市场调查报告书
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1625276
到 2030 年 SMS 防火墙市场预测:按 SMS 类型、SMS 流量、组件、组织规模、部署、最终用户和区域进行的全球分析SMS Firewall Market Forecasts to 2030 - Global Analysis by SMS Type (Application-to-Person and Person-to-Person ), SMS Traffic, Component, Organization Size, Deployment Mode, End User and By Geography |
根据 Stratistics MRC 的数据,2024 年全球简讯防火墙市场规模将达到 34.3 亿美元,预计到 2030 年将达到 64.9 亿美元,预测期内复合年增长率为 11.2%。
SMS 防火墙是一种安全解决方案,可保护行动网路和消费者免受有害或不必要的 SMS(短讯服务)流量的侵害。透过阻止垃圾邮件、网路钓鱼、诈骗和不需要的通讯,充当行动网路和外部通讯源之间的屏障。此外,SMS 防火墙还有助于阻止基于简讯的威胁,例如洪水和简讯诈骗(也称为简讯网路钓鱼)。防火墙透过检查 SMS 流量模式和验证讯息真实性,提高行动网路营运商和客户的安全性和隐私性。这确保只有合法且可信的通讯才能到达最终用户。
根据印度电信监管局统计,A2P流量约占印度简讯总流量的40%。
行动流量增加
行动流量的增加是简讯防火墙产业的主要驱动力。随着行动讯息流量的增加,特别是随着基于行动的服务和应用程式的兴起,强大的简讯安全性至关重要。 SMS 防火墙透过保护消费者免受网路钓鱼、诈骗和垃圾邮件的侵害来确保安全通讯。由于社群媒体、行动商务和身分验证服务推动了行动流量的增加,推动了市场扩张,对先进简讯防火墙解决方案的需求不断增长,以防范新出现的威胁并确保可靠的服务。
实施成本高
在 SMS 防火墙市场中,高昂的实施成本可能会阻碍其采用,特别是对于资源有限的中小型企业 (SME)。高昂的初始基础设施、软体和整合成本可能会阻碍企业使用 SMS 防火墙。持续的维护成本可能会导致企业推迟或放弃实施这些解决方案,从而减缓整体市场成长并限制财力雄厚的大型公司的采用。
采用物联网和互联设备
物联网和连接设备的扩展正在显着推动简讯防火墙市场。随着连接设备的增加,垃圾邮件和网路钓鱼等基于简讯的网路攻击的可能性也随之增加。 SMS 防火墙可以透过保护通讯路径和筛选有害讯息来帮助防范这些危险。随着物联网设备变得越来越普遍,企业越来越多地使用简讯防火墙来保护用户资料,确保提高安全性并防止不必要的存取。
复杂的整合
SMS 防火墙与现有通讯基础设施的复杂整合可能会阻碍市场成长。这种整合通常涉及相容性问题、高成本和长实施时间表。通讯业者可能面临与防火墙解决方案和旧有系统相容性方面的挑战,导致营运效率低并增加维护工作量。此外,复杂性可能会减缓高级安全功能的采用,阻碍较小的通讯业者并最终影响市场成长。
COVID-19 大流行加速了数位通信,导致基于简讯的服务(包括身份验证和警报)激增。 SMS 流量的增加增加了漏洞,并推动了对 SMS 防火墙的需求,以打击诈骗、网路钓鱼和垃圾邮件。电讯和企业需要增强的安全解决方案来保护使用者并维护其服务的完整性。因此,疫情推动了简讯防火墙市场的成长,同时安全问题也日益严重。
个人对个人 (P2P) 部分预计将在预测期内成为最大的部分
由于对增强安全解决方案的需求不断增长,预计个人对个人 (P2P) 细分市场在预测期内将达到最高水准。由于 P2P讯息通常用于个人和通讯,通讯容易出现垃圾邮件、诈骗和安全漏洞,因此企业和通讯业者正在关注 SMS 防火墙以确保讯息完整性。基于简讯的网路钓鱼和诈骗威胁日益严重,正在推动防火墙解决方案的采用,推动市场成长,并增加对更先进的检测和预防技术的需求。
预计国内简讯流量细分市场在预测期间内复合年增长率最高
预计国内简讯流量细分市场在预测期内将出现最高的复合年增长率。随着行动通讯的扩展,尤其是在新兴国家,讯息量也随之增加,增加了诈骗、垃圾邮件和安全漏洞的风险。 SMS 防火墙对于保护您的网路免受这些危险至关重要。行动银行、身分验证和行销服务的成长进一步增加了 SMS 流量,从而增加了对高效安全解决方案的需求,以防止有害和诈骗SMS 活动。
由于对网路钓鱼和简讯诈骗以及基于简讯的诈骗等安全风险的担忧日益增加,预计北美将在预测期内占据最大的市场占有率。企业和通讯业者正在投资简讯防火墙解决方案,以保护消费者和网路免受这些威胁。此外,数位服务、电子商务和行动银行的日益普及也增加了对安全通讯管道的需求。防火墙解决方案的法规遵循要求和技术进步进一步促进了该地区的市场成长。
由于对行动网路安全的需求不断增长以及基于简讯的诈骗、网路钓鱼和垃圾邮件的增加,预计亚太地区在预测期内的复合年增长率最高。保护用户资料和确保安全通讯的监管压力也是重要因素。此外,行动付款和行动银行服务的使用日益增多,增加了对强大的简讯安全解决方案以保护敏感交易的需求。
According to Stratistics MRC, the Global SMS Firewall Market is accounted for $3.43 billion in 2024 and is expected to reach $6.49 billion by 2030 growing at a CAGR of 11.2% during the forecast period. An SMS firewall is a security solution that safeguards mobile networks and consumers from harmful or undesired SMS (Short Message Service) traffic. By blocking spam, phishing attempts, fraud, and unwanted communications, it serves as a barrier between the mobile network and outside messaging sources. Additionally, SMS firewalls aid in thwarting SMS-based threats like flooding and smishing (also known as SMS phishing). The firewall improves security and privacy for both mobile network operators and customers by examining SMS traffic patterns and confirming the authenticity of messages. This guarantees that only legitimate and trustworthy communications reach the end user.
