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市场调查报告书
商品编码
1734810
2032 年补充剂和营养包装市场预测:按包装类型、包装材料、产品形式、包装体积、应用和地区进行的全球分析Supplements and Nutrition Packaging Market Forecasts to 2032 - Global Analysis By Packaging Type, Packaging Material, Product Form, Package Quantity, Application and By Geography |
根据 Stratistics MRC 的数据,全球补充剂和营养包装市场预计在 2025 年达到 317 亿美元,到 2032 年将达到 471 亿美元,预测期内的复合年增长率为 5.8%。
膳食补充剂包装是指用于保护、保存和展示膳食补充剂、维生素、蛋白粉和健康相关营养产品的专门材料和设计。这种包装可确保产品安全、延长保质期并提供成分、使用说明和法规遵循等重要资讯。常见的形式包括瓶子、小袋、泡壳包装、小袋和罐子,所有这些设计都是为了保持产品完整性、提高消费者便利性并协助品牌推广和行销工作。
根据《食品与饮料》报导,包括机能性食品和食品饮料在内的美国健康市场价值将达到2兆美元。
增强健康意识
补充剂和营养品包装市场受到补充剂和营养品需求不断增长的推动,这主要是由于消费者健康意识的增强。随着人们越来越意识到个人预防保健、健身和健康的重要性,维生素、矿物质和其他营养产品的消费量显着增加。这一趋势迫使製造商投资创新包装解决方案,以确保产品安全、延长保质期并提高便利性。此外,人口老化加剧和运动营养的普及也进一步推动了市场的扩张。
包装成本高
通常需要先进、保护性和永续的包装材料来保持产品完整性并符合监管标准,从而导致更高的生产成本。此外,采用创新包装设计和技术,如儿童安全封盖和防篡改密封,将进一步增加成本。这些增加的成本可能会限制製造商,尤其是小型製造商的盈利,并导致最终消费者的价格上涨。此外,原材料价格波动和供应链中断可能会加剧成本压力并对市场成长构成挑战。
优质包装的需求
消费者越来越多地将优质包装与产品安全性、功效和品牌价值联繫起来,迫使製造商开发具有视觉吸引力、功能性和永续的包装解决方案。优质包装不仅增强了货架吸引力,而且还提供了可重新密封、防篡改和资讯标籤等附加功能。此外,电子商务和个人化营养趋势的兴起进一步加速了对创新包装形式的需求,以确保运输过程中的产品保护并满足不同的消费者偏好,从而推动市场成长。
环境法规
世界各国政府和监管机构正在加大对製造商的压力,要求他们减少塑胶使用、减少包装废弃物并采用更环保的材料。遵守这些法规通常需要在研发和实施永续包装解决方案方面进行大量投资,这可能会增加营运成本。此外,不符合环境标准可能导致处罚、产品召回和声誉损害。
COVID-19 疫情对补充剂和营养品包装市场产生了重大影响。封锁和供应链中断最初阻碍了製造和分销活动。然而,消费者对免疫力和预防性保健意识的不断增强,导致对补充剂的需求激增,尤其是富含维生素和矿物质的补充剂。消费量的激增带动了包装需求的相应成长,促使製造商加快生产并创新包装解决方案,以实现安全性和便利性。此外,疫情期间向电子商务的转变增加了对耐用、安全包装的需求,以确保产品在运输过程中的完整性。
预计预测期内瓶装饮料市场规模最大。
预计预测期内瓶子部分将占据最大的市场占有率。瓶子仍然是补充剂和营养产品的首选包装形式,因为它们具有出色的保护内容物免受潮湿、氧气和光照的能力,从而保持产品的效力和保质期。此外,这些瓶子还具有方便、可重新密封和易于使用等特点,适用于多种补充剂形式,包括锭剂、胶囊和粉末。它能够适应各种尺寸和材料,包括塑胶和玻璃,进一步增强了其在市场上的优势。
预计在预测期内,软胶囊和软糖部分将以最高的复合年增长率成长。
预计软胶囊和软糖领域将在预测期内实现最高的成长率。这种快速增长的动力源于成人和儿童易于服用的补充剂形式的日益普及。软糖尤其受欢迎,因为它味道好、食用方便,是传统锭剂的有吸引力的替代品。对素食和无糖等创新配方的需求进一步推动了这一领域的成长。此外,有效的营销、不断增强的健康意识以及不断扩大的零售和电子商务管道促进了软胶囊和软糖的迅速普及,推动了它们的强劲增长。
预计亚太地区将在预测期内占据最大的市场占有率。这项优势是由人口成长、健康意识增强和可支配收入增加等多种因素所推动的。该地区拥有丰富的原材料、众多的加工设施和低廉的人事费用,使其成为一个极具吸引力的製造业基地。此外,主要市场参与者的存在、政府的支持性政策以及电子商务管道的快速扩张正在引领该地区的市场占有率。
预计亚太地区在预测期内的复合年增长率最高。这一异常增长率是由人们健康意识的提高、中阶的壮大以及快速的都市化所推动的。该地区充满活力的零售和电子商务行业正在增加产品的可用性,而包装技术的创新正在满足不断变化的消费者偏好。此外,对便利、美观和永续包装解决方案的需求不断增长,加上个人化营养趋势的日益盛行,使亚太地区成为成长最快的市场,为行业相关人员提供了重大机会。
According to Stratistics MRC, the Global Supplements and Nutrition Packaging Market is accounted for $31.7 billion in 2025 and is expected to reach $47.1 billion by 2032 growing at a CAGR of 5.8% during the forecast period. Supplements and nutrition packaging refers to the specialized materials and designs used to protect, preserve, and present dietary supplements, vitamins, protein powders, and health-related nutritional products. This packaging ensures product safety, extends shelf life, and provides critical information such as ingredients, usage instructions, and regulatory compliance. Common formats include bottles, pouches, blister packs, sachets, and jars, all designed to maintain product integrity, enhance consumer convenience, and support branding and marketing efforts.
