场
  • COVID-19 的影响

第4章波特五力分析

  • 供应商的议价能力
  • 买方议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争公司之间的敌对关係

第五章全球蓝莓市场：依产品类型

  • 精心挑选的蓝莓
  • 冷冻蓝莓
  • 蓝莓干
  • 蓝莓罐头
  • 蓝莓汁
  • 蓝莓果酱

第六章 全球蓝莓市场：依形式

  • 洞
  • 粉末
  • 萃取物

第七章 全球蓝莓市场：依产地分类

  • 有机的
  • 传统的

第八章全球蓝莓市场：依应用分类

  • 饮食
    • 麵包和糖果零食
    • 乳製品
    • 饮料
    • 小吃
    • 其他食物和饮料
  • 营养食品和药品
  • 个人护理和化妆品
  • 其他用途

第九章全球蓝莓市场：依通路分类

  • 超级市场和大卖场
  • 便利商店
  • 网路零售商
  • 专卖店
  • 直销/B2B

第十章全球蓝莓市场：按地区

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲国家
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 其他亚太地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地区
  • 中东/非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲

第十一章 主要进展

  • 合约、伙伴关係、合作和合资企业
  • 收购和合併
  • 新产品发布
  • 业务拓展
  • 其他关键策略

第十二章 公司概况

  • Driscoll's
  • Hortifrut
  • Naturipe Farms
  • Camposol
  • Berry Fresh
  • Wish Farms
  • Fall Creek Farm & Nursery
  • BerryWorld
  • Costa Group
  • Alpine Fresh
  • California Giant Berry Farms
  • Munger Farms
  • OZblu
Product Code: SMRC27519

According to Stratistics MRC, the Global Blueberries Market is accounted for $9.8 billion in 2024 and is expected to reach $13.4 billion by 2030, growing at a CAGR of 5.4% during the forecast period. The small, round, nutrient-rich blueberries are distinguished by their sweet-tart flavor and deep blue to purple color. They are typically eaten fresh, dried, or in products like juices, jams, and baked goods. They are native to North America and members of the genus Vaccinium. Anthocyanins, the powerful antioxidants found in blueberries, are highly prized for their many health advantages, including their ability to support cognitive and cardiovascular health. They are also widely used as an ingredient in a variety of dietary and culinary applications around the world.

According to data from the U.S. Highbush Blueberry Council (USHBC), US domestic blueberry production is forecast to be just over 700 million pounds in the 2024 season, an increase compared to the 2023 season.

Market Dynamics:

Driver:

Rising health consciousness

Growing awareness of blueberries' health benefits, including their high antioxidant content and potential to improve heart health, brain function, and blood sugar control, is driving increased consumption. Consumers are increasingly seeking out nutrient-dense foods, and blueberries fit this profile perfectly. Their versatility in various dishes and snacks further enhances their appeal. This health-conscious trend is expected to continue fueling market growth as more people incorporate blueberries into their diets for their nutritional value.

Restraint:

Limited shelf life

Fresh blueberries typically last only 1-2 weeks under optimal storage conditions, which can lead to substantial waste and economic losses for producers and retailers. This limitation affects supply chain logistics, especially for long-distance transportation and distribution. It also impacts consumer purchasing behavior, as buyers may hesitate to buy large quantities due to spoilage concerns.

Opportunity:

Expansion of organic farming practices

Organic blueberries are perceived as healthier and more environmentally friendly, commanding premium prices. As consumers become more conscious of pesticide use and sustainable farming practices, the demand for organic blueberries is expected to rise. This trend encourages farmers to transition to organic cultivation methods, potentially increasing overall production and market share. The expansion of organic farming practices could also lead to innovations in pest management and soil health, benefiting the entire blueberry industry.

Threat:

High cost of organic blueberries

Organic farming practices often result in lower yields and higher production costs, which are reflected in the final product price. This price difference can deter price-sensitive consumers from choosing organic options, potentially limiting market expansion in this segment. Additionally, economic downturns or reduced consumer spending power could further impact demand for premium-priced organic blueberries, challenging producers and retailers in the organic blueberry market.

Covid-19 Impact:

The COVID-19 pandemic initially disrupted supply chains and labor availability in the blueberry industry. However, increased focus on health and immunity boosted blueberry demand as consumers sought nutritious foods. Online sales and home delivery of blueberries surged during lockdowns. The pandemic accelerated trends towards convenience and health-conscious eating, potentially having a lasting positive impact on the blueberry market.

