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市场调查报告书
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动物远端医疗平台市场预测至2032年：按服务类型、动物类型、技术、应用、最终用户和地区分類的全球分析

Veterinary Telehealth Platforms Market Forecasts to 2032 - Global Analysis By Service Type (Teleconsulting, Telemonitoring, Teleradiology, Diagnostics & Imaging, and Real-Time Chat), Animal Type, Technology, Application, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据 Stratistics MRC 的数据，全球兽医远端医疗平台市场预计到 2025 年将达到 4 亿美元，到 2032 年将达到 15 亿美元，在预测期内以 20% 的复合年增长率成长。

动物远端医疗平台是一种数位化服务，它透过视讯、聊天或电话将宠物饲主与执照兽医联繫起来，进行远端咨询。这些平台为宠物主人提供便利的按需专家咨询服务，解决诸如轻微疾病、行为问题和术后护理等非紧急问题。它们改善了人们获得兽医专业知识的途径，尤其是在偏远地区，并有助于初步评估，确定是否需要面对面咨询。

据美国兽医协会称，自疫情爆发以来，远端医疗蓬勃发展，使得在农村和都市区对宠物进行远距咨询、慢性病管理和行为评估成为可能。

宠物医疗保健支出增加

全球宠物拥有率的上升以及人们对动物福利投入意愿的增强，正在推动兽医远端医疗的普及。宠物饲主优先考虑便利、经济且持续的医疗服务。人们对透过虚拟平台进行预防性医疗保健和慢性病管理的认识不断提高，也促进了相关服务的使用。此外，整合远距离诊断和处方服务的数位健康生态系统正在增强市场竞争力。宠物医疗保健支出不断增长的趋势，正在推动已开发经济体和新兴经济体对远端咨询和远端监测平台的需求。

农村地区缺乏网路存取

偏远和农村地区网路连线有限，严重阻碍了兽医远端医疗的推广。许多开发中地区的牲畜饲养者和小动物看护者面临宽频存取不稳定的问题，限制了兽医与客户之间的即时沟通和诊断效率。此外，数位素养不足也进一步限制了远距医疗服务的普及。儘管基础设施有所改善，但农村地区的数位落差仍然是一个长期存在的问题，限制远端医疗解决方案在农业和动物保健服务不足领域的市场渗透和扩充性。

扩展到畜牧管理

远端医疗解决方案在畜牧管理领域的拓展蕴藏着巨大的市场机会。远端监测系统使养殖户能够及早发现疾病迹象，并有效率地追踪畜群健康指标。物联网感测器与远端兽医咨询的结合，提高了决策的准确性，降低了死亡率。此外，大型畜牧企业正在采用虚拟平台进行营养指导和育种优化。这种数位转型正在为农业生态系统开闢新的成长途径，该生态系统正寻求以技术主导的动物健康管理解决方案。

与传统兽医诊所的竞争

实体兽医诊所的广泛存在对远端医疗平台构成了竞争挑战。许多宠物饲主仍倾向于亲自就诊，以便进行身体检查并获得即时的治疗保障。此外，由于虚拟环境诊断的局限性，兽医可能对采用数位化管道持谨慎态度。提供混合医疗模式的成熟诊所可能会发现自己被纯粹的远端医疗服务提供者所超越。因此，在实体诊所继续主导全球日常和紧急动物护理的情况下，如何在便利性和可靠性之间取得平衡仍然是一项关键挑战。

新冠疫情的影响：

疫情加速了兽医远端医疗的普及。宠物饲主越来越依赖线上咨询进行预防保健、后续观察和行为指导。兽医专业人员也开始采用数位化工具来维繫与客户的关係并有效率地管理工作。此外，疫情后远距医疗的常态化巩固了其作为主流咨询管道的地位。因此，市场经历了持续的数位转型，对云端平台、数据分析和宠物健康生态系统的投入不断增加。

