市场调查报告书
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1603862
到 2030 年汽车道路援助市场预测:按服务类型、车型、平台、分销管道、订阅模式、最终用户和地区进行的全球分析Vehicle Roadside Assistance Market Forecasts to 2030 - Global Analysis By Service Type, Vehicle Type, Platform, Distribution Channel, Subscription Model, End User and By Geography |
根据Stratistics MRC预测,2024年全球汽车道路援助市场规模将达250亿美元,预计2030年将达到389亿美元,预测期内复合年增长率为7.6%。
车辆道路救援系统是在道路上行驶时发生意外车辆故障时向驾驶员提供帮助的服务。我们为轮胎漏气、电池没电、停工、燃油不足和引擎故障等问题提供支援。服务通常包括拖车、更换轮胎、跨接启动、燃油输送、锁匠服务等。路边援助通常由保险公司、汽车俱乐部提供,或作为汽车保固的一部分。快速解决问题,最大限度地减少干扰,并确保紧急情况下协调员的安全。
根据国际能源总署 (IEA) 的预测,到 2023 年,SUV 将占全球汽车销售的 48%。根据美国疾病管制与预防中心的资料,全世界每天有近 3,700 人死于涉及自行车、巴士、汽车、摩托车、卡车和行人的事故。
持有汽车数量增加
全球汽车持有量的增加是市场成长的驱动力。随着越来越多的人依赖个人交通,对轮胎更换、燃油输送和紧急救援车等按需路边支援服务的需求也在不断增长。随着车辆变得更加复杂和都市区拥堵加剧,驾驶员正在寻求可靠的帮助,以最大限度地减少停机时间并保持安全。行动应用程式和基于订阅的服务的兴起进一步推动了这一趋势,提供了便利和快速的回应时间。
仅提供有限的服务
汽车道路救援系统市场中有限的服务可用性可能会对客户满意度和整体市场成长产生负面影响。在讯号覆盖较差的地区,司机需要等待很长时间,或在紧急情况下无法获得所需的服务。这种缺乏信任可能会导致挫折感、对服务供应商的信任度降低以及对基于订阅的援助计划的投资意愿降低。最终,它阻碍了行业的扩张和竞争。
扩大联网汽车的采用
随着连网型汽车变得越来越普遍并实现即时诊断和自动警告,市场正在发生重大变化。这些智慧汽车可以检测电池电量低或轮胎故障等问题,并立即通知驾驶员和服务供应商。这种主动方法可以缩短回应时间、提高服务效率并减少停机时间。随着联网汽车技术的进步,对资料主导道路救援系统解决方案的需求不断增加。
与第三方提供者的竞争
市场上第三方提供者的竞争可能会给传统服务供应商带来压力,迫使他们降低价格并降低服务品质。随着大量独立营运商进入市场,消费者可能很难区分可靠和不可靠的服务。这种激烈的竞争也会导致服务分散化以及服务覆盖范围和回应时间不一致。因此,客户满意度和品牌忠诚度可能会受到负面影响。
COVID-19 大流行对汽车道路援助市场造成了严重干扰,由于道路交通减少和旅行限制,对服务的需求暂时下降。然而,随着停产后汽车使用量的增加,市场也逐渐復苏。疫情也加速了数位转型,更多客户选择基于应用程式和非接触式道路救援系统服务,凸显了该产业正在转向更便利、远端和技术主导的解决方案。
预计燃料输送领域在预测期内将是最大的
燃油输送领域在燃油耗尽时为驾驶员提供了便捷的解决方案,预计在预测期内将占据最大的市场占有率。这项服务越来越受欢迎,因为它可以节省时间,并且不需要司机步行到最近的加油站。借助行动应用程式和 GPS 跟踪,燃油配送服务可提供快速高效的帮助,有助于提高客户满意度和整体市场成长。
保险公司业务预计在预测期间内复合年增长率最高
预计保险公司业务在预测期内的复合年增长率最高。许多保险公司与第三方提供者合作,提供救援车、穿刺援助和燃油输送等福利。这种整合增加了客户价值,并在紧急情况下提供便利和安心。因此,有保险的道路救援系统服务变得越来越受欢迎,有助于市场扩张和客户维繫。
在汽车持有量成长的推动下,预计北美地区在预测期内将占据最大的市场占有率。凭藉发达的基础设施以及传统和数位服务供应商服务供应商的存在,北美消费者透过行动应用程式和订阅模式受益于快速可靠的援助。不断发展的都市化以及对提高安全性和效率的关注正在进一步推动该地区的市场扩张。
在都市化和可支配收入增加的推动下,预计亚太地区在预测期内将实现最高成长率。人们对车辆安全的兴趣日益浓厚以及保险公司和服务供应商的扩张正在进一步推动市场成长。此外,行动应用程式和 GPS 追踪等技术进步正在提高服务效率,并使该地区各国的道路救援系统变得更加便捷和可靠。
According to Stratistics MRC, the Global Vehicle Roadside Assistance Market is accounted for $25.0 billion in 2024 and is expected to reach $38.9billion by 2030 growing at a CAGR of 7.6% during the forecast period. Vehicle roadside assistance is a service that helps drivers with unexpected vehicle issues while on the road. It provides support for problems such as flat tires, dead batteries, lockouts, fuel shortages, or engine breakdowns. Services typically include towing, tire changes, jump-starts, fuel delivery, and locksmith services. Roadside assistance is often offered by insurance providers, auto clubs, or as part of a car warranty. It ensures quick resolution of issues, minimizing disruptions and ensuring safety for drivers in emergency situations.
