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市场调查报告书
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1734828

2032 年烹饪香草市场预测：按产品类型、形态、应用、最终用户和地区进行的全球分析

Culinary Herbs Market Forecasts to 2032 - Global Analysis By Product Type (Basil, Chives, Coriander, Parsley, Mint, Salicornia, and Other Product Types), Form, Application, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据 Stratistics MRC 的数据，全球烹饪香草市场预计在 2025 年达到 153 亿美元，到 2032 年将达到 251 亿美元，预测期内的复合年增长率为 7.3%。

烹饪香草是用于增强食物风味、香气和营养价值的芳香植物。常见品种包括罗勒、百里香、迷迭香和香菜，可新鲜种植或干燥种植。这些草药富含抗氧化剂和精油，可增强您的美食体验，同时带来健康益处。香草是从地中海到亚洲料理等世界各地美食中的主要食材，越来越多地采用水耕和垂直种植的方式种植，使其可持续且全年永续。

据联合国粮食及农业组织（FAO）称，由于供应链中断，黑胡椒和香草等香辛料的价格大幅上涨，导致消费者不愿购买。

美食和民族料理的发展

美食和民族料理的日益普及推动了对新鲜和干燥烹饪香草的需求。消费者越来越多地探索全球风味，从而推动了草药消费的成长。餐厅和咖啡馆等食品服务业的成长正在支持市场的扩张。在社群媒体和烹饪节目的推动下，家庭烹饪潮流鼓励使用草药。都市化和可支配所得的增加使得人们能够获得优质草药。对健康和天然成分的关注将增加市场吸引力。

农药和污染问题

对农药残留和草药微生物污染的担忧限制了消费者的信心。严格的食品安全法规增加了生产商的合规成本。一些地区缺乏标准化的测试通讯协定，阻碍了市场的成长。消费者对有机和洁净标示产品的偏好给供应商带来了压力。储存和运输过程中的污染风险增加了业务难度。安全种植意识低影响了产品的品质。

干燥和加工草药行业的成长

对方便且易储存的草药的需求不断增长，推动了干燥和加工草药领域的成长。干草药保存期限较长，对家庭和食品製造商都有吸引力。加工技术的创新保留了风味和营养价值。已调理食品和调味料混合物的增加将促进需求。电子商务平台增加了获取加工草药的途径。与食品品牌合作推动产品创新。更忙碌的生活方式趋势正在推动市场扩张。

农业贸易限制

关税和进口配额等贸易壁垒扰乱了全球烹饪香草的供应。地缘政治紧张局势和监管差异使跨境贸易变得复杂。新鲜药草的高运输成本影响了盈利。依赖特定地区的草药种植增加了供应风险。气候变迁将影响作物产量，加剧供应链挑战。缺乏协调的贸易政策阻碍了市场成长。这些限制威胁着烹饪香草市场的稳定。

COVID-19的影响：

由于封锁期间家庭烹饪需求激增，新冠疫情也刺激了对烹饪香草的需求。供应链中断导致草药的收穫和分销延迟，影响了供应。由于餐馆关闭，餐饮业的需求有所下降。但草药和调味料混合物的电子商务销售量却激增。人们健康意识的增强导致人们对草药的药用价值越来越感兴趣。劳动力短缺影响了种植和加工。预计疫情后外出用餐和零售业的復苏将推动市场成长。

罗勒市场预计将成为预测期内最大的市场

由于罗勒在地中海和亚洲料理中的广泛使用，预计在预测期内将占据最大的市场占有率。罗勒的用途广泛，无论是新鲜或干燥，都推动着消费者的需求。义式麵食和披萨等义大利美食的日益普及推动了该类别的成长。种植技术的进步确保了稳定的供应和品质。家庭菜园的增加使得罗勒的供应量增加。偏好天然香料的消费者将会增加市场占有率。它在烹饪和药用方面的吸引力巩固了其在这一领域的主导地位。