The supermarkets and hypermarkets segment is expected to be the largest during the forecast period

Over the forecasted timeframe, the supermarkets and hypermarkets segment is anticipated to dominate the market share. Supermarkets and hypermarkets offer a wide variety of blueberry products, including fresh, frozen, and processed options, catering to diverse consumer preferences. These retail outlets provide convenience through one-stop shopping experiences and often have better cold storage facilities, ensuring product freshness. Additionally, they frequently run promotions and discounts on blueberries, attracting price-conscious consumers. The ability to showcase blueberries alongside complementary products also enhances their visibility and sales potential in these large-format stores.

The frozen blueberries segment is expected to have the highest CAGR during the forecast period

The frozen blueberries segment is expected to register lucrative growth during the estimation period. This segment's rapid growth can be attributed to their extended shelf life, reducing waste and allowing for year-round availability. They retain most of their nutritional value, appealing to health-conscious consumers. The convenience factor of frozen blueberries, which can be easily stored and used in various recipes, aligns with modern busy lifestyles. Additionally, advancements in freezing technologies have improved the quality and taste of frozen blueberries, making them a more attractive option for both consumers and food manufacturers.

Region with largest share:

Over the forecast period, the North America region is anticipated to hold the largest market share. This dominance can be attributed to high consumer awareness of blueberries' health benefits, well-established cultivation practices, and strong distribution networks. The region's large-scale commercial blueberry farms, particularly in the United States and Canada, contribute significantly to global production. Additionally, North American consumers have a long-standing cultural familiarity with blueberries, incorporating them into various dishes and snacks. The region's robust food processing industry also drives demand for blueberries in products like juices, baked goods, and dairy items.

Region with highest CAGR:

Over the forecasted timeframe, the Asia Pacific region is anticipated to exhibit the highest CAGR in the global blueberry market. This growth can be attributed to increasing health consciousness among consumers, rising disposable incomes, and growing awareness of Western dietary habits. Countries like China and India are seeing a surge in blueberry consumption as part of a broader trend towards healthier eating. The expansion of organized retail and cold chain infrastructure in the region is facilitating better distribution of fresh and frozen blueberries. Additionally, local cultivation efforts are increasing, reducing reliance on imports and making blueberries more accessible to a wider consumer base in the Asia Pacific region.

Key players in the market

Some of the key players in Blueberries Market include Driscoll's, Hortifrut, Naturipe Farms, Camposol, Berry Fresh, Wish Farms, Fall Creek Farm & Nursery, BerryWorld, Costa Group, Alpine Fresh, California Giant Berry Farms, Munger Farms, and OZblu.

Key Developments:

In October 2024, Driscoll's announced the return of Sweetest Batch Blueberries to Woolworth's stores in Australia.

In February 2024, Fall Creek Inc. made a strategic minority investment in FineField, a Dutch blueberry tech solution company, focusing on advancing mechanical blueberry harvesting technology.

In October 2021, Hortifrut acquired 100% of Atlantic Blue, increasing operational capacity by 20%.

Product Types Covered:

  • Fresh Blueberries
  • Frozen Blueberries
  • Dried Blueberries
  • Canned Blueberries
  • Blueberry Juice
  • Blueberry Jam/Preserves

Forms Covered:

  • Whole
  • Powder
  • Extract

Natures Covered:

  • Organic
  • Conventional

Applications Covered:

  • Food and Beverages
  • Nutraceuticals and Pharmaceuticals
  • Personal Care and Cosmetics
  • Other Applications

Distribution Channels Covered:

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Online Retailers
  • Specialty Stores
  • Direct Sales/B2B

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 Application Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Blueberries Market, By Product Type

  • 5.1 Introduction
  • 5.2 Fresh Blueberries
  • 5.3 Frozen Blueberries
  • 5.4 Dried Blueberries
  • 5.5 Canned Blueberries
  • 5.6 Blueberry Juice
  • 5.7 Blueberry Jam/Preserves

6 Global Blueberries Market, By Form

  • 6.1 Introduction
  • 6.2 Whole
  • 6.3 Powder
  • 6.4 Extract

7 Global Blueberries Market, By Nature

  • 7.1 Introduction
  • 7.2 Organic
  • 7.3 Conventional

8 Global Blueberries Market, By Application

  • 8.1 Introduction
  • 8.2 Food and Beverages
    • 8.2.1 Bakery and Confectionery
    • 8.2.2 Dairy Products
    • 8.2.3 Beverages
    • 8.2.4 Snacks
    • 8.2.5 Other Food and Beverages
  • 8.3 Nutraceuticals and Pharmaceuticals
  • 8.4 Personal Care and Cosmetics
  • 8.5 Other Applications