预计在预测期内，远距咨询领域将成为最大的细分市场。

由于人们对便利、即时的兽医咨询需求日益增长，预计在预测期内，远距会诊领域将占据最大的市场份额。宠物饲主更倾向于透过线上咨询来解决轻微的健康问题、进行行为评估、续开处方等。兽医们也正在利用这些平台来接触客户并提高营运效率。全天候线上支援带来的便利性以及与电子处方笺服务的更紧密整合，进一步推动了远距会诊的普及。因此，远距会诊已成为全球兽医远端医疗生态系统的重要组成部分。

预计在预测期内，伴侣动物细分市场将以最高的复合年增长率成长。

预计在预测期内，伴侣动物领域将实现最高成长率，这主要得益于宠物收养的激增以及人类与动物之间日益深厚的情感纽带。宠物饲主对预防保健和慢性病监测意识的提高，推动了远端医疗的普及。此外，犬猫个人化兽医服务的兴起也提升了数位参与度。宠物穿戴式健康追踪器的日益普及，与线上问诊相辅相成，进一步推动了已开发市场该领域的强劲成长。

占比最大的地区：

预计亚太地区在预测期内将占据最大的市场份额。

复合年增长率最高的地区：

在预测期内，北美预计将呈现最高的复合年增长率，这主要得益于其强大的数位基础设施和高昂的兽医服务成本。该地区成熟的宠物医疗保健生态系统，以及对远端医疗美国和加拿大拓展基于订阅的远端咨询服务。此外，支持虚拟宠物护理的监管进步具有扩充性，进一步巩固了北美作为兽医远端医疗创新成长最快中心的地位。

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目录

第一章执行摘要

第二章 前言

  • 概述
  • 相关利益者
  • 调查范围
  • 调查方法
    • 资料探勘
    • 数据分析
    • 数据检验
    • 研究途径
  • 研究材料
    • 原始研究资料
    • 次级研究资讯来源
    • 先决条件

第三章 市场趋势分析

  • 司机
  • 抑制因素
  • 机会
  • 威胁
  • 技术分析
  • 应用分析
  • 终端用户分析
  • 新兴市场
  • 新冠疫情的影响

第四章 波特五力分析

  • 供应商的议价能力
  • 买方的议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争对手之间的竞争

5. 全球动物远端医疗平台市场（依服务类型划分）

  • 远距咨询
  • 远端监控
  • 远距放射学
  • 诊断和影像
  • 即时聊天

6. 全球动物远端医疗平台市场（依动物类型划分）

  • 伴侣动物
    • 狗
    • 猫
  • 家畜
    • 牛
    • 马
    • 猪

7. 全球动物远端医疗平台市场（依技术划分）

  • 基于云端/应用程式
  • 穿戴式/连网型设备

8. 全球动物远端医疗平台市场（按应用划分）

  • 预防保健
  • 慢性病管理
  • 术后追踪
  • 行为评估
  • 紧急医疗护理

9. 全球动物远端医疗平台市场（依最终用户划分）

  • 宠物饲主
  • 兽医诊所
  • 保险公司

第十章 全球动物远端医疗平台市场（按地区划分）

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 亚太其他地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 其他南美洲
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲地区

第十一章 重大进展

  • 协议、伙伴关係、合作和合资企业
  • 收购与併购
  • 新产品上市
  • 业务拓展
  • 其他关键策略

第十二章 企业概况

  • Airvet
  • Dutch
  • Chewy
  • PetDesk
  • Televet
  • Vetster
  • Pawp
  • AskVet
  • Bond Vet
  • Anipanion
  • Fuzzy
  • Vetchat
  • Petriage
  • FirstVet
  • GuardianVet
  • WhiskerDocs
Product Code: SMRC31585

According to Stratistics MRC, the Global Veterinary Telehealth Platforms Market is accounted for $0.4 billion in 2025 and is expected to reach $1.5 billion by 2032 growing at a CAGR of 20% during the forecast period. Veterinary telehealth platforms are digital services that connect pet owners with licensed veterinarians via video calls, chat, or phone for remote consultations. These platforms provide convenient, on-demand access to professional advice for non-emergency issues like minor ailments, behavioral questions, or post-operative care. They improve access to veterinary expertise, especially in remote areas, and help triage cases to determine if an in-person visit is necessary, offering a valuable supplement to traditional clinic services.