预计预测期内粉末/研磨部分将以最高的复合年增长率成长。

由于粉末/研磨材料在食品加工和调味料混合方面的便利性，预计在预测期内将出现最高的成长率。粉状草药广泛用于即食食品和小吃。研磨技术的创新保留了风味和香气，鼓励人们采用。快节奏的生活方式推动了对易于使用的草药形式的需求。电子商务平台增加了获取草药粉的管道。包装食品产业的成长将支持该领域的扩张。消费者对一致风味的需求正在推动这一领域的成长。

占比最高的地区：

在预测期内，亚太地区预计将占据最大的市场占有率，这得益于印度和泰国等国家丰富的烹饪传统和较高的草药消费量。快速的都市化和不断增长的可支配收入正在推动对优质草药的需求。主要草药出口商的存在正在加强市场的成长。民族料理的日益普及支撑了区域优势。政府对农产品出口的支持加强了供应链。食品加工产业的兴起将推动需求。

复合年增长率最高的地区：

在预测期内，由于美食和健康饮食日益流行，预计北美将呈现最高的复合年增长率。该地区蓬勃发展的餐饮业正在推动对高品质草药的需求。消费者对有机和天然材料的认识正在推动它们的流行。草本加工和包装方面的创新将推动市场成长。特色食品电子商务的兴起将支持其扩张。与烹饪品牌合作推动产品创新。

免费客製化服务：

订阅此报告的客户可享有以下免费自订选项之一：

  • 公司简介
    • 全面分析其他市场参与者（最多 3 家公司）
    • 主要企业的SWOT分析（最多3家公司）
  • 地理细分
    • 根据客户兴趣对主要国家市场进行估计、预测和复合年增长率（註：基于可行性检查）
  • 竞争基准化分析
    • 根据产品系列、地理分布和策略联盟对主要企业基准化分析

目录

第一章执行摘要

第二章 前言

  • 概述
  • 相关利益者
  • 研究范围
  • 调查方法
    • 资料探勘
    • 数据分析
    • 数据检验
    • 研究途径
  • 研究资讯来源
    • 初级研究资讯来源
    • 次级研究资讯来源
    • 先决条件

第三章市场走势分析

  • 驱动程式
  • 限制因素
  • 机会
  • 威胁
  • 产品分析
  • 应用分析
  • 最终用户分析
  • 新兴市场
  • COVID-19的影响

第四章 波特五力分析

  • 供应商的议价能力
  • 买家的议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争对手之间的竞争

5. 全球烹饪香草市场（依产品类型）

  • 罗勒
  • 虾夷葱
  • 香菜
  • 香菜
  • 薄荷
  • 海蓬子
  • 其他产品类型

6. 全球烹饪香草市场（按形态）

  • 新鲜的
  • 烘干
  • 《冰雪奇缘》
  • 粉末/粉碎
  • 油/萃取物
  • 其他形式

7. 全球烹饪香草市场（按应用）

  • 食品工业
  • 饮料
  • 化妆品和个人护理
  • 其他用途

8. 全球烹饪香草市场（按最终用户）

  • 超级市场/大卖场
  • 专卖店
  • 网路零售
  • 农夫市集
  • 便利商店
  • 其他最终用户

9. 全球烹饪香草市场（按地区）

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲国家
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 其他亚太地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地区
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲地区

第十章 重大进展

  • 协议、伙伴关係、合作和合资企业
  • 收购与合併
  • 新产品发布
  • 业务扩展
  • 其他关键策略

第十一章 公司概况

  • Associated British Foods
  • McCormick & Company
  • DS Group
  • Everest Spices
  • Bart Ingredients
  • Asenzya
  • B&G Foods
  • Fuchs
  • Griffith Foods International Inc.
  • Mehran Spice & Food Industries
  • Old Mansion Foods
  • Rocky Mountain Spice Company
  • S&B Foods
  • HerbThyme Farms
  • Organic Herb Trading Company
Product Code: SMRC29465

According to Stratistics MRC, the Global Culinary Herbs Market is accounted for $15.3 billion in 2025 and is expected to reach $25.1 billion by 2032 growing at a CAGR of 7.3% during the forecast period. Culinary Herbs are aromatic plants used to enhance flavor, aroma, and nutritional value in food preparation. Common varieties include basil, thyme, rosemary, and cilantro, cultivated for fresh or dried use. Rich in antioxidants and essential oils, these herbs offer health benefits while elevating gastronomic experiences. They are integral to global cuisines, from Mediterranean to Asian, and are increasingly grown via hydroponics and vertical farming for year-round availability and sustainability.