9 Global Blueberries Market, By Distribution Channel

  • 9.1 Introduction
  • 9.2 Supermarkets and Hypermarkets
  • 9.3 Convenience Stores
  • 9.4 Online Retailers
  • 9.5 Specialty Stores
  • 9.6 Direct Sales/B2B

10 Global Blueberries Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Driscoll's
  • 12.2 Hortifrut
  • 12.3 Naturipe Farms
  • 12.4 Camposol
  • 12.5 Berry Fresh
  • 12.6 Wish Farms
  • 12.7 Fall Creek Farm & Nursery
  • 12.8 BerryWorld
  • 12.9 Costa Group
  • 12.10 Alpine Fresh
  • 12.11 California Giant Berry Farms
  • 12.12 Munger Farms
  • 12.13 OZblu

List of Tables

  • Table 1 Global Blueberries Market Outlook, By Region (2022-2030) ($MN)
  • Table 2 Global Blueberries Market Outlook, By Product Type (2022-2030) ($MN)
  • Table 3 Global Blueberries Market Outlook, By Fresh Blueberries (2022-2030) ($MN)
  • Table 4 Global Blueberries Market Outlook, By Frozen Blueberries (2022-2030) ($MN)
  • Table 5 Global Blueberries Market Outlook, By Dried Blueberries (2022-2030) ($MN)
  • Table 6 Global Blueberries Market Outlook, By Canned Blueberries (2022-2030) ($MN)
  • Table 7 Global Blueberries Market Outlook, By Blueberry Juice (2022-2030) ($MN)
  • Table 8 Global Blueberries Market Outlook, By Blueberry Jam/Preserves (2022-2030) ($MN)
  • Table 9 Global Blueberries Market Outlook, By Form (2022-2030) ($MN)
  • Table 10 Global Blueberries Market Outlook, By Whole (2022-2030) ($MN)
  • Table 11 Global Blueberries Market Outlook, By Powder (2022-2030) ($MN)
  • Table 12 Global Blueberries Market Outlook, By Extract (2022-2030) ($MN)
  • Table 13 Global Blueberries Market Outlook, By Nature (2022-2030) ($MN)
  • Table 14 Global Blueberries Market Outlook, By Organic (2022-2030) ($MN)
  • Table 15 Global Blueberries Market Outlook, By Conventional (2022-2030) ($MN)
  • Table 16 Global Blueberries Market Outlook, By Application (2022-2030) ($MN)
  • Table 17 Global Blueberries Market Outlook, By Food and Beverages (2022-2030) ($MN)
  • Table 18 Global Blueberries Market Outlook, By Bakery and Confectionery (2022-2030) ($MN)
  • Table 19 Global Blueberries Market Outlook, By Dairy Products (2022-2030) ($MN)
  • Table 20 Global Blueberries Market Outlook, By Beverages (2022-2030) ($MN)
  • Table 21 Global Blueberries Market Outlook, By Snacks (2022-2030) ($MN)
  • Table 22 Global Blueberries Market Outlook, By Other Food and Beverages (2022-2030) ($MN)
  • Table 23 Global Blueberries Market Outlook, By Nutraceuticals and Pharmaceuticals (2022-2030) ($MN)
  • Table 24 Global Blueberries Market Outlook, By Personal Care and Cosmetics (2022-2030) ($MN)
  • Table 25 Global Blueberries Market Outlook, By Other Applications (2022-2030) ($MN)
  • Table 26 Global Blueberries Market Outlook, By Distribution Channel (2022-2030) ($MN)
  • Table 27 Global Blueberries Market Outlook, By Supermarkets and Hypermarkets (2022-2030) ($MN)
  • Table 28 Global Blueberries Market Outlook, By Convenience Stores (2022-2030) ($MN)
  • Table 29 Global Blueberries Market Outlook, By Online Retailers (2022-2030) ($MN)
  • Table 30 Global Blueberries Market Outlook, By Specialty Stores (2022-2030) ($MN)
  • Table 31 Global Blueberries Market Outlook, By Direct Sales/B2B (2022-2030) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.