According to the American Veterinary Medical Association, telehealth adoption surged post-pandemic, enabling remote consultations, chronic care management, and behavioral assessments for pets across rural and urban areas.

Market Dynamics:

Driver:

Rising pet healthcare expenditure

The global rise in pet ownership and increased willingness to invest in animal well-being are driving veterinary telehealth adoption. Pet owners are prioritizing accessible, cost-effective, and continuous care for their animals. Growing awareness of preventive healthcare and chronic disease management through virtual platforms enhances service utilization. Additionally, digital health ecosystems integrating remote diagnostics and prescription services are strengthening the market. This upward trend in pet healthcare spending reinforces demand for teleconsultation and telemonitoring platforms across developed and emerging economies.

Restraint:

Lack of internet access in rural areas

Limited internet connectivity in remote and rural locations poses a major barrier to veterinary telehealth expansion. Many livestock owners and small animal caregivers in developing regions face inconsistent broadband access. This restricts real-time communication and diagnostic efficiency between veterinarians and clients. Moreover, inadequate digital literacy further limits the adoption of virtual care services. Despite infrastructural advancements, rural digital divide issues persist, constraining market penetration and the scalability of telehealth solutions in agricultural and underserved animal health sectors.

Opportunity:

Expansion to livestock management

The extension of telehealth solutions beyond companion animals into livestock management offers a significant market opportunity. Remote monitoring systems enable farmers to detect early signs of disease and track herd health parameters efficiently. Integration of IoT-enabled sensors with veterinary teleconsulting enhances decision-making accuracy and reduces mortality rates. Additionally, large-scale animal husbandry operations are embracing virtual platforms for nutrition guidance and breeding optimization. This digital transition opens new growth avenues in agricultural ecosystems seeking technology-driven animal health management solutions.

Threat:

Competition from traditional veterinary clinics

The widespread presence of conventional veterinary clinics poses competitive challenges to telehealth platforms. Many pet owners still prefer in-person consultations for physical examination and immediate treatment assurance. Additionally, veterinarians may hesitate to adopt digital channels due to diagnostic limitations in virtual settings. Established clinics offering hybrid care models could overshadow pure-play telehealth providers. Thus, balancing convenience with trust and reliability remains a critical challenge, as physical clinics continue to dominate routine and emergency animal care services globally.

Covid-19 Impact:

The pandemic acted as a catalyst for veterinary telehealth adoption, as lockdowns restricted in-person visits. Pet owners increasingly relied on virtual consultations for preventive care, follow-ups, and behavioral advice. Veterinary professionals embraced digital tools to maintain client relationships and manage workload efficiently. Moreover, the normalization of remote services post-pandemic has solidified telehealth as a mainstream care channel. Consequently, the market experienced a lasting digital transformation, with increased investment in cloud platforms, data analytics, and integrated pet wellness ecosystems.

The teleconsulting segment is expected to be the largest during the forecast period

The teleconsulting segment is expected to account for the largest market share during the forecast period, resulting from rising demand for accessible, real-time veterinary advice. Pet owners prefer virtual consultations for minor health issues, behavioral assessments, and medication refills. Veterinarians leverage these platforms to enhance client reach and operational efficiency. The convenience of 24/7 online support and improved integration with e-prescription services further drives adoption. Consequently, teleconsulting has emerged as the cornerstone of the veterinary telehealth ecosystem globally.