According to the Food and Agriculture Organization (FAO), the prices of spices like black pepper and vanilla have seen dramatic increases due to supply chain disruptions, which can deter consumers from purchasing these products.

Market Dynamics:

Driver:

Growth in gourmet and ethnic cuisines

The rising popularity of gourmet and ethnic cuisines is driving demand for fresh and dried culinary herbs. Consumers are increasingly experimenting with global flavors, boosting herb consumption. The growth of the foodservice industry, including restaurants and cafes, supports market expansion. Home cooking trends, spurred by social media and cooking shows, fuel herb usage. Urbanization and rising disposable incomes enable access to premium herbs. The focus on healthy and natural ingredients enhances market appeal.

Restraint:

Pesticide and contamination concerns

Concerns over pesticide residues and microbial contamination in herbs are limiting consumer trust. Stringent regulations on food safety increase compliance costs for producers. Lack of standardized testing protocols in some regions hinders market growth. Consumer preference for organic and clean-label products pressures suppliers. Contamination risks during storage and transportation add operational challenges. Limited awareness of safe cultivation practices affects product quality.

Opportunity:

Growth in dried and processed herb segments

The increasing demand for convenient, shelf-stable herbs is driving growth in dried and processed segments. Dried herbs offer longer shelf life, appealing to both households and food manufacturers. Innovations in processing technologies preserve flavor and nutritional value. The rise in ready-to-eat meals and seasoning blends boosts demand. E-commerce platforms enhance accessibility to processed herbs. Partnerships with food brands foster product innovation. The trend of on-the-go lifestyles supports market expansion.

Threat:

Trade restrictions on agricultural products

Trade barriers, such as tariffs and import quotas, disrupt the global supply of culinary herbs. Geopolitical tensions and regulatory differences complicate cross-border trade. High transportation costs for fresh herbs impact profitability. Dependence on specific regions for herb cultivation increases supply risks. Climate change affects crop yields, exacerbating supply chain challenges. Lack of harmonized trade policies hinders market growth. These restrictions threaten the stability of the culinary herbs market.

Covid-19 Impact:

The COVID-19 pandemic boosted demand for culinary herbs as home cooking surged during lockdowns. Supply chain disruptions delayed herb harvests and distribution, impacting availability. The closure of restaurants reduced demand from the foodservice sector. However, e-commerce sales of herbs and seasoning blends soared. Rising health consciousness increased interest in herbs with medicinal properties. Labor shortages affected cultivation and processing. Post-pandemic recovery in dining and retail is expected to drive market growth.

The basil segment is expected to be the largest during the forecast period

The basil segment is expected to account for the largest market share during the forecast period propelled by its widespread use in Mediterranean and Asian cuisines. Basil's versatility in fresh and dried forms drives consumer demand. Growing popularity of Italian dishes like pasta and pizza supports segment growth. Advances in cultivation techniques ensure consistent supply and quality. The rise in home gardening boosts basil's accessibility. Consumer preference for natural flavors enhances market share. The segment's appeal across culinary and medicinal applications strengthens its dominance.