According to a 2025 article in Food & Wine, the U.S. wellness market, encompassing functional foods and beverages, is valued at $2 trillion.
Increasing health consciousness
The supplements and nutrition packaging market is primarily driven by rising health consciousness among consumers, which has led to increased demand for dietary supplements and nutraceuticals. As individuals become more aware of the importance of preventive healthcare, fitness, and wellness, there is a notable surge in the consumption of vitamins, minerals, and other nutritional products. This trend compels manufacturers to invest in innovative packaging solutions that ensure product safety, extend shelf life, and enhance convenience. Furthermore, the growing aging population and the popularity of sports nutrition further bolster market expansion.
High packaging costs
The need for advanced, protective, and often sustainable packaging materials to maintain product integrity and comply with regulatory standards increases production expenses. Additionally, the adoption of innovative packaging designs and technologies, such as child-resistant closures and tamper-evident seals, further escalates costs. These elevated expenses can limit the profitability of manufacturers, particularly smaller players, and may result in higher prices for end consumers. Moreover, fluctuating raw material prices and supply chain disruptions can exacerbate cost pressures, challenging market growth.
Premium packaging demand
Consumers increasingly associate high-quality packaging with product safety, efficacy, and brand value, prompting manufacturers to develop visually appealing, functional, and sustainable packaging solutions. Premium packaging not only enhances shelf appeal but also offers added features such as resealability, tamper evidence, and informative labeling. Moreover, the rise of e-commerce and personalized nutrition trends further accelerates the need for innovative packaging formats that ensure product protection during transit and cater to diverse consumer preferences, thereby driving market growth.
Environmental regulations
Governments and regulatory bodies worldwide are increasing pressure on manufacturers to reduce plastic usage, minimize packaging waste, and adopt eco-friendly materials. Compliance with these regulations often requires significant investments in research, development, and the adoption of sustainable packaging solutions, which can increase operational costs. Furthermore, failure to meet environmental standards can result in penalties, product recalls, or reputational damage.
The Covid-19 pandemic had a profound impact on the supplements and nutrition packaging market. Lockdowns and supply chain disruptions initially hindered manufacturing and distribution activities. However, heightened consumer awareness regarding immunity and preventive health led to a surge in demand for supplements, particularly those rich in vitamins and minerals. This spike in consumption drove a corresponding increase in packaging demand, prompting manufacturers to accelerate production and innovate packaging solutions for safety and convenience. Furthermore, the shift towards e-commerce during the pandemic reinforced the need for durable and secure packaging to ensure product integrity during delivery.
The bottles segment is expected to be the largest during the forecast period
The bottles segment is expected to account for the largest market share during the forecast period. Bottles remain the preferred packaging format for supplements and nutrition products due to their superior ability to protect contents from moisture, oxygen, and light, thereby preserving product efficacy and shelf life. Additionally, bottles offer convenience, resealability, and ease of use, making them suitable for a wide range of supplement forms, such as tablets, capsules, and powders. Their adaptability to various sizes and materials, including plastic and glass, further enhances their dominance in the market.
The softgels & gummies segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the softgels & gummies segment is predicted to witness the highest growth rate. This rapid expansion is attributed to the rising popularity of easy-to-consume supplement formats among both adults and children. Gummies, in particular, are favored for their palatable taste and convenience, making them an attractive alternative to traditional pills. The demand for innovative formulations, including vegan and sugar-free options, further propels this segment's growth. Additionally, effective marketing, increased health awareness, and the expansion of retail and e-commerce channels contribute to the soaring adoption of softgels and gummies, driving their robust growth.
During the forecast period, the Asia Pacific region is expected to hold the largest market share. This dominance is driven by a combination of factors, including a large and growing population, increasing health awareness, and rising disposable incomes. The region benefits from the availability of raw materials, numerous processing facilities, and low labor costs, making it an attractive hub for manufacturing. Furthermore, the presence of major market players, supportive government policies, and the rapid expansion of e-commerce channels contribute to the region's leadership in market share.
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR. This exceptional growth rate is fueled by increasing health and wellness awareness, a burgeoning middle class, and rapid urbanization. The region's dynamic retail and e-commerce sectors enhance product accessibility, while innovation in packaging technologies caters to evolving consumer preferences. Additionally, the growing demand for convenient, attractive, and sustainable packaging solutions, coupled with the rising prevalence of personalized nutrition trends, positions Asia Pacific as the fastest-growing market, offering significant opportunities for industry stakeholders.
Key players in the market
Some of the key players in Supplements and Nutrition Packaging Market include Amcor, Berry Global, Gerresheimer, Glenroy, Inc., Alpha Packaging, Comar, LLC, Graham Packaging Company, ePac Holdings, LLC, Law Print & Packaging Management Ltd., Molded Packaging Solutions (MPS), PRETIUM Packaging, Eagle Flexible Packaging, TricorBraun, Vantage Nutrition, Packacre Enterprises Limited, Container & Packaging Supply, Inc., Mondi and Sonoco Products Company.
In February 2025, Comar was awarded a Silver Medal by EcoVadis for sustainability excellence, placing them in the top 15% of assessed companies.
In January 2025, Gerresheimer launched its Connected Packaging platform, integrating QR codes or NFC tags for digital product identities. This enables brands to engage consumers with personalized information, loyalty programs, and product authentication-features that can be leveraged for supplement packaging as well.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.