The companion animals segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the companion animals segment is predicted to witness the highest growth rate, propelled by the surge in pet adoption and emotional human-animal bonding. Increasing awareness of preventive care and chronic condition monitoring among pet owners boosts telehealth utilization. Moreover, the rise of personalized veterinary services tailored for dogs and cats enhances digital engagement. The growing popularity of wearable health trackers for pets complements virtual consultations, fueling strong growth in this segment across developed markets.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share, Attributed to

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR associated with its strong digital infrastructure and high veterinary service costs. The region's well-established pet healthcare ecosystem, coupled with early adoption of telemedicine platforms, fuels rapid growth. Major industry players are expanding subscription-based teleconsultation services across the U.S. and Canada. Furthermore, regulatory advancements supporting virtual care for pets enhance scalability, reinforcing North America's position as the fastest-growing hub for veterinary telehealth innovation.

Key players in the market

Some of the key players in Veterinary Telehealth Platforms Market include Airvet, Dutch, Chewy, PetDesk, Televet, Vetster, Pawp, AskVet, Bond Vet, Anipanion, Fuzzy, Vetchat, Petriage, FirstVet, GuardianVet, and WhiskerDocs.

Key Developments:

In September 2025, Chewy launched "Chewy Health Connect," a fully integrated telehealth platform within its existing app. The service seamlessly connects pet owners with licensed veterinarians for video consultations and allows for direct prescription fulfillment through the user's Chewy pharmacy account.

In August 2025, Vetster announced a new partnership with PetDesk to integrate its telehealth services directly into the appointment scheduling workflows of thousands of veterinary clinics. This allows clinics to offer their own branded virtual visits to existing clients, managed through the PetDesk platform.

In July 2025, Dutch unveiled its new "Dutch for Specialties" service, providing scheduled video consultations with boarded veterinary behaviorists, dermatologists, and nutritionists. This expansion addresses the growing demand for specialized care beyond general wellness and urgent care.

Service Types Covered:

  • Teleconsulting
  • Telemonitoring
  • Teleradiology
  • Diagnostics & Imaging
  • Real-Time Chat

Animal Types Covered:

  • Companion Animals
  • Livestock

Technologies Covered:

  • Cloud/App-Based
  • Wearable/Connected Devices

Applications Covered:

  • Preventative Care
  • Chronic Disease Management
  • Post-operative Follow-up
  • Behavioral Assessment
  • Emergency Care

End Users Covered:

  • Pet owners
  • Veterinary clinics
  • Insurance providers

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Technology Analysis
  • 3.7 Application Analysis
  • 3.8 End User Analysis
  • 3.9 Emerging Markets
  • 3.10 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Veterinary Telehealth Platforms Market, By Service Type

  • 5.1 Introduction
  • 5.2 Teleconsulting
  • 5.3 Telemonitoring
  • 5.4 Teleradiology
  • 5.5 Diagnostics & Imaging
  • 5.6 Real-Time Chat

6 Global Veterinary Telehealth Platforms Market, By Animal Type

  • 6.1 Introduction
  • 6.2 Companion Animals
    • 6.2.1 Dogs
    • 6.2.2 Cats
  • 6.3 Livestock
    • 6.3.1 Bovine
    • 6.3.2 Equine
    • 6.3.3 Swine

7 Global Veterinary Telehealth Platforms Market, By Technology

  • 7.1 Introduction
  • 7.2 Cloud/App-Based
  • 7.3 Wearable/Connected Devices

8 Global Veterinary Telehealth Platforms Market, By Application

  • 8.1 Introduction
  • 8.2 Preventative Care
  • 8.3 Chronic Disease Management
  • 8.4 Post-operative Follow-up
  • 8.5 Behavioral Assessment
  • 8.6 Emergency Care

9 Global Veterinary Telehealth Platforms Market, By End User

  • 9.1 Introduction
  • 9.2 Pet owners
  • 9.3 Veterinary clinics
  • 9.4 Insurance providers