The powdered/crushed segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the powdered/crushed segment is predicted to witness the highest growth rate driven by its convenience in food processing and seasoning blends. Powdered herbs are widely used in ready-to-eat meals and snacks. Innovations in grinding technologies preserve flavor and aroma, boosting adoption. The rise in fast-paced lifestyles fuels demand for easy-to-use herb formats. E-commerce platforms enhance accessibility to powdered herbs. The growth of the packaged food industry supports segment expansion. Consumer demand for consistent flavor profiles propels this segment's growth.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share owing to its rich culinary traditions and high herb consumption in countries like India and Thailand. Rapid urbanization and rising disposable incomes drive demand for premium herbs. The presence of key herb exporters strengthens market growth. Growing popularity of ethnic cuisines supports regional dominance. Government support for agricultural exports enhances supply chains. The rise in food processing industries fuels demand.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR fueled by the growing popularity of gourmet and health-focused cuisines. The region's robust foodservice industry drives demand for high-quality herbs. Consumer awareness of organic and natural ingredients boosts adoption. Innovations in herb processing and packaging enhance market growth. The rise of e-commerce for specialty foods supports expansion. Partnerships with culinary brands foster product innovation.

Key players in the market

Some of the key players in Culinary Herbs Market include Associated British Foods, McCormick & Company, DS Group, Everest Spices, Bart Ingredients, Asenzya, B&G Foods, Fuchs, Griffith Foods International Inc., Mehran Spice & Food Industries, Old Mansion Foods, Rocky Mountain Spice Company, S&B Foods, HerbThyme Farms, and Organic Herb Trading Company.

Key Developments:

In April 2025, McCormick & Company expanded its organic herb line with blockchain-tracked sourcing from sustainable farms, ensuring full traceability from seed to shelf for premium culinary products.

In March 2025, Everest Spices introduced a freeze-dried herb collection that retains 95% of original flavor and nutrients while extending shelf life to 24 months without preservatives.

In February 2025, HerbThyme Farms launched a direct-to-consumer subscription service for fresh-cut living herbs with proprietary packaging that maintains plant vitality during shipping.

Product Types Covered:

  • Basil
  • Chives
  • Coriander
  • Parsley
  • Mint
  • Salicornia
  • Other Product Types

Forms Covered:

  • Fresh
  • Dried
  • Frozen
  • Powdered/Crushed
  • Oil/Extracts
  • Other Forms

Applications Covered:

  • Food Industry
  • Beverages
  • Cosmetics & Personal Care
  • Other Applications

End Users Covered:

  • Supermarkets / Hypermarkets
  • Specialty Stores
  • Online Retail
  • Farmers Markets
  • Convenience Stores
  • Other End Users

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 Application Analysis
  • 3.8 End User Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Culinary Herbs Market, By Product Type

  • 5.1 Introduction
  • 5.2 Basil
  • 5.3 Chives
  • 5.4 Coriander
  • 5.5 Parsley
  • 5.6 Mint
  • 5.7 Salicornia
  • 5.8 Other Product Types

6 Global Culinary Herbs Market, By Form

  • 6.1 Introduction
  • 6.2 Fresh
  • 6.3 Dried
  • 6.4 Frozen
  • 6.5 Powdered/Crushed
  • 6.6 Oil/Extracts
  • 6.6 Other Forms

7 Global Culinary Herbs Market, By Application

  • 7.1 Introduction
  • 7.2 Food Industry
  • 7.3 Beverages
  • 7.4 Cosmetics & Personal Care
  • 7.5 Other Applications

8 Global Culinary Herbs Market, By End User

  • 8.1 Introduction
  • 8.2 Supermarkets / Hypermarkets
  • 8.3 Specialty Stores
  • 8.4 Online Retail
  • 8.5 Farmers Markets
  • 8.6 Convenience Stores
  • 8.7 Other End Users

9 Global Culinary Herbs Market, By Geography

  • 9.1 Introduction
  • 9.2 North America
    • 9.2.1 US
    • 9.2.2 Canada
    • 9.2.3 Mexico
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 UK
    • 9.3.3 Italy
    • 9.3.4 France
    • 9.3.5 Spain
    • 9.3.6 Rest of Europe
  • 9.4 Asia Pacific
    • 9.4.1 Japan
    • 9.4.2 China
    • 9.4.3 India
    • 9.4.4 Australia
    • 9.4.5 New Zealand
    • 9.4.6 South Korea
    • 9.4.7 Rest of Asia Pacific
  • 9.5 South America
    • 9.5.1 Argentina
    • 9.5.2 Brazil
    • 9.5.3 Chile
    • 9.5.4 Rest of South America
  • 9.6 Middle East & Africa
    • 9.6.1 Saudi Arabia
    • 9.6.2 UAE
    • 9.6.3 Qatar
    • 9.6.4 South Africa
    • 9.6.5 Rest of Middle East & Africa

