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市场调查报告书
商品编码
1856960
全球数位产品护照市场:预测至 2032 年-按组件、部署方式、组织规模、应用、最终用户和地区进行分析Digital Product Passport Market Forecasts to 2032 - Global Analysis By Component (Platform and Services), Deployment (On-Premise and Cloud-Based), Organization Size, Application, End User and By Geography |
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根据 Stratistics MRC 的数据,预计到 2025 年,全球数位产品护照市场规模将达到 2.928 亿美元,到 2032 年将达到 26.39 亿美元,预测期内复合年增长率为 36.9%。
数位产品护照 (DPP) 是一种数位记录,提供产品在其整个生命週期内的全面信息,包括其来源、材料、组件、製造工艺和永续性认证。它能够提高透明度、可追溯性和合规性,并促进回收、维修和负责任的消费。透过将产品连接到数位平台,DPP 支持循环经济倡议,帮助企业实现其环境目标,并赋予消费者做出明智选择的能力。这项创新正被电子、汽车和包装等行业广泛采用,以增强永续性和产品课责。
提高供应链效率
企业利用DPP即时追踪产品来源、成分与生命週期资料。与ERP和PLM系统的整合提升了可追溯性和库存管理效率。品牌利用DPP实现永续性目标并满足监管透明度要求。循环经济模式在纺织、电子和汽车产业日益普及。这些功能提升了全球供应链的营运灵活性和合规性。
资料隐私和安全问题
各组织必须确保产品元资料、供应商资格和客户导向的资讯揭露得到安全处理。缺乏标准化的加密和存取控制通讯协定增加了分散式网路的风险。关于资料所有权和跨境共用的法律规范仍然分散。消费者对数位溯源工具的信任取决于强而有力的管治和透明度。这些风险持续限制平台部署和相关人员的采用。
物联网和区块链技术的进步
智慧感测器和RFID标籤使得在生产和分销的每个阶段都能进行即时数据采集。区块链支援整个供应链中不可篡改的记录和去中心化检验。供应商正在推出可与旧有系统和云端基础架构整合的互通平台。政府和产业联盟正在支持分散式产品平台(DPP),将其作为循环经济和ESG框架的一部分。这些创新正在培育一个可扩展、安全的产品智慧生态系统。
传统产业的抵制
许多製造商和经销商仍然依赖纸本文件和各自独立的系统。向数位化追溯转型需要对基础设施、培训和变革管理进行投资。内部阻力以及数位素养的不足阻碍了平台整合和数据标准化。中小企业在遵守全球资料保护计画 (DPP)通讯协定和合规义务方面面临许多挑战。这些障碍持续阻碍生态系统的凝聚力和跨产业的部署。
疫情加速了人们对数位产品护照(DPP)的兴趣,因为供应链面临中断,透明度需求激增。企业利用DPP监控产品流向、核实来源并在危机期间管理召回。远端审核和数位认证成为合规和风险规避的关键。零售和消费品行业的消费者对永续性和道德采购的意识不断增强。疫情后,企业开始将DPP纳入韧性与数位转型计画。这种转变正在加速对可追溯性基础设施的长期投资。
预计在预测期内,平台细分市场将成为最大的细分市场。
预计在预测期内,平台细分市场将占据最大的市场份额,因为它在整个产品生命週期中发挥数据收集、整合和视觉化的核心作用。这些平台支援跨云端和本地环境的模组化部署。供应商提供与特定产业工作流程相符的API、仪錶板和分析工具。与物联网设备和区块链网路的整合正在提高数据的准确性和审核。製造业、零售业和物流业对可扩展且可互通的平台的需求正在不断增长。
预计在预测期内,B2B应用领域将以最高的复合年增长率成长。
预计在预测期内,B2B应用领域将实现最高成长率,因为企业会采用资料保护流程(DPP)来简化采购、合规和供应商协作。 B2B平台能够实现多层供应链之间的安全资料交换。与采购入口网站和ESG报告工具的整合提高了透明度和课责。供应商正在为电子、汽车和工业产品等行业推出专门的解决方案。全球贸易网络中对可追溯采购和生命週期文件的需求正在不断增长。
由于北美拥有先进的供应链基础设施、监管承诺和永续性指令,预计在预测期内,北美将占据最大的市场份额。美国和加拿大的公司正在消费品、电子产品和医疗保健领域采用数位产品平台(DPP),以实现可追溯性和合规性目标。对云端平台和物联网整合的投资支持了该平台的扩充性。主要软体供应商和行业联盟的存在正在推动创新和标准化。诸如生产者延伸责任制和数位标籤等法律规范正在加强其应用。
预计亚太地区在预测期内将实现最高的复合年增长率,这主要得益于製造业规模、数位化创新和循环经济措施的整合。中国、印度、日本和韩国等国家正在扩大数位采购流程(DPP)在纺织品、电子产品和工业产品领域的应用。政府支持的项目正在助力产品可追溯性、回收和出口合规。本地供应商正在推出DPP平台,以符合区域基础设施和监管标准。企业对企业(B2B)和消费者导向的领域对永续采购和数位化文件的需求日益增长。这些趋势正在推动整个DPP生态系统的区域成长。
According to Stratistics MRC, the Global Digital Product Passport Market is accounted for $292.8 million in 2025 and is expected to reach $2639.0 million by 2032 growing at a CAGR of 36.9% during the forecast period. A Digital Product Passport (DPP) is a digital record that provides comprehensive information about a product throughout its lifecycle, including origin, materials, components, manufacturing processes, and sustainability credentials. It enables transparency, traceability, and compliance with regulatory standards, facilitating recycling, repair, and responsible consumption. By linking products to a digital platform, DPPs support circular economy initiatives, help businesses meet environmental goals, and empower consumers to make informed choices. This innovation is increasingly adopted across industries such as electronics, automotive, and packaging to enhance sustainability and product accountability.