According to the International Energy Agency, in 2023, SUVs represented 48% of global car sales. According to the Centers for Disease Control and Prevention data, nearly 3,700 people are killed daily in crashes worldwide involving bicycles, buses, cars, motorcycles, trucks, or pedestrians.
Rising vehicle ownership
The increasing vehicle ownership worldwide is driving the growth of the market. As more people rely on personal transportation, the demand for on-demand roadside support services such as tire changes, fuel delivery, and emergency towing is expanding. With vehicles becoming more complex and urban congestion rising, drivers seek reliable assistance to minimize downtime and ensure safety. This trend is further fueled by the rise of mobile apps and subscription-based services, offering convenience and faster response times.
Limited service availability
Limited service availability in the Vehicle Roadside Assistance market can negatively impact customer satisfaction and overall market growth. In areas with insufficient coverage, drivers may experience long wait times or be unable to access essential services during emergencies. This lack of reliability can lead to frustration, reduced trust in service providers, and a reluctance to invest in subscription-based assistance plans. Ultimately, it hinders the expansion and competitiveness of the industry.
Increasing adoption of connected cars
The increasing adoption of connected cars is transforming the market by enabling real-time diagnostics and automatic alerts. These smart vehicles can detect issues such as low battery or tire malfunctions and immediately notify drivers or service providers. This proactive approach improves response times, enhances service efficiency, and reduces downtime. As connected car technology advances, it drives greater demand for integrated, data-driven roadside assistance solutions.
Competition from third-party providers
Competition from third-party providers in the market can pressure traditional service providers to lower prices, potentially compromising service quality. With numerous independent players entering the market, consumers may face difficulty distinguishing between reliable and subpar services. This intense competition may also lead to fragmented offerings, reducing consistency in coverage and response times. As a result, customer satisfaction and brand loyalty can be negatively affected.
The COVID-19 pandemic significantly disrupted the Vehicle Roadside Assistance market, with reduced road traffic and travel restrictions leading to a temporary decline in demand for services. However, the market gradually rebounded as vehicle usage increased post-lockdown. The pandemic also accelerated digital transformation, with more customers opting for app-based and contactless roadside assistance services, highlighting a shift toward more convenient, remote, and tech-driven solutions in the industry.
The fuel delivery segment is projected to be the largest during the forecast period
The fuel delivery segment is projected to account for the largest market share during the projection period offering drivers a convenient solution when they run out of fuel.. This service is increasingly popular due to its ability to save time and prevent drivers from having to walk to the nearest gas station. With mobile apps and GPS tracking, fuel delivery services provide quick and efficient assistance, contributing to enhanced customer satisfaction and the overall growth of the market.
The insurance companies segment is expected to have the highest CAGR during the forecast period
The insurance companies segment is expected to have the highest CAGR during the extrapolated period. Many insurers partner with third-party providers to offer benefits like towing, flat tire assistance, and fuel delivery. This integration enhances customer value, offering convenience and peace of mind during emergencies. As a result, insurance-driven roadside assistance services are becoming increasingly popular, contributing to market expansion and customer retention.
North America region is projected to account for the largest market share during the forecast period driven by increasing vehicle ownership. With a well-developed infrastructure and a strong presence of both traditional and digital service providers, North American consumers benefit from fast, reliable assistance through mobile apps and subscription models. Rising urbanization, along with a focus on enhanced safety and efficiency, further fuels market expansion in the region.
Asia Pacific is expected to register the highest growth rate over the forecast period driven by urbanization, and rising disposable incomes. Rising concerns over vehicle safety, along with the expansion of insurance companies and service providers, are further propelling market growth. Additionally, technological advancements such as mobile apps and GPS tracking are improving service efficiency, making roadside assistance more accessible and reliable across countries in the region.
Key players in the market
Some of the key players in Vehicle Roadside Assistance market include Falck A/S, Allstate Insurance Company, Agero, Inc., Best Roadside Service, Viking Assistance Group, ARC Europe SA, SOS International A/S, Allianz Partners, Good Sam Enterprise, LLC, Access Roadside Assistance, American Automobile Association, National General Insurance, Prime Assistance Inc., AutoVantage, Emirates Insurance Co. and CHUBB LIMITED.
In September 2024, Agero announced it has renewed its multi-year partnership with Hagerty, an automotive enthusiast brand and a leading specialty vehicle insurance provider. With this agreement, Agero will continue providing unparalleled roadside assistance services to Hagerty clients and Hagerty Drivers Club members across the U.S.
In January 2024, Emirates Roads Assistance has launched its latest offering, a battery exhaustion support service, now available through its innovative "Emirates Roads Assistance" app. The new service enriches the existing suite of assistance provided by the company across the UAE, utilizing a robust fleet of 500 vehicles.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.