10 Key Developments

  • 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 10.2 Acquisitions & Mergers
  • 10.3 New Product Launch
  • 10.4 Expansions
  • 10.5 Other Key Strategies

11 Company Profiling

  • 11.1 Associated British Foods
  • 11.2 McCormick & Company
  • 11.3 DS Group
  • 11.4 Everest Spices
  • 11.5 Bart Ingredients
  • 11.6 Asenzya
  • 11.7 B&G Foods
  • 11.8 Fuchs
  • 11.9 Griffith Foods International Inc.
  • 11.10 Mehran Spice & Food Industries
  • 11.11 Old Mansion Foods
  • 11.12 Rocky Mountain Spice Company
  • 11.13 S&B Foods
  • 11.14 HerbThyme Farms
  • 11.15 Organic Herb Trading Company

List of Tables

  • Table 1 Global Culinary Herbs Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Culinary Herbs Market Outlook, By Product Type (2024-2032) ($MN)
  • Table 3 Global Culinary Herbs Market Outlook, By Basil (2024-2032) ($MN)
  • Table 4 Global Culinary Herbs Market Outlook, By Chives (2024-2032) ($MN)
  • Table 5 Global Culinary Herbs Market Outlook, By Coriander (2024-2032) ($MN)
  • Table 6 Global Culinary Herbs Market Outlook, By Parsley (2024-2032) ($MN)
  • Table 7 Global Culinary Herbs Market Outlook, By Mint (2024-2032) ($MN)
  • Table 8 Global Culinary Herbs Market Outlook, By Salicornia (2024-2032) ($MN)
  • Table 9 Global Culinary Herbs Market Outlook, By Other Product Types (2024-2032) ($MN)
  • Table 10 Global Culinary Herbs Market Outlook, By Form (2024-2032) ($MN)
  • Table 11 Global Culinary Herbs Market Outlook, By Fresh (2024-2032) ($MN)
  • Table 12 Global Culinary Herbs Market Outlook, By Dried (2024-2032) ($MN)
  • Table 13 Global Culinary Herbs Market Outlook, By Frozen (2024-2032) ($MN)
  • Table 14 Global Culinary Herbs Market Outlook, By Powdered/Crushed (2024-2032) ($MN)
  • Table 15 Global Culinary Herbs Market Outlook, By Oil/Extracts (2024-2032) ($MN)
  • Table 16 Global Culinary Herbs Market Outlook, By Other Forms (2024-2032) ($MN)
  • Table 17 Global Culinary Herbs Market Outlook, By Application (2024-2032) ($MN)
  • Table 18 Global Culinary Herbs Market Outlook, By Food Industry (2024-2032) ($MN)
  • Table 19 Global Culinary Herbs Market Outlook, By Beverages (2024-2032) ($MN)
  • Table 20 Global Culinary Herbs Market Outlook, By Cosmetics & Personal Care (2024-2032) ($MN)
  • Table 21 Global Culinary Herbs Market Outlook, By Other Applications (2024-2032) ($MN)
  • Table 22 Global Culinary Herbs Market Outlook, By End User (2024-2032) ($MN)
  • Table 23 Global Culinary Herbs Market Outlook, By Supermarkets / Hypermarkets (2024-2032) ($MN)
  • Table 24 Global Culinary Herbs Market Outlook, By Specialty Stores (2024-2032) ($MN)
  • Table 25 Global Culinary Herbs Market Outlook, By Online Retail (2024-2032) ($MN)
  • Table 26 Global Culinary Herbs Market Outlook, By Farmers Markets (2024-2032) ($MN)
  • Table 27 Global Culinary Herbs Market Outlook, By Convenience Stores (2024-2032) ($MN)
  • Table 28 Global Culinary Herbs Market Outlook, By Other End Users (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.