Enhanced supply chain efficiency
Enterprises are using DPPs to track product origin, composition, and lifecycle data in real time. Integration with ERP and PLM systems is improving traceability and inventory management. Brands are leveraging DPPs to meet sustainability goals and regulatory requirements for transparency. Circular economy models are gaining traction across textiles, electronics, and automotive industries. These capabilities are propelling operational agility and compliance across global supply chains.
Data privacy and security concerns
Organizations must ensure secure handling of product metadata, supplier credentials, and customer-facing disclosures. Lack of standardized encryption and access control protocols increases risk across distributed networks. Regulatory frameworks for data ownership and cross-border sharing remain fragmented. Consumer trust in digital traceability tools depends on robust governance and transparency. These risks continue to constrain platform deployment and stakeholder adoption.
Advancement in IoT and blockchain technologies
Smart sensors and RFID tags are enabling real-time data capture across production and distribution stages. Blockchain is supporting immutable records and decentralized verification across supply chains. Vendors are launching interoperable platforms that integrate with legacy systems and cloud infrastructure. Governments and industry consortia are endorsing DPPs as part of circular economy and ESG frameworks. These innovations are fostering scalable and secure product intelligence ecosystems.
Resistance from traditional industries
Many manufacturers and distributors rely on paper-based documentation and siloed systems. Transitioning to digital traceability requires investment in infrastructure, training, and change management. Internal resistance and lack of digital literacy slow platform integration and data standardization. Smaller firms face challenges in aligning with global DPP protocols and compliance mandates. These barriers continue to hamper ecosystem cohesion and cross-sector deployment.
The pandemic accelerated interest in digital product passports as supply chains faced disruption and demand for transparency surged. Enterprises used DPPs to monitor product movement, verify sourcing, and manage recalls during crisis conditions. Remote audits and digital certifications became essential for compliance and risk mitigation. Consumer awareness of sustainability and ethical sourcing increased across retail and consumer goods. Post-pandemic strategies now include DPPs as part of resilience and digital transformation planning. These shifts are accelerating long-term investment in traceability infrastructure.
The platform segment is expected to be the largest during the forecast period
The platform segment is expected to account for the largest market share during the forecast period due to their central role in enabling data capture, integration, and visualization across product lifecycles. These platforms support modular deployment across cloud and on-premise environments. Vendors are offering APIs, dashboards, and analytics tools that align with industry-specific workflows. Integration with IoT devices and blockchain networks is improving data fidelity and auditability. Demand for scalable and interoperable platforms is rising across manufacturing, retail, and logistics.
The business-to-business (B2B) applications segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the business-to-business (B2B) applications segment is predicted to witness the highest growth rate as enterprises adopt DPPs to streamline procurement, compliance, and supplier collaboration. B2B platforms are enabling secure data exchange across multi-tier supply chains. Integration with procurement portals and ESG reporting tools is improving transparency and accountability. Vendors are launching sector-specific solutions for electronics, automotive, and industrial goods. Demand for traceable sourcing and lifecycle documentation is rising across global trade networks.
During the forecast period, the North America region is expected to hold the largest market share due to its advanced supply chain infrastructure, regulatory engagement, and sustainability mandates. U.S. and Canadian firms are deploying DPPs across consumer goods, electronics, and healthcare to meet traceability and compliance goals. Investment in cloud platforms and IoT integration is supporting platform scalability. Presence of leading software vendors and industry consortia is driving innovation and standardization. Regulatory frameworks such as extended producer responsibility and digital labeling are reinforcing adoption.
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR as manufacturing scale, digital innovation, and circular economy initiatives converge. Countries like China, India, Japan, and South Korea are scaling DPP adoption across textiles, electronics, and industrial goods. Government-backed programs are supporting traceability, recycling, and export compliance. Local vendors are launching DPP platforms tailored to regional infrastructure and regulatory norms. Demand for sustainable sourcing and digital documentation is rising across B2B and consumer-facing sectors. These trends are accelerating regional growth across DPP ecosystems.
Key players in the market
Some of the key players in Digital Product Passport Market include AVL List GmbH, Eviden, iPoint-systems GmbH, DNV AS, Siemens AG, SAP SE, IBM Corporation, Microsoft Corporation, GS1 AISBL, Digimarc Corporation, Spherity GmbH, Circularise B.V., Minespider GmbH, Transmute Industries, Inc. and Authentix, Inc.
In October 2025, AVL launched its Digital Battery Passport, the first fully operational DPP solution deployed in a live battery production environment. The platform ensures compliance with the EU Battery Regulation (effective 2027), capturing lifecycle data such as carbon footprint, material sourcing, and recycling readiness. It integrates AVL's CO2 engineering and testing expertise with secure data infrastructure.
In May 2025, Eviden partnered with Circularise and Fraunhofer IPK to co-develop a blockchain-based DPP framework for the automotive and electronics sectors. The collaboration supports traceability of critical raw materials, carbon footprint tracking, and end-of-life data exchange. It aligns with EU Ecodesign and Battery Regulation mandates, enabling secure, interoperable product data sharing across supply chains.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.