According to the Telecom Regulatory Authority of India, A2P traffic comprises approximately 40% of total SMS traffic in India.
Increasing Mobile Traffic
Growing mobile traffic is a major driver of the SMS firewall industry. Strong SMS security is essential as mobile message traffic increases, particularly due to the growth of mobile-based services and apps. SMS firewalls ensure safe communication by shielding consumers from phishing, fraud, and spam. The need for sophisticated SMS firewall solutions to protect against new threats and guarantee dependable services is increased by the rise in mobile traffic, which is fueled by social media, mobile commerce, and authentication services, thus it drives the market expansion.
High Implementation Costs
High installation costs in the SMS firewall market might stymie uptake, especially for small and medium-sized organizations (SMEs) with restricted resources. Businesses may be discouraged from using SMS firewalls because to the high initial cost of infrastructure, software, and integration. The market's overall growth may be slowed and its reach to larger firms with more financial resources may be limited as a result of organizations delaying or forgoing the implementation of such solutions due to continuing maintenance expenses.
Adoption of IoT and Connected Devices
The expansion of IoT and linked devices is greatly boosting the SMS firewall market. The likelihood of SMS-based cyberattacks, such spam and phishing, grows with the number of connected devices. By safeguarding communication routes and screening harmful messages, SMS firewalls aid in defending against these dangers. Businesses are using SMS firewalls more frequently as IoT devices proliferate in order to protect user data, guaranteeing improved security and thwarting unwanted access.
Complex Integration
The complex integration of SMS firewalls with existing telecom infrastructure can hinder market growth. This integration often involves compatibility issues, high costs, and lengthy deployment timelines. Telecom operators may face challenges in aligning firewall solutions with their legacy systems, leading to operational inefficiencies and increased maintenance efforts. Furthermore, the complexity can delay the adoption of advanced security features, deterring smaller operators, ultimately affecting the market's expansion.
The COVID-19 pandemic accelerated digital communication, leading to a surge in SMS-based services. including authentication and alerts. This increase in SMS traffic heightened vulnerabilities, driving the demand for SMS firewalls to combat fraud, phishing, and spam. Telecom operators and businesses sought enhanced security solutions to protect users and maintain service integrity. Consequently, the pandemic boosted the SMS Firewall market's growth as security concerns intensified.
The person-to-person (P2P) segment is expected to be the largest during the forecast period
The person-to-person (P2P) segment is expected to be the largest during the forecast period due to increasing the demand for enhanced security solutions. As P2P messages, often used for personal and business communications, are prone to spam, fraud, and security breaches, businesses and telecom operators are focusing on SMS firewalls to ensure message integrity. The rising threat of SMS-based phishing and fraud encourages the adoption of firewall solutions, driving market growth and the need for more sophisticated detection and prevention technologies.
The national SMS traffic segment is expected to have the highest CAGR during the forecast period
The national SMS traffic segment is expected to have the highest CAGR during the forecast period as mobile communication expands, particularly in emerging nations, so does the amount of SMS messages, increasing the danger of fraud, spam, and security breaches. SMS firewalls are crucial for protecting networks from these dangers. The need for efficient security solutions to guard against harmful and fraudulent SMS activity is increased by the growth of mobile banking, authentication, and marketing services, which further increases SMS traffic.
North America is projected to hold the largest market share during the forecast period due to growing worries about security risks including phishing and smishing as well as fraud based on SMS. Businesses and telecom operators are spending money on SMS firewall solutions to shield their consumers and networks from these threats. Furthermore, the need for secure communication channels is increased by the expanding use of digital services, e-commerce, and mobile banking. Regulatory compliance requirements and technological advancements in firewall solutions further contribute to market growth in the region.
Asia Pacific is projected to witness the highest CAGR over the forecast period owing to increasing need for mobile network security and the rise in SMS-based fraud, phishing, and spam messages. Regulatory pressure to safeguard user data and ensure secure communication is also a key factor. Additionally, the growing use of mobile payments and mobile banking services has heightened the demand for robust SMS security solutions to protect sensitive transactions.
Key players in the market
Some of the key players in SMS Firewall market include Tata Communications, Cellusys, Comviva, Sinch, AdaptiveMobile Security, Infobip, NetNumber, Syniverse Technologies, Route Mobile, Tyntec, TeleOSS, Mavenir, Nexmo (Vonage), HAUD Systems, Anam Technologies and Mobileum.
In September 2024, Mobileum Inc. announced the launch of Roaming DNA, a Deep Packet Inspection (DPI) powered roaming solution that delivers network and customer level analytics for Communications Service Providers (CSPs) to deliver consistent, high-quality services when their customers travel internationally.
In August 2024, Mobileum Inc. announced that Grameenphone has selected Mobileum's next-generation revenue assurance and fraud management (RAFM) solution, built on its flagship Active Intelligence Platform (AIP), to conduct its risk management transformation.
In January 2024, Mobileum Inc. announced the addition of a new URL Scanner solution to its Network Security portfolio. This enhancement boosts the effectiveness of Communications Service Providers' ("CSPs") SMS firewalls in blocking fraudulent URLs.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.