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市场调查报告书
商品编码
1700155
2032 年摩托车和Scooter租赁市场预测:按车辆类型、推进类型、服务类型、客户类型、时间段和地区进行的全球分析Bike and Scooter Rental Market Forecasts to 2032 - Global Analysis By Vehicle Type (Scooter, Bike, Moped and Other Vehicle Types), Propulsion Type, Service Type, Customer Type, Duration and By Geography |
根据 Stratistics MRC 的数据,全球摩托车和Scooter租赁市场预计在 2025 年达到 93 亿美元,到 2032 年将达到 385.1 亿美元,预测期内的复合年增长率为 22.5%。
短时间出租无需驾驶人协助的两轮车(如自行车和电动Scooter)的业务称为「自行车和Scooter租赁」。这些租赁服务为传统交通途径提供了一种实用、经济且环保的替代方案,并且越来越多地透过行动应用程式和自助服务终端在都市区提供。您可以在一处领取自行车和Scooter,然后在另一个地方归还。该服务方便了灵活的出行,缓解了交通拥堵,是休閒旅行或快速都市通勤的理想选择。
都市化与交通拥堵
由于都市化和交通拥挤的加剧,日常出游变得越来越长,越来越不舒服。对于短途旅行,租Scooter是一种实用、经济且环保的选择。透过鼓励使用小型摩托车代替汽车,我们将为减少交通量做出贡献。由于灵活性和节省时间,城市居民越来越多地转向共用出行解决方案。由于消费者交通偏好的变化,租赁Scooter市场正在迅速扩张。
车辆破坏和窃盗
盗窃和破坏行为限制了可用车辆的数量,并降低了利用率和客户满意度。公司可能被迫花费昂贵的安全措施,从而降低利润率。市场成长受到高盗窃风险的限制,限制了向某些地区的扩张。保险费上涨将给财政资源带来进一步的压力。此类非法活动破坏了用户信任并威胁到该行业的长期生存。
与公共运输的融合
Scooter让旅客可以轻鬆地从交通站前往最终目的地。这种便利性鼓励更多的人利用灵活、环境永续的交通方式。城市规划者正在将Scooter租赁纳入智慧城市交通网络。这种融合将鼓励多式联运出行并减少交通拥堵。随着城市对互联行动网路的投资,Scooter租赁变得越来越受欢迎。
对行动连线的依赖
许多租赁公司要求客户使用智慧型手机应用程式进行 GPS 导航、付款处理和解锁车辆。在网路不稳定或没有网路的地区,顾客可能很难找到或解锁他们的汽车。这限制了可及性,特别是在偏远和人口稀少的地区。连接问题也会妨碍操作员即时追踪和管理车辆的能力。这可能会导致客户满意度和业务效率下降,从而阻碍整体市场成长。
COVID-19的影响
新冠疫情对自行车和Scooter租赁市场产生了重大影响。封锁、旅行限制和社交距离措施导致人们避免共用交通途径,导致乘客人数急剧下降。许多租赁公司面临财务困难,部分地区业务暂停。然而,随着限制的放宽,对维持社交距离、环保的交通方式的需求增加,需求也逐渐恢復。疫情过后,市场透过强化卫生通讯协定和整合非接触式付款系统进行调整,以恢復使用者信任并确保安全。
预计两轮车市场在预测期内将占最大份额
由于摩托车是一种方便且经济实惠的交通途径,预计在预测期内将占据最大的市场占有率。两轮车非常适合短途和中途通勤,因为它们可以更快地穿过交通堵塞。由于价格实惠且灵活,摩托车租赁在游客和日常通勤者中越来越受欢迎。随着基于应用程式的租赁业务越来越受欢迎,自行车变得越来越普及,租赁也越来越容易。随着对高效个人交通的需求不断增长,摩托车市场正在推动租赁市场的强劲扩张。
长期租赁领域预计在预测期内将见证最高的复合年增长率。
在预测期内,长期租赁领域预计将实现最高成长率,因为它提供了具有成本效益且灵活的行动解决方案。寻求经济实惠的日常交通方式而又无需担心拥有车辆的学生和通勤者可能会发现这款租赁车辆很有吸引力。这些租赁汽车确保可靠的车辆使用,同时减少维修问题。更高的客户维繫和稳定的收入来源对于服务供应商是有利的。随着城市人口的成长,长期租赁满足了人们对便利、环保的度假选择日益增长的需求。
在预测期内,由于都市化加快和对环境问题的日益关注,预计亚太地区将占据最大的市场占有率。在政府措施和智慧城市发展的支持下,东京、北京、首尔和班加罗尔等主要城市越来越多地采用共用出行解决方案。电动Scooter和基于应用程式的租赁平台的广泛使用正在推动需求,尤其是来自更年轻、更精通技术的消费者的需求。 Grab、Bounce 和 Lime 等主要企业正在扩大其影响力。这个市场体现了向永续、便利和经济高效的城市交通解决方案的转变。
由于对具有成本效益的最后一哩运输解决方案的需求,预计北美地区在预测期内的复合年增长率最高。各大城市正在引进共用旅游服务,以减少交通拥堵和碳排放。 Lime、Bird 和 Spin 等公司是主要企业,提供基于应用程式的电动Scooter和自行车租赁服务。与公共交通系统和智慧城市计划的整合进一步推动了成长。此外,不断增加的投资、有利的政府政策以及消费者对灵活和按需交通途径的日益增长的偏好也为市场提供了支持。
According to Stratistics MRC, the Global Bike and Scooter Rental Market is accounted for $9.30 billion in 2025 and is expected to reach $38.51 billion by 2032 growing at a CAGR of 22.5% during the forecast period. A business that enables people to hire two-wheeled vehicles, like bicycles or electric scooters, for brief periods of time without a driver's help is known as "bike and scooter rental."These rentals provide a practical, economical, and environmentally responsible substitute for conventional modes of transportation and are frequently accessed through mobile apps or kiosks in cities. A bike or scooter can be picked up at one place and dropped off at another. This service facilitates flexible travel, eases traffic, and is perfect for leisure journeys or quick metropolitan commutes.