10 Global Veterinary Telehealth Platforms Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Airvet
  • 12.2 Dutch
  • 12.3 Chewy
  • 12.4 PetDesk
  • 12.5 Televet
  • 12.6 Vetster
  • 12.7 Pawp
  • 12.8 AskVet
  • 12.9 Bond Vet
  • 12.10 Anipanion
  • 12.11 Fuzzy
  • 12.12 Vetchat
  • 12.13 Petriage
  • 12.14 FirstVet
  • 12.15 GuardianVet
  • 12.16 WhiskerDocs

List of Tables

  • Table 1 Global Veterinary Telehealth Platforms Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Veterinary Telehealth Platforms Market Outlook, By Service Type (2024-2032) ($MN)
  • Table 3 Global Veterinary Telehealth Platforms Market Outlook, By Teleconsulting (2024-2032) ($MN)
  • Table 4 Global Veterinary Telehealth Platforms Market Outlook, By Telemonitoring (2024-2032) ($MN)
  • Table 5 Global Veterinary Telehealth Platforms Market Outlook, By Teleradiology (2024-2032) ($MN)
  • Table 6 Global Veterinary Telehealth Platforms Market Outlook, By Diagnostics & Imaging (2024-2032) ($MN)
  • Table 7 Global Veterinary Telehealth Platforms Market Outlook, By Real-Time Chat (2024-2032) ($MN)
  • Table 8 Global Veterinary Telehealth Platforms Market Outlook, By Animal Type (2024-2032) ($MN)
  • Table 9 Global Veterinary Telehealth Platforms Market Outlook, By Companion Animals (2024-2032) ($MN)
  • Table 10 Global Veterinary Telehealth Platforms Market Outlook, By Dogs (2024-2032) ($MN)
  • Table 11 Global Veterinary Telehealth Platforms Market Outlook, By Cats (2024-2032) ($MN)
  • Table 12 Global Veterinary Telehealth Platforms Market Outlook, By Livestock (2024-2032) ($MN)
  • Table 13 Global Veterinary Telehealth Platforms Market Outlook, By Bovine (2024-2032) ($MN)
  • Table 14 Global Veterinary Telehealth Platforms Market Outlook, By Equine (2024-2032) ($MN)
  • Table 15 Global Veterinary Telehealth Platforms Market Outlook, By Swine (2024-2032) ($MN)
  • Table 16 Global Veterinary Telehealth Platforms Market Outlook, By Technology (2024-2032) ($MN)
  • Table 17 Global Veterinary Telehealth Platforms Market Outlook, By Cloud/App-Based (2024-2032) ($MN)
  • Table 18 Global Veterinary Telehealth Platforms Market Outlook, By Wearable/Connected Devices (2024-2032) ($MN)
  • Table 19 Global Veterinary Telehealth Platforms Market Outlook, By Application (2024-2032) ($MN)
  • Table 20 Global Veterinary Telehealth Platforms Market Outlook, By Preventative Care (2024-2032) ($MN)
  • Table 21 Global Veterinary Telehealth Platforms Market Outlook, By Chronic Disease Management (2024-2032) ($MN)
  • Table 22 Global Veterinary Telehealth Platforms Market Outlook, By Post-operative Follow-up (2024-2032) ($MN)
  • Table 23 Global Veterinary Telehealth Platforms Market Outlook, By Behavioral Assessment (2024-2032) ($MN)
  • Table 24 Global Veterinary Telehealth Platforms Market Outlook, By Emergency Care (2024-2032) ($MN)
  • Table 25 Global Veterinary Telehealth Platforms Market Outlook, By End User (2024-2032) ($MN)
  • Table 26 Global Veterinary Telehealth Platforms Market Outlook, By Pet owners (2024-2032) ($MN)
  • Table 27 Global Veterinary Telehealth Platforms Market Outlook, By Veterinary clinics (2024-2032) ($MN)
  • Table 28 Global Veterinary Telehealth Platforms Market Outlook, By Insurance providers (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.