Rising urbanization and traffic congestion
Daily trips became longer and more unpleasant as a result of growing urbanisation and traffic congestion. For short-distance travel, scooter rentals provide a practical, economical, and environmentally responsible option. By promoting the use of small, two-wheeled vehicles rather than cars, they aid in traffic reduction. For flexibility and time savings, urban inhabitants are increasingly using shared mobility solutions. The market for renting scooters is expanding quickly because to this change in consumer preferences for modes of transportation.
Vandalism and theft of vehicles
Incidents of theft and vandalism limit the number of cars available, which lowers utilisation and customer satisfaction. Businesses might be compelled to spend money on pricey security measures, which would reduce their profit margins. Market growth is constrained by high theft risk, which deters expansion into particular regions. Financial resources are further strained by rising insurance prices. All things considered, these illegal actions erode user confidence and threaten the long-term viability of the sector.
Integration with public transportation
Scooters make it easier for travellers to get from transit stops to their ultimate destinations. More people are using flexible and environmentally sustainable mobility options as a result of this convenience. Scooter rentals are becoming more and more integrated into smart city transportation networks by urban planners. The integration encourages multimodal travel and lessens traffic congestion. Scooter rentals are becoming more and more popular as cities make investments in linked mobility networks.
Dependence on mobile connectivity
Many rental companies demand customers to utilise smartphone apps for GPS navigation, payment processing, and vehicle unlocking. Users may have trouble finding or unlocking cars in places with spotty or nonexistent network coverage. This restricts accessibility, particularly in isolated or underdeveloped areas. Connectivity problems can also interfere with operators' ability to track and manage their fleet in real time. Customer satisfaction and operational effectiveness may consequently suffer, which would hinder market expansion as a whole.
Covid-19 Impact
The COVID-19 pandemic significantly impacted the bike and scooter rental market. Lockdowns, travel restrictions, and social distancing measures led to a sharp decline in ridership as people avoided shared transportation. Many rental companies faced financial strain, with operations temporarily halted in several regions. However, as restrictions eased, demand gradually recovered, driven by the need for socially distant, eco-friendly travel options. Post-pandemic, the market adapted by enhancing sanitization protocols and integrating contactless payment systems to regain user trust and ensure safety.
The motorcycle segment is expected to be the largest during the forecast period
The motorcycle segment is expected to account for the largest market share during the forecast period, due to convenient and affordable transportation option. Motorcycles are perfect for short to medium-distance commutes since they can move through traffic more quickly. Motorcycle rentals are becoming more and more popular among tourists and everyday commuters because to their affordability and flexibility. Motorcycles are becoming more widely available and easy to rent because to the rising popularity of app-based rental businesses. The motorbike segment continues to propel robust expansion in the rental market as demand for effective personal transportation increases.
The long-term rental segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the long-term rental segment is predicted to witness the highest growth rate by offering cost-effective and flexible mobility solutions. Students and commuters looking for reasonably priced daily travel without the hassles of ownership would find it appealing. These rentals guarantee reliable vehicle access while lowering maintenance issues. Improved customer retention and consistent revenue streams are advantageous to service providers. Long-term rentals satisfy the growing need for easy and environmentally friendly vacation options as urban populations increase.
During the forecast period, the Asia Pacific region is expected to hold the largest market share by rising urbanization and environmental concerns. Major cities like Tokyo, Beijing, Seoul, and Bangalore are embracing shared mobility solutions, supported by government initiatives and smart city developments. The growing adoption of electric scooters and app-based rental platforms is fueling demand, especially among young, tech-savvy consumers. Key players such as Grab, Bounce, and Lime are expanding their presence. This market reflects a shift towards sustainable, convenient, and cost-effective urban transportation solutions.
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to the demand for cost-effective, last-mile transportation solutions. Major cities are embracing shared mobility services to reduce traffic congestion and carbon emissions. Companies like Lime, Bird, and Spin are key players, offering app-based rentals for electric scooters and bikes. Integration with public transit systems and smart city initiatives further fuels growth. The market is also supported by increasing investment, favourable government policies, and rising consumer preference for flexible, on-demand transportation options.
Key players in the market
Some of the key players profiled in the Bike and Scooter Rental Market include Lime, Bird, Tier Mobility, Voi Technology, Dott, Spin, Bolt, Helbiz, SWTCH, Neuron Mobility, Grin, Revel Transit, Wind Mobility, Yulu, Bounce, Rapido, Cityscoot, Beam Mobility, Circ and Coup.
In February 2024, Voi partnered with Bertel O. Steen to introduce a sustainable operational model for shared mobility in Norway, focusing on efficient fleet management, enhanced e-scooter maintenance, improved service quality, and a reduced environmental footprint across its urban transport operations.
In February 2024, Bird acquired Spin from Tier Mobility to expand its fleet, boost market share, and reinforce its North American presence. As Spin was profitable, the move aimed to stabilize Bird's finances following financial challenges and enhance long-term sustainability.
In March 2023, Lime partnered with Norwegian tech firm Urban Sharing to implement AI-powered tools, enhancing fleet distribution and demand forecasting. This collaboration aimed to optimize micromobility operations and improve service efficiency across various European cities.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.